Full Time Marketing Manager - Entry Level

📌 Core Information

🔹 Job Title: Full Time Marketing Manager - Entry Level

🔹 Company: Instep Enterprise

🔹 Location: Riverside, CA

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: June 19, 2025

🔹 Experience Level: Entry Level

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Creating reports and evaluations for marketing campaigns
• Assisting with marketing planning and customer acquisition/retention efforts
• Building brand recognition and ensuring timely production within the creative development process
• Collaborating with sales teams and regional sales directors

ASSUMPTION: This role is entry-level but offers growth opportunities within the company. It requires a balance of creative and analytical skills, with a focus on team collaboration and meeting deadlines.

📋 Key Responsibilities

✅ Create reports and evaluations for marketing campaigns

✅ Assist with marketing planning and develop reports based on marketing team requirements

✅ Assist with efforts of customer acquisition and retention

✅ Expertly manage the needs of internal and external customers

✅ Build brand recognition

✅ Interact and communicate with Sales Team members and Regional Sales Directors

✅ Work within the creative development process to ensure efficient, high-quality, and timely production

✅ Meet all deadlines set by the Marketing Director

✅ Manage file organization and storage

ASSUMPTION: This role involves a mix of independent work and team collaboration, with a focus on meeting tight deadlines and maintaining high-quality output.

🎯 Required Qualifications

Education: Associate's or Bachelor's degree in graphic design, communications, or a related field, or equivalent work experience

Experience: General marketing experience preferred

Required Skills:

• Excellent communication skills
• Ability to take creative direction
• Ability to meet tight deadlines and handle constructive criticism
• Excellent writing and editing skills
• Ability to work full-time hours
• Ability to excel in both unsupervised solo assignments and team projects
• Ability to work in an energetic, fast-paced environment

Preferred Skills:

• Experience with marketing software and tools
• Familiarity with marketing analytics and reporting

ASSUMPTION: While specific industry experience is not required, a strong foundation in marketing principles and a willingness to learn are essential for success in this role.

💰 Compensation & Benefits

Salary Range: $45,000 - $55,000 per year (based on industry standards for entry-level marketing roles in the Riverside, CA area)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee assistance program

Working Hours: Full-time, Monday - Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)

ASSUMPTION: The salary range is based on industry standards for entry-level marketing roles in the Riverside, CA area. Benefits are typical for a company of this size in the software development industry.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development

Company Size: 2-10 employees (Small, close-knit team environment)

Founded: Not specified (Established company with a history in the industry)

Company Description:

• Instep Enterprise is a boutique consulting firm specializing in strategic and tactical advisory services for software and technology companies and investors.
• The company focuses on driving new product development and market growth through a wide range of services.
• Instep Enterprise consists of a team of seasoned industry veterans who bring deep and diverse expertise to the table.

Company Specialties:

• New product development
• Market growth strategies
• Executive-level advisory services

Company Website: http://www.instep.com

ASSUMPTION: Instep Enterprise is a well-established company with a strong reputation in the software development industry. Its small team size suggests a close-knit, collaborative work environment.

📊 Role Analysis

Career Level: Entry Level (Offers growth opportunities within the company)

Reporting Structure: Reports directly to the Marketing Director

Work Arrangement: On-site (With potential for remote work in the future)

Growth Opportunities:

• Progression to a mid-level marketing role within the company
• Expanding responsibilities and taking on more complex projects
• Developing expertise in specific areas of marketing, such as digital marketing or event planning

ASSUMPTION: This entry-level role offers significant growth potential within the company, allowing candidates to develop their skills and advance their careers over time.

🌍 Location & Work Environment

Office Type: Corporate office environment

Office Location(s): Riverside, CA

Geographic Context:

• Riverside is located in Southern California, approximately 60 miles east of Los Angeles.
• The city offers a mix of urban and suburban living, with a cost of living that is generally lower than in nearby Los Angeles.
• Riverside has a diverse population and a growing job market, particularly in the technology and healthcare industries.

