📌 Core Information
🔹 Job Title: Global Account Director
🔹 Company: SOCi
🔹 Location: United States (Remote)
🔹 Job Type: Full-Time, Remote
🔹 Category: Sales
🔹 Date Posted: April 17, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: 100% Remote
🚀 Job Overview
Key aspects of this role include:
- Driving revenue growth through strategic sales initiatives within the financial sector.
- Engaging with key stakeholders to understand their unique challenges and position SOCi's martech solutions as transformative assets.
- Working with industry-leading organizations to shape their marketing strategies and contribute to their success.
- Selling to global brand enterprise accounts, usually over $1M in ARR.
ASSUMPTION: This role requires a deep understanding of the financial services industry and strong sales experience, particularly with enterprise-level accounts.
📋 Key Responsibilities
✅ Develop and execute comprehensive sales strategies targeting financial institutions, aligning SOCi's solutions with their specific marketing needs and business objectives.
✅ Cultivate strong, trust-based relationships with C-level executives, marketing leaders, and other key decision-makers within target accounts to become a trusted advisor and partner.
✅ Collaborate with internal teams to customize value propositions and solution offerings tailored to the unique requirements of financial services clients, emphasizing ROI and business impact.
✅ Utilize a consultative approach to identify pain points, articulate the value of SOCi's solutions, and guide clients through the decision-making process.
✅ Manage the sales pipeline effectively, from prospecting and qualification to close, ensuring accurate forecasting and timely progression of opportunities through the sales cycle.
✅ Partner closely with senior-level sales engineering, product management, marketing, and customer success teams to drive successful implementations, ensure customer satisfaction, and identify upsell and expansion opportunities.
✅ Stay abreast of industry trends, regulatory changes, and competitive landscape developments within the financial services sector, leveraging this knowledge to inform sales strategies and differentiate SOCi's offerings.
ASSUMPTION: This role requires strong communication, presentation, and negotiation skills, as well as the ability to thrive in a fast-paced, dynamic environment.
🎯 Required Qualifications
Education: Bachelor's degree in Business Administration, Marketing, Finance, or related field (MBA preferred).
Experience: Requires extensive experience in SaaS and enterprise selling with at least 12 years of related experience, with at least 7 years of experience selling Financial Services. Proven track record of exceeding sales targets in a B2B environment, with a focus on enterprise-level accounts within the financial services industry.
Required Skills:
- Strong understanding of value-based selling methodologies and experience translating product features into quantifiable business benefits.
- Excellent communication and presentation skills, with the ability to articulate complex concepts clearly and persuasively to diverse audiences.
- Demonstrated ability to build and maintain executive-level relationships, navigate complex sales cycles, and negotiate effectively.
- Highly motivated self-starter with a proactive mindset, strong analytical skills, and the ability to thrive in a fast-paced, dynamic environment.
- Proficiency in CRM software (e.g., Salesforce) and other sales productivity tools.
Preferred Skills:
- Knowledge of martech, digital marketing, or financial services industry trends.
ASSUMPTION: This role requires a strong understanding of the sales process, excellent communication skills, and the ability to build and maintain relationships with key decision-makers.
💰 Compensation & Benefits
Salary Range: SOCi expects to pay a base salary in the range of $150,000 - $180,000 USD base plus bonuses/commission.
Benefits:
- Comprehensive benefits package (full-time, non-contract roles only), including health insurance plans, dental, and vision.
- Wellness incentives and 401(k) plan with employer match.
- Flexible work environment (full-time, non-contract roles only), including flexible paid time off, quarterly wellness days, paid holidays, and unique employee engagement programs.
Working Hours: Full-time, with a typical workweek of 40 hours.
ASSUMPTION: The salary range provided is an estimate based on industry standards for a sales role of this level and experience, with adjustments made for the remote nature of the position.
📌 Applicant Insights
🔍 Company Context
Industry: SOCi is a leading provider of AI-powered marketing solutions for multi-location businesses, specializing in localized marketing, social media, and digital advertising.
Company Size: SOCi is a mid-sized company with 501-1,000 employees, providing a collaborative, dynamic culture that allows teams to work cross-functionally and optimize productivity.
Founded: SOCi was founded in 2012 and has since grown to become a recognized leader in its industry, ranked on the Inc. 5000 Fastest Growing Companies in America list for seven consecutive years.
Company Description:
- SOCi is the leader in AI-powered marketing solutions for multi-location businesses, empowering brands to achieve unmatched digital visibility, strengthen customer engagement, and scale faster than ever before.
- With its proprietary Genius AI™ and suite of Genius Agents™, SOCi provides a first-of-its-kind, AI-powered digital workforce capable of handling the workload of 1,000 local marketers™.
