Field Marketing Intern, APAC

📌 Core Information

🔹 Job Title: Field Marketing Intern, APAC

🔹 Company: Criteo

🔹 Location: Singapore (Hybrid)

🔹 Job Type: Part-Time, Internship

🔹 Category: Marketing

🔹 Date Posted: April 25, 2025

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: On-site with hybrid flexibility

🚀 Job Overview

Key aspects of this role include:

• Supporting the execution of marketing initiatives to boost brand awareness, drive new business development, and enhance customer growth and retention across Criteo's Commerce Media Platform in APAC.
• Collaborating closely with the Senior Field Marketing Manager and the APAC Field Marketing team on ongoing projects across the region.
• Supporting content creation and execution of marketing campaigns, including email marketing, social media, and paid media, as well as measurement and metrics.
• Activating thought leadership content across different platforms and conducting industry and competitive research for enablement materials.
• Learning about Criteo’s Commerce Media Solutions and working with the marketing team to drive business growth.

ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to gain experience in field marketing, with a focus on the APAC region. The position offers a valuable opportunity to contribute to a leading company in the AdTech and Commerce Media industry and learn from a dynamic team.

📋 Key Responsibilities

✅ Collaborate closely with the Senior Field Marketing Manager and the APAC Field Marketing team on ongoing projects across APAC.

✅ Support and execute diverse, client-focused marketing programs tailored to key audiences, including media sponsorships, events, and account-based marketing initiatives.

✅ Support the distribution of sales and marketing assets such as sales presentations, conversation guides, whitepapers, videos, infographics, best practice guides, how-to tips/tricks, solution sheets, etc. to the regional teams.

✅ Utilize creative storytelling to effectively communicate Criteo's benefits and differentiators.

✅ Support the management of end-to-end in-person and online events, from planning to content creation to execution.

✅ Help to activate thought leadership content across different platforms, including social media, blogs, webinars, and presentations.

✅ Conducting industry and competitive research for enablement materials – including development of trends report, that will be utilized in marketing planning.

✅ Learn about Criteo’s Commerce Media Solutions and work with the marketing team to drive business growth.

ASSUMPTION: The role requires a strong attention to detail, the ability to thrive in a fast-paced environment, and a willingness to contribute fresh ideas to the team. Successful candidates will be motivated, solution-oriented, and eager to learn about Criteo and its solutions.

🎯 Required Qualifications

Education: Bachelor's degree or equivalent experience in Marketing, Business, or a related field.

Experience: Around 1 year of experience in tech or related industries.

Required Skills:

• Fluency in English – native speaker preferred - with experience in client-facing content creation.
• Proficient in Excel, PowerPoint, and Word; familiarity with Slack is a plus.
• Interest in AdTech, Retail Media, and B2B Marketing.
• Detail-oriented and able to thrive in a fast-paced environment.
• Motivated and solution-oriented, with a willingness to contribute fresh ideas to the team.

Preferred Skills:

• Experience with marketing automation tools or CRM platforms.
• Familiarity with the APAC market and its cultural nuances.

ASSUMPTION: While the role requires specific experience and skills, Criteo is open to considering candidates who may not meet every single requirement but can still bring value to the role.

💰 Compensation & Benefits

Salary Range: SGD 2,500 - 3,500 per month (Estimated, based on industry standards for entry-level marketing interns in Singapore)

Benefits:

• Comprehensive perks & benefits package, including health, wellness, and financial benefits.
• Opportunities for professional growth and development within the company.
• Working Hours: Full-time (40 hours/week) with flexible hybrid work arrangement.

ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing interns in Singapore. Actual compensation may vary depending on factors such as experience, skills, and market conditions.

📌 Applicant Insights

🔍 Company Context

Industry: Criteo operates in the AdTech and Commerce Media industry, focusing on retargeting, internet advertising, recommendation, personalization, search, behavioral targeting, ecommerce, and CPC (Cost-Per-Click) advertising. They are a global leader in programmatic advertising.

Company Size: Criteo is a mid-sized company with 1,001-5,000 employees, providing a dynamic work environment where contributions are recognized and valued.

Founded: Criteo was founded in 2005 and is headquartered in Paris, France, with offices around the world, including Singapore.

Company Description:

• Criteo is the global commerce media company that enables marketers and media owners to drive better commerce outcomes.
• Its industry-leading Commerce Media Platform connects thousands of marketers and media owners to deliver richer consumer experiences from product discovery to purchase.
• By powering trusted and impactful advertising, Criteo supports an open internet that encourages discovery, innovation, and choice.

Company Specialties:

• Retargeting
• Internet advertising
• Recommendation
• Personalization
• Search
• Behavioral targeting
• Ecommerce
• CPC (Cost-Per-Click) advertising
• Programmatic advertising

Company Website: https://www.criteo.com/

ASSUMPTION: Criteo's focus on commerce media and open internet advertising provides a unique opportunity for interns to gain experience in a dynamic and innovative industry.

📊 Role Analysis

Career Level: Entry-Level (Intern)

Reporting Structure: This role reports directly to the Senior Field Marketing Manager, Singapore.

Work Arrangement: Hybrid work arrangement, with a combination of on-site and remote work.

