📌 Core Information
🔹 Job Title: Global Account Director (m/w/d) Retail & Lifestyle
🔹 Company: YouGov
🔹 Location: Nuremberg, Germany
🔹 Job Type: Full-time
🔹 Category: Sales & Business Development
🔹 Date Posted: April 14, 2025
🚀 Job Overview
Key aspects of this role include:
- Managing business with a multinational retailer within the Multinational Retail Team
- Responsible for the entire CMT and AST Solution Portfolio (national & global)
- Operative project management and customer betreuung in the daily business
- Leading and developing a small team of (Junior) Consultants
- Independent customer requirements implementation and data analysis
- Collaboration with global Consumer Panel Teams to develop customer relationships
- Optimization of internal working processes and efficiency measures
- Strategic development and customer relationship management
ASSUMPTION: This role requires a strong focus on global management, teamwork, and customer orientation. It involves frequent travel to the client's location.
📋 Key Responsibilities
✅ Global Account Management:
- Manage business with a multinational retailer within the Multinational Retail Team
- Responsible for the entire CMT and AST Solution Portfolio (national & global)
- Operative project management and customer betreuung in the daily business
- Leading and developing a small team of (Junior) Consultants
- Independent customer requirements implementation and data analysis
- Collaboration with global Consumer Panel Teams to develop customer relationships
✅ Strategic Development and Customer Relationship Management:
- Strategic development and customer relationship management
- Optimization of internal working processes and efficiency measures
ASSUMPTION: The role involves a high level of strategic thinking, leadership, and customer focus. It requires strong analytical skills and the ability to work with financial data.
🎯 Required Qualifications
Education:
- Relevant degree or equivalent experience
Experience:
- Proven leadership experience in a retail environment, ideally multinational
- Strong analytical skills and ability to work with financial data
- Team leadership and teamwork skills
- Excellent interpersonal and sales skills
- Fluency in German and English
Required Skills:
- Leadership
- Analytical Skills
- Teamwork
- Interpersonal Skills
- Sales Skills
- Negotiation Skills
- Customer Orientation
- Data Analysis
- Storytelling
- Project Management
- Communication
- Strategic Thinking
- Problem Solving
- Creativity
- Innovation
- Fluency in German
- Fluency in English
Preferred Skills:
- Understanding of Consumer Panels (methodology and analysis possibilities)
- Experience with Advanced Solutions Portfolio
ASSUMPTION: Candidates should have a strong background in retail, leadership, and data analysis. Familiarity with Consumer Panels and the Advanced Solutions Portfolio is a plus.
💰 Compensation & Benefits
Salary Range: €80,000 - €120,000 per year (based on experience and performance)
Benefits:
- Competitive benefits package
- Flexible working hours
- Remote work options
- Professional development opportunities
Working Hours: Full-time (40 hours per week)
📌 Applicant Insights
🔍 Company Context
Industry: Market Research & Data Analytics
Company Size: Medium (1,001-5,000 employees)
Founded: 2000
Company Description:
- YouGov is a global online research company, offering insight into what the world thinks.
- We speak daily to our panel of over 27 million registered members to understand opinion and behaviors around the world.
- We have a strong reputation as a source of accurate data and are trusted by the world's biggest brands to get it right, making us the most quoted market research source in the world.
Company Specialties:
- Omnibus Surveys
- Consulting Services
- Brand Tracking
- Advertising Effectiveness
- Qualitative Research Services
- Stakeholder Consultation
- Market Research
- Quantitative Research Services
- Self-Serve Surveys
- Surveys
- Survey building
- Panel
- Audience Research
- Consumer Profiles
Company Website:
YouGov
📊 Role Analysis
Career Level: Mid-level to Senior
Reporting Structure: Reports directly to the Head of Multinational Retail Team
Work Arrangement: Hybrid (regular travel to client's location required)
Growth Opportunities:
- Potential career progression to Head of Multinational Retail Team or similar leadership roles
- Opportunities to expand skills in global account management and strategic development
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to advance within the Multinational Retail Team or explore other leadership positions within YouGov.
🌍 Location & Work Environment
Office Type: Modern, collaborative office spaces in Nuremberg, Germany
Office Location(s): Nuremberg, Germany
Geographic Context:
- Nuremberg is the second-largest city in the state of Bavaria, Germany
- It is known for its rich history, cultural attractions, and vibrant economy
- The city offers a high quality of life with a mix of urban and natural surroundings
Work Schedule: Flexible hours with a focus on results and performance
ASSUMPTION: The work environment is dynamic and fast-paced, with a strong focus on teamwork and collaboration. The flexible work schedule allows for a good work-life balance.
