📌 Core Information
🔹 Job Title: Freelance Social Media Manager (B2C Sports/Tech Clients) - Global Agency
🔹 Company: FleishmanHillard
🔹 Location: London, City of, United Kingdom
🔹 Job Type: Freelance
🔹 Category: Marketing & Communications
🔹 Date Posted: 2025-04-17
🔹 Experience Level: Mid-Senior level (2-5 years)
🔹 Remote Status: Hybrid (on-site and remote work)
🚀 Job Overview
Key aspects of this role include:
- Driving social media campaign planning and content creation for major platforms
- Collaborating with creative teams to produce standout assets
- Managing timelines, client approvals, and delivery workflows
- Contributing to campaign reporting, insights, and optimization
- Building strong working relationships with clients, creators, and influencers
ASSUMPTION: This role requires a proactive social media professional with experience in fast-moving social newsrooms and a passion for trends, storytelling, and creative ideation.
📋 Key Responsibilities
✅ Drive campaign planning and content creation across major social platforms
✅ Be a go-to expert on trends, formats, and best practices
✅ Collaborate with creative and production teams on standout assets
✅ Manage timelines, client approvals, and delivery workflows
✅ Contribute to campaign reporting, insights, and optimization
✅ Build strong working relationships with clients, creators, and influencers
ASSUMPTION: The role requires strong organizational skills, the ability to juggle multiple deadlines, and confidence working with influencer and creator ecosystems.
🎯 Required Qualifications
Education: Not specified (industry-standard qualifications may include a degree in Marketing, Communications, or a related field)
Experience: 2-5 years of experience working on social media campaigns and in fast-moving social newsrooms
Required Skills:
- Experience working on social media campaigns and fast-moving social newsrooms
- Passionate about social media, pop culture, trends, and the digital space
- Flair for storytelling, copywriting, and creative ideation
- Strong knowledge of Instagram, TikTok, LinkedIn, X, YouTube, and emerging platforms
- Excellent organizational skills and the ability to juggle multiple deadlines
Preferred Skills:
- Experience in sport or healthcare/life sciences (not essential)
- Confidence working with influencer and creator ecosystems
ASSUMPTION: While not explicitly stated, industry-standard qualifications may include a degree in Marketing, Communications, or a related field. The role requires a strong understanding of social media trends and best practices, as well as excellent communication and organizational skills.
💰 Compensation & Benefits
Salary Range: £25,000 - £35,000 per annum (pro-rated for 3-month contract, based on industry standards for a mid-senior level role in London)
Benefits:
- Opportunity to work with a global agency and major brands
- Flexible work arrangement (hybrid)
- Potential for contract extension or full-time employment
Working Hours: Full-time (37.5 hours per week, with flexibility for project demands)
ASSUMPTION: The salary range is an estimate based on industry standards for a mid-senior level role in London. The role offers competitive benefits, including the opportunity to work with major brands and a flexible work arrangement.
📌 Applicant Insights
🔍 Company Context
Industry: Public Relations and Communications Services
Company Size: 1,001-5,000 employees (global presence with 79 offices in more than 30 countries)
Founded: 1946 (with a rich history and extensive experience in the industry)
Company Description:
- FleishmanHillard is a global communications agency that pushes clients to rise above the status quo
- Committed to diversity, equity, and inclusion, with initiatives like FH Perspectives and FH4Inclusion
- Recognized for excellence with numerous awards, including Cannes Lions and PRSA Silver Anvils
Company Specialties:
- Public relations
- Public affairs
- Marketing
- Paid media
- Digital
- Social media
- Social content
- Content marketing
- Content strategy
- Reputation management
Company Website: fleishmanhillard.com
ASSUMPTION: FleishmanHillard is a well-established global agency with a strong reputation in the industry. The company offers a supportive work environment and opportunities for professional growth.
📊 Role Analysis
Career Level: Mid-Senior level (2-5 years of experience)
Reporting Structure: The role reports directly to the Brand & Consumer Team, working closely with creative and production teams
Work Arrangement: Hybrid (a mix of on-site and remote work)
Growth Opportunities:
- Potential contract extension or full-time employment
- Opportunity to work with major brands and gain global experience
- Chance to develop skills in campaign planning, content creation, and client management
ASSUMPTION: The role offers opportunities for professional growth and development, with the potential for contract extension or full-time employment. The global agency setting provides exposure to major brands and diverse projects.
