π Core Information
πΉ Job Title: Full-Time Remote Copywriter
πΉ Company: Uptalent.io
πΉ Location: Brazil (Remote)
πΉ Job Type: Full-time
πΉ Category: Marketing & Communications
πΉ Date Posted: July 9, 2025
πΉ Experience Level: Mid-level (2-5 years)
πΉ Remote Status: Fully Remote
π Job Overview
Key aspects of this role include:
- Creating compelling, AI-optimized content for various channels and formats
- Collaborating with AI marketing agents and content strategists to develop data-driven content strategies
- Conducting competitor content analysis and market research to inform content strategy
- Working with a distributed team across multiple time zones in a remote work environment
ASSUMPTION: This role requires a strong understanding of AI search engines and semantic search principles, as well as experience with SEO copywriting and content optimization.
π Key Responsibilities
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Write high-quality blog posts, articles, and long-form content optimized for AI search engines, traditional SEO, and social discovery
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Develop compelling sales collateral including case studies, whitepapers, product descriptions, and sales enablement materials
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Create engaging social media content for LinkedIn, TikTok, and Instagram that resonates with target audiences
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Craft email marketing campaigns, newsletters, and nurture sequences
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Write scripts for short-form video content and multimedia campaigns
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Create content specifically designed for semantic search and AI search engines
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Conduct competitor content analysis and market research
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Analyze audience personas and customer pain points to inform content strategy
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Stay current with AI search engine algorithms and content ranking factors
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Use data and analytics to iterate and improve content performance
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Work closely with content strategists, social media managers, and client success teams
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Participate in content planning and editorial calendar development
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Provide input on content strategy based on performance data and market insights
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Collaborate with design teams to ensure content aligns with visual elements
ASSUMPTION: The role involves a high level of creativity, adaptability, and attention to detail, as well as strong research and analytical skills.
π― Required Qualifications
Education: Bachelor's degree in English, Marketing, Communications, or related field (preferred)
Experience: 3+ years of professional copywriting experience, preferably in content marketing or digital marketing agencies
Required Skills:
- Exceptional writing, editing, and proofreading skills
- Strong research and analytical abilities
- Ability to adapt writing style for different audiences and platforms
- Data-driven mindset with ability to analyze content performance
- Creative problem-solving and strategic thinking
- Excellent time management and ability to meet tight deadlines
- Strong communication and collaboration skills
- Proficiency with content management systems (WordPress, HubSpot, etc.)
- Experience with AI writing tools and content optimization platforms
- Basic understanding of HTML and web publishing
- Familiarity with analytics tools (Google Analytics, social media analytics)
- Experience with project management tools (Asana, Monday.com, etc.)
Preferred Skills:
- Bachelor's degree in English, Marketing, Communications, or related field
- Experience with B2B SaaS or technology companies
- Knowledge of conversion rate optimization (CRO) principles
- Experience with marketing automation platforms
- Understanding of user experience (UX) writing principles
- Previous experience working with AI-powered content tools
- Knowledge of video content creation and scriptwriting
ASSUMPTION: While a degree is preferred, relevant experience and a strong portfolio demonstrating expertise in various content formats are more important for this role.
π° Compensation & Benefits
Salary Range: Based on industry standards for mid-level copywriters in Brazil, the estimated salary range is R$4,000 - R$6,000 per month. This is an estimate and the actual salary may vary based on experience and performance.
Benefits:
- Competitive salary commensurate with experience
- Fully remote position with flexible working hours
- Collaborative team culture with regular virtual meetings
Working Hours: This is a full-time position with flexible working hours. The role requires strong self-discipline and excellent communication skills, as well as a dedicated workspace suitable for video calls and focused writing.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and performance.
π Applicant Insights
π Company Context
Industry: Uptalent.io is a cutting-edge content marketing agency that builds and executes comprehensive content flywheels for businesses to maximize their discoverability across AI search engines, social platforms, and traditional search engines.
Company Size: Uptalent.io has 11-50 employees, which means applicants can expect a mid-sized company culture with opportunities for growth and collaboration.
Founded: Uptalent.io was founded in 2020, making it a relatively new but established player in the content marketing industry.
Company Description:
- Uptalent.io leverages proprietary AI marketing agents combined with expert human insight to create data-driven content strategies that directly appeal to target customers.
- Their clients range from startups to mid-sized enterprises looking to scale their content presence and dominate their semantic space.
- The company is committed to taking away the risk of outsourcing offshore talent by bringing clients a trusted network of top candidates to work remotely, saving them countless hours of research, interview, and thousands of dollars in a potential bad hire.
Company Specialties:
- Remote Staffing
- Civil Engineers
- Virtual Assistants
- MEP Engineers
- Architecture
- Engineering
- Operations
- Sales
- Mechanical Engineers
- Electrical Engineers
- Plumbing Engineers
- MEP Engineers
- BIM Architects
- CAD drafters
- Landscape Designers
- Interior Designers
- Manufacturing Engineers
- Industrial Engineers
- Designers
- and Marketers
Company Website: uptalent.io
ASSUMPTION: Uptalent.io's focus on AI-optimized content and remote work makes it an attractive option for candidates interested in cutting-edge technology and flexible work arrangements.
