📌 Core Information
🔹 Job Title: Facebook Media Buyer
🔹 Company: RISK
🔹 Location: Kyiv, Ukraine
🔹 Job Type: Full-time
🔹 Category: Marketing & Advertising
🔹 Date Posted: April 25, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Developing user acquisition strategies across Facebook
- Monitoring competitors to improve campaign performance
- Reporting campaign results to management and stakeholders
- Managing and optimizing campaigns
- Analyzing campaign performance using key metrics
- Collaborating with cross-functional teams
- Managing campaign budgets
ASSUMPTION: This role requires a balance of strategic thinking and analytical skills to effectively manage Facebook ad campaigns and drive user acquisition.
📋 Key Responsibilities
✅ Develop user acquisition strategies across Facebook
✅ Monitor competitors to identify opportunities for improving own campaigns
✅ Report campaign results to management and stakeholders
✅ Manage and optimize campaigns
✅ Analyze campaign performance using key metrics
✅ Collaborate with cross-functional teams
✅ Manage campaign budgets
ASSUMPTION: The ideal candidate will have a strong understanding of Facebook ad platforms, user acquisition strategies, and campaign optimization techniques.
🎯 Required Qualifications
Education: Not specified
Experience: 2+ years of traffic arbitration experience with Facebook
Required Skills:
- Proven skills in setting up PWA/Android funnels
- Experience with locations ITA/DEU/HUF (Europe)
- Strong analytical skills
- Excellent communication and collaboration skills
- Fluency in English
Preferred Skills:
- Experience with Keitaro offers
- Familiarity with other advertising platforms (e.g., Google Ads)
- Knowledge of the iGaming industry
ASSUMPTION: Candidates with experience in traffic arbitration and a strong understanding of Facebook ad platforms are most likely to succeed in this role.
💰 Compensation & Benefits
Salary Range: €35,000 - €50,000 per year (based on industry standards for a mid-level marketing role in Kyiv, Ukraine)
Benefits:
- Children Allowance
- Mental Health Support
- Sport Activities
- Language Courses
- Automotive Services
- Veterinary Services
- Home Office Setup Assistance
- Dental Services
- Books and Stationery
- Training Compensation
- Massage
Working Hours: Full-time (40 hours per week) with flexible hours and remote work options
ASSUMPTION: The salary range is estimated based on industry standards for a mid-level marketing role in Kyiv, Ukraine, with experience level and location taken into account.
📌 Applicant Insights
🔍 Company Context
Industry: Entertainment Providers (specifically, iGaming and online betting)
Company Size: Medium (501-1,000 employees)
Founded: 2021 (based on LinkedIn data)
Company Description:
- RISK is a global high roller in gambling and betting, operating in 10 countries with over 300k customers and 500+ employees across 20+ locations worldwide.
- The company aims to innovate entertainment boldly, swiftly enter new markets, and establish profitable operations.
- RISK has a strong culture of initiative and ownership, empowering employees to lead the gambling pivot and uncover the future of iGaming.
Company Specialties:
- Sports Betting
- Live Sports Betting
- Online Betting
- Responsible Gaming
- Lifestyle
- Technology
- Online Gambling
- iGaming
- Sustainable Development
Company Website: https://www.risk.inc/
ASSUMPTION: RISK is a rapidly growing company in the iGaming industry, focusing on innovative entertainment and swift market entry.
📊 Role Analysis
Career Level: Mid-level marketing role
Reporting Structure: The Facebook Media Buyer will report directly to the Marketing Manager or a similar role.
Work Arrangement: Remote OK, with flexible hours and the option to work from the Kyiv office.
Growth Opportunities:
- Potential career progression into senior marketing roles or team leadership positions
- Opportunities to work on high-impact campaigns and drive user acquisition for multiple brands
- Chance to gain experience in the fast-paced and dynamic iGaming industry
ASSUMPTION: This role offers opportunities for career growth and development within the marketing department and the broader iGaming industry.
🌍 Location & Work Environment
Office Type: Hybrid (remote and on-site work available)
Office Location(s): Kyiv, Ukraine
Geographic Context:
- Kyiv is the capital and largest city of Ukraine, with a population of over 2.9 million people.
