π Core Information
πΉ Job Title: Field Marketing Assistant
πΉ Company: 6ix Management
πΉ Location: Scarborough, ON
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: April 19, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Planning, coordinating, and executing face-to-face marketing campaigns
- Direct customer interaction to promote products/services and address inquiries
- Leading and motivating a team of marketing associates
- Conducting local market research and gathering consumer insights
- Tracking campaign performance metrics and providing actionable recommendations
- Maintaining strong relationships with clients and ensuring alignment of marketing initiatives
ASSUMPTION: This role requires a high level of interpersonal skills, adaptability, and strong organizational skills to manage multiple tasks and stakeholders effectively.
π Key Responsibilities
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Plan, coordinate, and execute face-to-face marketing campaigns to reach local consumers effectively
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Interact directly with customers to promote products or services, educate them about offerings, and address their inquiries or concerns
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Lead and motivate a team of marketing associates to achieve campaign objectives and exceed client expectations
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Conduct local market research and gather consumer insights to tailor marketing strategies and enhance campaign effectiveness
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Track campaign performance metrics, analyze results, and provide actionable recommendations for continuous improvement
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Maintain strong relationships with clients, ensuring alignment of marketing initiatives with their business objectives and satisfaction
ASSUMPTION: This role involves a significant amount of customer-facing work, requiring excellent communication and interpersonal skills.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business Administration, or a related field is preferred
Experience: 0-2 years of relevant experience in marketing or a related field
Required Skills:
- Strong leadership capabilities and team management skills
- Excellent communication and interpersonal skills
- Exceptional organizational skills and attention to detail
- Ability to excel in a fast-paced, dynamic environment
- Passion for marketing and eagerness to develop in the industry
Preferred Skills:
- Experience in face-to-face marketing or customer engagement
- Fluency in additional languages (an asset)
ASSUMPTION: While a degree in marketing is preferred, relevant experience and a strong skill set may be considered in lieu of formal education.
π° Compensation & Benefits
Salary Range: CAD 35,000 - CAD 45,000 per year (based on industry standards for entry-level marketing roles in the Greater Toronto Area)
Benefits:
- Competitive compensation package with performance-based incentives
- Access to comprehensive training and mentorship programs for career development
- Collaborative and inclusive workplace culture that values creativity and teamwork
- Opportunity to directly impact local markets and shape the future of marketing
Working Hours: Full-time (40 hours/week), with flexible hours based on campaign needs
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and performance.
π Applicant Insights
π Company Context
Industry: Advertising Services
Company Size: 11-50 employees (Small to Medium-sized Enterprise)
Founded: 2010 (15 years in operation)
Company Description:
- 6ix Management is an innovative marketing firm recognized as a leader in local markets for its direct approach
- The company aims to market major brands from the Toronto region and eventually nationwide
- 6ix Management offers growth opportunities to its clients and employees, fostering a collaborative and inclusive workplace culture
Company Specialties:
- Face-to-face marketing
- Customer engagement
- Campaign execution
- Market research
- Brand awareness
Company Website: www.6management.ca
ASSUMPTION: As a smaller marketing agency, 6ix Management offers a more intimate work environment with closer collaboration between team members and management.
π Role Analysis
Career Level: Entry-level (Field Marketing Assistant)
Reporting Structure: Reports directly to the Marketing Manager or Director
Work Arrangement: On-site, with potential for hybrid or remote work in the future
Growth Opportunities:
- Progression to Senior Marketing Assistant or Marketing Manager roles
- Expanding responsibilities based on campaign success and client satisfaction
- Learning and development opportunities through training programs and mentorship
ASSUMPTION: This role offers significant growth potential for the right candidate, as they can advance within the company as it expands its client base and services.
