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Global Digital Content Producer (Hybrid)

Insulet Corporation
Full-time
On-site
United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Global Digital Content Producer (Hybrid)

πŸ”Ή Company: Insulet Corporation

πŸ”Ή Location: US - Massachusetts (Acton - Office)

πŸ”Ή Job Type: Full-Time, Hybrid

πŸ”Ή Category: Medical Equipment Manufacturing

πŸ”Ή Date Posted: 2025-06-10

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site (3 days/week) with flexibility for international calls

πŸš€ Job Overview

Key aspects of this role include:

  • Managing end-to-end production of high-quality digital content for global platforms
  • Collaborating with cross-functional teams to ensure content aligns with brand guidelines and objectives
  • Optimizing content for SEO, accessibility, and global search engine visibility
  • Monitoring website performance and user engagement metrics to identify areas for improvement
  • Staying updated on digital content trends and best practices to enhance production processes

ASSUMPTION: This role requires a strong understanding of global digital content production, with a focus on creating engaging, culturally relevant, and optimized content for diverse audiences.

πŸ“‹ Key Responsibilities

βœ… Collaborate with the Director of Digital Strategy and cross-functional teams to produce content that aligns with Insulet’s global brand and objectives

βœ… Manage the end-to-end production process for multi-channel digital content, including planning, creation, editing, and publishing for both US and international markets

βœ… Coordinate with designers, writers, developers, and regional stakeholders to ensure content is culturally relevant, localized, and meets quality standards

βœ… Partner with the Global SEO Manager to optimize content for SEO, accessibility, and global search engine visibility to enhance user experience across all regions

βœ… Maintain consistency in tone, style, and branding across multilingual and multicultural content

βœ… Monitor website performance and user engagement metrics globally to identify areas for improvement

βœ… Stay updated on digital content trends, regional preferences, and best practices to continuously enhance production processes

ASSUMPTION: This role involves a high degree of collaboration and project management, requiring strong communication and organizational skills to ensure content is produced on time, meets quality standards, and aligns with brand guidelines.

🎯 Required Qualifications

Education: Bachelor’s degree (preferably in Communications, Marketing, or Media Production)

Experience: 5 years of proven experience in global content production, preferably for digital platforms

Required Skills:

  • Strong visual and writing skills with attention to detail
  • Strong project management skills with the ability to handle multiple tasks and deadlines across regions
  • Proficiency in content management systems (CMS) and digital tools including Photoshop, Figma, and Asana, or similar
  • Knowledge of paid digital channels, SEO, web analytics, and localization best practices
  • Experience with legal and healthcare-related review processes
  • Excellent communication and collaboration skills, with experience building consensus and gaining buy-in from colleagues, leaders, and other cross-functional stakeholders
  • Passion for creating impactful content that improves lives worldwide

Preferred Skills:

  • Medical Device, Pharmaceutical, or Healthcare industry experience
  • Experience working on a global marketing team

ASSUMPTION: Candidates with a strong portfolio demonstrating their visual and writing skills, as well as experience working on global digital content projects, will be highly competitive for this role.

πŸ’° Compensation & Benefits

Salary Range: $107,850.00 - $161,775.00 (USD) per year

Benefits:

  • Health, dental, and vision insurance
  • 401(k) retirement plan with company match
  • Paid time off (vacation, sick, and holidays)
  • Employee assistance program
  • Tuition reimbursement

Working Hours: Full-time, with flexibility for international calls and occasional travel (10-20%, including international)

ASSUMPTION: The salary range provided is based on the company's job posting and is inclusive of the minimum and maximum target for new hire salaries for the position in the primary work location in the US.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Medical Equipment Manufacturing, specifically focused on diabetes management and insulin delivery systems

Company Size: 1,001-5,000 employees, providing ample opportunities for collaboration and growth

Founded: 2000, with a mission to simplify life for people with diabetes through innovative technology

Company Description:

  • Innovative medical device company dedicated to simplifying life for people with diabetes and other conditions
  • Offers the Omnipod product platform, including the Omnipod Insulin Management System and the Omnipod 5 Automated Insulin Delivery System
  • Products are offered in 25 countries around the globe

Company Specialties:

  • Medical Devices
  • Diabetic Management
  • Biotechnology
  • Advanced Manufacturing
  • Medical Supply Chain

Company Website: http://www.insulet.com/

ASSUMPTION: Insulet Corporation is a well-established company in the medical device industry, with a strong focus on innovation and improving the lives of people with diabetes.

πŸ“Š Role Analysis

Career Level: Mid-level, with opportunities for growth and advancement within the global marketing team

Reporting Structure: Reports directly to the Director of Digital Strategy, with collaboration across multiple teams and regions

Work Arrangement: Hybrid, with on-site work required at least three days per week and flexibility for international calls

Growth Opportunities:

  • Expanding responsibilities and leadership opportunities within the global marketing team
  • Potential to work on high-impact projects and contribute to the company's mission
  • Chance to gain experience in a dynamic, international work environment

ASSUMPTION: This role offers a unique opportunity to grow both personally and professionally, with exposure to global marketing and the chance to make a significant impact on the company's digital presence.

