Global CRM & Marketing Specialist

📌 Core Information

🔹 Job Title: Global CRM & Marketing Specialist

🔹 Company: Antler

🔹 Location: Bangalore, Karnataka, India

🔹 Job Type: On-site

🔹 Category: 🎯 CRM & Loyalty Marketing

🔹 Date Posted: Thu Apr 03 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Managing CRM requests and ensuring seamless integration with global teams.
• Executing and optimizing email marketing campaigns using HubSpot.
• Updating website content and ensuring accuracy across global pages.
• Collaborating with cross-functional teams to support marketing initiatives.

ASSUMPTION: This role is heavily focused on CRM operations and email marketing campaigns, requiring expertise in HubSpot and familiarity with Webflow for website management.

📋 Key Responsibilities

✅ Manage and support CRM tickets requests from global teams, ensuring data integrity and seamless campaign execution in HubSpot.

✅ Assist in executing and optimizing email marketing campaigns, including audience segmentation and automation workflow.

✅ Work closely with internal teams to maintain CRM data integrity and support marketing automation processes.

✅ Analyse campaign performance metrics and provide insights for improvements.

✅ Handle website copy updates and small content edits within our Webflow instance, ensuring accuracy and consistency across global pages.

✅ Collaborate with cross-functional teams to support marketing & scouting initiatives and enhance user engagement.

ASSUMPTION: It is assumed these responsibilities are integral to the role and require multitasking and cross-department communication skills to meet global standards.

🎯 Required Qualifications

Education: Not specified

Experience: 1-3 years in CRM management (HubSpot) and digital marketing operations.

Required Skills:

• HubSpot Certification
• CRM management
• Email marketing and marketing automation
• Data integrity and analytical skills

Preferred Skills:

• Experience with Webflow CMS for website updates
• Basic understanding of HTML/CSS for minor website edits

ASSUMPTION: The qualifications suggest the role targets early to mid-career professionals with specific experience in CRM systems and digital marketing, preferably on a global scale.

💰 Compensation & Benefits

Salary Range: Not specified

Benefits:

• Professional development opportunities
• Inclusive work environment
• Potential for international exposure

Working Hours: 40 hours per week

ASSUMPTION: The benefits imply a modern, inclusive culture with potential for career growth and international collaboration.

📌 Applicant Insights

🔍 Company Context

Industry: Venture Capital and Private Equity Principals

Company Size: Approximately 201-500 employees, indicating a dynamic and agile environment.

Founded: 2018

Company Description:

• Antler is a top early-stage investor, focusing on 'Day Zero' investing.
• Provides co-founder matching, business model validation, and funding to startups.
• Operates in 30 cities worldwide and has made over 1,300 investments.

Company Specialties:

• Startup cultivation
• Venture capital investments
• Talent acquisition

Company Website: http://www.antler.co

ASSUMPTION: Given Antler's global presence and expertise in venture capital, employees might have opportunities for networking and professional growth in a fast-paced environment.

📊 Role Analysis

Career Level: Early to mid-career, with significant potential for advancement.

Reporting Structure: Likely reports to a Marketing Manager or Director, with frequent interaction with cross-functional teams.

Work Arrangement: Primarily on-site at the Bangalore office.

Growth Opportunities:

• Learning from a diverse and international team.
• Participating in cutting-edge marketing initiatives.
• Advancing to senior CRM or marketing roles within the company.

ASSUMPTION: The growth opportunities imply a nurturing environment conducive to skill-building and career advancement.

🌍 Location & Work Environment

Office Type: Modern workspace designed to foster collaboration and innovation.

Office Location(s): Bangalore, Karnataka, India.

Geographic Context:

• Located in a tech hub, providing ample networking opportunities.
• Access to resources and support from Antler's global network.
• Proximity to vibrant cultural and professional communities.

Work Schedule: Standard business hours, with potential flexibility for project demands.

ASSUMPTION: Given Bangalore's reputation as a technology center, the office likely has access to numerous resources for professional development.

💼 Interview & Application Insights

Typical Process:

• Initial application submission via company website or job portal.
• Screening interview to assess technical skills and cultural fit.
• Follow-up interview(s) with senior team members or management.

Key Assessment Areas:

• Proficiency in CRM and digital marketing tools
• Understanding of campaign management and execution
• Ability to work collaboratively with global teams

Application Tips:

• Highlight HubSpot certification and relevant experience in your resume.
• Demonstrate excellent communication skills in your cover letter.
• Prepare to discuss past experiences with CRM management and marketing projects.

ATS Keywords: HubSpot, CRM Management, Email Marketing, Website Content Management, Marketing Automation

ASSUMPTION: The interview process is designed to identify candidates who are both technically proficient and culturally aligned with the fast-paced, growth-oriented environment of Antler.

🛠️ Tools & Technologies

• HubSpot CRM
• Webflow CMS
• Email marketing and automation tools

ASSUMPTION: Mastery of these tools is crucial to the role, enabling seamless support and execution of global marketing strategies.

👔 Cultural Fit Considerations

Company Values:

• Commitment to innovation and entrepreneurship
• Support for diverse backgrounds and perspectives
• Focus on ambitious, results-driven objectives

Work Style:

• Highly collaborative and team-oriented
• Adaptable to fast-paced and changing environments
• Motivated by challenging projects and continuous improvement

Self-Assessment Questions:

• Am I comfortable working with global teams in diverse environments?
• Do I possess strong analytical skills to assess and improve campaigns?
• Can I efficiently manage multiple priorities and meet deadlines?

ASSUMPTION: Candidates will thrive if they align with Antler's values of innovation, diversity, and ambition, fostering a supportive yet challenging work environment.

⚠️ Potential Challenges

• Navigating and managing CRM across a global scale
• Ensuring data integrity amid numerous campaign requests
• Aligning website content with global standards and branding
• Balancing multiple tasks from various teams efficiently

ASSUMPTION: The role requires a high degree of autonomy and problem-solving abilities to manage complex, global operations effectively.

📈 Similar Roles Comparison

• Greater focus on global CRM management compared to regional roles
• Involvement in international campaign execution and optimization
• Higher demand for collaborative skills with cross-functional teams

ASSUMPTION: Candidates with global CRM experience will likely find more opportunities for leadership and strategy development in this role compared to similar regional positions.

📝 Sample Projects

• Develop a targeted email marketing campaign for a global audience
• Implement process improvements in CRM data integrity verification
• Collaborate on a website content audit to align with brand standards

ASSUMPTION: Sample projects suggest experience in strategy, execution, and collaboration is valued, offering insight into the dynamic nature of this role.

❓ Key Questions to Ask During Interview

• How does Antler support ongoing professional development and training?
• Can you provide examples of successful global marketing initiatives managed by this role?
• What are the biggest challenges your team is currently facing?
• How does the marketing team collaborate with other departments within Antler?
• What are the expectations for this role in the first 6 months?

ASSUMPTION: Potential candidates will benefit from gaining a detailed understanding of Antler’s approach to career development and the specific challenges faced in the CRM & Marketing function.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Ensure your resume highlights relevant CRM and marketing experience
• Attach your HubSpot certification
• Prepare a cover letter outlining your fit with Antler's global mission
• Familiarize yourself with Antler's company culture and values

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

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