- SOCi is recognized by Fast Company as one of the World's Most Innovative Companies and is trusted by nearly 1,000 top brands to automate and optimize local marketing tasks across all locations.
Company Specialties:
- Social Media
- Digital Marketing
- SaaS
- Localized Marketing
- Multi-Location Marketing
- Marketing Platform
- Enterprise Marketing Platform
- Local SEO
- Local Listings Management
- Online Reputation Management
- Localized Chatbots
- Integrated Reporting
- Centralized Marketing Platform
- Multi-Location Marketing Platform
- Localized Social Media
- Localized Social Advertising
- Social Listening
- Local Pages
- and Locators
Company Website: http://www.soci.ai
ASSUMPTION: SOCi's focus on AI-powered marketing solutions and its work with top brands make it an attractive employer for sales professionals looking to work with cutting-edge technology and high-profile clients.
📊 Role Analysis
Career Level: This role is at the senior level, requiring extensive experience in sales, particularly within the financial services industry.
Reporting Structure: The Global Account Director will report directly to the Vice President of Sales and will be responsible for managing a team of sales representatives focused on the financial services vertical.
Work Arrangement: This role is 100% remote, allowing for flexibility in work hours and location.
Growth Opportunities:
- As SOCi continues to expand its presence in the financial services sector, there will be opportunities for the Global Account Director to grow their team and take on additional responsibilities.
- With SOCi's focus on innovation and growth, there may be opportunities for the Global Account Director to transition into a leadership or management role within the company.
- SOCi's commitment to employee development and growth provides opportunities for the Global Account Director to enhance their skills and advance their career within the organization.
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to build a team, drive revenue growth, and advance their career within SOCi.
🌍 Location & Work Environment
Office Type: SOCi has a flexible work environment, with employees working remotely from various locations across the United States.
Office Location(s): SOCi's headquarters is located in San Diego, California, but employees are not required to be based in this location.
Geographic Context:
- The United States is the primary market for SOCi's services, with a strong focus on the financial services sector.
- The remote nature of this role allows for flexibility in work hours and location, enabling employees to balance their personal and professional lives more effectively.
- SOCi's commitment to a flexible work environment fosters a positive and inclusive company culture.
Work Schedule: SOCi offers a flexible work schedule, with employees expected to work a typical full-time workweek of 40 hours, with some flexibility in start and end times.
ASSUMPTION: SOCi's flexible work environment and remote work arrangement make it an attractive employer for sales professionals seeking a better work-life balance and the opportunity to work with a leading provider of AI-powered marketing solutions.
💼 Interview & Application Insights
Typical Process:
- Applicants will be initially screened by SOCi's talent acquisition team to assess their qualifications and fit for the role.
- Candidates who pass the initial screening will be invited to participate in a phone or video interview with the hiring manager to discuss their experience, skills, and career goals.
- Candidates who advance to the next round will be invited to participate in an on-site or virtual interview with additional members of the sales team to assess their cultural fit and ability to work collaboratively with the team.
- Finalists will be required to complete a background check and reference check before an offer is extended.
Key Assessment Areas:
- Sales experience and track record, particularly within the financial services industry.
- Communication and presentation skills, with the ability to articulate complex concepts clearly and persuasively to diverse audiences.
- Relationship-building skills and the ability to navigate complex sales cycles and negotiate effectively.
- Analytical skills and the ability to thrive in a fast-paced, dynamic environment.
- Cultural fit and alignment with SOCi's values and work environment.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant sales experience, particularly within the financial services industry, and emphasize your ability to drive revenue growth and build strong relationships with key decision-makers.
- Prepare for behavioral interview questions that focus on your sales experience, communication skills, and problem-solving abilities.
- Research SOCi's company culture and values to demonstrate your understanding of the organization and your fit within the team.
- Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications.
ATS Keywords: Strategic Sales Planning, Relationship Building, Value Proposition Development, Consultative Selling, Pipeline Management, Cross-Functional Collaboration, Market Insights, Sales Experience, Financial Services, B2B Sales, Value-Based Selling, Communication Skills, Presentation Skills, Relationship Building, Negotiation Skills, Analytical Skills, CRM Software Proficiency, Proactive Mindset, Sales Targets, Enterprise-Level Accounts, Financial Services Industry
ASSUMPTION: SOCi's hiring process is designed to assess candidates' qualifications, skills, and cultural fit, with a focus on finding the right candidate for the role and the organization.
