📌 Core Information
🔹 Job Title: Field Marketing Specialist F/M
🔹 Company: Ansys
🔹 Location: Montigny-le-Bretonneux, Île-de-France, France
🔹 Job Type: Temporary
🔹 Category: Marketing
🔹 Date Posted: 2025-04-16
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the integration of new company branding and marketing strategies
- Assisting in the logistical execution of demand generation campaigns and events
- Managing vertical campaigns and collaborating with account managers
- Promoting local marketing activities through social media
- Tracking, measuring, and reporting on campaign metrics
ASSUMPTION: This role is temporary and focused on assisting the local field marketing team during a period of increased workload and demand.
📋 Key Responsibilities
✅ Assist in the integration process of new company branding, marketing strategies, and processes
✅ Support the local field marketing team in logistical execution of demand generation campaigns, customer-faced marketing activities, field events, tradeshows, webinars
✅ Manage and deliver vertical campaigns for one or more industries with a mix of marketing tactics
✅ Work collaboratively with account managers to nurture customer engagement
✅ Manage global strategic marketing initiatives such as product or content launches, digital marketing, internal communications, and account-based marketing strategies
✅ Promote local and marketing activities through social media
✅ Maintain and optimize vendor relationships and manage allocated budgets
✅ Track, measure, and report on campaign metrics across field marketing programs
ASSUMPTION: The role may involve some travel in Europe, up to 20% of the time.
🎯 Required Qualifications
Education: Bac + 4 or 5 diploma in Marketing, Communications, Journalism, Public Relations, English, or Writing
Experience: A minimum of 2 years of marketing-related experience in B2B
Required Skills:
- Highly organized with impeccable attention to detail
- Collaborative style with experience working in a fast-paced, deadline-driven environment
- Good working level of written and spoken English
- Understanding of online/offline program/events management, particularly webinar management
Preferred Skills:
- Experience with marketing tactics including event management, campaign execution, paid media, paid social, content syndication, and experience with the modern marketing technology stack (Pardot, Salesforce, Monday.com)
- Prior experience working in a technical business setting with engineers or in engineering simulation
ASSUMPTION: The role requires a good working level of English, but the preferred level is not specified.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (Estimated based on industry standards for a Marketing Specialist role in France with 2-5 years of experience)
Benefits:
- 12-month temporary contract
- Opportunity to work with a global leader in engineering simulation software
- Potential for growth and learning opportunities within the company
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Ansys is a global leader in engineering simulation software, providing solutions for various industries such as automotive, aerospace, electronics, and manufacturing.
Company Size: Ansys has 5,001-10,000 employees worldwide, providing a large and diverse work environment.
Founded: Ansys was founded in 1970 and is headquartered in Canonsburg, PA, USA.
Company Description:
- Ansys helps companies to design and simulate their products to ensure they work correctly and efficiently before they are manufactured.
- The company offers a wide range of software solutions, including finite element analysis (FEA), computational fluid dynamics (CFD), and electromagnetics.
- Ansys serves customers in various industries, including automotive, aerospace, electronics, and manufacturing.
Company Specialties:
- Design Optimization
- Finite Element Analysis (FEA)
- Computational Fluid Dynamics (CFD)
- Electromagnetics
- Explicit Dynamics
- Consulting
- Grid Generation
- Meshing
- Multi-body Dynamics
- Multiphysics
- FSI
- Virtual Prototyping
- Structural Analysis
Company Website: www.ansys.com
ASSUMPTION: Ansys is a well-established company with a strong global presence and a reputation for innovation and excellence in its industry.
📊 Role Analysis
Career Level: This role is at the mid-level career stage, requiring 2-5 years of experience in B2B marketing.
Reporting Structure: The role reports directly to the French Field Marketing Manager and works collaboratively with the local field marketing team and account managers.
Work Arrangement: The role is on-site, with the possibility of occasional travel in Europe (up to 20%).
Growth Opportunities:
- Potential for learning and development opportunities within the company
- Possibility to work on global strategic marketing initiatives and gain exposure to various industries
- Chance to contribute to the integration of new company branding and marketing strategies
ASSUMPTION: While this role is temporary, it offers opportunities for growth and learning within the company.
🌍 Location & Work Environment
Office Type: Ansys' Montigny-le-Bretonneux office is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): Montigny-le-Bretonneux, Île-de-France, France
Geographic Context:
- Montigny-le-Bretonneux is located in the western suburbs of Paris, offering easy access to the city and its amenities.
- The region is home to many multinational corporations and is a hub for technology and innovation.