π Location & Work Environment
Office Type: Modern, collaborative workspace with an open floor plan
Office Location(s): 1400 Bayly St, #16a, Pickering, Ontario L1W 3R2, CA
Geographic Context:
- Scarborough is a suburban district in Toronto, offering a mix of urban and suburban living
- The area has a diverse population and a growing job market, particularly in marketing and advertising
- Scarborough is well-connected by public transportation, making it easily accessible from other parts of the Greater Toronto Area
Work Schedule: Full-time, with flexible hours based on campaign needs and client requirements
ASSUMPTION: The work environment at 6ix Management is dynamic and fast-paced, with a strong emphasis on team collaboration and client satisfaction.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Manager or Director
- Final interview with the company's founders or senior leadership team
- Background check and reference verification
Key Assessment Areas:
- Communication and interpersonal skills
- Leadership and team management capabilities
- Problem-solving and analytical skills
- Adaptability and resilience in a fast-paced environment
- Alignment with company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your passion for marketing and customer engagement in your application materials
- Prepare examples of successful marketing campaigns or customer engagement initiatives you've led or contributed to
- Research 6ix Management's clients and industry focus to show your understanding of the company's mission and values
ATS Keywords: Marketing, Customer Engagement, Campaign Execution, Market Research, Brand Awareness, Leadership, Team Management, Adaptability, Resilience
ASSUMPTION: The application process at 6ix Management is designed to assess candidates' skills, experiences, and cultural fit, with a focus on their ability to thrive in a dynamic and collaborative work environment.
π οΈ Tools & Technologies
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Hootsuite)
- Social media platforms (e.g., Facebook, Instagram, Twitter)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with marketing automation tools and CRM software is an asset, but not a requirement for this role, as training will be provided.
π Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Client-centricity
- Growth and learning
- Accountability
Work Style:
- Dynamic and fast-paced
- Team-oriented and collaborative
- Client-focused and results-driven
- Adaptable and resilient
- Continuously learning and improving
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you passionate about marketing and customer engagement?
- Can you effectively lead and motivate a team to achieve campaign objectives?
- Do you have strong communication and interpersonal skills?
- Are you adaptable and resilient in the face of changing priorities and challenges?
ASSUMPTION: Candidates who align with 6ix Management's values and work style are more likely to succeed in this role and contribute to the company's growth and success.
β οΈ Potential Challenges
- Managing multiple campaigns and priorities simultaneously
- Adapting to shifting client needs and market trends
- Working in a fast-paced, sometimes high-pressure environment
- Balancing customer-facing responsibilities with campaign planning and execution
- Developing and maintaining strong relationships with clients and team members
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.
π Similar Roles Comparison
- Field Marketing Assistant vs. Event Marketing Coordinator: Both roles involve customer engagement and campaign execution, but the Field Marketing Assistant focuses more on face-to-face interactions and local market research
- Field Marketing Assistant vs. Digital Marketing Specialist: While both roles require strong marketing skills, the Field Marketing Assistant focuses on offline customer engagement and market research, while the Digital Marketing Specialist focuses on online campaigns and digital platforms
- Field Marketing Assistant vs. Marketing Manager: The Field Marketing Assistant is an entry-level role focused on campaign execution and customer engagement, while the Marketing Manager oversees marketing strategies, teams, and budgets, with more strategic responsibilities
ASSUMPTION: This role offers a unique blend of customer-facing and strategic marketing responsibilities, providing a strong foundation for a career in marketing.
π Sample Projects
- Planning and executing a successful product launch campaign for a new client, including market research, customer engagement, and campaign evaluation
- Conducting a local market research study to identify consumer trends and preferences, and using the findings to inform marketing strategies
- Leading a team of marketing associates to achieve campaign objectives and exceed client expectations for a high-profile event or promotion
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role.
β Key Questions to Ask During Interview
- How does 6ix Management support the professional development and growth of its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does 6ix Management foster a collaborative and inclusive work environment?
- What are the key priorities for this role in the first 90 days?
- How does 6ix Management measure the success of its marketing campaigns, and how can I contribute to improving these metrics?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of successful marketing campaigns or customer engagement initiatives you've led or contributed to
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.