🛠️ Tools & Technologies
- CRM software (e.g., Salesforce)
- Sales productivity tools (e.g., HubSpot, Marketo)
- AI-powered marketing solutions (e.g., SOCi's proprietary Genius AI™ and suite of Genius Agents™)
- Communication and collaboration tools (e.g., Zoom, Slack)
ASSUMPTION: SOCi's use of AI-powered marketing solutions and sales productivity tools enables sales professionals to work more efficiently and effectively, driving revenue growth and customer success.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity: SOCi is committed to understanding and meeting the unique needs of its clients, providing tailored solutions that drive business impact.
- Innovation: SOCi is dedicated to pushing the boundaries of AI-powered marketing solutions, continuously improving its offerings to stay ahead of industry trends and competitors.
- Collaboration: SOCi fosters a collaborative work environment, encouraging cross-functional teamwork and knowledge-sharing to drive success.
Work Style:
- SOCi's flexible work environment allows employees to balance their personal and professional lives more effectively.
- The company encourages a results-driven approach, with employees expected to take ownership of their work and drive results for their clients.
- SOCi's remote work arrangement enables employees to work from various locations across the United States, fostering a diverse and inclusive company culture.
Self-Assessment Questions:
- How do you align with SOCi's customer-centric approach, and how have you demonstrated this in your previous roles?
- How do you approach innovation in your sales strategies, and how have you stayed ahead of industry trends and competitors in your previous roles?
- How do you collaborate effectively with cross-functional teams, and how have you leveraged this approach to drive success in your previous roles?
ASSUMPTION: SOCi's commitment to customer-centricity, innovation, and collaboration makes it an attractive employer for sales professionals seeking a dynamic and inclusive work environment that values their input and contributions.
⚠️ Potential Challenges
- The competitive nature of the financial services industry may present challenges in driving revenue growth and building strong relationships with key decision-makers.
- The remote nature of this role may present challenges in building and maintaining relationships with clients and internal teams, requiring strong communication and collaboration skills.
- The fast-paced and dynamic nature of SOCi's work environment may present challenges in managing multiple priorities and meeting sales targets.
- The need to stay up-to-date with industry trends, regulatory changes, and competitive landscape developments within the financial services sector may present challenges in developing and executing effective sales strategies.
ASSUMPTION: This role requires strong communication, presentation, and negotiation skills, as well as the ability to thrive in a fast-paced, dynamic environment and adapt to changes in the sales landscape.
📈 Similar Roles Comparison
- This role differs from related positions in its focus on the financial services vertical and the requirement for extensive experience in selling to enterprise-level accounts within this industry.
- SOCi's commitment to AI-powered marketing solutions and its work with top brands set it apart from other providers in the industry, offering sales professionals the opportunity to work with cutting-edge technology and high-profile clients.
- Career paths for this role may include transitioning into a leadership or management role within SOCi, with opportunities to grow a team and drive revenue growth.
ASSUMPTION: This role offers unique opportunities for sales professionals seeking to work with a leading provider of AI-powered marketing solutions and drive revenue growth within the financial services sector.
📝 Sample Projects
- Developing and executing a comprehensive sales strategy for a global financial institution, targeting key decision-makers and driving revenue growth through strategic sales initiatives.
- Building and maintaining strong relationships with C-level executives and marketing leaders within target accounts, becoming a trusted advisor and partner to drive customer success.
- Collaborating with internal teams to customize value propositions and solution offerings tailored to the unique requirements of financial services clients, emphasizing ROI and business impact.
ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role, highlighting the importance of strategic planning, relationship-building, and collaboration in driving revenue growth and customer success.
❓ Key Questions to Ask During Interview
- Can you describe the sales process for enterprise-level accounts within the financial services industry, and how SOCi's solutions address the unique challenges faced by these clients?
- How does SOCi's AI-powered marketing solutions differentiate it from competitors in the industry, and how have these solutions driven revenue growth and customer success for clients?
- Can you provide examples of how SOCi has adapted its sales strategies to stay ahead of industry trends and competitors, and how has this approach contributed to the company's growth and success?
- How does SOCi's flexible work environment and remote work arrangement support the company's commitment to diversity, inclusion, and work-life balance for employees?
- What opportunities are there for growth and advancement within SOCi, particularly for sales professionals with extensive experience in the financial services industry?
ASSUMPTION: Asking these questions during the interview process will help candidates better understand the role, the company, and the opportunities for growth and advancement within SOCi.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant sales experience, particularly within the financial services industry, and emphasize your ability to drive revenue growth and build strong relationships with key decision-makers.
- Prepare for behavioral interview questions that focus on your sales experience, communication skills, and problem-solving abilities.
- Research SOCi's company culture and values to demonstrate your understanding of the organization and your fit within the team.
- Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