Work Schedule: Monday - Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)

ASSUMPTION: The office environment is professional and collaborative, with a focus on teamwork and open communication. The location in Riverside offers a mix of urban and suburban living, with a lower cost of living compared to nearby Los Angeles.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-person or video interview with the Marketing Director
• Final interview with the company's CEO or another senior team member

Key Assessment Areas:

• Communication skills and ability to take creative direction
• Problem-solving and analytical skills
• Cultural fit and alignment with company values
• Ability to meet tight deadlines and manage multiple projects

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing experience and skills
• Prepare examples of marketing campaigns or projects you've worked on in the past
• Research Instep Enterprise and be prepared to discuss why you're interested in the role and the company

ATS Keywords: Marketing strategy, direct advertising, promotional techniques, visual merchandising, customer service, team collaboration, communication skills, creative direction, deadline management, writing skills, editing skills, brainstorming, branding, advertising strategies

ASSUMPTION: The application process is straightforward and focused on assessing the candidate's skills and cultural fit. Instep Enterprise uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can help your application stand out.

🛠️ Tools & Technologies

• Marketing software and tools (e.g., Hootsuite, Buffer, Canva, Google Analytics)
• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: Familiarity with marketing software and tools is preferred but not required. The Marketing Manager will be expected to learn and use these tools as needed to complete their job responsibilities.

👔 Cultural Fit Considerations

Company Values:

• Collaboration and teamwork
• Innovation and continuous learning
• Customer focus and excellence

Work Style:

• Fast-paced and energetic
• Focused on results and meeting deadlines
• Open and collaborative communication

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you comfortable taking creative direction and handling constructive criticism?
• Do you have a strong customer focus and a commitment to excellence?

ASSUMPTION: Instep Enterprise values a collaborative, innovative, and customer-focused work environment. Candidates who are comfortable working in a fast-paced, results-driven setting and who share the company's values will be a strong fit for this role.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Working in a fast-paced, sometimes high-pressure environment
• Adapting to changes in marketing strategies and priorities
• Developing expertise in new marketing tools and technologies

ASSUMPTION: These challenges are common in marketing roles, particularly at the entry level. Successful candidates will be able to manage their time effectively, prioritize tasks, and adapt to changes in the work environment.

📈 Similar Roles Comparison

• This role is similar to an entry-level Marketing Coordinator or Marketing Associate position in other companies.
• However, Instep Enterprise's small team size may offer more opportunities for growth and advancement within the company.
• Career paths in marketing can vary depending on the industry and the specific company, so it's essential to research Instep Enterprise and the software development industry to understand the potential career growth opportunities.

ASSUMPTION: While this role is similar to other entry-level marketing positions, Instep Enterprise's small team size and focus on growth from within may offer unique opportunities for career advancement within the company.

📝 Sample Projects

• Developing and executing a social media marketing campaign to increase brand awareness and engagement
• Conducting market research and analyzing data to inform marketing strategies and tactics
• Creating and managing email marketing campaigns to drive customer acquisition and retention

ASSUMPTION: These sample projects are representative of the types of tasks the Marketing Manager may be expected to complete in this role. The specific projects and responsibilities may vary depending on the company's current marketing priorities and needs.

❓ Key Questions to Ask During Interview

• What are the most significant marketing challenges facing the company in the next 12-24 months?
• How does this role fit into the company's overall marketing strategy and long-term goals?
• What opportunities are there for growth and advancement within the company for someone in this role?
• How does the company support the professional development and growth of its employees?
• What is the company's approach to work-life balance, and how is it supported within the marketing department?

ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company, and the opportunities for growth and development. Asking thoughtful, insightful questions demonstrates the candidate's interest in and understanding of the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant marketing experience and skills
• Prepare examples of marketing campaigns or projects you've worked on in the past
• Research Instep Enterprise and be prepared to discuss why you're interested in the role and the company
• Follow up with the HR department one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.