📌 Core Information
🔹 Job Title: Freelance Communications and Social Media Officer
🔹 Company: GoodPlanet Belgium
🔹 Location: Belgium (Remote)
🔹 Job Type: Temporary, Freelance (4/5th)
🔹 Category: Non-profit Organizations
🔹 Date Posted: 2025-04-22
🔹 Experience Level: Mid-level (5-10 years)
🔹 Remote Status: Hybrid (2 days/week in Brussels)
🚀 Job Overview
Key aspects of this role include:
- Managing GoodPlanet's social media presence across Instagram, Facebook, and LinkedIn
- Developing and implementing social media campaigns, including sponsored content
- Collaborating with the Dutch-speaking Social Media Officer to create engaging content
- Measuring and analyzing campaign performance
- Working with the COM team to coordinate communication elements across projects
ASSUMPTION: This role requires a high level of self-motivation and organization, as well as strong communication skills to work effectively with the team and stakeholders.
📋 Key Responsibilities
✅ Manage GoodPlanet's social media platforms, creating and scheduling engaging content
✅ Develop and implement social media campaigns, including sponsored content
✅ Collaborate with the Dutch-speaking Social Media Officer to create inspiring content for diverse audiences
✅ Measure and analyze campaign performance, providing regular reports
✅ Work with the COM team to coordinate communication elements across projects, such as landing pages, blog articles, and interviews
✅ Ensure high-quality content by proofreading various tools, such as educational dossiers and web pages
ASSUMPTION: This role may require occasional weekend work to ensure timely campaign delivery and engagement with audiences.
🎯 Required Qualifications
Education: Bachelor's degree in Communication or equivalent experience
Experience: At least 4 years of professional experience in Social Media
Required Skills:
- Excellent communication and writing skills in French, with a good passive knowledge of Dutch
- Proven experience in social media management, campaign implementation, and evaluation
- Proficiency in Microsoft Office, Canva, Meta Business Suite, and video editing software (e.g., Capcut, Adobe Premiere)
- Strong organizational skills and ability to work independently
- Excellent teamwork and collaboration skills
Preferred Skills:
- Experience working in a non-profit organization
- Familiarity with the Belgian sustainability sector
- Ability to speak and write Dutch at a professional level
ASSUMPTION: Candidates with experience in social media management for non-profits or sustainability-focused organizations may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: €2,500 - €3,500 per month (based on Belgian freelance rates for similar roles)
Benefits:
- Flexible work arrangement with remote work options
- Opportunity to work with a multidisciplinary, enthusiastic team
- Access to an eco-friendly workspace with a shared garden in Brussels
Working Hours: 32 hours per week, with flexibility to work from home most of the time
ASSUMPTION: The salary range is an estimate based on market research for similar freelance roles in Belgium. The actual salary may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: GoodPlanet Belgium operates in the non-profit sector, focusing on environmental sustainability and education. The organization has been active since 1997 and aims to inspire and engage people to adopt sustainable practices.
Company Size: GoodPlanet Belgium has 51-200 employees, providing a medium-sized organization structure with opportunities for collaboration and growth.
Founded: 1997, with over 25 years of experience in promoting sustainability and environmental protection.
Company Description:
- GoodPlanet Belgium focuses on making the first step towards sustainability easy and accessible for everyone
- The organization inspires and engages children, young people, and adults through educational workshops, concrete projects, and change accompaniment
- All projects integrate a positive and educational approach
Company Specialties:
- Environment
- Sustainable food
- Circular economy
- Water
- Energy
- Mobility
- Sustainable Development Goals
- Sustainable Development
- Education for sustainable development
- Reconnecting with nature
- Nature & biodiversity
- Living together
- Climate change
- CSR strategy
- Teambuilding
- Fresque du climat
- Fresque du numérique
- B2B
- and CSDR
Company Website: https://www.goodplanet.be
ASSUMPTION: GoodPlanet Belgium is a well-established organization with a strong focus on sustainability and education, providing a stable and engaging work environment for its employees.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and development within the organization
Reporting Structure: The Freelance Communications and Social Media Officer reports directly to the Communication Manager
Work Arrangement: Hybrid, with a requirement to be present at the Brussels office at least two days per week
Growth Opportunities:
- Expanding responsibilities based on performance and organizational needs
- Collaborating with other teams to gain experience in different aspects of the organization's work
- Potential full-time employment opportunities in the future
ASSUMPTION: GoodPlanet Belgium values internal growth and development, providing opportunities for employees to expand their skills and take on new challenges.
