π Core Information
πΉ Job Title: Field Marketing Manager - Mountain Region
πΉ Company: National Indemnity Company
πΉ Location: Remote - Arizona
πΉ Job Type: Full-Time
πΉ Category: Insurance
πΉ Date Posted: April 9, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: Remote (100% telecommuting)
π Job Overview
Key aspects of this role include:
- Acting as a Field Marketing professional, visiting agencies in the assigned territory (50% travel).
- Monitoring and fostering agency relationships, providing detailed production data, and setting goals.
- Problem-solving and answering questions from agents and customers, referring complex issues to senior representatives or management.
- Maintaining an appropriate level of product knowledge to train agents and encourage submissions and binds.
- Attending conventions and presenting in group agency meetings to introduce new products and enhancements.
- Identifying and communicating market information, issues, and changes to other marketing reps and management.
ASSUMPTION: This role requires a balance of strong communication, problem-solving, and product knowledge skills. It involves frequent travel and agency visits, with a focus on building and maintaining relationships with agents.
π Key Responsibilities
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Acts as the primary source of correspondence from agents within the assigned territory, answering questions, and resolving matters.
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Schedules agency visits in advance, prepares for meetings by running reports and conducting detailed analysis on production, and reviews underwriting files as necessary.
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Maintains an appropriate level of product knowledge to train agents on products and encourage their submissions and binds, using knowledge to direct opportunities.
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Identifies and communicates issues raised by individual agents and changes in the marketplace to other marketing reps and marketing management.
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Attends conventions and presents in group agency meetings in various locations throughout the year to introduce new products and enhancements.
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May visit with prospective agencies or make prospective agency visits at the request of others by calling agencies directly to identify characteristics and determine their viability as an appointed agent.
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Continues to study and enhance consultative marketing practices and attends training to improve marketing strategy and communication.
ASSUMPTION: This role requires a proactive approach to agency relationships, regular travel, and a strong understanding of insurance products and market trends.
π― Required Qualifications
Education: Bachelor's Degree in a related field or equivalent work experience required.
Experience: Seven or more years of related work experience.
Required Skills:
- Advanced marketing and sales skills
- Insurance terminology
- Microsoft Office Suite
- Company guidelines on acceptability and profitability for applications/accounts/policies
Preferred Skills:
- Department practices and procedures
- Manuals, policy coverages, endorsements, etc.
ASSUMPTION: Candidates should have a strong background in marketing, sales, and insurance, with a proven track record of success in a similar role. Familiarity with the insurance industry and relevant software is essential.
π° Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (Based on industry standards for a Field Marketing Manager with 5-10 years of experience in the insurance industry)
Benefits:
- Health Insurance
- Vision Insurance
- Dental Insurance
- Life Insurance
- Disability Insurance
- 401(k) with company match
- 100% upfront tuition reimbursement
- On-site gym (for Omaha office employees)
- Wellness program
- Low-cost downtown parking (for Omaha office employees)
- Volunteer and networking opportunities
Working Hours: Full-time (40 hours per week), with a flexible schedule that may include travel and evening/weekend work as needed.
ASSUMPTION: The salary range is an estimate based on industry standards and the company's size. Benefits are comprehensive and competitive for the industry.
π Applicant Insights
π Company Context
Industry: National Indemnity Company (NICO) is a commercial insurance company specializing in commercial auto and general liability insurance. As a member of the Berkshire Hathaway group of insurance companies, NICO offers unparalleled financial strength, stability, and "large company" benefits with an exciting, friendly "small company" atmosphere.
Company Size: NICO has 501-1,000 employees, providing a large company infrastructure with a small company feel.
Founded: NICO was founded in 1940 and is headquartered in Omaha, Nebraska.
Company Description:
- NICO specializes in commercial auto and general liability insurance.
- Backed by the Berkshire Hathaway group of insurance companies, NICO boasts the highest possible financial strength rating of A++ by A.M. Best.
- NICO values integrity, honesty, and ethics in building strong, trusting relationships with colleagues and business partners.
Company Specialties:
- Commercial Auto Coverage
- General Liability Coverage
- Garage Liability Coverage
Company Website: http://www.nationalindemnity.com
ASSUMPTION: NICO's focus on integrity, strength, and stability creates a positive work environment that values long-term success and employee growth.
π Role Analysis
Career Level: Mid-level to senior, with opportunities for growth and advancement within the company.
Reporting Structure: This role reports directly to the Marketing Manager and works closely with underwriters, agency partners, and other marketing representatives.
Work Arrangement: This is a remote position with a travel requirement of at least 50% of the time. The role may require evening and weekend work as needed.
Growth Opportunities:
- Advancement to senior marketing roles or management positions within the company.
- Expanding product knowledge and expertise within the insurance industry.
- Developing leadership and mentoring skills by guiding and supporting agency partners.
ASSUMPTION: This role offers opportunities for career growth and development within the company, as well as the chance to build and maintain strong relationships with agency partners.
