Field Marketing Representative | Charlotte

📌 Core Information

🔹 Job Title: Field Marketing Representative | Charlotte

🔹 Company: Chervon North America

🔹 Location: Mooresville, North Carolina

🔹 Job Type: Full-Time, Hybrid

🔹 Category: Marketing

🔹 Date Posted: May 2, 2025

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: On-site with occasional remote work

🚀 Job Overview

Key aspects of this role include:

• Managing daily operations and training with retail partners
• Building and maintaining relationships with consumers, retail partners, and internal associates
• Driving sales and brand awareness through various marketing activities
• Working nights and weekends as needed
• Relocating for future career growth within Chervon

ASSUMPTION: This role requires a high level of energy, flexibility, and a strong work ethic to manage multiple tasks and priorities effectively.

📋 Key Responsibilities

✅ Execute top-of-line sales and service to retail partners and consumers while educating them on Chervon branded products and the industry

✅ Train and develop champions of Chervon product across the retail environment

✅ Ensure Chervon products within retail partners are merchandised to effectively drive sales

✅ Build and maintain relationships with consumers, retail partners, and internal associates

✅ Monitor and analyze weekly/monthly comparable sales while providing and executing recommendations on strategies to help drive sales at assigned stores

✅ Initiate and execute in-store product training with retail associates

✅ Develop and execute creative demonstration events and specific store walks to help drive sales in the retail environment

ASSUMPTION: This role requires strong communication, interpersonal, and problem-solving skills to manage multiple stakeholders and achieve sales targets.

🎯 Required Qualifications

Education: Pending graduation or holding a bachelor's degree in Marketing or a related business field

Experience: Entry-level (0-2 years) with a focus on marketing, sales, or related fields

Required Skills:

• Proficient in Microsoft products including Teams, Word, Excel, and PowerPoint
• Ability to lift heavy tools over 50 lbs
• Valid driver's license

Preferred Skills:

• Experience in retail or a related field
• Fluency in Spanish

ASSUMPTION: Candidates with relevant internship experience or coursework in marketing may also be considered.

💰 Compensation & Benefits

Salary Range: $45,000 - $55,000 per year (Estimated based on industry standards for entry-level marketing roles in North Carolina)

Benefits:

• Health, dental, and vision insurance
• Short-term and long-term disability insurance
• Life insurance
• Parental leave
• Generous 401(k) match
• Open PTO program
• Hybrid work environment

Working Hours: Full-time (40 hours/week) with occasional nights and weekends

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Manufacturing, specifically power tools and outdoor power equipment

Company Size: Medium (201-500 employees), which offers opportunities for growth and career advancement

Founded: 1993, with a rich history of innovation and commitment to sustainability

Company Description:

• Chervon is one of the world's largest power tool and outdoor power equipment manufacturers with a rich history of innovation
• The company is committed to building a better world by building better tools and has a green approach to manufacturing
• Chervon designs, engineers, and markets power tools and outdoor power equipment within its brand portfolio - EGO, FLEX, and SKIL - and for other highly respected private brands

Company Specialties:

• Manufacturing
• Supply chain management
• Sustainability

Company Website: www.chervongroup.com

ASSUMPTION: Chervon's commitment to sustainability and innovation makes it an attractive employer for environmentally conscious candidates.

📊 Role Analysis

Career Level: Entry-level, with opportunities for growth and advancement within the company

Reporting Structure: This role reports directly to the Regional Marketing Manager

Work Arrangement: Hybrid, with a focus on in-store retail management and occasional remote work

Growth Opportunities:

• Advancement to Senior Field Marketing Representative or other marketing roles within the company
• Relocation to other regions or departments for increased responsibilities and career growth
• Potential opportunities in international markets, given Chervon's global presence

ASSUMPTION: Successful candidates in this role will have strong growth potential within the company.

🌍 Location & Work Environment

Office Type: Hybrid, with a focus on in-store retail management and occasional remote work

Office Location(s): Mooresville, North Carolina

Geographic Context:

• Mooresville is located in the greater Charlotte area, offering a mix of urban and rural living
• The region is known for its affordable cost of living, diverse cultural attractions, and outdoor recreational opportunities
• Mooresville is home to the Charlotte Motor Speedway and other major attractions

Work Schedule: Full-time (40 hours/week) with occasional nights and weekends

ASSUMPTION: Candidates should be comfortable with a flexible work schedule and occasional travel within the territory.

