📌 Core Information
🔹 Job Title: Global Growth Marketing Associate
🔹 Company: Spotify
🔹 Location: New York, NY
🔹 Job Type: Permanent
🔹 Category: Marketing
🔹 Date Posted: 2025-04-08
🔹 Experience Level: 0-2 years
🔹 Remote Status: Hybrid (2 days per week in office)
🚀 Job Overview
Key aspects of this role include:
- Supporting global communications across owned channels (email, push, in-app notification, House Ads)
- Executing revenue-generating campaigns and evergreen programs
- Collaborating with cross-functional teams for campaign launches
- Analyzing campaign success and driving optimization
ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work effectively with diverse teams in an international organization.
📋 Key Responsibilities
✅ Build, QA, and execute messaging programs and campaigns leveraging owned channels
✅ Assist with project management and collaborate with brand, legal, and localization teams
✅ Ensure the flawless and timely launch of campaigns, and maintenance of evergreen programs
✅ Work closely with analytics partners to evaluate campaign success and set learning agendas
✅ Partner with product teams to build solutions for messaging that deliver the right message to the right user at the right time
✅ Organize training materials, best practices, and documentation across the team
✅ Be empowered to challenge the status quo and propose better solutions and strategies
ASSUMPTION: This role involves a high degree of multitasking, prioritization, and adaptability to different projects and teams.
🎯 Required Qualifications
Education: Bachelor’s Degree or similar degree
Experience: 1+ years of relevant professional experience in digital marketing (preferred)
Required Skills:
- Proficient in digital marketing, with a focus on growth marketing
- Strong project management and organizational skills
- Data-oriented mindset with a passion for growth marketing
- Ability to manage multiple projects and prioritize effectively
- Self-starter with a problem-solving attitude
- Capability to work cross-functionally with multiple stakeholders
- Basic proficiency in SQL (nice to have)
Preferred Skills:
- Previous experience with email and in-app marketing
ASSUMPTION: While 1+ years of experience is preferred, Spotify may consider candidates with less experience who demonstrate strong potential and a passion for growth marketing.
💰 Compensation & Benefits
Salary Range: $55,451 - 79,215 USD per year (base range, plus equity)
Benefits:
- Health Insurance
- Six Months Paid Parental Leave
- 401(k) Retirement Plan
- 23 Paid Days Off
- 13 Paid Flexible Holidays
- Paid Sick Leave
Working Hours: Full-time, with a flexible work arrangement (2 days per week in the office)
ASSUMPTION: The salary range provided is based on Spotify's public information and may vary depending on the candidate's skills, experience, and interview performance.
📌 Applicant Insights
🔍 Company Context
Industry: Spotify is a leading global music streaming service, operating in a highly competitive and dynamic market.
Company Size: Spotify has 5,001-10,000 employees, providing a large and diverse work environment with ample opportunities for growth and collaboration.
Founded: 2006, in Stockholm, Sweden
Company Description:
- Spotify's mission is to unlock the potential of human creativity by giving a million creative artists the opportunity to live off their art and billions of fans the opportunity to enjoy and be inspired by it.
- Spotify transformed music listening forever when it launched in Sweden in 2008, offering users the ability to discover, manage, and share over 70 million tracks for free or with a premium subscription.
- Today, Spotify is the most popular global audio streaming service with 365 million users, including 165 million subscribers across 178 markets.
Company Specialties:
- Music Streaming
- Audio Content
- Global Expansion
Company Website: http://www.lifeatspotify.com
ASSUMPTION: Spotify's success is driven by its innovative technology, passionate music fans, and collaborative work environment.
📊 Role Analysis
Career Level: Entry-level to mid-level marketing role with opportunities for growth and development
Reporting Structure: This role reports to the Global Growth Marketing team and collaborates with various cross-functional teams, including brand, legal, localization, analytics, and product.
Work Arrangement: Hybrid, with 2 days per week in the office and flexible remote work options
Growth Opportunities:
- Expanding skills and knowledge in digital marketing and growth strategies
- Gaining experience working with international teams and stakeholders
- Potential for career progression within Spotify's marketing organization
ASSUMPTION: This role offers a unique opportunity to work in a fast-paced, global environment and contribute to Spotify's ongoing success and expansion.
