📌 Core Information
🔹 Job Title: Field Integrated Marketing
🔹 Company: Microsoft
🔹 Location: Multiple Locations, India
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 2, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Aligning events and experience programs to overall strategy and guidelines
- Managing ongoing communication and relationships with internal marketing teams and third-party event management
- Managing events from beginning to end, ensuring tactical plans and creative execution are effective
- Driving the metrics process and creating event metrics to measure success
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to work effectively with various stakeholders.
📋 Key Responsibilities
✅ Align events and experience programs to overall strategy and guidelines
✅ Manage ongoing communication and relationships with internal marketing teams and third-party event management
✅ Manage events from beginning to end, ensuring tactical plans and creative execution are effective
✅ Drive the metrics process and create event metrics to measure success
✅ Seek opportunities to learn about new events or experiences and implement event briefs
✅ Create event plans, creative marketing, and experience wireframes to support defined business objectives
✅ Ensure seamless event process flow and marketing execution landing within predefined budget and production schedule
✅ Hold accountability for managing an event budget end to end
ASSUMPTION: This role may require occasional travel to event locations and working non-standard hours during events.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 2-5 years of experience in event management or a related field
Required Skills:
- Proven experience in event management
- Strong communication and stakeholder engagement skills
- Budget management and financial acumen
- Ability to create and analyze performance metrics
- Proficiency in creative execution and marketing strategy
- Cross-functional collaboration and project management skills
Preferred Skills:
- Experience with Microsoft's event management tools
- Fluency in multiple languages
ASSUMPTION: Experience with Microsoft's event management tools would be beneficial but not required for this role.
💰 Compensation & Benefits
Salary Range: INR 8,00,000 - 12,00,000 per annum (Estimated based on industry standards for the role, experience level, and location)
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Generous time off and paid holidays
- Employee stock purchase plan
- Tuition assistance and professional development opportunities
Working Hours: Full-time position with standard office hours, but may require occasional flexible scheduling for events
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Microsoft is a multinational technology company that develops, manufactures, licenses, supports, and sells computer software, consumer electronics, and personal computers and services. It is the world's largest software maker by revenue.
Company Size: Microsoft is a large corporation with over 442,000 employees globally. This size offers opportunities for growth and exposure to diverse projects but may also have a more structured work environment.
Founded: Microsoft was founded on April 4, 1975, by Bill Gates and Paul Allen to develop and sell BASIC interpreters for the Altair 8800, an early personal computer. Since then, it has grown into a global technology leader.
Company Description:
- Microsoft is committed to empowering every person and every organization on the planet to achieve more.
- The company's mission is to innovate and build technologies that cut across boundaries and empower the world.
- Microsoft values diversity, inclusion, and collaboration, fostering a culture where everyone can bring their authentic selves to work.
Company Specialties:
- Operating systems and servers
- Business solutions
- Design tools
- Hardware
- Search engine
- Cloud computing
Company Website: https://www.microsoft.com
ASSUMPTION: Working at Microsoft offers opportunities to collaborate with talented professionals and contribute to cutting-edge technologies that impact billions of users worldwide.
📊 Role Analysis
Career Level: This role is suitable for an experienced professional looking to grow their career in event management or a related field.
Reporting Structure: The Experiential Marketing Manager may report to a Senior Marketing Manager or a similar role, depending on the specific team structure within the organization.
Work Arrangement: This role is on-site, requiring the candidate to work from Microsoft's offices in India. However, the company offers flexible work arrangements, including remote work and hybrid options, depending on the role and team needs.
Growth Opportunities:
- Progression to a Senior Marketing Manager or similar role with increased responsibilities and leadership opportunities
- Expansion into other areas of marketing or related fields within the organization
- Development of skills in event management, stakeholder engagement, and performance metrics
ASSUMPTION: Growth opportunities will depend on the candidate's performance, initiative, and the organization's specific needs and structure.
🌍 Location & Work Environment
Office Type: Microsoft's offices are modern, collaborative workspaces designed to foster innovation and creativity.
Office Location(s): Multiple Locations, India (specific locations may vary)
Geographic Context:
- India is the world's second-most populous country, with a diverse culture and rich history.