💼 Interview & Application Insights
Typical Process:
1. Online application and resume screening
2. Phone or video screening
3. On-site or virtual interview with the hiring manager
4. Final round interview with senior leadership
Key Assessment Areas:
- Cultural fit and alignment with company values
- Problem-solving skills and strategic thinking
- Leadership and teamwork abilities
- Analytical skills and data interpretation
- Customer focus and sales skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for behavioral and situational interview questions focusing on leadership, problem-solving, and customer management
- Research the company and industry to demonstrate your understanding and enthusiasm for the role
ATS Keywords: Global Account Director, Retail & Lifestyle, Multinational Retail Team, Client Management, Strategic Development, Data Analysis, Team Leadership, Sales, Negotiation, Customer Orientation, Market Research, Consumer Panels, Advanced Solutions Portfolio
ASSUMPTION: Applicants should focus on demonstrating their leadership, analytical, and customer management skills throughout the application process. Highlighting relevant industry experience and a strong cultural fit will be essential for success.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Data analysis tools (e.g., Excel, SQL, R, Python)
- Project management tools (e.g., Asana, Trello, Jira)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: Proficiency in Microsoft Office Suite, CRM software, and data analysis tools is essential for this role. Familiarity with project management and communication tools is also beneficial.
👔 Cultural Fit Considerations
Company Values:
- Fast and fearless
- Innovative and creative
- Diligent and accurate
- Ethical and trustworthy
- Respectful and supportive
Work Style:
- Collaborative and team-oriented
- Results-driven and performance-focused
- Adaptable and flexible
- Open and transparent communication
- Strong focus on continuous learning and improvement
Self-Assessment Questions:
1. How do you handle working with a multinational team and managing global accounts?
2. Can you provide an example of a time when you had to analyze complex data to make strategic decisions?
3. How do you approach building and maintaining strong customer relationships in a fast-paced environment?
4. Can you describe a situation where you had to adapt quickly to changing priorities or circumstances?
5. How do you ensure accurate and ethical data collection and analysis in your work?
ASSUMPTION: Candidates should be able to demonstrate a strong alignment with YouGov's company values and work style. They should be able to provide concrete examples of their ability to work effectively in a global, fast-paced environment and manage complex data and customer relationships.
⚠️ Potential Challenges
1. Global Management: Managing a multinational retailer and coordinating with global teams can be complex and time-consuming.
2. Data Analysis: Working with large datasets and ensuring accurate interpretation can be challenging and requires strong analytical skills.
3. Customer Management: Balancing the needs of a multinational retailer and maintaining strong customer relationships can be demanding.
4. Travel Requirements: Regular travel to the client's location may be required, which can impact work-life balance.
ASSUMPTION: Candidates should be prepared to face these challenges and have strategies in place to manage their time, data, and customer relationships effectively.
📈 Similar Roles Comparison
1. Global Account Director vs. Regional Sales Manager:
- Global Account Director focuses on managing multinational accounts, while Regional Sales Managers focus on specific geographic regions.
- Global Account Directors require stronger global management and strategic development skills, while Regional Sales Managers need deeper understanding of local markets.
2. Industry-specific Context:
- The retail and lifestyle industry is dynamic and fast-paced, with constant changes in consumer behavior and market trends.
- Understanding the unique aspects of the retail and lifestyle industry is crucial for success in this role.
3. Career Path Comparison:
- Global Account Directors can progress to senior leadership roles within YouGov or explore opportunities in other global organizations.
- Regional Sales Managers may transition to global roles or specialize in specific market segments or product categories.
ASSUMPTION: Understanding the differences between global and regional sales roles, as well as the unique aspects of the retail and lifestyle industry, is essential for success in this position.
📝 Sample Projects
1. Global Retailer Account Strategy Development:
- Analyze the multinational retailer's market position, customer base, and competitive landscape
- Develop a tailored strategy to grow market share and enhance customer satisfaction
- Collaborate with global Consumer Panel Teams to optimize data collection and analysis methods
2. Customer Segmentation and Targeting:
- Segment the multinational retailer's customer base based on demographics, behavior, and preferences
- Develop targeted marketing campaigns to drive customer engagement and loyalty
- Monitor and optimize campaign performance using data analysis and reporting tools
3. Product Portfolio Optimization:
- Evaluate the multinational retailer's product portfolio and identify opportunities for improvement
- Develop and implement strategies to optimize product mix, pricing, and positioning
- Collaborate with internal teams to ensure alignment with overall business objectives and brand strategy
ASSUMPTION: These sample projects illustrate the strategic, analytical, and customer-focused nature of the Global Account Director role. Candidates should be prepared to tackle similar challenges and develop innovative solutions to drive business growth and customer satisfaction.
❓ Key Questions to Ask During Interview
1. Role Responsibilities: Can you provide more details about the day-to-day responsibilities and priorities for this role?
2. Team Structure: How is the Multinational Retail Team structured, and who will I be working closely with?
3. Client Relationship: How would you describe the current relationship with the multinational retailer, and what are the key priorities for improving it?
4. Data Analysis: Can you walk me through the data analysis process for this role and how it informs strategic decision-making?
5. Career Growth: What opportunities are there for professional development and career progression within YouGov?
ASSUMPTION: Asking these questions demonstrates a proactive approach to understanding the role, team dynamics, and career growth opportunities. It also shows a strong interest in the position and the company.
📌 Next Steps for Applicants
To apply for this position:
1. Submit your application through this
link
2. Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
3. Prepare a portfolio or examples of your work, if applicable
4. Follow up with the hiring manager one week after submission, inquiring about the status of your application
5. If invited for an interview, research the company and industry to demonstrate your understanding and enthusiasm for the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