- The city is known for its vibrant culture, historic architecture, and diverse entertainment options.
- Kyiv offers a relatively low cost of living compared to other European cities, with affordable housing and consumer goods.
Work Schedule: Full-time (40 hours per week) with flexible hours and remote work options
ASSUMPTION: Kyiv offers a mix of urban and cultural experiences, with a lower cost of living compared to other European cities, making it an attractive location for professionals.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical interview with the Marketing Manager or a similar role
- Final interview with the Marketing Director or a similar role
Key Assessment Areas:
- Facebook ad platform knowledge and experience
- Campaign strategy and optimization skills
- Analytical and problem-solving abilities
- Communication and collaboration skills
- Cultural fit with the company and team
Application Tips:
- Highlight relevant experience with Facebook ad platforms and user acquisition strategies
- Include specific examples of campaign optimization and performance analysis
- Tailor your resume and cover letter to emphasize skills and experiences relevant to this role
- Prepare thoughtful questions about the company, team, and role to ask during the interview
ATS Keywords: Facebook Media Buying, User Acquisition Strategies, Campaign Management, Performance Analysis, Budget Management, Cross-Functional Collaboration, Traffic Arbitration, PWA Funnels, Android Funnels, Keitaro Offers
ASSUMPTION: The application process for this role is likely to involve multiple interviews, focusing on the candidate's technical skills, analytical abilities, and cultural fit with the company.
🛠️ Tools & Technologies
- Facebook Ads Manager
- Google Analytics
- Keitaro (or similar traffic arbitrage platform)
- Project management tools (e.g., Asana, Trello)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The ideal candidate will have experience with Facebook Ads Manager, Google Analytics, and other relevant marketing tools for campaign management and optimization.
👔 Cultural Fit Considerations
Company Values:
- Embrace risk
- Secure success
- Shake up the global iGaming industry
Work Style:
- Initiative-driven
- Collaborative
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a fast-paced and dynamic work environment?
- Are you comfortable taking calculated risks and embracing uncertainty?
- Do you enjoy collaborating with cross-functional teams and contributing to innovative solutions?
ASSUMPTION: RISK values employees who are proactive, adaptable, and comfortable taking calculated risks in a fast-paced work environment.
⚠️ Potential Challenges
- Working in a fast-paced and dynamic industry with frequent changes and updates
- Managing multiple campaigns and budgets simultaneously
- Collaborating with cross-functional teams across different time zones
- Adapting to new tools and technologies as the industry evolves
ASSUMPTION: The ideal candidate will be comfortable working in a fast-paced environment, managing multiple priorities, and adapting to change.
📈 Similar Roles Comparison
- Compared to other Facebook Media Buyer roles, this position offers the opportunity to work in the fast-growing and dynamic iGaming industry.
- Unlike some other marketing roles, this position requires a strong understanding of traffic arbitration and experience with specific locations (ITA/DEU/HUF).
- Career progression in this role could lead to senior marketing positions or team leadership opportunities within RISK or the broader iGaming industry.
ASSUMPTION: This role offers unique opportunities and challenges compared to other Facebook Media Buyer positions, with a focus on the iGaming industry and traffic arbitration experience.
📝 Sample Projects
- Developing and implementing a user acquisition strategy for a new iGaming brand launch
- Optimizing campaign performance for an existing brand to improve ROI and user acquisition
- Collaborating with the creative team to develop engaging ad content and testing different ad formats
ASSUMPTION: The ideal candidate will have experience with similar projects and be able to provide specific examples of their campaign management and optimization skills.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader marketing strategy for the company?
- What are the most significant challenges facing the iGaming industry, and how does this role address them?
- How does RISK support the professional development and growth of its employees?
- What is the team structure and dynamic like, and how does this role collaborate with other departments?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates the candidate's interest in the role and eagerness to contribute to the team's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience with Facebook ad platforms, user acquisition strategies, and campaign optimization
- Prepare for the interview by researching the company, team, and role, and practicing your responses to common interview questions
- Follow up with the hiring manager or HR department after the interview to express your appreciation for the opportunity and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
