📌 Core Information
🔹 Job Title: Front Store Marketing - Co-op Student
🔹 Company: Shoppers Drug Mart
🔹 Location: 243 Consumers Road, Toronto, ON
🔹 Job Type: Temporary (Fixed Term)
🔹 Category: Marketing
🔹 Date Posted: May 5, 2025
🔹 Experience Level: 0-2 years (Co-op Student)
🔹 Remote Status: Hybrid (4 days in-office, 1 day remote)
🚀 Job Overview
Key aspects of this role include:
- Supporting national marketing campaigns for one of Canada's most iconic brands
- Collaborating with cross-functional teams including Merchandising, Legal, Digital, Social, Loyalty, and Agency teams
- Gaining hands-on experience in retail marketing and building real-world experience
- Working in a fast-paced environment with a focus on project management, organization, and attention to detail
ASSUMPTION: This role is part of the Fall 2025 Work Term, lasting 4 months from September 8 to December 19, 2025.
📋 Key Responsibilities
✅ Coordinate the deployment of marketing campaigns (e.g., digital, radio, in-store), ensuring on-time, on-budget delivery aligned to campaign goals
✅ Support creative reviews, proofing, promotional offer setup, and testing
✅ Track timelines and deliverables; monitor in-market campaigns, flag optimization opportunities, and support day-to-day marketing operations
✅ Assist with invoice processing and maintaining budget control reports
✅ Help compile campaign performance metrics and insights to support continuous improvement
ASSUMPTION: The role may involve additional responsibilities based on business needs and the candidate's skills.
🎯 Required Qualifications
Education: Currently enrolled in an undergraduate program in marketing, business, or a related field
Experience: No prior experience required, but any marketing or retail experience is an asset
Required Skills:
- Strong project management, organization, and attention to detail
- Collaborative team player with excellent communication and interpersonal skills
- Proficiency in Microsoft Excel, Word, and PowerPoint
- Interest in retail, marketing, and consumer trends—especially in food, beauty and health
Preferred Skills:
- Prior marketing or retail experience
ASSUMPTION: The role requires a candidate who is eager to learn, thrives in fast-paced environments, and wants to contribute to high-impact retail marketing.
💰 Compensation & Benefits
Salary Range: As this is a co-op position, the salary is not specified. However, Shoppers Drug Mart offers a competitive pay program for co-op students.
Benefits:
- Online learning through Academy
- Experience unique to the retail industry while working for an award-winning national brand
Working Hours: Full-time (40 hours/week) with a hybrid work arrangement (4 days in-office, 1 day remote)
ASSUMPTION: The salary range provided is an estimate based on industry standards for co-op student positions in marketing and retail.
📌 Applicant Insights
🔍 Company Context
Industry: Retail (Pharmacy and Drugstore)
Company Size: 1,001-5,000 employees
Founded: 1962 (as a small pharmacy in Toronto)
Company Description:
- Shoppers Drug Mart is a Canadian retail pharmacy chain with over 1,200 stores across the country
- Offers a wide range of products and services, including prescription medications, health and beauty products, and general merchandise
- Known for its Optimum loyalty program and commitment to community involvement
Company Specialties:
- Pharmacy services
- Health and wellness products
- Beauty and personal care products
- General merchandise
Company Website: http://www.shoppersdrugmart.ca
ASSUMPTION: Shoppers Drug Mart is committed to reflecting Canada's diversity in its products, people, and culture.
📊 Role Analysis
Career Level: Entry-level (Co-op Student)
Reporting Structure: The Co-op Student will report directly to the Front Store Marketing & Promotions team
Work Arrangement: Hybrid (4 days in-office, 1 day remote) with a flexible work schedule
Growth Opportunities:
- Gain real-world experience in retail marketing
- Build a professional network within the company and the industry
- Potential for full-time employment after the co-op term, based on performance and business needs
ASSUMPTION: The role offers valuable experience and the opportunity to work for an iconic Canadian brand in the retail industry.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location(s): 243 Consumers Road, Toronto, ON
Geographic Context:
- Toronto is the capital city of the province of Ontario and the largest city in Canada
- The office is located in the North York area, with easy access to public transportation
- The city offers a diverse cultural scene, vibrant neighborhoods, and numerous attractions
Work Schedule: Full-time (40 hours/week) with a hybrid work arrangement (4 days in-office, 1 day remote)
ASSUMPTION: The work environment is fast-paced, collaborative, and focused on delivering high-impact retail marketing campaigns.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager and/or team members
- Background check and reference verification (if required)
- Job offer and onboarding
Key Assessment Areas:
- Project management skills
- Communication and interpersonal skills
- Interest in retail and marketing
- Adaptability and eagerness to learn
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your enthusiasm for retail marketing and eagerness to learn
- Prepare examples of your project management skills and how you've applied them in previous experiences
ATS Keywords: Marketing, Co-op, Project Management, Retail, Campaign Planning, Creative Reviews, Promotional Offers, Budgeting, Post-Campaign Analysis, Microsoft Excel, Microsoft Word, Microsoft PowerPoint
ASSUMPTION: The application process may vary based on the number of applicants and the company's hiring needs.
🛠️ Tools & Technologies
- Microsoft Office Suite (Excel, Word, PowerPoint)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Marketing automation tools (e.g., Hootsuite, Mailchimp)
ASSUMPTION: The specific tools and technologies used may vary based on the team's preferences and the company's standards.
👔 Cultural Fit Considerations
Company Values:
- Acting as consultants, supporting internal customers and the Associate-Owners
- Taking ownership of work and finding more ways to care about work, co-workers, customers, and community
- Acting with integrity and upholding the law
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to change
- Focused on delivering high-impact results in a fast-paced environment
Self-Assessment Questions:
- Do you have strong project management, organization, and attention to detail skills?
- Are you a collaborative team player with excellent communication and interpersonal skills?
- Are you interested in retail, marketing, and consumer trends?
- Do you thrive in fast-paced environments and want to contribute to high-impact retail marketing campaigns?
ASSUMPTION: Shoppers Drug Mart values diversity and inclusion, and encourages applicants from all backgrounds to apply.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to a hybrid work arrangement and balancing in-office and remote work
- Working with cross-functional teams and managing stakeholder expectations
- Navigating the retail industry and understanding its unique dynamics
ASSUMPTION: The role may present challenges, but it also offers valuable learning opportunities and the chance to gain real-world experience in retail marketing.
📈 Similar Roles Comparison
- This role is unique in that it offers co-op students the opportunity to work on national marketing campaigns for an iconic Canadian brand
- Compared to other marketing roles, this position focuses more on campaign planning, execution, and analysis, rather than strategy development
- Career paths in retail marketing may include moving into specialized roles, such as brand management, category management, or shopper marketing
ASSUMPTION: The specific comparisons may vary based on the candidate's background and the company's needs.
📝 Sample Projects
- Planning and executing a national promotional campaign for a new product launch
- Analyzing campaign performance data and providing insights to optimize future campaigns
- Supporting creative reviews and promotional offer setups for seasonal marketing campaigns
ASSUMPTION: The specific projects may vary based on the team's priorities and the company's marketing calendar.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional development and growth within the team and the company?
- How does the team collaborate and communicate in a hybrid work arrangement?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: The specific questions may vary based on the candidate's interests and the company's needs.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your project management skills and how you've applied them in previous experiences
- Follow up with the hiring manager or HR representative within one week of submitting your application to confirm receipt and inquire about the next steps in the process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