🌍 Location & Work Environment
Office Type: Eco-friendly workspace with a shared garden in Brussels
Office Location(s): Edinburgstraat 26, Ixelles, Brussels Region 1050, BE
Geographic Context:
- Brussels is a multicultural city with a strong focus on sustainability and innovation
- The office is located in the Ixelles municipality, close to public transportation and amenities
- The region offers a high quality of life, with numerous cultural attractions and outdoor activities
Work Schedule: Flexible, with the option to work from home most of the time, and a requirement to be present in the office two days per week
ASSUMPTION: The hybrid work arrangement provides a good balance between remote work flexibility and in-person collaboration and engagement with the team.
💼 Interview & Application Insights
Typical Process:
- Initial selection based on the letter of motivation and CV
- Written practical exercise
- Interview in the Brussels office
- Start date: as soon as possible
Key Assessment Areas:
- Communication and writing skills in French
- Social media management experience and campaign implementation
- Cultural fit with GoodPlanet Belgium's mission and values
- Problem-solving skills and adaptability
Application Tips:
- Tailor your CV and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of GoodPlanet Belgium's mission and values in your application materials
- Prepare examples of your previous social media campaigns and their outcomes
- Follow up with the hiring manager after submitting your application
ATS Keywords: Social Media Management, Campaign Management, Content Creation, French Language, Dutch Language, Microsoft Office, Canva, Meta Business Suite, Video Editing
ASSUMPTION: GoodPlanet Belgium uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your application materials can improve your chances of being selected for an interview.
🛠️ Tools & Technologies
- Microsoft Office
- Canva
- Meta Business Suite
- Video editing software (e.g., Capcut, Adobe Premiere)
ASSUMPTION: Familiarity with these tools is essential for success in this role, as they are used daily for content creation, campaign implementation, and communication with the team.
👔 Cultural Fit Considerations
Company Values:
- Inspiring and engaging people to adopt sustainable practices
- Collaboration and teamwork
- Continuous learning and improvement
Work Style:
- Flexible and adaptable
- Results-oriented
- Strong communication and teamwork skills
Self-Assessment Questions:
- Do you share GoodPlanet Belgium's passion for inspiring people to adopt sustainable practices?
- Are you comfortable working in a hybrid environment, balancing remote work and in-person collaboration?
- Do you have strong communication skills and the ability to work effectively with diverse teams?
ASSUMPTION: GoodPlanet Belgium values candidates who are passionate about their mission, adaptable, and strong communicators, as these qualities are essential for success in this role.
⚠️ Potential Challenges
- Managing multiple social media platforms and campaigns simultaneously
- Working with a diverse team and stakeholders, requiring strong communication and collaboration skills
- Occasional weekend work to ensure timely campaign delivery and engagement with audiences
- Keeping up with the latest social media trends and best practices
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Compared to other social media roles, this position has a stronger focus on campaign implementation and evaluation, as well as collaboration with a diverse team
- Working in the non-profit sector may require additional sensitivity to budget constraints and the need to demonstrate impact
- This role offers opportunities for growth and development within the organization, as well as the potential for full-time employment in the future
ASSUMPTION: Candidates should consider their personal and professional goals when comparing this role to other opportunities, as the best fit will depend on individual preferences and career aspirations.
📝 Sample Projects
- Developing and implementing a social media campaign to promote an upcoming sustainability event
- Creating engaging content for GoodPlanet Belgium's social media platforms, tailored to different audiences
- Analyzing campaign performance and providing regular reports to the Communication Manager
ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for this role, providing candidates with a clear understanding of the work they will be expected to perform.
❓ Key Questions to Ask During Interview
- What are the most pressing social media challenges facing GoodPlanet Belgium, and how can this role address them?
- How does this role fit into the overall communication strategy for GoodPlanet Belgium?
- What opportunities are there for growth and development within the organization?
- How does GoodPlanet Belgium support work-life balance for its employees?
- What are the key priorities for this role in the first 30 days?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and provides valuable insights into the organization's culture and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your CV and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your previous social media campaigns and their outcomes
- Follow up with the hiring manager after submitting your application
- If selected for an interview, be prepared to discuss your approach to social media management, campaign implementation, and evaluation, as well as your cultural fit with GoodPlanet Belgium's mission and values
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
