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Facebook Media Buyer

RISK
Full-time
On-site
Warsaw, Mazowieckie, Poland
πŸ’Έ Paid Advertising (PPC, SEM)

πŸ“Œ Core Information

πŸ”Ή Job Title: Facebook Media Buyer

πŸ”Ή Company: RISK

πŸ”Ή Location: Warsaw, Mazowieckie, Poland

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing & Advertising

πŸ”Ή Date Posted: 2025-04-25

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site (Warsaw, Poland)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing user acquisition strategies across Facebook
  • Monitoring competitors to identify opportunities for improving own campaigns
  • Reporting campaign results to management and stakeholders
  • Managing and optimizing campaigns
  • Analyzing campaign performance using key metrics
  • Collaborating with cross-functional teams
  • Managing budgets

ASSUMPTION: This role requires a strong understanding of Facebook advertising and experience in traffic arbitration to effectively manage campaigns and achieve desired results.

πŸ“‹ Key Responsibilities

βœ… Develop user acquisition strategies across Facebook

βœ… Monitor competitors to identify opportunities for improving own campaigns

βœ… Report campaign results to management and stakeholders

βœ… Manage and optimize campaigns

βœ… Analyze campaign performance using key metrics

βœ… Collaborate with cross-functional teams

βœ… Manage budgets

ASSUMPTION: The successful candidate will have a proven track record in Facebook media buying and experience in managing campaigns to drive user acquisition and growth.

🎯 Required Qualifications

Education: Not specified

Experience: Minimum 2 years of traffic arbitration experience (Facebook)

Required Skills:

  • Proven skills in setting up PWA/Android funnels
  • Experience with locations ITA/DEU/HUF (Europe)
  • Keitaro offers experience

Preferred Skills:

  • Fluency in English
  • Experience with similar campaigns in the iGaming industry

ASSUMPTION: While not explicitly stated, a bachelor's degree in marketing, business, or a related field may be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: Industry standard for a Facebook Media Buyer role with 2-5 years of experience in Poland is approximately PLN 15,000 - 25,000 per month (gross).

Benefits:

  • Children Allowance
  • Mental Health Support
  • Sport Activities
  • Language Courses
  • Automotive Services
  • Veterinary Services
  • Home Office Setup Assistance
  • Dental Services
  • Books and Stationery
  • Training Compensation
  • Massage

Working Hours: Full-time, standard business hours (Monday-Friday, 9:00 AM - 5:00 PM CEST)

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: RISK operates in the entertainment providers industry, focusing on sports betting, live sports betting, online betting, and iGaming.

Company Size: RISK has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: RISK was founded in Limassol, Cyprus, and has since expanded to multiple locations worldwide.

Company Description:

  • RISK is a global high roller in gambling and betting, serving over 300k+ customers with 500+ employees across 20+ locations worldwide.
  • The company's mission is to innovate entertainment boldly, swiftly enter new markets, and establish profitable operations.
  • RISK operates in 10 countries and is known for its unconventional solutions and strong culture of initiative and ownership.

Company Specialties:

  • Sports Betting
  • Live Sports Betting
  • Online Betting
  • Responsible Gaming
  • Lifestyle
  • Technology
  • Online Gambling
  • iGaming
  • Sustainable Development

Company Website: https://www.risk.inc/

ASSUMPTION: RISK's focus on innovation and growth presents exciting opportunities for professionals looking to make an impact in the iGaming industry.

πŸ“Š Role Analysis

Career Level: This role is suitable for a mid-level marketing professional with 2-5 years of experience in Facebook media buying and traffic arbitration.

Reporting Structure: The Facebook Media Buyer will report directly to the Marketing Manager or a similar role within the company.

Work Arrangement: This role is on-site in Warsaw, Poland, with standard business hours.

Growth Opportunities:

  • Expanding responsibilities based on performance and company growth
  • Potential to work on multiple campaigns across different markets
  • Opportunities to collaborate with cross-functional teams and learn from experienced colleagues

ASSUMPTION: As RISK continues to grow and expand, there may be opportunities for the successful candidate to take on more responsibilities and advance their career within the company.

