π Core Information
πΉ Job Title: Freelance Creative Director β Healthcare-Focused Projects
πΉ Company: Maricich Health
πΉ Location: Irvine, California, United States
πΉ Job Type: Part-time
πΉ Category: Advertising Services
πΉ Date Posted: April 22, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: Remote OK
π Job Overview
Key aspects of this role include:
- Developing compelling concepts and strategies tailored to healthcare-focused creative projects.
- Overseeing projects from idea conception to execution, ensuring alignment with healthcare industry standards and brand objectives.
- Collaborating with account executives to translate healthcare-specific client needs into meaningful creative solutions.
- Leading and inspiring teams of healthcare-focused art directors, designers, and writers to deliver innovative, industry-relevant work.
- Fostering a collaborative environment that encourages fresh thinking while staying aligned with healthcare trends and best practices.
ASSUMPTION: This role requires a deep understanding of the healthcare industry and its specific marketing needs. Candidates should have extensive experience in healthcare-specific creative direction to succeed in this position.
π Key Responsibilities
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Develop and oversee healthcare-focused creative projects from concept to execution.
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Collaborate with account executives to understand client needs and translate them into creative solutions.
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Lead and mentor teams of healthcare-focused creatives to deliver innovative and industry-relevant work.
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Facilitate brainstorming sessions to generate unique ideas that resonate within the healthcare space.
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Provide insightful critiques to refine healthcare messaging and elevate project quality.
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Approve or refine creative ideas based on deep industry knowledge and strategic alignment.
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Stay engaged with healthcare industry trends and expand professional network for future creative opportunities.
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Offer mentorship and guidance to collaborators to enhance effectiveness in healthcare-focused creative work.
ASSUMPTION: The role requires a strong background in healthcare marketing and creative direction. Candidates should be proactive, collaborative, and passionate about making a meaningful difference in the healthcare industry.
π― Required Qualifications
Education: Bachelor's degree in art, communications, graphic design, or related field (or equivalent work experience).
Experience: Minimum 5 years of experience in healthcare-specific creative direction, marketing, graphic design, and brand development.
Required Skills:
- Expertise in marketing communications across digital, print, and multimedia platforms within the healthcare sector.
- Proficiency in Adobe Creative Suite and complementary tools.
- Strong typography, layout, branding, and healthcare design expertise.
- Passion for healthcare and helping to shape impactful messaging that supports health, wellness, and medical engagement.
Preferred Skills:
- Experience working with major brands across the healthcare ecosystem.
- Familiarity with healthcare advertising, medical communications, and patient-centered design strategies.
ASSUMPTION: Candidates should have a strong portfolio showcasing their healthcare-specific expertise and be available for short-term or long-term projects.
π° Compensation & Benefits
Salary Range: $70,000 - $120,000 per year (based on industry standards for a part-time, experienced freelance creative director in the healthcare industry)
Benefits:
- Opportunity to work with a dynamic healthcare branding and integrated marketing agency.
- Chance to collaborate on projects for major brands across the healthcare ecosystem.
- Flexible work arrangement, allowing for short-term or long-term projects.
Working Hours: Flexible, with a focus on project deliverables and deadlines.
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and project scope.
π Applicant Insights
π Company Context
Industry: Advertising Services, focusing on healthcare branding, advertising, and marketing communications.
Company Size: 11-50 employees, providing a close-knit work environment that fosters collaboration and smart, proactive individuals.
Founded: 1986, with a history of driving impactful work that helps clients grow while supporting more patients and stakeholders.
Company Description:
- Maricich Health is a dynamic healthcare branding and integrated marketing agency known for its transformative strategies, innovative ideas, and creative executions.
- The company works with major brands across the healthcare ecosystem, including health systems, medical groups, payers, life sciences companies, and other industry players.
- Maricich Health specializes in turning the challenges of today's evolving medical marketplace into opportunities to help clients gain market share and improve the health and quality of life for more patients.
Company Specialties:
- Brand Strategy & Development
- Digital Services
- Creative Development
- Advertising
- Tactical Planning
- Marketing Automation
- Direct Marketing
- Service / Product Launch
- Public Relations
- and Social Media
Company Website: http://www.maricich.com
ASSUMPTION: Maricich Health's focus on the healthcare industry and its commitment to driving impactful work make it an attractive option for creative professionals passionate about healthcare marketing and storytelling.
π Role Analysis
Career Level: Experienced professional with a strong background in healthcare marketing and creative direction.
Reporting Structure: This role is a freelance position, so there is no direct reporting structure. However, the creative director will collaborate with account executives and lead teams of healthcare-focused creatives.
Work Arrangement: Part-time, with flexibility for short-term or long-term projects. The role is remote-friendly, allowing for flexible work arrangements.
Growth Opportunities:
- Establishing connections for future collaborations and projects.
- Expanding professional network within the healthcare industry.
- Mentoring and guiding collaborators to enhance their effectiveness in healthcare-focused creative work.
ASSUMPTION: This role offers growth opportunities through networking, mentorship, and the chance to work on diverse healthcare-focused projects.
π Location & Work Environment
Office Type: The company's headquarters is located in Irvine, California, with a close-knit work environment that attracts smart, collaborative, proactive individuals.