🌍 Location & Work Environment

Office Type: Hybrid, with a requirement to work on-site at least three days per week

Office Location(s): Acton, Massachusetts (primary office), with additional offices in London, Oakville, and San Diego

Geographic Context:

  • Acton, Massachusetts is a suburban town located approximately 20 miles northwest of Boston
  • The area offers a mix of urban and rural living, with easy access to outdoor activities and cultural attractions
  • Insulet's office is located in a modern business park with nearby amenities and public transportation options

Work Schedule: Full-time, with flexibility for international calls and occasional travel (10-20%, including international)

ASSUMPTION: The hybrid work arrangement and flexible schedule provide a good balance between on-site collaboration and remote work, allowing for a healthy work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the Talent Acquisition Specialist
  • Behavioral and technical interviews with the hiring manager and team members
  • Final interview with the Director of Digital Strategy
  • Background check and offer extension

Key Assessment Areas:

  • Global digital content production experience and skills
  • Collaboration and project management abilities
  • Cultural fit and alignment with Insulet's values and mission
  • Problem-solving and analytical skills

Application Tips:

  • Tailor your resume and cover letter to highlight your global digital content production experience and skills
  • Provide specific examples of your work and the impact you've made in previous roles
  • Demonstrate your understanding of Insulet's products and mission in your application materials

ATS Keywords: Global digital content production, SEO, localization, project management, cross-functional collaboration, medical device industry, hybrid work arrangement

ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their skills and experience in detail, with a focus on global digital content production and collaboration.

πŸ› οΈ Tools & Technologies

  • Content Management Systems (CMS): WordPress, Drupal, or similar
  • Digital Tools: Photoshop, Figma, Asana, or similar
  • SEO Tools: Google Search Console, SEMrush, Ahrefs, or similar
  • Web Analytics Tools: Google Analytics, Adobe Analytics, or similar

ASSUMPTION: Proficiency in these tools and technologies is essential for success in this role, as they are used to manage content production, optimize content for SEO, and analyze website performance.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation: We foster a culture of creativity and continuous improvement
  • Collaboration: We work together to achieve our goals and support each other's success
  • Integrity: We act with honesty and integrity in all our actions
  • Customer Focus: We prioritize the needs of our customers and strive to exceed their expectations

Work Style:

  • Global: We operate in a global environment and value diverse perspectives
  • Agile: We adapt quickly to change and embrace new challenges
  • Data-Driven: We make decisions based on data and analytics
  • Inclusive: We foster a culture of belonging and respect for all individuals

Self-Assessment Questions:

  • How do you ensure that your content is culturally relevant and localized for a global audience?
  • How do you balance the need for consistency in branding with the need for regional customization?
  • How do you prioritize and manage multiple tasks and deadlines across regions?

ASSUMPTION: Insulet Corporation values a diverse and inclusive work environment, and candidates who can demonstrate their ability to work effectively in a global team and embrace the company's values will be highly competitive for this role.

⚠️ Potential Challenges

  • Managing multiple tasks and deadlines across regions may require strong project management and time management skills
  • Collaborating with cross-functional teams and regional stakeholders may present communication and cultural challenges
  • Optimizing content for SEO and accessibility may require a strong understanding of digital marketing and web analytics
  • Occasional travel (10-20%, including international) may present scheduling and personal challenges

ASSUMPTION: Candidates should be prepared to address these potential challenges in their application materials and interviews, demonstrating their ability to thrive in a fast-paced, global work environment.

πŸ“ˆ Similar Roles Comparison

  • This role differs from related positions in its focus on global digital content production and optimization for a diverse, international audience
  • Industry-specific context: The medical device industry requires a strong understanding of regulatory and legal review processes, as well as the unique needs and preferences of people with diabetes
  • Career path comparison: This role offers a unique opportunity to grow both personally and professionally, with exposure to global marketing and the chance to make a significant impact on the company's digital presence

ASSUMPTION: Candidates should be prepared to discuss their understanding of the unique aspects of this role and how their skills and experience make them a strong fit for the position.

πŸ“ Sample Projects

  • Developing and implementing a global content strategy for a medical device company's website
  • Managing the end-to-end production process for a multilingual, multicultural digital marketing campaign
  • Optimizing website content for SEO and accessibility, resulting in improved search engine rankings and user engagement

ASSUMPTION: Candidates should be prepared to provide specific examples of their work and the impact they've made in previous roles, demonstrating their ability to manage global digital content production projects from start to finish.

❓ Key Questions to Ask During Interview

  • How does the global marketing team collaborate to ensure consistent branding and messaging across regions?
  • What are the most significant challenges facing the global digital content production team, and how can this role help address them?
  • How does Insulet support the professional development and growth of its employees?
  • What opportunities are there for this role to contribute to the company's mission and make a significant impact on the digital presence of Insulet's products?
  • How does the hybrid work arrangement support a healthy work-life balance for employees?

ASSUMPTION: Candidates should be prepared to ask thoughtful, insightful questions that demonstrate their understanding of the role and their commitment to Insulet's mission and values.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your global digital content production experience and skills
  • Prepare a portfolio or examples of your work, demonstrating your ability to manage global digital content production projects from start to finish
  • Follow up with the Talent Acquisition Specialist one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.