GenMed - Marketing Manager ( Director )

📌 Core Information

🔹 Job Title: GenMed - Marketing Manager (Director)

🔹 Company: GSK

🔹 Location: Taipei, Taipei, Taiwan

🔹 Job Type: On-site

🔹 Category: Pharmaceutical Manufacturing

🔹 Date Posted: March 31, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Not specified

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Leading a team of marketing professionals to drive brand and portfolio strategies
• Conducting thorough data analysis to support decision-making
• Designing high-impact, omnichannel customer experiences
• Providing market insights to global teams

ASSUMPTION: Given the title 'Marketing Manager (Director)', it's assumed the role combines both strategic oversight and operational management aspects within marketing, aligned with industry standards for director-level positions.

📋 Key Responsibilities

✅ Lead a team of Associate Product Managers/Product Managers to shape brand and portfolio strategies

✅ Conduct data analysis and engage with internal and external stakeholders

✅ Drive the design of omnichannel customer experience plans

✅ Provide market insights to global teams

✅ Oversee risk management for commercial practices

✅ Support team development in marketing capabilities and leadership

ASSUMPTION: Responsibilities entail both strategic leadership and detailed oversight typical for a director-level role, focusing on innovation and growth in the pharmaceutical market.

🎯 Required Qualifications

Education: Bachelor’s degree

Experience: Experience with pharmaceutical marketing, multi-channel marketing, and the code of promotion

Required Skills:

• Pharmaceutical Marketing
• Stakeholder Engagement
• Data Analysis

Preferred Skills:

• Ability to influence and inspire teams
• Strong communication skills
• Experience in data-driven, omnichannel marketing strategies

ASSUMPTION: Given the complexity of the position, qualifications emphasize leadership and cross-functional marketing expertise expected for high-impact initiatives.

💰 Compensation & Benefits

Salary Range: Not specified. Industry standards suggest competitive compensation typical for director roles at large pharmaceutical companies.

Benefits:

• Comprehensive health and wellness programs
• Professional development opportunities
• Support for work-life balance

Working Hours: 40 hours per week, typical full-time arrangement

ASSUMPTION: Based on standard practices, the role likely includes additional benefits such as stock options or bonuses, commensurate with director positions.

📌 Applicant Insights

🔍 Company Context

Industry: Pharmaceutical Manufacturing

Company Size: 10,001+ employees, indicating extensive resources and opportunities for growth

Founded: Not specified, but GSK has a long-standing presence globally

Company Description:

• Focuses on innovative healthcare solutions
• Brings together science, technology, and talent
• Dedicated to improving global health through prevention and treatment

Company Specialties:

• Pharmaceutical products
• Vaccines

Company Website: http://www.gsk.com

ASSUMPTION: Company context assumes GSK's market position and industry impact support career advancement and professional development for employees.

📊 Role Analysis

Career Level: Senior management with director responsibilities

Reporting Structure: Likely reports to senior executives or a global marketing VP

Work Arrangement: Primarily on-site with potential flexible arrangements as industry practices evolve

Growth Opportunities:

• Potential for global project leadership
• Networking with top-tier industry professionals
• Advancement to executive roles

ASSUMPTION: The position offers significant influence in shaping strategic marketing initiatives, aligning with career advancement goals.

🌍 Location & Work Environment

Office Type: Likely corporate office with modern amenities

Office Location(s): Taipei City, Taiwan

Geographic Context:

• Access to Taiwan's major business district
• Cultural and professional engagement opportunities in Taipei
• Proximity to key Asian markets

Work Schedule: Standard work hours with possible international coordination requirements

ASSUMPTION: Office environment supports collaborative and innovative work typical of large pharmaceutical firms.

💼 Interview & Application Insights

Typical Process:

• Initial screening by recruitment team
• Technical and HR interviews
• Panel discussion with leadership

Key Assessment Areas:

• Strategic thinking and problem-solving
• Leadership capabilities
• Industry knowledge and market insights

Application Tips:

• Emphasize leadership and innovative marketing solutions
• Highlight experience with omnichannel strategies
• Demonstrate stakeholder engagement and influence

ATS Keywords: Pharmaceutical marketing, Omnichannel strategies, Brand leadership

ASSUMPTION: Insights reflect typical high-level marketing recruitment processes within the pharmaceutical industry.

🛠️ Tools & Technologies

• Data analytics platforms
• Customer relationship management (CRM) tools
• Omnichannel communication technologies

ASSUMPTION: The role likely involves sophisticated tools facilitating comprehensive marketing analytics and customer engagement.

👔 Cultural Fit Considerations

Company Values:

• Commitment to health innovation
• Inclusivity and diversity
• Investment in employee development

Work Style:

• Collaborative and team-oriented
• Results-driven with an emphasis on impact
• Supportive of continuous learning and innovation

Self-Assessment Questions:

• Can you lead a diverse team towards achieving strategic goals?
• How do you handle multi-channel marketing challenges?
• Are you comfortable navigating complex regulatory landscapes?

ASSUMPTION: Cultural fit discussions are based on GSK’s emphasis on dynamic, inclusive workplace values.

⚠️ Potential Challenges

• Maintaining alignment with global marketing strategies
• Navigating changing regulatory environments
• Driving innovation in competitive markets
• Balancing strategic oversight with hands-on management

ASSUMPTION: Challenges reflect industry norms for management roles with global impact and operational complexity.

📈 Similar Roles Comparison

• Higher strategic impact than mid-level marketing roles
• Broader oversight compared to Product Manager positions
• Increased responsibility for cross-functional leadership

ASSUMPTION: Role comparisons draw on standard career pathways in pharmaceutical marketing hierarchies.

📝 Sample Projects

• Development and launch of a new therapeutic brand
• Regional adaptation of global marketing strategies
• Implementation of data-driven omnichannel campaign

ASSUMPTION: Project examples are based on common director-level initiatives in leading pharmaceutical companies.

❓ Key Questions to Ask During Interview

• What are the key strategic priorities for the marketing department over the next year?
• How does the company support professional growth and development?
• What are some of the challenges currently facing the marketing team?
• How does this role interact with global marketing teams?
• What innovations is GSK pursuing in omnichannel marketing?

ASSUMPTION: Questions are tailored to cover role expectations, professional development, and strategic direction.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the GSK careers page
• Attach a well-crafted resume highlighting relevant experience
• Include a cover letter detailing your strategic marketing achievements
• Prepare examples of past projects for discussion
• Stay updated on GSK’s market activities

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.