Field Marketing Associate

📌 Core Information

🔹 Job Title: Field Marketing Associate

🔹 Company: Pilmico Foods Corporation

🔹 Location: Iligan, Philippines

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: May 26, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing strategic marketing initiatives to drive brand awareness, generate leads, and support sales efforts in designated geographic regions.
• Collaborating closely with cross-functional teams, including sales, product management, and marketing, to develop and implement effective marketing campaigns and events tailored to local market needs.
• Requiring a combination of creativity, strong communication skills, and a data-driven approach to drive measurable results.
• Offering opportunities for fresh graduates to gain experience in field marketing.

ASSUMPTION: This role requires a proactive and organized individual who can work independently and in a team setting to achieve marketing objectives. The successful candidate will have a strong understanding of marketing principles and be able to adapt to different market environments.

📋 Key Responsibilities

✅ Develop and execute integrated marketing plans to support business objectives and drive demand generation in assigned territories.

✅ Identify target market segments, key decision-makers, and competitive landscape to inform marketing strategies.

✅ Plan and execute regional events, trade shows, and other promotional activities to increase brand visibility and generate leads.

✅ Work closely with sales teams to understand market dynamics, identify opportunities, and develop marketing materials and sales collateral.

✅ Collaborate with the marketing team to create compelling content, including presentations, case studies, whitepapers, and website content, tailored to regional audiences.

✅ Track and analyze key performance metrics to evaluate the effectiveness of marketing initiatives and optimize future campaigns.

✅ Manage relationships with external vendors, agencies, and partners to support marketing activities and maximize ROI.

✅ Stay informed about industry trends, competitive developments, and emerging technologies to identify new opportunities for growth.

ASSUMPTION: The role involves a mix of strategic planning, tactical execution, and analytical evaluation. Successful candidates will be comfortable working in a dynamic environment and adapting to changing market conditions.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business Administration, or related field

Experience: 3+ years of experience in field marketing, event management, or related roles.

Required Skills:

• Proven track record of developing and executing successful marketing campaigns and events.
• Strong project management skills with the ability to multitask and prioritize competing deadlines.
• Excellent written and verbal communication skills, with the ability to tailor messaging to different audiences.
• Analytical mindset with proficiency in data analysis and reporting tools.
• Ability to work independently with minimal supervision and as part of a collaborative team.
• Willingness to travel frequently within assigned territories.

Preferred Skills:

• Fresh graduates are welcome to apply.

ASSUMPTION: While experience is preferred, Pilmico Foods Corporation is open to considering fresh graduates with the right skill set and attitude. The ideal candidate will be eager to learn and grow in the field of marketing.

💰 Compensation & Benefits

Salary Range: The salary range for this position is not provided. However, based on industry standards for a Field Marketing Associate with 2-5 years of experience in the Philippines, the estimated salary range is PHP 35,000 - PHP 50,000 per month.

Benefits:

• Health insurance and other employee benefits packages.
• Opportunities for professional growth and development.
• Working in a dynamic and collaborative team environment.

Working Hours: The typical work schedule is Monday to Friday, 8:00 AM to 5:00 PM, with a one-hour lunch break. However, the role may require occasional work on weekends or evenings to support events and other marketing activities.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience. The actual salary and benefits package will be determined during the interview process.

📌 Applicant Insights

🔍 Company Context

Industry: Pilmico Foods Corporation operates in the Food Production industry, specifically focusing on flour milling and related products. The company is a subsidiary of Aboitiz Equity Ventures and is considered one of the largest flour milling companies in the Philippines.

Company Size: Pilmico Foods Corporation has 10,001+ employees, making it a large organization with a significant presence in the market.

Founded: The founding date of Pilmico Foods Corporation is not specified in the provided data.

Company Description:

• Pilmico Foods Corporation is primarily engaged in the manufacture of wheat flour and wheat by-products.
• The company imports both soft and hard wheat from the United States and Canada for its products.
• All Pilmico flour products are fortified with Vitamin A and Iron and certified with Halal and Sangkap Pinoy seals.