Growth Opportunities:

• Gain valuable experience in field marketing and the APAC region.
• Learn about Criteo’s Commerce Media Solutions and contribute to business growth.
• Develop skills in content creation, event management, and research.
• Potential full-time employment opportunities upon successful completion of the internship.

ASSUMPTION: This internship offers a unique opportunity for early-career professionals to gain experience in a fast-paced, dynamic environment and make a meaningful impact on the company's marketing efforts.

🌍 Location & Work Environment

Office Type: Hybrid work environment, with a combination of on-site and remote work.

Office Location(s): Singapore

Geographic Context:

• Singapore is a global commerce hub with a thriving tech industry, providing ample opportunities for networking and professional growth.
• The city-state offers a multicultural environment, with a strong emphasis on work-life balance and career development.
• Singapore's strategic location in Southeast Asia makes it an ideal base for working with clients and partners across the APAC region.

Work Schedule: Full-time (40 hours/week) with flexible hybrid work arrangement.

ASSUMPTION: The hybrid work environment offers the best of both worlds, allowing interns to collaborate with the team in person while also enjoying the flexibility of remote work.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the Criteo careers portal.
• Phone or video screening with the hiring manager to assess cultural fit and communication skills.
• In-depth interview with the marketing team to discuss the role, responsibilities, and expectations.
• Background check and offer extension for successful candidates.

Key Assessment Areas:

• Communication skills and ability to work effectively in a client-facing role.
• Cultural fit and alignment with Criteo's values and work style.
• Problem-solving skills and ability to thrive in a fast-paced environment.
• Knowledge of the APAC market and its cultural nuances (preferred).

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills for this role.
• Demonstrate your understanding of Criteo's business and the APAC market in your application materials.
• Prepare thoughtful questions to ask during the interview, focusing on the role, team dynamics, and growth opportunities.

ATS Keywords: Field Marketing, APAC, Content Creation, Email Marketing, Social Media, Paid Media, Event Management, Research, Excel, PowerPoint, Word, Detail-Oriented, Solution-Oriented, B2B Marketing, Creative Storytelling, Client-Facing

ASSUMPTION: Criteo's application process is designed to assess candidates' skills, cultural fit, and potential for growth within the company.

🛠️ Tools & Technologies

• Microsoft Office Suite (Excel, PowerPoint, Word)
• Slack (preferred)
• Marketing automation tools or CRM platforms (preferred)

ASSUMPTION: Familiarity with relevant tools and technologies is preferred but not required. Criteo provides training and support to help interns develop the skills they need to succeed in the role.

👔 Cultural Fit Considerations

Company Values:

• Open
• Innovative
• Trustworthy
• Performance-driven
• Collaborative

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Focused on driving results and continuous improvement
• Open to new ideas and perspectives

Self-Assessment Questions:

• How do you embody Criteo's values in your daily work?
• Describe a time when you had to adapt to a new work environment or team dynamic. How did you approach this change, and what was the outcome?
• How do you prioritize and manage your workload in a fast-paced environment?

ASSUMPTION: Criteo's company culture is open, innovative, and collaborative, with a strong emphasis on performance and continuous improvement. Successful candidates will be able to thrive in this dynamic work environment and contribute fresh ideas to the team.

⚠️ Potential Challenges

• Managing multiple projects and deadlines in a fast-paced environment.
• Adapting to a new work culture and team dynamic.
• Gaining a deep understanding of Criteo's Commerce Media Solutions and the APAC market within a short time frame.
• Balancing remote work and on-site collaboration effectively.

ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and a willingness to learn and grow in the role.

📈 Similar Roles Comparison

• Unlike other marketing internships, this role focuses specifically on field marketing and the APAC region, providing a unique opportunity to gain experience in a specific niche.
• Criteo's global presence and industry-leading Commerce Media Platform offer interns the chance to work on high-impact projects with a significant impact on the company's business growth.
• Compared to other internships, this role offers a competitive salary range and comprehensive benefits package, as well as opportunities for professional growth and development.

ASSUMPTION: This role stands out from other marketing internships due to its focus on field marketing, the APAC region, and the opportunity to work with a leading company in the AdTech and Commerce Media industry.

📝 Sample Projects

• Supporting the execution of a regional marketing campaign to drive brand awareness and new business development in Southeast Asia.
• Conducting industry and competitive research to inform marketing planning and strategy for the APAC region.
• Activating thought leadership content across different platforms to establish Criteo as a thought leader in the commerce media space.

ASSUMPTION: These sample projects are designed to provide interns with a well-rounded experience in field marketing, research, and content activation, while also driving meaningful business impact for Criteo.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the broader marketing strategy for Criteo in the APAC region?
• What opportunities are there for professional growth and development within the company?
• How does the marketing team collaborate and support each other in this role?
• What are the most challenging aspects of this role, and how can I best prepare to succeed in them?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and provides valuable insights into the work environment and team dynamics.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Criteo careers portal.
• Tailor your resume and cover letter to highlight relevant experience and skills for this role, demonstrating your understanding of Criteo's business and the APAC market.
• Prepare thoughtful questions to ask during the interview, focusing on the role, team dynamics, and growth opportunities.
• If selected for an interview, be prepared to discuss your relevant experience and skills, as well as your alignment with Criteo's values and work style.
• Follow up with the hiring manager after the interview to express your appreciation for the opportunity and reiterate your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.