Field Marketing Manager

📌 Core Information

🔹 Job Title: Field Marketing Manager

🔹 Company: Fooda

🔹 Location: Chicago, Illinois, United States

🔹 Job Type: Full-Time, Remote OK (up to 50% travel)

🔹 Category: Marketing

🔹 Date Posted: May 30, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote (with travel)

🚀 Job Overview

Key aspects of this role include:

• Leading multi-channel marketing programs for Fooda's Cafeteria Replacement product
• Managing event logistics and ensuring flawless execution
• Building and maintaining relationships with clients and key stakeholders
• Utilizing data-driven insights to track, analyze, and present results
• Ensuring consistent enterprise messaging and branding across multiple locations

ASSUMPTION: This role requires a strategic mindset, strong project management skills, and the ability to work effectively in a remote and travel-heavy environment.

📋 Key Responsibilities

✅ Lead the design and implementation of multi-channel marketing programs aligning to events, brand campaigns, and location openings

✅ Source small wares, signage, and uniforms, and establish, communicate, and maintain standards throughout the business

✅ Develop marketing and promotional plans and new strategies and tactics for promoting existing or new locations to enhance sales and customer satisfaction

✅ Coordinate with Fooda's marketing team for all social media posts to ensure alignment with company-wide branding

✅ Build relationships with clients, company department heads, and community groups

✅ Plan, manage, and guide weekly and monthly seasonal marketing efforts pertaining to Fooda's Cafeteria Replacement Business across multiple markets

✅ Utilize business analysis and data-driven insights to track, analyze, and present results from marketing program implementation and report regularly on progress pertaining to company and department goals

✅ Ensure consistency in enterprise messaging and branding across multiple locations across the United States

✅ Manage all event logistics, ensuring flawless execution by liaising with event venues pertaining to all event details

✅ Represent a "big picture" business-oriented view of the development of programs when speaking to multiple levels within internal and external organizations

ASSUMPTION: This role involves a mix of strategic planning, creative execution, and data-driven analysis to achieve marketing goals and drive business growth.

🎯 Required Qualifications

Education: Bachelor's Degree and/or MBA

Experience: At least two years of experience in executing programs and events to create brand awareness

Required Skills:

• Proficient in Microsoft Office Suite, social media platforms, and analytics tools
• Proficient in Adobe Suite and/or Figma
• Ability to think creatively and strategically while staying detail-oriented
• Strong project management, time management, and execution skills
• Strong organizational skills with a strong sense of time management
• Proven success in managing field marketing programs and forming and maintaining relationships with key stakeholders
• Exceptional organizational skills and comfort working in different working environments
• Reliable and positive self-starter

Preferred Skills:

• Experience in the food and beverage industry
• Fluency in additional languages

ASSUMPTION: Candidates should have a strong background in marketing, excellent organizational skills, and the ability to thrive in a remote and fast-paced environment.

💰 Compensation & Benefits

Salary Range: $80,000 - $90,000 per year

Benefits:

• Competitive market salary and stock options
• Comprehensive health, dental, and vision plans
• 401k retirement plan with company match
• Paid maternity and parental leave benefits
• Flexible spending accounts
• Company-issued laptop
• Daily subsidized lunch program
• A fulfilling, challenging adventure of a work experience

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Food and Beverage Services

Company Size: 201-500 employees (Mid-sized company with room for growth and career advancement)

Founded: 2011 (Established company with a history of growth and success)

Company Description:

• Fooda is a workplace food program that people love and look forward to every day
• They connect local restaurants with office workers, providing a variety of high-quality food options
• Fooda is known for its authentic meals, served by local restaurants within steps of employees' desks

Company Specialties:

• Office lunches and catering
• Corporate event catering
• Office morale and productivity
• Community building
• Quality food and variety
• Recruitment and employer-paid lunch programs
• Lunch delivery and staffed catering
• Cafeteria replacement and reduced overhead

Company Website: www.fooda.com

ASSUMPTION: Fooda is a well-established company with a strong focus on providing high-quality food options to office workers, making it an attractive place to work for those interested in the food and beverage industry.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: Reports to the VP of Cafeteria Operations and the Vice President of Marketing and Communications

Work Arrangement: Remote (with up to 50% travel)

Growth Opportunities:

• Potential career advancement within the marketing department
• Expansion of responsibilities as the company grows and enters new markets
• Opportunities to work on high-impact projects and gain exposure to senior leadership

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a real impact on the company's marketing efforts and contribute to its continued success.

