GenNext – Marketing Planning Manager - Mumbai

📌 Core Information

🔹 Job Title: Marketing Planning Manager - Mumbai

🔹 Company: Abbott

🔹 Location: Mumbai, Mahārāshtra, India

🔹 Job Type: Full-Time

🔹 Category: Product Management

🔹 Date Posted: July 7, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing various marketing programs
• Setting pricing strategies to meet revenue and profitability goals
• Supervising a team of Product Marketing Professionals
• Managing a product roadmap to support sales goals
• Initiating and prioritizing projects, tracking product development, and developing product launch plans

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of marketing and product management principles.

📋 Key Responsibilities

✅ Supervise a team of Product Marketing Professionals

✅ Build and manage a product roadmap to support sales goals

✅ Initiate and prioritize projects, track product development, and develop product launch plans

✅ Assist in the establishment of pricing and service parameters

ASSUMPTION: This role involves a mix of strategic planning, team management, and hands-on project execution.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5-10 years of experience in product marketing, with a focus on pricing strategy and product development

Required Skills:

• Proven experience in team supervision and project management
• Strong analytical and problem-solving skills
• Excellent communication and presentation skills
• Ability to work independently and in a team environment
• Fluency in English

Preferred Skills:

• Experience in the healthcare or pharmaceutical industry
• Familiarity with market research and data analysis tools

ASSUMPTION: Candidates with experience in the healthcare or pharmaceutical industry may have a competitive advantage for this role.

💰 Compensation & Benefits

Salary Range: INR 15,00,000 - 25,00,000 per annum (Estimated based on industry standards for a mid-level marketing manager in Mumbai)

Benefits:

• Health insurance
• Retirement benefits
• Employee stock purchase plan
• Tuition assistance

Working Hours: Standard work hours with flexibility for project demands

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Abbott operates in the healthcare industry, focusing on nutrition, diagnostics, medical devices, and branded generic pharmaceuticals.

Company Size: Abbott is a large corporation with over 10,000 employees worldwide. Working at Abbott offers opportunities for growth and exposure to diverse projects.

Founded: Abbott was founded in 1888 and has since grown into a global healthcare leader.

Company Description:

• Abbott is a global healthcare leader that helps people live more fully at all stages of life.
• The company's portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritional and branded generic medicines.
• Abbott serves people in more than 160 countries.

Company Specialties:

• Nutrition
• Diagnostics
• Medical Devices
• and Branded Generic Pharmaceuticals

Company Website: https://www.abbott.com/

ASSUMPTION: Abbott's size and global presence offer opportunities for career growth and international exposure.

📊 Role Analysis

Career Level: This role is at the mid-level management stage, offering opportunities for growth into senior roles.

Reporting Structure: The Marketing Planning Manager reports to the Marketing Director and oversees a team of Product Marketing Professionals.

Work Arrangement: This role requires on-site work, with occasional travel (up to 15% of the time).

Growth Opportunities:

• Potential advancement to senior marketing roles within the company
• Expansion of responsibilities based on project demands and company growth
• Opportunities to work on diverse products and brands within Abbott's portfolio

ASSUMPTION: Abbott's large size and diverse product portfolio offer numerous growth opportunities for the right candidate.

🌍 Location & Work Environment

Office Type: Abbott's Mumbai office is located in the Bandra Kurla Complex (BKC), a major business district in the city.

Office Location(s): India > Mumbai : BKC Building

Geographic Context:

• Mumbai is the capital city of the Indian state of Mahārāshtra and is the financial capital of India.
• The city is known for its vibrant culture, diverse industries, and robust job market.
• Mumbai offers a mix of traditional and modern amenities, with numerous entertainment, dining, and shopping options.

Work Schedule: Standard work hours with flexibility for project demands

ASSUMPTION: Mumbai's dynamic business environment and cultural diversity provide a stimulating work environment for professionals.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the hiring manager
• Final interview with senior leadership

Key Assessment Areas:

• Strategic thinking and problem-solving skills
• Team management and leadership abilities
• Communication and presentation skills
• Industry knowledge and market awareness

Application Tips:

• Tailor your resume to highlight relevant experience and skills for this role
• Prepare examples of your past projects and achievements in marketing and product management
• Research Abbott's products and recent news to demonstrate your interest and industry knowledge

ATS Keywords: Product Marketing, Team Supervision, Project Management, Pricing Strategy, Product Roadmap, Sales Support, Product Development, Product Launch, Market Analysis, Revenue Goals, Profitability Goals, Service Parameters, Initiative, Prioritization, Tracking, Execution

ASSUMPTION: Abbott's application process is competitive, and candidates should prepare thoroughly to demonstrate their qualifications and fit for the role.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management tools (e.g., Asana, Trello, Jira)
• Marketing automation and analytics tools (e.g., Marketo, Google Analytics)
• Market research and data analysis tools (e.g., SPSS, R, Tableau)

ASSUMPTION: Familiarity with industry-standard marketing and project management tools is essential for this role.

👔 Cultural Fit Considerations

Company Values:

• Quality
• Innovation
• Performance
• Integrity
• Responsibility

Work Style:

• Collaborative and team-oriented
• Results-driven and focused on execution
• Adaptable and responsive to changing market demands

Self-Assessment Questions:

• How do you embody Abbott's core values in your work?
• Can you provide an example of a time when you successfully managed a team through a challenging project?
• How do you prioritize and manage multiple projects and deadlines?

ASSUMPTION: Abbott values candidates who align with their core values and can demonstrate a strong work ethic and commitment to results.

⚠️ Potential Challenges

• Managing a team with diverse skills and backgrounds
• Balancing strategic planning with day-to-day project execution
• Adapting to changing market demands and competitive pressures
• Occasional travel requirements

ASSUMPTION: These challenges are inherent to the role and can be overcome with strong leadership, adaptability, and a strategic mindset.

📈 Similar Roles Comparison

• This role differs from other marketing management positions in its focus on product roadmap development and pricing strategy.
• Abbott's global presence offers opportunities for international exposure and career growth not available at smaller companies.
• Career paths within Abbott may vary depending on the specific business unit and product portfolio.

ASSUMPTION: Candidates should research Abbott's specific business units and product portfolios to understand the unique opportunities and challenges of this role.

📝 Sample Projects

• Developing a comprehensive product roadmap for a new medical device launch
• Conducting market research and analysis to inform pricing strategy for a pharmaceutical product
• Managing a team to execute a successful product launch event for a nutritional supplement

ASSUMPTION: These sample projects illustrate the strategic and tactical aspects of the Marketing Planning Manager role at Abbott.

❓ Key Questions to Ask During Interview

• How does this role fit into Abbott's overall marketing strategy?
• Can you describe the team structure and dynamics within the marketing department?
• How does Abbott support the professional development and growth of its employees?
• What are the most significant challenges facing the products and brands within my portfolio?
• How does Abbott approach work-life balance for its employees?

ASSUMPTION: These questions demonstrate a candidate's interest in the role, company, and team dynamics, while also gathering valuable information for decision-making.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant experience and skills for this role
• Prepare examples of your past projects and achievements in marketing and product management
• Research Abbott's products and recent news to demonstrate your interest and industry knowledge
• Follow up with the hiring manager or HR representative within one week of submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.