🌍 Location & Work Environment
Office Type: Spotify's New York office is a dynamic and collaborative workspace, fostering innovation and creativity.
Office Location(s): 4 World Trade Center, New York, NY 10007, US
Geographic Context:
- New York City is a major global hub for music, entertainment, and technology industries.
- The office is located in the heart of downtown Manhattan, offering easy access to public transportation and various amenities.
- New York City provides a diverse and vibrant cultural scene, with numerous music venues, art galleries, and cultural attractions.
Work Schedule: Full-time, with a flexible work arrangement (2 days per week in the office)
ASSUMPTION: Working in Spotify's New York office offers a unique opportunity to be part of a thriving global music streaming service in a dynamic and culturally rich city.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the Global Growth Marketing team
- Final interview with a senior leader or panel
Key Assessment Areas:
- Digital marketing skills and knowledge
- Project management and organizational skills
- Problem-solving and adaptability
- Cross-functional collaboration and communication
Application Tips:
- Tailor your resume and cover letter to highlight relevant digital marketing experience and skills
- Demonstrate your passion for growth marketing and Spotify's mission
- Prepare examples of your past projects or campaigns, focusing on results and learnings
- Research Spotify's company culture and be ready to discuss how your values align with theirs
ATS Keywords: Digital Marketing, Growth Marketing, Project Management, Email Marketing, In-App Marketing, SQL, Cross-Functional Collaboration, Global Communications, Campaign Execution, Campaign Optimization
ASSUMPTION: Spotify's application process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization.
🛠️ Tools & Technologies
- Email marketing platforms (e.g., Mailchimp, SendGrid)
- In-app messaging platforms (e.g., Braze, Urban Airship)
- Analytics tools (e.g., Google Analytics, Mixpanel)
- Project management tools (e.g., Asana, Trello)
- SQL databases
ASSUMPTION: The specific tools and technologies used may vary depending on the team and project requirements.
👔 Cultural Fit Considerations
Company Values:
- Founders' Mindset
- Innovation
- Collaboration
- Passion
- Integrity
- Empowerment
Work Style:
- Data-driven and analytical
- Collaborative and cross-functional
- Adaptable and problem-solving
- Passionate about music and audio content
Self-Assessment Questions:
- How do you embody Spotify's company values in your daily work?
- Can you provide an example of a time when you had to collaborate with multiple teams to achieve a common goal?
- How do you stay organized and manage multiple projects simultaneously?
ASSUMPTION: Spotify's company culture is driven by its founders' mindset, innovation, collaboration, and a passion for music and audio content.
⚠️ Potential Challenges
- Managing multiple projects and campaigns simultaneously
- Working with international teams and stakeholders across different time zones
- Adapting to a fast-paced and ever-changing work environment
- Balancing the need for creativity and innovation with the need for data-driven decision-making
ASSUMPTION: These challenges can be overcome through strong project management skills, effective communication, and a willingness to adapt and learn.
📈 Similar Roles Comparison
- Compared to other marketing roles, this position places a greater emphasis on global communications and campaign execution across owned channels
- Spotify's global presence and scale provide unique opportunities for growth and learning
- Career progression may involve moving into more specialized roles within the marketing organization or exploring other functions within Spotify
ASSUMPTION: This role offers a unique blend of global communications, campaign execution, and cross-functional collaboration, setting it apart from other marketing positions.
📝 Sample Projects
- Developing and executing a global email campaign to promote a new playlist feature
- Collaborating with the product team to create in-app messaging that drives user engagement and retention
- Analyzing campaign performance data to identify trends and optimize messaging strategies
ASSUMPTION: These sample projects are designed to showcase the key responsibilities and skills required for this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the Global Growth Marketing organization?
- How does Spotify support the professional development and growth of its employees?
- Can you provide an example of a successful global campaign and the role that owned channels played in its success?
- How does Spotify balance the need for innovation and creativity with the need for data-driven decision-making?
- What is the typical career path for someone in this role, and what opportunities exist for growth and progression within Spotify?
ASSUMPTION: These interview questions are designed to provide insight into the role, team, and company culture, as well as assess the candidate's fit for the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant digital marketing experience and skills
- Prepare examples of your past projects or campaigns, focusing on results and learnings
- Research Spotify's company culture and be ready to discuss how your values align with theirs
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
