Field Marketer

📌 Core Information

🔹 Job Title: Field Marketer

🔹 Company: Erie Home

🔹 Location: North Little Rock, Arkansas, United States

🔹 Job Type: On-site

🔹 Category: 📍 Field Marketing

🔹 Date Posted: Wed Apr 02 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: Not remote

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Engaging with prospective customers to introduce home improvement products
• Generating leads and scheduling follow-up appointments
• Representing the company with professionalism and enthusiasm
• Providing transportation for neighborhood canvassing

ASSUMPTION: The role primarily revolves around face-to-face interactions and lead generation, which is typical in field marketing positions focusing on residential services.

📋 Key Responsibilities

✅ Canvass neighborhoods to generate high-quality leads

✅ Schedule appointments for sales representatives with homeowners

✅ Maintain accurate records of lead information

✅ Represent Erie Home with professionalism, energy, and urgency

ASSUMPTION: Responsibilities are centered on outdoor marketing efforts, suggesting a physically active role involving direct customer engagement.

🎯 Required Qualifications

Education: Not specified

Experience: Prior experience in sales or marketing is preferred but not mandatory

Required Skills:

• Outgoing and friendly personality
• Ability to work independently and as part of a team
• Availability for midday, evening, and weekend shifts

Preferred Skills:

• Previous experience in a similar role
• Knowledge of home improvement products

ASSUMPTION: There are no formal educational requirements stated, which indicates a broader acceptance of diverse applicant backgrounds.

💰 Compensation & Benefits

Salary Range: Competitive hourly base plus weekly bonuses

Benefits:

• Medical, dental, vision, and life insurance
• PTO and 401(k) with company match
• Exclusive tenure-based bonuses for military members

Working Hours: Monday to Thursday: 11 AM – 8 PM, Saturday: 10 AM – 4 PM (possible Friday rotations)

ASSUMPTION: Compensation seems to be structured to incentivize performance through bonuses, typical in sales and marketing fields.

📌 Applicant Insights

🔍 Company Context

Industry: Construction, focusing on residential home improvement

Company Size: 1,001-5,000 employees, indicating a large, resourceful organization

Founded: 1976, with a solid history and consistent growth

Company Description:

• National leader in home improvement with a focus on roofing and waterproofing
• Rapid expansion with nearly 100 locations across the U.S.
• Strong reputation based on customer satisfaction and innovation

Company Specialties:

• Metal Roofing
• Vinyl Windows
• Basement Waterproofing
• Traditional Shingle Roofing

Company Website: http://www.workaterie.com

ASSUMPTION: The company’s extensive U.S. presence and specialization indicate robust operational infrastructure and market penetration.

📊 Role Analysis

Career Level: Entry-level position suitable for recent graduates or those starting a sales career

Reporting Structure: Likely reporting to a regional sales manager or team leader

Work Arrangement: On-site, with fieldwork involving direct interaction with customers

Growth Opportunities:

• Potential for upward mobility for high performers
• Leadership development opportunities
• Possible transition into higher sales or marketing roles

ASSUMPTION: Given the company's size and growth, there are likely substantial opportunities for career advancement.

🌍 Location & Work Environment

Office Type: On-the-ground, fieldwork with a supportive team environment

Office Location(s): North Little Rock, Arkansas, with transportation provided for canvassing duties

Geographic Context:

• Access to major markets in Arkansas and surrounding regions
• Ability to efficiently cover a wide area for lead generation
• Transportation is a key logistical aspect of the role

Work Schedule: Full-time with evening and weekend shifts

ASSUMPTION: Local knowledge and access to reliable transportation are critical due to the field-oriented nature of the job.

💼 Interview & Application Insights

Typical Process:

• Submission of resume and cover letter via company website
• Initial screening interview with HR
• On-site interview with department head or hiring manager

Key Assessment Areas:

• Interpersonal and communication skills
• Ability to meet job requirements and work independently
• Proven enthusiasm and team-fit considerations

Application Tips:

• Highlight any prior sales or marketing experience
• Demonstrate enthusiasm for home improvement products
• Emphasize flexibility in working hours and shifts

ATS Keywords: Field Marketing, Lead Generation, Customer Engagement, Sales

ASSUMPTION: Typical of the industry, active role engagement and problem-solving abilities are likely highly valued during the interview process.

🛠️ Tools & Technologies

• Customer Relationship Management (CRM) software
• Lead generation tools
• Communication and planning software

ASSUMPTION: The use of basic digital tools for organizing leads and appointments is expected, though specific systems are not detailed.

👔 Cultural Fit Considerations

Company Values:

• Commitment to customer satisfaction
• Emphasizing growth and leadership
• Diversity and inclusivity in the workplace

Work Style:

• Collaborative team environment
• Customer-focused approach
• Result-driven work ethics

Self-Assessment Questions:

• Are you comfortable with face-to-face customer interactions?
• Can you manage flexible working hours and shifts?
• Do you thrive in a results-oriented environment?

ASSUMPTION: Adaptability and team collaboration are likely critical factors given the dynamic nature of the work environment.

⚠️ Potential Challenges

• Adapting to varied customer expectations in different regions
• Maintaining motivation during challenging market conditions
• Ensuring effective time management with diverse shifts
• Handling the physical aspects of door-to-door marketing

ASSUMPTION: Challenges may also stem from balancing customer expectations and lead generation targets.

📈 Similar Roles Comparison

• Comparison to other entry-level sales roles
• Similarities to canvassing positions in other service industries
• Differences in specialization and product type compared to digital marketing

ASSUMPTION: This role compares favorably with other entry-level positions in terms of growth potential and compensation structure.

📝 Sample Projects

• Organizing neighborhood canvassing events
• Creating local partnerships for joint marketing efforts
• Designing targeted marketing campaigns for specific localities

ASSUMPTION: Projects may involve locally focused initiatives designed to boost lead generation.

❓ Key Questions to Ask During Interview

• What are the primary goals for this role in the first six months?
• How does the company measure success for this position?
• Can you describe the team dynamics and reporting structure?
• What support and training does Erie Home offer its Field Marketers?
• How can top performers move into advanced roles within the company?

ASSUMPTION: Such questions could help gauge the company's commitment to growth and support for employees in field roles.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Prepare a resume tailored to sales and field marketing roles
• Include a personalized cover letter expressing your interest
• Be ready for a phone screen call to discuss your application
• Research Erie Home’s products to discuss during the interview

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.