🔹 Job Title: External Communications Specialist - Media & Partner Relations
🔹 Company: Best Buy Canada
🔹 Location: Vancouver, BC, Canada (Remote OK)
🔹 Job Type: Full-Time
🔹 Category: Marketing & Communications
🔹 Date Posted: April 8, 2025
🔹 Experience Level: 5+ years
🔹 Remote Status: Remote OK (Remote-first working model)
Key aspects of this role include:
ASSUMPTION: This role requires a strong background in external communications, media relations, and influencer marketing. The ideal candidate will have a proven track record in developing and executing successful PR campaigns.
✅ Develop and lead multi-faceted and market-leading 360 campaigns for major promotional periods
✅ Act as a spokesperson in all media channels
✅ Work with senior leaders to identify thought leadership opportunities and coordinate subsequent interviews
✅ Provide daily media relations support through research, story generation, pitching, writing, and editing media materials
✅ Support issues management and crisis communications as necessary
✅ Work with PR and brand agencies for media-specific activations and internal stakeholders on PR requests, events, and activations
✅ Continuously grow and improve media relations and influencer programs
ASSUMPTION: This role requires strong communication skills, creativity, and the ability to work well under pressure. The ideal candidate will be comfortable working in a fast-paced environment and managing multiple projects simultaneously.
Education: Bachelor's degree in Communications, Public Relations, Marketing, or a related field
Experience: 5+ years of proven experience in external communications, media relations, or a related field
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in retail or consumer electronics industries may have an advantage, but a strong background in external communications is the most important qualification for this role.
Salary Range: $70,000 - $80,000 CAD per year (Starting pay offered will consider skills and experience. Your pay can grow as you build your career with us.)
Benefits:
Working Hours: Full-time (40 hours per week) with flexible hours and a remote-first work environment
ASSUMPTION: The salary range provided is based on industry standards for similar roles in the Vancouver area. Benefits are subject to change and may vary based on employment status.
Industry: Retail (Consumer Electronics)
Company Size: 10,001+ employees (Best Buy Canada is a subsidiary of Best Buy Co., Inc.)
Founded: 2001 (Best Buy Canada Ltd.)
Company Description:
Company Specialties:
Company Website: www.bestbuy.ca
ASSUMPTION: Best Buy Canada is a well-established retailer with a strong brand presence in the Canadian market. The company's size and resources provide opportunities for career growth and development.
Career Level: Mid-level (5+ years of experience)
Reporting Structure: This role reports directly to the Director of Communications and works closely with senior leaders across the organization.
Work Arrangement: Remote-first working model with in-person interactions for strategic, collaborative, and social purposes.
Growth Opportunities:
ASSUMPTION: This role offers opportunities for career growth and development within the Marketing and Communications departments. The remote-first work environment provides flexibility and the chance to work with a diverse team.
Office Type: Remote-first with a headquarters in Vancouver, BC
Office Location(s): Suite 102 - 425 West 6th Avenue, Vancouver, BC V5Y 1L3
Geographic Context:
Work Schedule: Full-time (40 hours per week) with flexible hours and the opportunity to work remotely
ASSUMPTION: The remote-first work environment offers flexibility and the chance to work with a diverse team. The Vancouver location provides access to a vibrant city with a high quality of life.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: External Communications, Media Relations, Influencer Marketing, Campaign Development, PR, Communications, Retail, Consumer Electronics, Vancouver, BC
ASSUMPTION: The interview process for this role is designed to assess the candidate's communication skills, media relations experience, and cultural fit. The typical process involves multiple interviews with different team members.
ASSUMPTION: The tools and technologies required for this role are standard for the communications industry. The ideal candidate will be comfortable using these tools and technologies to manage projects and campaigns.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Best Buy Canada values a diverse and inclusive work environment. The ideal candidate will be able to demonstrate their alignment with the company's values and work style.
ASSUMPTION: The potential challenges for this role are related to the fast-paced nature of the retail and consumer electronics industries, as well as the need to manage multiple projects and stakeholders simultaneously. The remote-first work environment may also present unique challenges for some candidates.
ASSUMPTION: This role is similar to other communications roles in the retail and consumer electronics industries, but with a unique focus on media relations and influencer marketing. Career paths for this role may include advancement to leadership positions within the Marketing and Communications departments.
ASSUMPTION: The sample projects for this role are designed to demonstrate the candidate's ability to develop and execute successful PR campaigns, manage crisis communications, and identify thought leadership opportunities.
ASSUMPTION: The key questions to ask during the interview are designed to provide insight into the team structure, company culture, and expectations for the role. These questions will help the candidate assess their fit with the company and understand the priorities for the role.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.