Office Location(s): 18201 McDurmott W. Suite A, Irvine, CA 92614, US
Geographic Context:
- The Irvine area offers a mix of urban and suburban living, with a high quality of life and numerous job opportunities in the healthcare and technology sectors.
- Irvine is located in Orange County, California, with easy access to beaches, mountains, and cultural attractions.
- The region has a Mediterranean climate, with mild winters and warm, dry summers.
Work Schedule: Flexible, with a focus on project deliverables and deadlines. The role is remote-friendly, allowing for flexible work arrangements.
ASSUMPTION: The flexible work arrangement and remote-friendly nature of the role make it an attractive option for experienced creative professionals seeking a balance between work and personal life.
πΌ Interview & Application Insights
Typical Process:
- Submit your resume, LinkedIn address, and portfolio or examples of past work showcasing your healthcare-specific expertise.
- If selected, participate in an interview to discuss your experience, availability, and fit for the role.
- If offered the position, discuss project details, timeline, and compensation.
Key Assessment Areas:
- Healthcare industry knowledge and experience.
- Creative direction and project management skills.
- Collaboration and team leadership abilities.
- Availability and flexibility for short-term or long-term projects.
Application Tips:
- Highlight your healthcare-specific experience and expertise in your resume and cover letter.
- Include a portfolio or examples of past work that demonstrate your creative direction and healthcare marketing skills.
- Tailor your application to emphasize your fit for the role and enthusiasm for healthcare-focused projects.
ATS Keywords: Healthcare marketing, creative direction, brand development, graphic design, digital marketing, print marketing, multimedia platforms, content development, team leadership, collaboration, strategic feedback, mentorship, typography, layout, healthcare design, Adobe Creative Suite
ASSUMPTION: The application process is straightforward, with a focus on assessing the candidate's healthcare industry knowledge, creative direction skills, and availability for projects.
π οΈ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.)
- Microsoft Office Suite (Word, PowerPoint, Excel)
- Project management tools (e.g., Asana, Trello, Jira)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)
ASSUMPTION: The required tools and technologies are standard for creative professionals in the advertising and marketing industries.
π Cultural Fit Considerations
Company Values:
- Transformative strategies
- Innovative ideas
- Creative executions
Work Style:
- Collaborative
- Proactive
- Smart
Self-Assessment Questions:
- Do you have a strong passion for healthcare and making a meaningful difference in the industry?
- Are you comfortable working in a close-knit, collaborative environment that values smart, proactive individuals?
- Do you have a proven track record of success in healthcare-specific creative direction and marketing?
ASSUMPTION: Maricich Health values candidates who are passionate about healthcare, collaborative, proactive, and committed to driving impactful work.
β οΈ Potential Challenges
- The role requires a deep understanding of the healthcare industry and its specific marketing needs.
- Candidates must have extensive experience in healthcare-specific creative direction to succeed in this position.
- The part-time nature of the role may require candidates to manage their time effectively and balance multiple projects.
- The flexible work arrangement may require candidates to be self-motivated and disciplined in managing their workload.
ASSUMPTION: The potential challenges of this role can be mitigated by candidates with strong healthcare industry knowledge, extensive creative direction experience, and effective time management skills.
π Similar Roles Comparison
- This role is unique in its focus on freelance creative direction for healthcare-focused projects.
- Unlike in-house creative director roles, this position offers flexibility for short-term or long-term projects.
- Candidates should compare this role to other freelance or project-based creative director positions in the healthcare industry to assess its fit for their career goals.
ASSUMPTION: Candidates should consider the unique aspects of this role, such as its focus on healthcare-specific projects and its flexible work arrangement, when comparing it to other creative director positions.
π Sample Projects
- Developing a brand identity for a new healthcare clinic, including logo design, color scheme, and typography.
- Creating a patient-centered marketing campaign for a pharmaceutical company, including print and digital advertisements, brochures, and website content.
- Designing and implementing a social media strategy for a healthcare non-profit organization, including content creation, scheduling, and analytics.
ASSUMPTION: The sample projects listed above are representative of the types of healthcare-focused creative projects that candidates may work on in this role.
β Key Questions to Ask During Interview
- Can you describe the typical timeline and deliverables for a project in this role?
- How does Maricich Health support freelance creatives in terms of resources, tools, and collaboration?
- What are the most rewarding aspects of working on healthcare-focused projects at Maricich Health?
- How does Maricich Health approach mentorship and professional development for freelance creatives?
- What are the key priorities for this role in the first 30, 60, and 90 days?
ASSUMPTION: Candidates should ask thoughtful questions during the interview process to gain a better understanding of the role, the company culture, and the expectations for success.
π Next Steps for Applicants
To apply for this position:
- Submit your resume, LinkedIn address, and portfolio or examples of past work showcasing your healthcare-specific expertise through this link: http://www.maricich.com/careers
- Tailor your application to emphasize your fit for the role and enthusiasm for healthcare-focused projects.
- Prepare for the interview by researching Maricich Health, the healthcare industry, and your own experience and qualifications.
- Follow up with the hiring manager after the interview to express your interest in the role and reiterate your qualifications.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.