Company Specialties:

• Flour milling and related products
• Importation of wheat
• Technical services and bakery trainings
• Exportation of flour products to the ASEAN region

Company Website: https://www.pilmico.com/

ASSUMPTION: Pilmico Foods Corporation is a well-established company in the food production industry, with a strong focus on quality and innovation. The company's size and experience make it an attractive employer for marketing professionals seeking to grow their careers in a dynamic and collaborative environment.

📊 Role Analysis

Career Level: The Field Marketing Associate role is an intermediate-level position, requiring 3+ years of experience in field marketing or related roles. This role offers opportunities for growth and development within the marketing function.

Reporting Structure: The Field Marketing Associate will report directly to the Marketing Manager and collaborate closely with cross-functional teams, including sales, product management, and other marketing team members.

Work Arrangement: This is an on-site role, requiring the Field Marketing Associate to work from the company's headquarters in Taguig City, Philippines. However, the role may require occasional travel to assigned territories to support marketing activities and events.

Growth Opportunities:

• Progression to senior marketing roles within the company, such as Marketing Manager or Marketing Director.
• Expansion of responsibilities to include additional territories or product lines.
• Gaining experience in different aspects of marketing, such as brand management, digital marketing, or market research.

ASSUMPTION: The Field Marketing Associate role offers a unique opportunity for candidates to gain experience in field marketing and contribute to the company's overall marketing strategy. Successful candidates will have the opportunity to grow their careers within the organization and take on increased responsibilities over time.

🌍 Location & Work Environment

Office Type: Pilmico Foods Corporation's headquarters is located in a modern office tower in Bonifacio Global City, Taguig City, Philippines. The office provides a collaborative and professional work environment.

Office Location(s): 9th floor NAC Tower, 32nd Street, Bonifacio Global City, Taguig City, National Capital Region 1634, PH

Geographic Context:

• The office is located in the heart of Bonifacio Global City, a bustling business and entertainment district in Metro Manila.
• The area offers easy access to public transportation, shopping centers, restaurants, and other amenities.
• The office is close to major highways, making it easily accessible by car.

Work Schedule: The typical work schedule is Monday to Friday, 8:00 AM to 5:00 PM, with a one-hour lunch break. However, the role may require occasional work on weekends or evenings to support events and other marketing activities.

ASSUMPTION: The work environment at Pilmico Foods Corporation is dynamic and collaborative, with a strong focus on teamwork and innovation. The office location in Bonifacio Global City offers a convenient and enjoyable work environment for employees.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the company's careers portal.
• Phone or video screening to assess communication skills and cultural fit.
• In-depth interviews with the hiring manager and other team members to discuss the candidate's qualifications, experience, and fit for the role.
• Final interviews or assessments to evaluate the candidate's problem-solving skills and strategic thinking.

Key Assessment Areas:

• Marketing and communication skills
• Problem-solving and analytical skills
• Cultural fit and teamwork
• Adaptability and flexibility

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and skills.
• Be prepared to discuss your experience with marketing campaigns, events, and data analysis.
• Demonstrate your understanding of the company and the role during the interview process.
• Show enthusiasm for the opportunity to grow and develop within the marketing function.

ATS Keywords: Field Marketing, Event Management, Project Management, Marketing Campaigns, Brand Awareness, Lead Generation, Market Research, Content Creation, Performance Metrics, Vendor Management, Industry Trends

ASSUMPTION: The application process for the Field Marketing Associate role at Pilmico Foods Corporation is designed to evaluate the candidate's marketing skills, experience, and cultural fit. Successful candidates will demonstrate a strong understanding of marketing principles and a passion for driving results in a dynamic and collaborative environment.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Marketo, Pardot)
• Social media platforms (e.g., Facebook, LinkedIn, Twitter)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The Field Marketing Associate will be expected to use a variety of tools and technologies to support marketing activities and drive results. The specific tools and technologies required may vary depending on the candidate's assigned territories and marketing initiatives.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Teamwork
• Innovation
• Responsibility