- The country is a significant market for Microsoft, offering opportunities to work on large-scale events and initiatives.
- India's time zones allow for collaboration with Microsoft's global teams.
Work Schedule: Full-time position with standard office hours, but may require occasional flexible scheduling for events
ASSUMPTION: Working in India may offer unique cultural experiences and opportunities to engage with diverse communities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with a recruiter or hiring manager
- In-depth interviews with cross-functional teams
- Final interview with the hiring manager or a panel
- Background check and offer extension
Key Assessment Areas:
- Event management skills and experience
- Communication and stakeholder engagement
- Budget management and financial acumen
- Problem-solving and adaptability
- Alignment with Microsoft's mission, values, and culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant event management experience and skills
- Prepare examples of successful events you've managed, including challenges faced and solutions implemented
- Research Microsoft's mission, values, and recent projects to demonstrate your fit with the company
ATS Keywords: Event Management, Marketing Strategy, Communication, Budget Management, Stakeholder Engagement, Performance Metrics, Creative Execution, Cross-Functional Collaboration
ASSUMPTION: The application process may vary depending on the specific role and team within the organization.
🛠️ Tools & Technologies
- Microsoft's event management tools (specific tools may vary)
- Project management software (e.g., Microsoft Project, Asana, Trello)
- Marketing automation tools (e.g., Marketo, HubSpot, Pardot)
- Data analysis and visualization tools (e.g., Excel, Power BI, Tableau)
ASSUMPTION: Familiarity with Microsoft's event management tools would be beneficial but not required for this role.
👔 Cultural Fit Considerations
Company Values:
- One Microsoft
- Customer Obsessed
- One Engineering System
- Results Oriented
- Collaborative
- Inclusive
- Adaptable
- Open
- Bias to Action
- Customer Love
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on customer success
- Adaptable and open to change
- Inclusive and respectful of diverse perspectives
Self-Assessment Questions:
- Do you align with Microsoft's company values, particularly in being customer-obsessed and results-oriented?
- Are you comfortable working in a collaborative, cross-functional team environment?
- Do you thrive in an adaptable and open work culture, embracing change and new challenges?
ASSUMPTION: A strong cultural fit with Microsoft's values and work style will contribute to the candidate's success and satisfaction in the role.
⚠️ Potential Challenges
- Managing multiple events simultaneously, requiring strong organizational skills and time management
- Working with diverse stakeholders, including internal teams and external vendors, requiring excellent communication and collaboration skills
- Occasional travel and working non-standard hours during events, which may impact work-life balance
- Keeping up with the latest event management trends and technologies, requiring continuous learning and adaptation
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- This role focuses on event management, while related roles such as Marketing Coordinator or Marketing Manager may have broader responsibilities, including campaign planning and execution
- In the event management industry, this role may differ from event planning roles in corporate settings, which may have more structured processes and less creative input
- Career progression in event management may involve moving into senior roles with increased leadership and strategic responsibilities
ASSUMPTION: Comparing this role to similar positions in the industry can help candidates understand the unique aspects and requirements of the Experiential Marketing Manager role at Microsoft.
📝 Sample Projects
- Managing a large-scale event, such as a product launch or customer conference, from beginning to end, including planning, logistics, marketing, and execution
- Developing and implementing an event metrics framework to measure the success of events and identify areas for improvement
- Collaborating with cross-functional teams to create and execute creative marketing campaigns for events, such as social media promotions or email marketing
ASSUMPTION: These sample projects illustrate the range of responsibilities and skills required for the Experiential Marketing Manager role at Microsoft.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and reporting lines for this role?
- How does this role collaborate with other marketing teams and functions within the organization?
- What are the most challenging aspects of this role, and how have previous incumbents succeeded in overcoming them?
- How does Microsoft support the professional development and growth of its employees in event management roles?
- What are the key priorities for this role in the first 30, 60, and 90 days?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates the candidate's interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant event management experience and skills
- Prepare examples of successful events you've managed, including challenges faced and solutions implemented
- Research Microsoft's mission, values, and recent projects to demonstrate your fit with the company
- Follow up with the recruiter or hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
