📌 Core Information
🔹 Job Title: Field Marketer
🔹 Company: Cogent Talent Solutions
🔹 Location: Fort Wayne, Indiana, United States
🔹 Job Type: Full Time
🔹 Category: Marketing
🔹 Date Posted: May 23, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Door-to-door sales and lead generation for a metal roofing company
- Engaging homeowners in pre-selected neighborhoods to introduce roofing solutions
- Educating potential customers on the benefits of metal roofing systems
- Meeting or exceeding daily and weekly lead generation goals
- Participating in a comprehensive training program to improve communication skills and appointment setting
ASSUMPTION: This role is ideal for individuals with strong interpersonal skills, resilience, and a positive attitude, as it involves frequent rejection and requires self-motivation to meet sales targets.
📋 Key Responsibilities
✅ Engage homeowners in pre-selected neighborhoods to introduce our client's roofing solutions
✅ Generate leads by starting conversations and scheduling consultations with our sales team
✅ Educate potential customers on the benefits of our metal roofing systems
✅ Meet or exceed daily and weekly goals for door-knocking and lead generation
✅ Use provided tools and apps to track activities and leads
✅ Participate in a comprehensive training program covering communication skills, objection handling, and effective appointment setting
ASSUMPTION: The role requires a significant amount of physical activity, as representatives will be knocking on doors and engaging with homeowners in various neighborhoods.
🎯 Required Qualifications
Education: High school diploma or equivalent (GED)
Experience: No prior experience required
Required Skills:
- Self-motivated and determined ("Attitude is Altitude")
- Strong interpersonal and communication skills
- Comfortable speaking with strangers and initiating conversations
- Positive and resilient in the face of rejection
- Reliable, punctual, and consistent
- Comfortable using mobile apps to log leads and activity
- Ability to commute to Fort Wayne, IN or relocate before starting work
- People with a criminal record are encouraged to apply
Preferred Skills:
- Previous sales or marketing experience
- Fluency in Spanish
ASSUMPTION: While no prior experience is required, candidates with previous sales or marketing experience may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $40,000 - $75,000 a year
Benefits:
- Competitive base pay plus bonuses and performance incentives
- Bonus and commission pay for qualified leads and appointments
- Flexible schedule and hybrid work structure
- Hands-on training program to set you up for success
- Career advancement into sales, leadership, or management roles
- Supportive and growth-oriented team environment
- A company committed to supporting local veterans and giving back to the community
Working Hours: Full-time, with a flexible schedule and hybrid work structure
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level sales positions in the Fort Wayne, Indiana area.
📌 Applicant Insights
🔍 Company Context
Industry: Roofing and construction
Company Size: 302 employees (201-500 employees)
Founded: 2014
Company Description:
- Veteran and minority-owned business
- Committed to providing high-quality metal roofing solutions
- Focused on giving back to the community
Company Specialties:
- Metal roofing solutions
- Sales and marketing
- Community engagement
Company Website: https://www.cogentanalytics.com
ASSUMPTION: The company's commitment to supporting local veterans and giving back to the community may appeal to candidates who value working for an organization with a strong social responsibility focus.
📊 Role Analysis
Career Level: Entry-level to intermediate
Reporting Structure: This role reports directly to the sales manager
Work Arrangement: Hybrid, with a flexible schedule and on-site requirements for door-to-door sales
Growth Opportunities:
- Career advancement into sales, leadership, or management roles
- Opportunities to learn and develop sales and marketing skills
- Potential to transition into other areas of the business, such as operations or customer service
ASSUMPTION: This role offers significant growth potential for candidates who demonstrate strong performance and a commitment to learning and development.
