📌 Core Information
🔹 Job Title: Principal Marketing and Bundling Manager
🔹 Company: Videotron
🔹 Location: Montréal, QC
🔹 Job Type: Full-time
🔹 Category: Telecommunications
🔹 Date Posted: July 3, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing pricing strategies and bundling for cable products
- Collaborating with marketing and risk management teams to achieve profitability goals
- Ensuring effective budget management and tracking performance metrics
- Conducting competitive analysis and communicating findings to relevant teams
- Managing a team and contributing to strategic projects
ASSUMPTION: This role requires a high level of strategic thinking, analytical skills, and team leadership. The ideal candidate will have experience in a similar role within the telecommunications industry.
📋 Key Responsibilities
✅ Develop and implement pricing strategies and bundling for cable products
✅ Collaborate with marketing and risk management teams to achieve profitability goals
✅ Manage budgets and track performance metrics
✅ Conduct competitive analysis and communicate findings to relevant teams
✅ Manage a team and contribute to strategic projects
ASSUMPTION: The role may involve working on multiple projects simultaneously and meeting tight deadlines.
🎯 Required Qualifications
Education: Bachelor's degree in Business Administration with a focus on Marketing or Finance
Experience: Minimum of 5 years of relevant experience, including at least 2 years in team management
Required Skills:
- Excellent organizational skills and the ability to work under pressure
- Strong analytical skills and strategic thinking
- Proven leadership and team management abilities
- Excellent communication and collaboration skills
- Familiarity with cable products and services (an asset)
Preferred Skills:
- Experience with pricing software or tools
- Bilingualism (French and English)
ASSUMPTION: Candidates with experience in a similar role within the telecommunications industry may be preferred.
💰 Compensation & Benefits
Salary Range: CAD 100,000 - 140,000 per year (based on industry standards for the role, experience level, and location)
Benefits:
- Comprehensive health insurance
- Retirement plan
- Discounts on services
- Flexible schedule
- Additional vacation purchase
- Wellness program
- Free gym access
- Employee assistance program
- Career development opportunities
Working Hours: Full-time (40 hours/week) with flexible scheduling options
ASSUMPTION: The salary range is an estimate based on industry standards for the role, experience level, and location. Actual salary may vary based on individual qualifications and company policy.
📌 Applicant Insights
🔍 Company Context
Industry: Telecommunications, with a focus on cable television, internet, and mobile services
Company Size: 5,001-10,000 employees (large enterprise)
Founded: 1964, with a rich history in the telecommunications industry
Company Description:
- Videotron is a subsidiary of Quebecor Media Inc., offering cable television, internet, and mobile services
- Known for its innovative technology and commitment to customer experience
- Emphasizes employee excellence and offers numerous career opportunities
Company Specialties:
- Telecommunications
- Entertainment
- Mobile
- Television
- Internet
Company Website: http://www.videotron.com
ASSUMPTION: Videotron is a well-established company in the telecommunications industry, offering a wide range of services and numerous career opportunities.
📊 Role Analysis
Career Level: Mid-level management, with potential for growth and advancement
Reporting Structure: Reports directly to the Director of Marketing and Forfaitisation
Work Arrangement: On-site, with flexible scheduling options
Growth Opportunities:
- Potential for career advancement within the marketing department
- Opportunities to work on strategic projects and contribute to company growth
- Access to training and development programs
ASSUMPTION: This role offers opportunities for career growth and development within the marketing department.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location(s): 612 rue Saint-Jacques, Montréal (Québec), Québec H3C 4M8, CA
Geographic Context:
- Montréal is a multicultural city with a vibrant tech industry
- Close proximity to public transportation and amenities
- Access to various cultural and recreational activities
Work Schedule: Full-time (40 hours/week) with flexible scheduling options
ASSUMPTION: The work environment is dynamic and fast-paced, with a focus on collaboration and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening
- In-person or video interview with the hiring manager
- Final interview with the department director
Key Assessment Areas:
- Problem-solving skills and strategic thinking
- Leadership and team management abilities
- Communication and collaboration skills
- Familiarity with cable products and services
Application Tips:
- Tailor your resume to highlight relevant experience and skills
- Prepare for behavioral and situational interview questions
- Research the company and industry to demonstrate your enthusiasm and knowledge
ATS Keywords: Pricing strategy, bundling, cable products, marketing, team management, budget management, competitive analysis, performance metrics
ASSUMPTION: The application process may take several weeks, and follow-up may be required.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Pricing software or tools (e.g., Prisync, Keepa)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with relevant tools and technologies is an asset but not a requirement.
👔 Cultural Fit Considerations
Company Values:
- Customer focus
- Innovation
- Collaboration
- Excellence
- Integrity
Work Style:
- Dynamic and fast-paced
- Collaborative and innovative
- Focus on results and performance
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with tight deadlines and multiple projects simultaneously?
- Do you possess strong leadership and team management abilities?
ASSUMPTION: Cultural fit is essential for success in this role, as it requires strong collaboration and innovation.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment with tight deadlines
- Managing a team and contributing to strategic projects
- Adapting to changes in the telecommunications industry
- Competing with other telecommunications companies and new market entrants
ASSUMPTION: These challenges require strong problem-solving skills, adaptability, and a focus on results.
📈 Similar Roles Comparison
- This role is unique in its focus on pricing strategy and bundling for cable products
- Similar roles in other telecommunications companies may have a broader focus on marketing and customer acquisition
- Career progression may involve moving into a director or vice-president role within the marketing department
ASSUMPTION: This role offers a unique opportunity to specialize in pricing strategy and bundling within the telecommunications industry.
📝 Sample Projects
- Developing a new pricing strategy for cable television packages
- Conducting a competitive analysis of bundling options offered by other telecommunications companies
- Managing a team to implement a new promotional campaign
ASSUMPTION: These sample projects demonstrate the strategic and collaborative nature of the role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role contribute to the overall marketing strategy for cable products?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- What opportunities are there for career growth and development within the marketing department?
- How does the company support work-life balance for its employees?
ASSUMPTION: These questions demonstrate your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume to highlight relevant experience and skills
- Prepare for behavioral and situational interview questions
- Research the company and industry to demonstrate your enthusiasm and knowledge
- Follow up with the hiring manager one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
