π Core Information
πΉ Job Title: Field and Marketing Communications Specialist
πΉ Company: MSHS Pacific Power Group
πΉ Location: Fort Lauderdale, FL, United States
πΉ Job Type: Full-time, Hybrid (3 days in-office, 2 days remote)
πΉ Category: Marketing & Communications
πΉ Date Posted: May 13, 2025
πΉ Experience Level: 0-4 years
πΉ Remote Status: Hybrid (up to 50% travel)
π Job Overview
Key aspects of this role include:
- Developing and executing localized marketing strategies to support field sales and service teams
- Managing various marketing projects, including events, trade shows, and customer excellence initiatives
- Creating and distributing marketing communications across multiple channels
- Ensuring brand consistency and alignment with corporate guidelines
- Collaborating with cross-functional teams to align marketing with customer needs
ASSUMPTION: This role requires a balance of strategic planning and hands-on execution, with a focus on building relationships and driving customer engagement.
π Key Responsibilities
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Developing and executing localized marketing strategies to support field sales and service teams
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Coordinating promotional campaigns, events, trade shows, and field marketing activities
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Creating sales enablement materials tailored to regional needs
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Tracking marketing performance and preparing reports on campaign impact, engagement, and lead generation
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Supporting internal communications to ensure alignment of messaging and brand identity across departments
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Updating building graphics and all documentation incorporating the company's logo, Mission, Vision, and Values
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Managing projects across the marketing department, including products, pricing, placement, promotions, employee events, and customer excellence
ASSUMPTION: This role involves a high degree of multitasking and requires strong organizational skills to manage multiple projects simultaneously.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Public Relations, Communications, Business, or related field
Experience: 0-4 years of experience in marketing, communications, or field marketing support
Required Skills:
- Strong writing, editing, and content creation skills
- Proficiency in Microsoft Office Suite and marketing tools (e.g., Canva, HubSpot, Mailchimp, CRM systems)
- Ability to manage multiple projects and deadlines simultaneously
- Strong interpersonal skills and ability to work with cross-functional teams
Preferred Skills:
- Experience in industrial, marine, or power systems sectors
- Familiarity with B2B marketing and sales enablement practices
- Graphic design or basic video editing skills
- Event planning or trade show coordination experience
ASSUMPTION: While a degree in a related field is required, the company may consider relevant work experience as an alternative for candidates with exceptional skills and qualifications.
π° Compensation & Benefits
Salary Range: $65,000 - $85,000 per year (based on industry standards for the role, experience level, and location)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on products and services
Working Hours: Full-time, 40 hours per week, with up to 50% domestic travel and up to 5% evenings and weekends for employee events
ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. The actual salary may vary depending on the candidate's qualifications and the company's internal compensation structure.
π Applicant Insights
π Company Context
Industry: MSHS Pacific Power Group operates in the Engines and Power Transmission Equipment Manufacturing industry, focusing on engine services, control systems, and engineered solutions for marine, industrial, energy, and defense/government sectors.
Company Size: MSHS Pacific Power Group has 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: The company was founded in 1983 and has since grown to become a leading provider of power generation and distribution solutions.
Company Description:
- MSHS specializes in power generation and distribution solutions for all types of prime-movers, including diesel, gas, and dual-fuel engines; steam, gas, and hydro turbines; as well as solar, battery, and other micro-grid solutions.
- The company creates value by integrating engine services and engineered solutions with world-class brands and stocking one of the largest spare-part inventories in the United States.
- MSHS is the largest Woodward Channel Partner in the Americas, providing clients with unparalleled service and technical expertise from full-service workshops in the Gulf Coast, Pacific Northwest, and South Florida.
Company Specialties:
- Engine and Product Solutions
- Turbocharger Retrofits and Reconditioning
- Monitoring and Control Solutions
- Authorized Spare Parts Distributor
- High Speed Engine Sales and Services
- Control System Engineering
Company Website: http://www.mshs.com
ASSUMPTION: MSHS Pacific Power Group is a well-established company with a strong reputation in its industry, offering opportunities for career growth and development.
π Role Analysis
Career Level: This role is suitable for early-career professionals seeking to gain experience in marketing, communications, and project management within the industrial sector.
Reporting Structure: The Field and Marketing Communications Specialist will report directly to the VP of Marketing and collaborate with various marketing managers, human resources, and other departments.
Work Arrangement: This is a hybrid role with a minimum of 50% in-office attendance at the Fort Lauderdale, FL offices, up to 50% domestic travel, and up to 5% evenings and weekends for employee events.
Growth Opportunities:
- Expanding marketing expertise across various industries and sectors
- Developing leadership and management skills through project coordination and team collaboration
- Gaining experience in strategic planning, event management, and sales enablement
ASSUMPTION: This role offers opportunities for professional growth and development within the marketing and communications field, with potential career paths in marketing management, event planning, or sales enablement.