🌍 Location & Work Environment
Office Type: Hybrid, with a flexible schedule and on-site requirements for door-to-door sales
Office Location(s): Fort Wayne, Indiana
Geographic Context:
- Fort Wayne is the second-largest city in Indiana, with a population of approximately 260,000
- The city offers a mix of urban and suburban living, with a variety of neighborhoods and housing options
- Fort Wayne has a humid continental climate, with warm summers and cold, snowy winters
Work Schedule: Full-time, with a flexible schedule and on-site requirements for door-to-door sales
ASSUMPTION: Candidates should be comfortable with a flexible work schedule and on-site requirements for door-to-door sales, as well as working in various weather conditions.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the sales manager
- Background check and reference check
- Job offer
Key Assessment Areas:
- Communication skills and ability to engage with potential customers
- Sales skills and ability to meet lead generation goals
- Resilience and ability to handle rejection
- Cultural fit and alignment with the company's values
Application Tips:
- Highlight any relevant sales or marketing experience on your resume
- Tailor your cover letter to emphasize your strong interpersonal skills, resilience, and self-motivation
- Prepare examples of how you have handled rejection or overcome challenges in previous roles
- Research the company and its commitment to supporting local veterans and giving back to the community
ATS Keywords: Door-to-door sales, lead generation, metal roofing, communication skills, sales skills, resilience, self-motivation
ASSUMPTION: The interview process may include role-playing scenarios to assess the candidate's ability to engage with potential customers and handle objections.
🛠️ Tools & Technologies
- Mobile apps for logging leads and activity
- CRM software for tracking sales and customer interactions
- Sales training software for ongoing learning and development
ASSUMPTION: Candidates should be comfortable using mobile apps and other technology tools to track leads and activity, as well as learning new software as needed.
👔 Cultural Fit Considerations
Company Values:
- Customer focus
- Integrity
- Teamwork
- Continuous learning
- Community involvement
Work Style:
- Self-motivated and driven
- Strong communication skills
- Resilient and able to handle rejection
- Comfortable working in a flexible, hybrid environment
Self-Assessment Questions:
- How do you handle rejection, and can you provide an example from a previous role?
- How do you stay motivated and focused when working independently in a flexible environment?
- How do you prioritize your time and manage your schedule to meet sales targets?
ASSUMPTION: Candidates who align with the company's values and work style, and can provide specific examples of how they have demonstrated these qualities in previous roles, will be strong fits for this position.
⚠️ Potential Challenges
- Frequent rejection from potential customers
- Physical demands of door-to-door sales, including walking and standing for extended periods
- Working in various weather conditions
- Meeting or exceeding daily and weekly lead generation goals
ASSUMPTION: Candidates should be aware of the physical demands and potential challenges of this role, and be prepared to handle rejection and meet sales targets.
📈 Similar Roles Comparison
- Compared to other entry-level sales positions, this role offers a competitive salary range and significant growth potential
- Unlike some other sales roles, this position requires no prior experience and offers comprehensive training
- This role may be more physically demanding than other sales positions, as it involves door-to-door sales
ASSUMPTION: Candidates should research other entry-level sales positions in the Fort Wayne, Indiana area to compare compensation, benefits, and growth opportunities.
📝 Sample Projects
- Developing a script for engaging potential customers and introducing the company's metal roofing solutions
- Creating a daily or weekly sales plan to meet lead generation goals
- Participating in role-playing scenarios to practice communication skills and objection handling
ASSUMPTION: These sample projects are designed to help candidates prepare for the interview process and demonstrate their understanding of the role's requirements.
❓ Key Questions to Ask During Interview
- What are the most common objections potential customers have to the company's metal roofing solutions, and how can I effectively address them?
- How does the company support the growth and development of its sales team?
- What are the key performance indicators (KPIs) for this role, and how are they tracked and measured?
- How does the company's commitment to supporting local veterans and giving back to the community influence the work environment and company culture?
ASSUMPTION: These questions are designed to help candidates better understand the role's requirements, the company's culture, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your strong interpersonal skills, resilience, and self-motivation
- Write a cover letter that explains why you are a strong fit for this role and how you can contribute to the company's success
- Prepare for the interview by researching the company and practicing your communication skills and objection handling
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