Work Style:

• Collaborative and team-oriented
• Adaptable and flexible
• Data-driven and analytical
• Results-focused and proactive

Self-Assessment Questions:

• Do you align with Pilmico Foods Corporation's core values of integrity, teamwork, innovation, and responsibility?
• Are you comfortable working in a dynamic and collaborative team environment, with a strong focus on results and innovation?
• Do you have a proactive and adaptable work style, with a willingness to take on new challenges and learn from experiences?

ASSUMPTION: Pilmico Foods Corporation values candidates who demonstrate a strong fit with the company's core values and work style. Successful candidates will be able to work effectively in a collaborative and dynamic team environment, with a strong focus on results and innovation.

⚠️ Potential Challenges

• The role may require frequent travel to assigned territories, which can be demanding and time-consuming.
• The role involves working with cross-functional teams, which can present challenges in terms of communication and coordination.
• The role requires a strong understanding of marketing principles and the ability to adapt to changing market conditions.
• The role may require working on weekends or evenings to support events and other marketing activities.

ASSUMPTION: The Field Marketing Associate role presents unique challenges and opportunities for growth and development. Successful candidates will be able to overcome these challenges and contribute to the company's overall marketing strategy.

📈 Similar Roles Comparison

• Compared to other field marketing roles, this position offers a unique opportunity to work in the food production industry and gain experience in a large, established organization.
• Compared to other marketing roles, this position requires a strong focus on event management and lead generation, with a data-driven approach to evaluate the effectiveness of marketing initiatives.
• Compared to other roles within Pilmico Foods Corporation, this position offers opportunities for growth and development within the marketing function, with a focus on driving results and innovation.

ASSUMPTION: The Field Marketing Associate role at Pilmico Foods Corporation offers a unique combination of challenges and opportunities, with a focus on driving results and innovation within the marketing function.

📝 Sample Projects

• Developing and executing a regional marketing campaign to increase brand awareness and generate leads in a specific territory.
• Planning and executing a trade show or event to showcase Pilmico Foods Corporation's products and services to potential customers.
• Creating compelling content, such as presentations, case studies, or whitepapers, tailored to regional audiences and aligned with marketing objectives.

ASSUMPTION: The Field Marketing Associate role involves a wide range of marketing activities, with a focus on driving results and innovation within the marketing function. Successful candidates will be able to take on a variety of projects and contribute to the company's overall marketing strategy.

❓ Key Questions to Ask During Interview

• Can you describe the typical marketing initiatives and campaigns for this role, and how they align with the company's overall marketing strategy?
• How does the Field Marketing Associate role collaborate with other teams, such as sales and product management, to drive results and achieve marketing objectives?
• What opportunities are there for professional growth and development within the marketing function at Pilmico Foods Corporation?
• How does the company support work-life balance for employees in this role, particularly with regard to travel requirements and work hours?
• What are the key performance indicators (KPIs) used to evaluate the success of marketing initiatives, and how are they tracked and analyzed?

ASSUMPTION: The interview process for the Field Marketing Associate role at Pilmico Foods Corporation is designed to evaluate the candidate's marketing skills, experience, and cultural fit. Successful candidates will be able to ask insightful questions and demonstrate a strong understanding of the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: https://jobs.smartrecruiters.com/PilmicoFoodsCorporporation/744000061406315-field-marketing-associate/
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills, with a focus on field marketing, event management, and data analysis.
• Prepare for the interview process by researching the company and the role, and practicing your responses to common marketing and behavioral interview questions.
• If selected for the final round, be prepared to present a marketing plan or project proposal that demonstrates your understanding of the role and your ability to drive results in a dynamic and collaborative environment.
• Follow up with the hiring manager or recruiter within one week of the interview to express your interest in the role and reiterate your qualifications and fit for the position.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.