🌍 Location & Work Environment
Office Type: Hybrid (a mix of on-site and remote work)
Office Location(s): 100 Southwark Street, London, England, GB
Geographic Context:
- London is a vibrant, multicultural city with a thriving marketing and communications industry
- The city offers a wide range of cultural, social, and professional opportunities
- London's time zone is GMT (Greenwich Mean Time), with daylight saving time observed
Work Schedule: Full-time (37.5 hours per week, with flexibility for project demands)
ASSUMPTION: The hybrid work arrangement offers flexibility and a balance between on-site collaboration and remote work. London provides a dynamic and stimulating work environment with numerous professional and cultural opportunities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the team or additional stakeholders
Key Assessment Areas:
- Social media expertise and trend awareness
- Campaign planning and content creation skills
- Collaboration and communication abilities
- Organizational skills and time management
- Cultural fit and alignment with FleishmanHillard's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills
- Demonstrate your understanding of the role, the company, and the industry
- Showcase your portfolio or examples of your social media work, if applicable
- Prepare for behavioral and situational interview questions related to campaign planning, content creation, and client management
ATS Keywords: Social Media Campaigns, Trends, Storytelling, Copywriting, Creative Ideation, Instagram, TikTok, LinkedIn, X, YouTube, Influencer Ecosystems, Organizational Skills
ASSUMPTION: FleishmanHillard's application process is thorough and competitive, with a focus on assessing candidates' social media expertise, campaign planning skills, and cultural fit. Tailoring your application and preparing for behavioral interviews will increase your chances of success.
🛠️ Tools & Technologies
- Social media platforms (Instagram, TikTok, LinkedIn, X, YouTube)
- Project management tools (e.g., Asana, Trello, Monday.com)
- Design and content creation tools (e.g., Canva, Adobe Creative Suite, Google Workspace)
ASSUMPTION: The role requires proficiency in various social media platforms and project management tools. Familiarity with design and content creation tools is also beneficial.
👔 Cultural Fit Considerations
Company Values:
- Inclusive and diverse
- Collaborative and creative
- Strategic and results-driven
- Accountable and responsible
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Results-driven and accountable
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you embrace and champion diversity, equity, and inclusion in your personal and professional life?
- Are you comfortable working in a fast-paced, collaborative environment with tight deadlines?
- Do you thrive in a results-driven, accountable work culture?
ASSUMPTION: FleishmanHillard values diversity, collaboration, and accountability. Prospective candidates should assess their alignment with these values and work style preferences.
⚠️ Potential Challenges
- Managing multiple deadlines and client approvals simultaneously
- Keeping up with rapidly evolving social media trends and best practices
- Adapting to a fast-paced, dynamic work environment
- Building and maintaining strong working relationships with clients, creators, and influencers
ASSUMPTION: The role presents challenges related to time management, adaptability, and relationship building. Prospective candidates should be prepared to navigate these potential obstacles and demonstrate their ability to thrive in a fast-paced environment.
📈 Similar Roles Comparison
- This role differs from related positions in its focus on B2C sports and tech clients and the global agency setting
- Industry-specific context: The role requires knowledge of trends, formats, and best practices in the sports and tech sectors
- Career path comparison: This role offers opportunities for professional growth and development, with the potential for contract extension or full-time employment
ASSUMPTION: The role offers unique opportunities and challenges compared to similar positions. Prospective candidates should consider their fit with the industry-specific context and career growth prospects.
📝 Sample Projects
- Developing a social media campaign for a major sports event, including content creation, influencer partnerships, and real-time engagement
- Launching a social media presence for a tech startup, including strategy development, content creation, and community management
- Managing a crisis communication campaign for a global brand, including real-time content creation, monitoring, and engagement
ASSUMPTION: These sample projects illustrate the range of responsibilities and challenges the role may present, from campaign planning and content creation to crisis communication and community management.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role collaborate with other teams within the agency, such as creative and production teams?
- What are the most challenging aspects of working with B2C sports and tech clients, and how can I best prepare for them?
- What opportunities are there for professional growth and development within the agency?
- How does FleishmanHillard support work-life balance for its employees?
ASSUMPTION: These interview questions help candidates better understand the role's priorities, team dynamics, and growth opportunities, as well as the agency's culture and work-life balance policies.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link: https://fleishmanhillard.com/join-us/open-positions/?gh_jid=4711358007
- Tailor your resume and cover letter to highlight relevant experience and skills, including industry-specific keywords
- Prepare a portfolio or examples of your social media work, if applicable
- Follow up with the hiring manager one week after submission to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