π Location & Work Environment
Office Type: The primary office is located in Fort Lauderdale, FL, with additional offices in Mandeville, LA; Harahan, LA; and Everett, WA.
Office Location(s): 3005 SW 3rd Ave, Fort Lauderdale, FL 33315, US; 2022 Tamvest Court, Mandeville, Louisiana 70448, US; 1509 Sams Ave., Harahan, Louisiana 70123, US; Everett, Washington 98203, US
Geographic Context:
- The Fort Lauderdale office is located in Broward County, Florida, with a subtropical climate and a diverse population.
- The area offers a mix of urban and coastal living, with easy access to beaches, parks, and cultural attractions.
- Fort Lauderdale is a major hub for the marine industry, providing ample opportunities for networking and professional development.
Work Schedule: Full-time, 40 hours per week, with flexible hours to accommodate travel and event attendance as needed
ASSUMPTION: The Fort Lauderdale office provides a dynamic and collaborative work environment, with opportunities for professional growth and development within the marine and industrial sectors.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-person or virtual interview with the hiring manager and/or team members
- Background check and reference verification
- Job offer and onboarding
Key Assessment Areas:
- Communication and interpersonal skills
- Project management and organizational skills
- Creativity and problem-solving abilities
- Adaptability and flexibility in a dynamic work environment
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of the company's mission, vision, and values in your application materials
- Prepare examples of your marketing and communications work, as well as any relevant project management experiences
ATS Keywords: Marketing Communications, Field Marketing, Project Management, Localized Marketing Strategies, Sales Enablement, Brand Consistency, Customer Engagement, Cross-Functional Teams, Event Planning, Trade Shows, Customer Excellence
ASSUMPTION: The application process for this role may take several weeks, depending on the volume of applicants and the company's hiring timeline.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint, SharePoint, Teams)
- Project management software (e.g., Asana, Trello, Jira)
- CRM and ticketing systems (e.g., Salesforce, HubSpot, Zendesk)
- Marketing tools (e.g., Canva, Mailchimp, Hootsuite)
ASSUMPTION: The required tools and technologies for this role may vary depending on the company's specific needs and preferences.
π Cultural Fit Considerations
Company Values:
- Customer Focus: Prioritizing customer needs and exceeding expectations
- Integrity: Acting with honesty and ethical behavior in all aspects of work
- Teamwork: Collaborating and supporting colleagues to achieve common goals
- Innovation: Encouraging creativity and continuous improvement
- Accountability: Taking responsibility for one's actions and delivering on commitments
Work Style:
- Dynamic and fast-paced environment
- Cross-functional collaboration and teamwork
- Adaptability and flexibility in a changing work environment
- Strong communication and interpersonal skills
- Ability to manage multiple projects and deadlines simultaneously
Self-Assessment Questions:
- How do you align with MSHS's Mission, Vision, and Values, and how will you contribute to our company culture?
- How do you approach building and maintaining relationships with customers, employees, and other stakeholders in a dynamic work environment?
- How do you manage multiple projects and deadlines simultaneously, and how do you prioritize your workload to ensure successful project completion?
ASSUMPTION: MSHS Pacific Power Group values a diverse and inclusive work environment, with a strong focus on customer service, teamwork, and continuous improvement.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously may require strong organizational skills and time management
- Travel requirements may present challenges for candidates with personal or family commitments
- Working in a dynamic and fast-paced environment may require adaptability and flexibility
- Collaborating with cross-functional teams may require strong communication and interpersonal skills
ASSUMPTION: The potential challenges associated with this role can be mitigated through strong organizational skills, effective time management, and a willingness to adapt to a dynamic work environment.
π Similar Roles Comparison
- Compared to other marketing and communications roles, this position offers a unique blend of strategic planning and hands-on execution, with a focus on field-level marketing and customer engagement
- Within the industrial sector, this role provides opportunities for career growth and development within a mid-sized company with a strong reputation
- Career paths for this role may include marketing management, event planning, or sales enablement, with potential opportunities for advancement within the company or industry
ASSUMPTION: This role offers a unique combination of strategic planning and hands-on execution, with opportunities for career growth and development within the marketing and communications field.
π Sample Projects
- Developing and executing a localized marketing campaign to support a new product launch in the marine engine sector
- Managing a trade show or event, including vendor coordination, logistics, and on-site support
- Creating and distributing a customer newsletter or email campaign to improve customer engagement and retention
ASSUMPTION: The sample projects listed above are intended to provide examples of the types of initiatives the Field and Marketing Communications Specialist may be responsible for managing and executing.
β Key Questions to Ask During Interview
- How does this role support the company's overall marketing strategy, and how will my work contribute to its success?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company support the professional development and growth of its marketing and communications team members?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
- How does the company measure the success of its marketing initiatives, and how will my performance be evaluated?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's needs and expectations.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://go.cultureindex.com/p/LsaGj2Fi0jHtRtA
- Customize your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your marketing and communications work, as well as any relevant project management experiences
- Follow up with the hiring manager or HR department one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.