🌍 Location & Work Environment

Office Type: Remote (with occasional travel)

Office Location(s): Chicago, Illinois, United States

Geographic Context:

• Chicago is a major city with a diverse food scene and a strong business community
• The city is known for its vibrant culture, arts, and entertainment options
• Chicago has a humid continental climate, with warm summers and cold winters

Work Schedule: Full-time (40 hours per week, with flexibility for remote work)

ASSUMPTION: The remote work arrangement and occasional travel requirements offer a unique blend of flexibility and opportunity for the right candidate.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-depth interview with the VP of Cafeteria Operations and the Vice President of Marketing and Communications
• Final round interview with senior leadership
• Background check and reference check

Key Assessment Areas:

• Marketing strategy and planning
• Project management and execution skills
• Data analysis and reporting
• Communication and interpersonal skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing experience and skills
• Prepare for behavioral interview questions that focus on your problem-solving skills and ability to work in a remote environment
• Showcase your creativity and strategic thinking in your responses to marketing-related questions
• Research Fooda's company culture and be prepared to discuss how your values align with theirs

ATS Keywords: Marketing Strategy, Project Management, Social Media, Data Analysis, Brand Awareness, Event Management, Relationship Building, Creativity, Attention to Detail, Time Management, Organizational Skills, Communication Skills, Adobe Suite, Figma, Microsoft Office, Analytics Tools

ASSUMPTION: The interview process will focus on assessing the candidate's marketing skills, strategic thinking, and cultural fit with Fooda's company values.

🛠️ Tools & Technologies

• Microsoft Office Suite
• Adobe Suite and/or Figma
• Social media platforms (e.g., Facebook, Instagram, Twitter)
• Analytics tools (e.g., Google Analytics, social media analytics)
• Project management tools (e.g., Asana, Trello)
• Event management tools (e.g., Eventbrite, Bizzabo)

ASSUMPTION: The candidate should be proficient in using the listed tools and technologies to effectively perform the job's required tasks.

👔 Cultural Fit Considerations

Company Values:

• Quality and variety in food options
• Community building and engagement
• Authenticity and transparency in business practices
• Customer focus and satisfaction
• Continuous learning and improvement

Work Style:

• Collaborative and team-oriented
• Data-driven and analytical
• Creative and innovative
• Adaptable and flexible
• Results-oriented and accountable

Self-Assessment Questions:

• How do your personal values align with Fooda's company values?
• How do you approach working in a remote and collaborative environment?
• Can you provide an example of a time when you used data to inform a marketing decision or strategy?

ASSUMPTION: Candidates should be able to demonstrate a strong cultural fit with Fooda's values and work style, as well as a willingness to adapt to a remote work environment.

⚠️ Potential Challenges

• Managing multiple marketing programs and events simultaneously
• Balancing remote work and travel requirements
• Adapting to a fast-paced and growing company environment
• Working with diverse stakeholders, including clients, department heads, and community groups
• Ensuring consistent branding and messaging across multiple locations

ASSUMPTION: The right candidate will be able to effectively manage these challenges and thrive in a dynamic and fast-paced work environment.

📈 Similar Roles Comparison

• Field Marketing Manager vs. Event Marketing Manager: Both roles focus on marketing strategy and execution, but the Field Marketing Manager role has a broader scope and requires more travel
• Field Marketing Manager vs. Brand Manager: The Field Marketing Manager role is more focused on event management and local market execution, while the Brand Manager role is more focused on overall brand strategy and global brand management
• Career path comparison: The Field Marketing Manager role can lead to career advancement in marketing, event management, or even general management, depending on the candidate's interests and performance

ASSUMPTION: Candidates should carefully consider their career goals and interests when comparing similar roles and determining the best fit for their long-term aspirations.

📝 Sample Projects

• Planning and executing a grand opening event for a new Fooda location, including coordinating with local vendors, managing event logistics, and ensuring brand consistency
• Developing and implementing a seasonal marketing campaign to drive customer engagement and increase sales during a slow period
• Conducting market research and analyzing data to identify trends and opportunities for expanding Fooda's services in a new region

ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and challenges that the Field Marketing Manager may face in this role.

❓ Key Questions to Ask During Interview

• What are the biggest challenges facing the marketing department currently, and how can this role help address them?
• How does this role fit into the company's long-term growth plans, and what opportunities are there for career advancement?
• What is the company's approach to remote work, and how does it support employees' work-life balance?
• How does the company measure the success of its marketing campaigns, and what metrics are most important to track?
• What is the company's culture like, and how does it support collaboration and innovation in the marketing department?

ASSUMPTION: Asking thoughtful questions demonstrates the candidate's interest in the role and the company, and shows that they have done their research.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare for behavioral interview questions that focus on your problem-solving skills and ability to work in a remote environment
• Showcase your creativity and strategic thinking in your responses to marketing-related questions
• Research Fooda's company culture and be prepared to discuss how your values align with theirs
• Follow up with the hiring manager one week after your final interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.