Full Time Marketing Manager - Entry Level

📌 Core Information

🔹 Job Title: Full Time Marketing Manager - Entry Level

🔹 Company: Instep Enterprise

🔹 Location: Upland, California, United States

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 21, 2025

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Creating reports and evaluations for marketing campaigns
• Assisting with marketing planning and strategy development
• Managing customer acquisition and retention efforts
• Collaborating with the sales team and regional sales directors
• Ensuring timely production within the creative development process
• Meeting project deadlines and managing file management

ASSUMPTION: This role is designed for recent graduates or early-career professionals seeking to gain experience in marketing. It offers a comprehensive training program to develop essential marketing skills.

📋 Key Responsibilities

✅ Create reports and evaluations for marketing campaigns

✅ Assist with marketing planning and develop reports based on team requirements

✅ Assist with efforts of customer acquisition and retention

✅ Expertly manage the needs of internal and external customers

✅ Build brand recognition

✅ Interact and communicate with Sales Team members and Regional Sales Directors

✅ Work within the creative development process to ensure efficient, high-quality, and timely production

✅ Meet all deadlines set by the Marketing Director

✅ Manage file management

ASSUMPTION: This role involves a mix of strategic planning, creative execution, and customer management. It requires strong organizational skills, attention to detail, and the ability to work well within a team.

🎯 Required Qualifications

Education: Associate's or Bachelor's degree in graphic design, communications, or a related field

Experience: Entry-level (0-2 years) with general marketing experience preferred

Required Skills:

• Excellent communication skills
• Ability to take creative direction
• Ability to meet tight deadlines and handle constructive criticism
• Excellent writing and editing skills
• Ability to work full-time hours
• Ability to excel in unsupervised solo assignments and team projects
• Ability to work in an energetic, fast-paced environment

Preferred Skills:

• Experience with marketing software and tools
• Familiarity with market research methods
• Basic knowledge of graphic design principles

ASSUMPTION: While this role is entry-level, candidates with relevant coursework, internships, or personal projects demonstrating marketing skills are encouraged to apply.

💰 Compensation & Benefits

Salary Range: $45,000 - $55,000 per year

Benefits:

• Health, dental, and vision insurance
• 401(k) retirement plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee assistance program

Working Hours: Full-time (40 hours per week), Monday - Friday, with some flexibility for project needs

ASSUMPTION: The salary range is based on industry standards for entry-level marketing positions in the Upland, California area. Benefits are subject to change and may vary based on employment status.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development

Company Size: 2-10 employees (Small, close-knit team environment)

Founded: Not specified (Established company with a history of growth and success)

Company Description:

• Instep Enterprise is a boutique consulting firm specializing in strategic and tactical advisory services for software and technology companies and investors.
• The company focuses on driving new product development and market growth through a wide range of services.
• Instep Enterprise consists of seasoned industry veterans who bring deep and diverse market, operational, product, domain, technical, and process expertise.

Company Specialties:

• New product development
• Market growth strategies
• Executive-level consulting
• Software and technology industry expertise

Company Website: http://www.instep.com

ASSUMPTION: Instep Enterprise is a well-established company with a strong focus on growth and innovation. Its small team size offers opportunities for close collaboration and rapid career growth.

📊 Role Analysis

Career Level: Entry-level to mid-level (with growth opportunities)

Reporting Structure: Reports directly to the Marketing Director

Work Arrangement: On-site, full-time position with some flexibility for project needs

Growth Opportunities:

• Advancement to mid-level marketing roles with increased responsibilities
• Potential to specialize in specific marketing areas (e.g., digital marketing, event planning, etc.)
• Opportunities to work on diverse projects and gain experience in various aspects of marketing

ASSUMPTION: This role offers a clear career path for growth and development within the marketing department and the company as a whole.