π Location & Work Environment
Office Type: Remote, with occasional travel to agency locations and company offices.
Office Location(s): The primary office location is in Omaha, Nebraska, with a focus on the Mountain Region for agency visits.
Geographic Context:
- The Mountain Region includes Arizona, Colorado, Idaho, Montana, Nevada, New Mexico, Utah, and Wyoming.
- Agency visits may require travel to various locations within these states, with a focus on urban and suburban areas.
- The role may involve occasional travel to the Omaha, Nebraska office for meetings and training.
Work Schedule: Full-time (40 hours per week), with a flexible schedule that may include travel and evening/weekend work as needed.
ASSUMPTION: This role requires a strong ability to work independently and manage time effectively, with a focus on building and maintaining relationships with agency partners in the assigned territory.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- In-depth phone or video interview with the Marketing Manager
- Final interview with the Marketing Manager and other key stakeholders
- Background check and offer extension
Key Assessment Areas:
- Marketing and sales skills
- Insurance industry knowledge
- Problem-solving abilities
- Communication and interpersonal skills
- Adaptability and flexibility in a remote work environment
Application Tips:
- Highlight relevant marketing and sales experience, as well as any experience working with insurance agencies or products.
- Tailor your resume and cover letter to emphasize your fit for the role and the company's values.
- Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and relationship-building skills.
ATS Keywords: Marketing, Sales, Insurance, Agency Relationships, Product Knowledge, Problem-Solving, Communication, Remote Work, Travel
ASSUMPTION: The application process may vary depending on the specific needs of the company and the hiring manager. Applicants should be prepared to demonstrate their skills and experience in a variety of interview formats.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Insurance industry-specific software and platforms
- Video conferencing tools (e.g., Zoom, Microsoft Teams)
ASSUMPTION: The tools and technologies required for this role may vary depending on the specific needs of the company and the agency partners. Applicants should be comfortable using a variety of software and platforms to effectively manage their responsibilities.
π Cultural Fit Considerations
Company Values:
- Integrity
- Honesty
- Ethics
- Strong, trusting relationships
- Discipline
- Longevity
- Personalized service
Work Style:
- Independent and self-motivated
- Strong communication and interpersonal skills
- Adaptable and flexible in a remote work environment
- Proactive and solution-oriented
- Results-driven and focused on long-term success
Self-Assessment Questions:
- Do you have a strong commitment to integrity, honesty, and ethics in your professional and personal life?
- Are you comfortable working independently and managing your time effectively in a remote work environment?
- Do you have a proven track record of success in building and maintaining strong, trusting relationships with clients or partners?
- Are you proactive, solution-oriented, and focused on long-term success?
ASSUMPTION: Applicants should carefully consider their alignment with NICO's values and work style to ensure a strong cultural fit within the company.
β οΈ Potential Challenges
- Frequent travel and time away from home
- Managing multiple high-priority tasks and deadlines
- Adapting to a remote work environment and maintaining strong communication with agency partners and internal teams
- Keeping up-to-date with industry trends and changes in the insurance market
- Balancing the need for personalized service with the demands of a large company infrastructure
ASSUMPTION: Applicants should be prepared to address these potential challenges and demonstrate their ability to succeed in a dynamic and demanding role.
π Similar Roles Comparison
- This role differs from other marketing roles in the insurance industry by focusing on agency relationships and product knowledge, rather than customer acquisition or retention.
- Insurance industry experience is preferred, but not required, for this role. Applicants from other industries should highlight transferable skills and experience.
- Career progression in this role may involve advancing to senior marketing roles or management positions within the company, with a focus on developing leadership and mentoring skills.
ASSUMPTION: Applicants should carefully consider the unique aspects of this role and how their skills and experience align with the specific requirements and demands of the position.
π Sample Projects
- Developing and implementing a targeted marketing campaign to increase agency submissions and binds for a specific product line.
- Conducting a market analysis to identify trends and opportunities in the insurance industry and presenting findings to the marketing team and management.
- Creating and delivering a training session for agency partners on a new product or enhancement, with a focus on encouraging submissions and binds.
ASSUMPTION: These sample projects are intended to illustrate the types of responsibilities and initiatives that may be required for this role. Applicants should be prepared to discuss their relevant experience and skills in relation to these examples.
β Key Questions to Ask During Interview
- Can you describe the typical workweek for this role, including travel requirements and expectations for remote work?
- How does the company support the professional development and growth of its marketing team members?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company measure success for this role, and what are the key performance indicators (KPIs) that will be used to evaluate my performance?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in these areas?
ASSUMPTION: Applicants should use the interview process to gather information about the role, the company, and the team, as well as to demonstrate their skills and experience in relation to the specific requirements of the position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing and sales experience, as well as any experience working with insurance agencies or products.
- Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and relationship-building skills.
- Follow up with the hiring manager one week after submitting your application to confirm receipt and reiterate your interest in the position.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.