π Role Analysis
Career Level: This role is suitable for mid-level copywriters with 2-5 years of professional experience in content marketing or digital marketing agencies.
Reporting Structure: The Copywriter will report to the Owner and Content Strategy Director.
Work Arrangement: This is a fully remote position with flexible working hours. The role requires strong self-discipline and excellent communication skills, as well as a dedicated workspace suitable for video calls and focused writing.
Growth Opportunities:
- Exposure to diverse industries and client types
- Professional development in emerging AI search optimization
- Clear career progression path within a growing agency
ASSUMPTION: This role offers significant growth opportunities for candidates interested in developing their skills in AI-optimized content marketing and expanding their industry knowledge.
π Location & Work Environment
Office Type: Fully remote
Office Location(s): Brazil
Geographic Context:
- Brazil is the largest country in South America and the sixth most populous country in the world.
- The country is known for its diverse culture, vibrant cities, and beautiful landscapes, including the Amazon rainforest and the iconic Christ the Redeemer statue in Rio de Janeiro.
- Brazil has a tropical climate, with temperatures ranging from 68Β°F to 95Β°F (20Β°C to 35Β°C) throughout the year.
Work Schedule: The work schedule is flexible, with core hours determined by the team and the need to collaborate with other time zones.
ASSUMPTION: Applicants should be comfortable working in a fully remote environment and have a dedicated workspace suitable for video calls and focused writing.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- Writing test or assignment
- Final interview with the team
Key Assessment Areas:
- Writing skills and style
- Understanding of AI search engines and semantic search principles
- Research and analytical skills
- Cultural fit and communication skills
Application Tips:
- Highlight relevant copywriting experience and a strong portfolio demonstrating expertise in various content formats
- Tailor your resume and cover letter to emphasize your experience with AI search engines, semantic search principles, and content optimization
- Prepare for the writing test or assignment by familiarizing yourself with the company's content style and tone
ATS Keywords: AI-optimized content, semantic search, content marketing, copywriting, content strategy, SEO, social media, email marketing, research, analytics, collaboration, project management, HTML, web publishing
ASSUMPTION: Applicants should be prepared to demonstrate their writing skills and understanding of AI search engines and semantic search principles throughout the interview process.
π οΈ Tools & Technologies
- Content management systems (WordPress, HubSpot, etc.)
- AI writing tools and content optimization platforms
- Analytics tools (Google Analytics, social media analytics)
- Project management tools (Asana, Monday.com, etc.)
ASSUMPTION: Applicants should be comfortable using various content management systems, AI writing tools, analytics tools, and project management tools.
π Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Expertise
- Integrity
- Customer Focus
Work Style:
- Remote-friendly and flexible
- Data-driven and results-oriented
- Collaborative and team-focused
- Continuously learning and improving
Self-Assessment Questions:
- Do you have a strong understanding of AI search engines and semantic search principles?
- Are you comfortable working in a fully remote environment with a distributed team across multiple time zones?
- Do you have excellent self-discipline and time management skills, with the ability to meet tight deadlines?
- Are you a strong communicator with excellent writing, editing, and proofreading skills?
ASSUMPTION: Applicants should assess their fit with the company's values and work style, as well as their comfort with remote work and strong self-discipline, before applying.
β οΈ Potential Challenges
- The role requires a strong understanding of AI search engines and semantic search principles, which may be challenging for candidates without relevant experience
- The fully remote work environment may present challenges for candidates who prefer an on-site office setting
- The role may require working with a diverse range of clients and industries, which can be challenging but also rewarding
- The role may require working with tight deadlines and managing multiple projects simultaneously, which can be challenging but also help develop strong time management and organizational skills
ASSUMPTION: Applicants should be prepared to face these challenges and have a strong desire to learn and adapt in a fast-paced, innovative environment.
π Similar Roles Comparison
- This role is similar to other copywriter positions, but with a focus on AI-optimized content and semantic search principles
- The role is unique in its focus on emerging search technologies and cutting-edge AI marketing tools
- The role offers significant growth opportunities for candidates interested in developing their skills in AI-optimized content marketing and expanding their industry knowledge
ASSUMPTION: Applicants should research other copywriter positions and compare the responsibilities, required qualifications, and growth opportunities to determine if this role is the best fit for their career goals.
π Sample Projects
- Developing a series of blog posts optimized for AI search engines and semantic search principles
- Creating a whitepaper on the future of AI search optimization for a technology client
- Writing scripts for a series of social media videos promoting a new product launch
ASSUMPTION: Applicants should be prepared to provide examples of their work that demonstrate their ability to create high-quality, AI-optimized content for various channels and formats.
β Key Questions to Ask During Interview
- Can you describe the company's approach to AI search optimization and how this role fits into that strategy?
- How does the team collaborate and communicate in a fully remote work environment?
- What are the most challenging aspects of working with a diverse range of clients and industries, and how does the team overcome those challenges?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance in a remote work environment?
ASSUMPTION: Applicants should prepare thoughtful questions that demonstrate their interest in the role and the company's mission and values.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to emphasize your experience with AI search engines, semantic search principles, and content optimization
- Prepare for the writing test or assignment by familiarizing yourself with the company's content style and tone
- Prepare for the interview by researching the company's mission, values, and approach to AI search optimization
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.