🌍 Location & Work Environment

Office Type: Corporate office environment

Office Location(s): Upland, California

Geographic Context:

• Upland is located in the Inland Empire region of Southern California, approximately 35 miles east of Los Angeles.
• The area offers a mix of urban and suburban living, with a cost of living slightly lower than the Los Angeles metropolitan area.
• Upland is home to a diverse population and a range of cultural attractions, including museums, theaters, and parks.

Work Schedule: Monday - Friday, 9:00 AM - 5:00 PM (with some flexibility for project needs)

ASSUMPTION: The Upland office provides a collaborative and supportive work environment, with ample opportunities for professional growth and development.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the HR department
• In-person or video interview with the Marketing Director
• Final interview with key team members
• Background check and reference checks

Key Assessment Areas:

• Communication skills and ability to work within a team
• Problem-solving and analytical skills
• Creativity and strategic thinking
• Adaptability and ability to learn quickly

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing skills and experiences
• Prepare examples of past marketing projects or campaigns you've worked on
• Research Instep Enterprise and be prepared to discuss how your skills and experiences align with the company's mission and values

ATS Keywords: Marketing strategy, direct advertising, promotional techniques, visual merchandising, customer service, team collaboration, communication skills, creative direction, deadline management, writing skills, editing skills, brainstorming, branding, advertising strategies

ASSUMPTION: Instep Enterprise uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume and cover letter can help your application stand out and increase the likelihood of being selected for an interview.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Marketing software and tools (e.g., CRM, marketing automation, social media management platforms)
• Graphic design software (e.g., Adobe Creative Suite, Canva, etc.)
• Project management tools (e.g., Asana, Trello, etc.)

ASSUMPTION: Familiarity with relevant marketing software and tools is preferred but not required. Instep Enterprise provides training and support to help employees develop the necessary skills.

👔 Cultural Fit Considerations

Company Values:

• Collaboration and teamwork
• Innovation and continuous learning
• Customer focus and excellence
• Integrity and accountability

Work Style:

• Fast-paced and dynamic environment
• Strong emphasis on team collaboration and communication
• Opportunities for professional growth and development
• Focus on work-life balance and employee well-being

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you comfortable working with tight deadlines and managing multiple projects?
• Do you have a strong customer focus and a passion for delivering excellent results?

ASSUMPTION: Instep Enterprise values employees who are proactive, adaptable, and committed to continuous learning and improvement.

⚠️ Potential Challenges

• Fast-paced work environment may require long hours or working on weekends for project deadlines
• Small team size may result in wearing multiple hats and taking on diverse responsibilities
• Limited budget and resources for marketing campaigns may present creative challenges
• Working in a niche industry may require learning and adapting to specialized knowledge and skills

ASSUMPTION: While these challenges exist, Instep Enterprise offers a supportive and collaborative work environment that encourages employees to grow and succeed.

📈 Similar Roles Comparison

• This role differs from related positions in its focus on entry-level marketing skills development and comprehensive training
• Industry-specific context: Software development industry may require specialized knowledge of target audiences and market trends
• Career path comparison: This role offers a clear path for growth and development within the marketing department and the company as a whole

ASSUMPTION: This role is well-suited for recent graduates or early-career professionals seeking to gain experience in marketing and establish a strong foundation for future career growth.

📝 Sample Projects

• Developing a marketing plan for a new software product launch
• Creating targeted advertising campaigns to increase brand awareness and customer acquisition
• Managing customer retention efforts through targeted email marketing and customer satisfaction surveys

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for the Marketing Manager role at Instep Enterprise.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing strategy and company goals?
• What opportunities are there for professional growth and development within the marketing department and the company as a whole?
• How does Instep Enterprise support work-life balance and employee well-being?
• What are the most challenging aspects of this role, and how can I best prepare to succeed in them?

ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Customize your resume and cover letter to highlight relevant marketing skills and experiences
• Prepare examples of past marketing projects or campaigns you've worked on
• Research Instep Enterprise and be prepared to discuss how your skills and experiences align with the company's mission and values
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.