🔹 Job Title: Field Marketing Specialist
🔹 Company: Hitachi Energy Poland Sp. Z O.O.
🔹 Location: Krakow, Lesser Poland, Poland
🔹 Job Type: Full-time
🔹 Category: Sales, Marketing & Product Management
🔹 Date Posted: 2025-05-06
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires strong project management, data analytics, and communication skills. Experience in B2B, sales, energy, or related sectors is beneficial.
✅ Managing the day-to-day tactics and execution of marketing activities
✅ Building a measurable sales pipeline through tactics, mostly events
✅ Reporting to internal stakeholders to showcase program performance and adapt strategy for next events
✅ Partnering with regional sales teams and other relevant business experts to define strategic target accounts
✅ Event organization and logistics, including establishing relationships with event organizers, negotiating sponsorship agreements, and ensuring compliance with terms
✅ Planning and coordinating event logistics for 3rd party and owned events, collaborating with printing agencies, booth builders, suppliers, and other relevant teams
✅ Measuring KPIs such as booth traffic, cost per lead, and conversion rates for MQLs and SQLs
✅ Working with stakeholders to gather regional intelligence and maintain a customer-first mindset
ASSUMPTION: This role involves a significant amount of event planning and coordination, requiring strong organizational skills and attention to detail.
Education: Bachelor’s degree or equivalent experience in Marketing, Communications, Business, or a similar area of study
Experience: 3-5 years of experience in Marketing, Communications, Business, or a similar area of study
Required Skills:
Preferred Skills:
ASSUMPTION: While a Bachelor’s degree is preferred, equivalent experience in marketing or a related field will also be considered.
Salary Range: The salary range for this role is estimated to be between PLN 12,000 - 18,000 gross per month, based on industry standards for a mid-level marketing role in Krakow. This is an estimate and the actual salary may vary based on experience and qualifications.
Benefits:
Working Hours: Full-time, with the possibility of remote work up to 20% of the time
ASSUMPTION: The provided salary range is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
Industry: Hitachi Energy operates in the utilities industry, focusing on advanced systems for monitoring and managing substations, secure and reliable data transmission solutions, and advanced software solutions for network operations management and optimization.
Company Size: Hitachi Energy is a large organization with over 10,000 employees globally, providing a diverse and dynamic work environment.
Founded: Hitachi Energy was founded in 2021, following the spin-off of the Energy division from ABB.
Company Description:
Company Specialties:
Company Website: http://www.hitachienergy.com
ASSUMPTION: Hitachi Energy is a large, global organization with a strong focus on innovation and sustainability. This role is part of their Grid Automation division, which focuses on advanced systems for monitoring and managing substations and networks.
Career Level: This role is at the mid-level of the marketing career path, with opportunities for growth and advancement within the organization.
Reporting Structure: The Field Marketing Specialist will report directly to the Field Marketing Director and work closely with regional sales teams and other relevant business experts.
Work Arrangement: This role is primarily on-site, with the possibility of remote work up to 20% of the time.
Growth Opportunities:
ASSUMPTION: This role offers opportunities for professional growth and development within the organization, as well as the chance to gain experience in a global, dynamic environment.
Office Type: The Krakow office is a modern, collaborative workspace with a mix of open-plan and private spaces.
Office Location(s): The Krakow office is located in the (HE)Office_KRK Pawia building.
Geographic Context:
Work Schedule: The standard workweek is Monday to Friday, with flexible hours and the possibility of remote work up to 20% of the time.
ASSUMPTION: Krakow offers a unique blend of history, culture, and modernity, providing a stimulating work environment for professionals in various industries.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Event planning, project management, data analytics, Salesforce, marketing strategy, target accounts, KPIs, ROI, budget management
ASSUMPTION: The application process for this role may vary depending on the specific needs of the hiring team and the number of applicants. However, the typical process outlined above provides a general overview of what to expect.
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the needs of the team and the organization. However, the list provided above includes some of the most commonly used tools in marketing roles.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Hitachi Energy values a diverse and inclusive work environment, where employees are encouraged to bring their unique perspectives and experiences to the table.
ASSUMPTION: These challenges are common in marketing roles, particularly those focused on event planning and management. However, they also present opportunities for professional growth and development.
ASSUMPTION: While this role shares similarities with other Field Marketing Specialist positions, its focus on event planning and management, as well as its placement within the Grid Automation division, sets it apart from other marketing roles.
ASSUMPTION: These sample projects illustrate the range of responsibilities and skills required for this role, from event planning and coordination to data analysis and reporting.
ASSUMPTION: These questions are designed to help you better understand the role, the team, and the organization, as well as to demonstrate your interest and engagement in the position.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.