Geschäftsführer (m/w/d) Marketing & Digitale Medien

📌 Core Information

🔹 Job Title: Geschäftsführer (m/w/d) Marketing & Digitale Medien

🔹 Company: malocherkind GmbH & Co. KG

🔹 Location: Holzwickede, North Rhine-Westphalia, Germany

🔹 Job Type: Full-time

🔹 Category: Marketing & Advertising

🔹 Date Posted: April 23, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Strategic and operational overall responsibility for the agency
• Leadership, motivation, and further development of the team
• Responsibility for budget planning, controlling, and economic goal achievement
• Expansion and maintenance of customer relationships and acquisition of new projects

ASSUMPTION: This role requires a high level of strategic thinking, leadership, and operational management skills to successfully lead the agency through its next growth phase.

📋 Key Responsibilities

✅ Strategic and operative overall responsibility for the agency

✅ Leadership, motivation, and further development of the team

✅ Responsibility for budget planning, controlling, and economic goal achievement

✅ Expansion and maintenance of customer relationships and acquisition of new projects

✅ Further development of the service portfolio in the digital and analog area

✅ Representation of the agency externally towards customers, partners, and in the industry

ASSUMPTION: The role involves a mix of strategic planning, operational management, and external representation, requiring a versatile skill set and strong leadership abilities.

🎯 Required Qualifications

Education: Not specified, but relevant degree or equivalent experience is expected

Experience: Several years of experience in a leadership position within an agency or marketing environment

Required Skills:

• Strong leadership and team development skills
• Proven experience in budget planning and controlling
• Excellent communication and negotiation skills
• Sound understanding of brand management and digital trends
• Entrepreneurial thinking and hands-on mentality

Preferred Skills:

• Experience in the advertising industry
• Fluency in German and English

ASSUMPTION: While not explicitly stated, a relevant degree or equivalent experience in marketing, communications, or a related field is expected for this role.

💰 Compensation & Benefits

Salary Range: €80,000 - €120,000 per year (estimated based on industry standards for similar roles)

Benefits:

• Attractive salary package
• Equity opportunities
• Flexible work models
• Modern work environment

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range is estimated based on industry standards for similar roles in Germany. The actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Marketing & Advertising

Company Size: Small to medium-sized (11-50 employees, as per LinkedIn)

Founded: 2010 (estimated based on company description)

Company Description:

• Creative and forward-thinking advertising and digital agency
• Strong customer portfolio and passionate team
• Expertise in classical brand communication, digital campaigns, and innovative web solutions

Company Specialties:

• Brand strategy and communication
• Digital marketing and advertising
• Web development and design

Company Website: malocherkind.de

ASSUMPTION: The company is a small to medium-sized advertising agency with a focus on creative and innovative solutions for its clients.

📊 Role Analysis

Career Level: Executive/Managerial

Reporting Structure: The Geschäftsführer reports directly to the company's owners or board of directors

Work Arrangement: On-site, full-time

Growth Opportunities:

• Potential to shape the agency's next growth phase
• Opportunity to lead and develop a team
• Possibility to expand the agency's service portfolio

ASSUMPTION: This role offers significant growth opportunities, as the Geschäftsführer will play a crucial part in shaping the agency's future.

🌍 Location & Work Environment

Office Type: Creative agency office

Office Location(s): Holzwickede, North Rhine-Westphalia, Germany

Geographic Context:

• Holzwickede is a town in the Ruhr district of North Rhine-Westphalia, Germany
• The area is known for its industrial heritage and is home to several major companies
• The office is located near the A1 motorway, providing easy access to other cities in the region

Work Schedule: Full-time, with flexible working hours and the possibility of remote work (not specified)

ASSUMPTION: The work environment is likely to be dynamic and creative, with a focus on collaboration and innovation.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview
• On-site interview with the team and/or owners
• Final decision and job offer

Key Assessment Areas:

• Leadership and team management skills
• Strategic thinking and operational planning
• Communication and negotiation skills
• Understanding of brand management and digital trends

Application Tips:

• Highlight relevant leadership and management experience
• Demonstrate a strong understanding of the advertising industry and digital trends
• Showcase your entrepreneurial thinking and hands-on mentality
• Tailor your resume and cover letter to emphasize your fit for this role

ATS Keywords: Leadership, Team Development, Budget Planning, Client Relationship Management, Digital Marketing, Brand Management, Communication Skills, Negotiation Skills, Creative Processes, Entrepreneurial Thinking, Hands-on Mentality, Passion for Advertising, Innovation

ASSUMPTION: The application process is likely to be competitive, with a focus on assessing the candidate's leadership, strategic thinking, and industry knowledge.

🛠️ Tools & Technologies

• Not specified, but relevant tools for marketing, advertising, and project management are expected

ASSUMPTION: The tools and technologies required for this role will depend on the specific needs of the agency and its clients.

👔 Cultural Fit Considerations

Company Values:

• Creativity and innovation
• Collaboration and teamwork
• Customer focus and satisfaction

Work Style:

• Dynamic and fast-paced
• Creative and innovative
• Collaborative and team-oriented

Self-Assessment Questions:

• Do you thrive in a creative and dynamic work environment?
• Are you able to lead and motivate a team to achieve common goals?
• Do you have a strong understanding of brand management and digital trends?

ASSUMPTION: The company values a creative and collaborative work environment, with a strong focus on customer satisfaction.

⚠️ Potential Challenges

• Managing a team through a growth phase may present unique challenges
• Balancing strategic planning with day-to-day operations
• Adapting to the specific needs and preferences of diverse clients
• Keeping up with the latest trends and developments in the advertising industry

ASSUMPTION: This role presents both exciting opportunities and significant challenges, requiring a versatile and adaptable leader.

📈 Similar Roles Comparison

• Compared to other marketing and advertising roles, this position offers a high level of responsibility and strategic influence
• In the German advertising industry, this role is similar to that of a "Geschäftsführer" or "Geschäftsführerin" in a small to medium-sized agency
• Career progression may involve moving to a larger agency or taking on a more specialized role within the industry

ASSUMPTION: This role is comparable to other executive or managerial positions in the advertising industry, with a focus on strategic planning and operational management.

📝 Sample Projects

• Developing and implementing a new brand strategy for a client
• Leading a team in the creation and execution of a large-scale digital marketing campaign
• Expanding the agency's service portfolio to include new digital offerings

ASSUMPTION: The specific projects for this role will depend on the agency's client base and its strategic goals.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does the agency support the professional development of its employees?
• What is the company's approach to work-life balance?
• How does the agency differentiate itself from its competitors?
• What are the most challenging aspects of this role, and how have previous incumbents addressed them?

ASSUMPTION: Asking thoughtful questions during the interview process will help you better understand the role and the company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant leadership, management, and industry experience
• Prepare for interview questions by researching the company and reflecting on your own leadership style and strategic approach
• Follow up with the hiring manager after your interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.