💼 Interview & Application Insights

Typical Process:

• Phone or video screening to assess communication skills and cultural fit
• In-person or virtual interview with the hiring manager to discuss the role, responsibilities, and qualifications
• Final interview with key stakeholders to assess fit and make a hiring decision

Key Assessment Areas:

• Communication skills and ability to build relationships with stakeholders
• Problem-solving skills and ability to manage multiple priorities
• Adaptability and flexibility in a dynamic retail environment
• Sales and marketing skills, with a focus on driving brand awareness and sales growth

Application Tips:

• Highlight relevant marketing, sales, or retail experience in your resume and cover letter
• Demonstrate your understanding of the power tool and outdoor power equipment industry in your application materials
• Prepare for behavioral interview questions that focus on your ability to manage multiple priorities, build relationships, and drive sales growth

ATS Keywords: Marketing, Sales, Retail, Relationship Building, Training, Merchandising, Demonstration, Power Tools, Outdoor Power Equipment

ASSUMPTION: Tailor your application materials to highlight your relevant skills and experiences, and be prepared to discuss your fit for the role and the company's mission.

🛠️ Tools & Technologies

• Microsoft Office Suite (Teams, Word, Excel, PowerPoint)
• CRM software (e.g., Salesforce, HubSpot)
• Retail management software (e.g., Lightspeed, VendHQ)

ASSUMPTION: Proficiency in these tools is preferred, but training will be provided as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation: Chervon is committed to building better tools to help build a better world
• Sustainability: Chervon is dedicated to minimizing its environmental impact and promoting sustainable practices
• Collaboration: Chervon fosters a culture of teamwork and cooperation to achieve common goals

Work Style:

• Dynamic and fast-paced, with a focus on driving sales and brand awareness
• Collaborative and team-oriented, with a strong emphasis on relationship building
• Adaptable and flexible, with a willingness to learn and grow in a rapidly evolving industry

Self-Assessment Questions:

• How do you stay organized and manage multiple priorities in a dynamic retail environment?
• Can you describe a time when you had to build and maintain relationships with multiple stakeholders to achieve a common goal?
• How do you approach learning and adapting to new tools, technologies, or industry trends?

ASSUMPTION: Successful candidates will demonstrate a strong cultural fit with Chervon's values and work style.

⚠️ Potential Challenges

• Occasional travel within the territory, which may require overnight stays
• Working nights and weekends as needed to manage retail partner relationships and drive sales growth
• Managing multiple priorities and deadlines in a fast-paced retail environment
• Relocating for future career growth within Chervon

ASSUMPTION: Candidates should be comfortable with a flexible work schedule and occasional travel, and be prepared to manage multiple priorities in a dynamic retail environment.

📈 Similar Roles Comparison

• Field Marketing Representative vs. Retail Sales Manager: Both roles focus on driving sales and brand awareness, but the Field Marketing Representative role has a stronger emphasis on building relationships and managing retail partners
• Industry-specific context: The power tool and outdoor power equipment industry is competitive and rapidly evolving, requiring candidates to stay up-to-date with industry trends and innovations
• Career path comparison: The Field Marketing Representative role can lead to advancement within the marketing department or other related roles within the company

ASSUMPTION: Candidates should research the industry and company to understand the unique aspects of this role and how it compares to similar positions.

📝 Sample Projects

• Developing and executing a quarterly in-store demonstration event to drive sales and brand awareness for a new product launch
• Managing a team of retail associates to achieve monthly sales targets and improve in-store merchandising standards
• Collaborating with the regional marketing manager to create and implement a regional marketing campaign to drive sales and brand awareness

ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for the Field Marketing Representative role.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall marketing strategy for Chervon North America?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Chervon support the growth and development of its Field Marketing Representatives?
• What are the key challenges facing the power tool and outdoor power equipment industry, and how does Chervon differentiate itself from competitors?
• How does Chervon's commitment to sustainability influence its product development and marketing strategies?

ASSUMPTION: These key questions will help candidates better understand the role, the company, and the industry, and demonstrate their interest and engagement in the interview process.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Customize your resume and cover letter to highlight your relevant marketing, sales, or retail experience and your fit for the role and the company's mission
• Prepare for behavioral interview questions that focus on your ability to manage multiple priorities, build relationships, and drive sales growth
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.