- The office is situated near public transportation, making it easily accessible.
Work Schedule: Full-time, 40 hours per week, with the possibility of occasional travel in Europe (up to 20%).
ASSUMPTION: The work environment at Ansys is collaborative, innovative, and focused on driving human advancement through technology.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and/or team members
- Background check and reference check (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Marketing skills and experience
- Collaboration and teamwork
- Attention to detail and organizational skills
- Adaptability and problem-solving skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and your fit with the company's mission and values
- Prepare examples of your work, such as marketing campaigns or projects, to showcase your skills and experience
- Research Ansys' products, services, and industry to demonstrate your knowledge and enthusiasm for the role
ATS Keywords: Marketing, B2B, Campaign Execution, Event Management, Social Media, Customer Engagement, Budget Management, Metrics Tracking, Collaboration, Detail-Oriented, Organized, Fast-Paced Environment, Technical Business Understanding, Content Launches, Account-Based Marketing
ASSUMPTION: The interview process at Ansys is designed to assess the candidate's skills, experience, and cultural fit for the role and the company.
🛠️ Tools & Technologies
- Pardot
- Salesforce
- Monday.com
- Social media platforms (LinkedIn, Twitter, Facebook)
- Microsoft Office Suite
- Project management tools (Asana, Trello, Jira)
ASSUMPTION: The tools and technologies listed are commonly used in marketing roles and may vary depending on the specific needs of the role and the company.
👔 Cultural Fit Considerations
Company Values:
- Adaptability: Be open, welcome what's next
- Courage: Be courageous, move forward passionately
- Generosity: Be generous, share, listen, serve
- Authenticity: Be you, make us stronger
Work Style:
- Collaborative and team-oriented
- Focused on driving innovation and human advancement
- Adaptable and open to change
- Results-driven and committed to excellence
Self-Assessment Questions:
- How have you demonstrated adaptability in previous roles?
- Can you provide an example of a time when you showed courage in the face of adversity?
- How do you approach working collaboratively with team members to achieve shared goals?
- How have you contributed to the success of a marketing campaign or project in a previous role?
ASSUMPTION: Ansys values candidates who align with their core values and work style, as well as those who demonstrate a strong commitment to driving innovation and human advancement.
⚠️ Potential Challenges
- The role is temporary, lasting for 12 months
- The role may involve occasional travel in Europe (up to 20%)
- The role requires a good working level of English, which may present a challenge for candidates whose primary language is not English
- The role is focused on supporting the local field marketing team during a period of increased workload and demand, which may require candidates to work efficiently and adaptably
ASSUMPTION: While the role presents some challenges, it also offers opportunities for growth, learning, and exposure to a global leader in engineering simulation software.
📈 Similar Roles Comparison
- This role is similar to other Marketing Specialist or Field Marketing Specialist positions, but with a focus on supporting the integration of new company branding and marketing strategies
- The role requires a good working level of English, which may be more challenging than other similar roles that do not have this requirement
- The role offers opportunities for growth and learning within the company, similar to other entry- to mid-level marketing roles
ASSUMPTION: This role is unique in its focus on supporting the integration of new company branding and marketing strategies, but it shares similarities with other marketing roles in terms of required skills, experience, and growth opportunities.
📝 Sample Projects
- Managing the logistical execution of a global product launch event, including vendor management, budget allocation, and metric tracking
- Collaborating with account managers to develop and execute a targeted account-based marketing strategy for a key customer
- Assisting in the integration of new company branding and marketing strategies by creating and implementing a comprehensive communication plan
ASSUMPTION: These sample projects are illustrative of the types of tasks and responsibilities that the role may involve, but the specific projects may vary depending on the needs of the company and the team.
❓ Key Questions to Ask During Interview
- Can you describe the company's plans for integrating new branding and marketing strategies, and how this role will support that process?
- How does the local field marketing team collaborate with other departments, such as sales and product management, to ensure alignment and success in marketing initiatives?
- What opportunities are there for professional development and growth within the company, particularly for someone in a temporary role?
- How does the company support work-life balance for employees, particularly those in on-site roles with occasional travel?
- Can you provide an example of a successful marketing campaign or project that the company has executed, and how the role contributed to that success?
ASSUMPTION: Asking thoughtful and relevant questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's mission, values, and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your marketing experience and skills, particularly those related to campaign execution, event management, and customer engagement
- Write a cover letter that demonstrates your understanding of the role and your fit with the company's mission and values
- Prepare examples of your work, such as marketing campaigns or projects, to showcase your skills and experience
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