🌍 Location & Work Environment

Office Type: On-site office located in Warsaw, Poland

Office Location(s): Warsaw, Mazowieckie, Poland

Geographic Context:

  • Warsaw is the capital and largest city of Poland, with a population of approximately 1.8 million people.
  • The city is known for its rich history, vibrant culture, and growing tech industry.
  • Warsaw offers a high quality of life, with affordable living costs compared to other European capitals.

Work Schedule: Standard business hours (Monday-Friday, 9:00 AM - 5:00 PM CEST) with flexibility for occasional remote work, as needed.

ASSUMPTION: Warsaw provides a dynamic and multicultural work environment, with easy access to various amenities and attractions.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • Technical interview with the Marketing Manager or a senior team member
  • Final interview with the Marketing Director or a similar role

Key Assessment Areas:

  • Facebook media buying expertise
  • Campaign management and optimization skills
  • Data analysis and reporting abilities
  • Cross-functional team collaboration
  • Budget management

Application Tips:

  • Highlight relevant experience and achievements in Facebook media buying and traffic arbitration
  • Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications
  • Prepare examples of successful campaigns and their results to discuss during the interview
  • Research RISK's company culture and values to demonstrate your fit for the role

ATS Keywords: Facebook Media Buying, Traffic Arbitration, PWA/Android Funnels, Keitaro Offers, User Acquisition, Campaign Management, Performance Analysis, Budget Management, Cross-Functional Collaboration

ASSUMPTION: RISK's application process may vary depending on the specific needs of the role and the company's current hiring practices.

πŸ› οΈ Tools & Technologies

  • Facebook Ads Manager
  • Keitaro (or similar traffic arbitrage platform)
  • Google Analytics
  • Microsoft Excel
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The successful candidate should be comfortable using Facebook Ads Manager and other relevant tools to effectively manage and optimize campaigns.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Embrace risk
  • Secure success
  • Shaking up the global iGaming with unconventional solutions
  • The fastest market entry

Work Style:

  • Collaborative and cross-functional teamwork
  • Initiative and ownership
  • Bold and innovative approach to problem-solving
  • Swift and effective market establishment

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you comfortable taking calculated risks and embracing uncertainty?
  • Can you work effectively in a collaborative, cross-functional team setting?
  • Do you have a proven track record of driving results through innovative solutions?

ASSUMPTION: RISK's company culture values initiative, ownership, and a bold approach to problem-solving, making it an ideal fit for candidates who thrive in a dynamic and innovative work environment.

⚠️ Potential Challenges

  • Managing multiple campaigns simultaneously, requiring strong organizational skills and time management
  • Keeping up with the fast-paced and ever-changing iGaming industry
  • Working in a competitive market, with a need to continuously monitor and adapt to competitors' strategies
  • Potential language barriers, as RISK operates in multiple countries with diverse teams

ASSUMPTION: The successful candidate should be able to adapt to a fast-paced work environment and effectively manage multiple campaigns to overcome these challenges.

πŸ“ˆ Similar Roles Comparison

  • Compared to other Facebook Media Buyer roles, this position offers the opportunity to work in the growing and dynamic iGaming industry, with a focus on unconventional solutions and swift market entry.
  • Industry-specific context: The iGaming industry is highly competitive and regulated, requiring a strong understanding of market trends and regulatory requirements.
  • Career path comparison: This role can serve as a stepping stone to more senior marketing positions within the iGaming industry or other related fields.

ASSUMPTION: While the core responsibilities of this role are similar to other Facebook Media Buyer positions, the unique aspects of the iGaming industry and RISK's company culture make it a distinct opportunity for the right candidate.

πŸ“ Sample Projects

  • Developing and executing a user acquisition campaign for a new sports betting platform launch in Germany
  • Optimizing an existing campaign in Italy to improve cost per acquisition and return on ad spend
  • Analyzing campaign performance data to identify trends and opportunities for improvement across multiple markets

ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges the successful candidate may face in this role.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does RISK support the professional development and growth of its employees?
  • What are the most challenging aspects of working in the iGaming industry, and how does RISK address them?
  • How does RISK foster a culture of innovation and unconventional solutions?
  • What opportunities exist for collaboration and knowledge-sharing with other teams and departments within the company?

ASSUMPTION: Asking these questions will help the candidate better understand the role, the company culture, and the opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills in Facebook media buying and traffic arbitration
  • Prepare examples of successful campaigns and their results to discuss during the interview
  • Follow up with the HR department one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.