Global Head of Marketing, Tezspire

📌 Core Information

🔹 Job Title: Global Head of Marketing, Tezspire

🔹 Company: AstraZeneca

🔹 Location: Gaithersburg, MD, USA (with remote flexibility)

🔹 Job Type: Full-time, Hybrid (3+ days on-site)

🔹 Category: Marketing, Pharmaceuticals

🔹 Date Posted: May 7, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: Hybrid (3+ days on-site)

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing commercial strategy for Tezspire
• Leading global commercial working group and local marketing heads
• Collaborating with cross-functional teams and external stakeholders
• Driving patient-centric innovation and brand strategy

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of the biopharma industry, particularly in hospital and acute care.

📋 Key Responsibilities

✅ Developing and implementing commercial strategy for Tezspire

✅ Leading global commercial working group and local marketing heads

✅ Engaging with Key External Experts (KEEs) and other stakeholders

✅ Driving brand strategy, long-range plan, and performance reviews

✅ Managing and developing a high-performing team

✅ Collaborating with global brand team and other functions

✅ Ensuring flawless execution of strategy across markets

ASSUMPTION: This role involves a high degree of cross-functional collaboration, stakeholder management, and strategic decision-making.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Business, Marketing, or a scientific discipline) required; advanced degree preferred

Experience: 10+ years of experience in the biopharma industry, with a strong preference for experience in the hospital and acute care business

Required Skills:

• In-depth understanding of hospital and acute commercial strategy
• Thorough knowledge of building Target Product Profiles (TPPs), generating sales forecasts, and business cases
• Strong strategic thinking, decision-making, and problem-solving skills
• Proven ability to collaborate across functional boundaries

Preferred Skills:

• Strong leadership and influencing skills
• Proven experience engaging with and leveraging insights from external customers
• Demonstrated ability to bring ideas to action

ASSUMPTION: Candidates should have a strong background in biopharma marketing, with a focus on hospital and acute care, and be comfortable working in a matrix organization.

💰 Compensation & Benefits

Salary Range: $256,297 - $384,445 annually

Benefits:

• Short-Term Incentive Bonus
• Equity-Based Long-Term Incentive Program (for salaried roles)
• Retirement Contribution (for hourly roles)
• Paid Vacation and Holidays
• Paid Leaves
• Health Benefits (medical, prescription drug, dental, and vision coverage)

Working Hours: Full-time, typically 40 hours per week, with flexibility for hybrid work arrangement

ASSUMPTION: The salary range provided is an estimate based on the job description and industry standards for similar roles. Actual compensation may vary based on individual factors such as market location, job-related knowledge, skills, and experience.

📌 Applicant Insights

🔍 Company Context

Industry: AstraZeneca is a global biopharmaceutical company focused on the discovery, development, and commercialization of prescription medicines for some of the world's most serious diseases. They operate in over 100 countries and have a diverse pipeline of medicines in late-stage development.

Company Size: AstraZeneca is a large company with over 10,000 employees globally. This size offers opportunities for career growth and exposure to diverse projects and teams.

Founded: AstraZeneca was founded in 1999 through the merger of two Swedish pharmaceutical companies, Astra AB and Zeneca Group plc.

Company Description:

• AstraZeneca is committed to pushing the boundaries of science to deliver life-changing medicines
• The company focuses on seven therapy areas: Cardiovascular, Renal & Metabolism, Respiratory, Immunology, Oncology, Neuroscience, and Infectious Diseases
• AstraZeneca has a strong pipeline of innovative medicines and is dedicated to improving patient outcomes

Company Specialties:

• Pharmaceutical and biopharmaceutical research and development
• Global business operations
• Innovation and collaboration with external partners

Company Website: http://www.astrazeneca.com

ASSUMPTION: AstraZeneca's large size and global presence offer applicants the opportunity to work on diverse projects and gain exposure to various therapeutic areas and markets.

📊 Role Analysis

Career Level: This role is a senior leadership position, reporting directly to the Global Vice President of Marketing.

Reporting Structure: The Global Head of Marketing, Tezspire, will lead a global commercial working group and manage a team of marketing professionals. They will also collaborate with local marketing heads and other cross-functional teams.

Work Arrangement: This role follows a hybrid work arrangement, with employees expected to work on-site for at least three days per week.

Growth Opportunities:

• Potential to expand responsibilities across the broader portfolio of AstraZeneca brands
• Opportunities to develop leadership and management skills through team mentoring and coaching
• Chance to gain experience working on global brand teams and collaborating with diverse stakeholders

ASSUMPTION: This role offers significant growth potential for candidates looking to advance their careers in biopharma marketing and leadership.

🌍 Location & Work Environment

Office Type: AstraZeneca's Gaithersburg, MD office is a modern, collaborative workspace designed to foster innovation and cross-functional collaboration.

Office Location(s): 1 Francis Crick Avenue, Cambridge Biomedical Campus, Cambridge, Cambridgeshire CB2 0AA, GB (Global Headquarters) and 12600 Tech Road, Gaithersburg, MD 20878, USA (Gaithersburg Office)

Geographic Context:

• The Gaithersburg office is located in Montgomery County, Maryland, a suburban area with a mix of urban and rural environments
• The area offers a variety of housing options, cultural attractions, and outdoor recreation opportunities
• Gaithersburg is approximately 30 miles north of Washington, D.C., providing easy access to the nation's capital

Work Schedule: Full-time, typically 40 hours per week, with flexibility for hybrid work arrangement

ASSUMPTION: The Gaithersburg office provides a dynamic and collaborative work environment, with opportunities for employees to engage with diverse teams and stakeholders.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager or HR representative
• In-depth behavioral and situational interview with the hiring manager and other stakeholders
• Final interview with the Global Vice President of Marketing
• Background check and offer extension

Key Assessment Areas:

• Strategic thinking and problem-solving skills
• Leadership and team management capabilities
• Cross-functional collaboration and stakeholder management
• Industry knowledge and commercial acumen

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Be prepared to discuss your experience with commercial strategy, account management, and the drug development process
• Demonstrate your ability to lead and manage high-performing teams

ATS Keywords: Global Head of Marketing, Tezspire, AstraZeneca, Commercial Strategy, Brand Management, Hospital and Acute Care, Biopharma, Leadership, Team Management, Cross-functional Collaboration, Stakeholder Management, Strategic Thinking, Problem-Solving

ASSUMPTION: AstraZeneca's application process is designed to assess candidates' strategic thinking, leadership, and industry-specific skills. Applicants should be prepared to discuss their relevant experience and provide examples of their accomplishments in these areas.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• CRM software (e.g., Salesforce, Veeva)
• Marketing automation tools (e.g., Marketo, Pardot)
• Data visualization tools (e.g., Tableau, Power BI)

ASSUMPTION: This role requires proficiency in Microsoft Office Suite and familiarity with CRM and marketing automation tools. Candidates should be comfortable working with data visualization tools to analyze market trends and performance metrics.

👔 Cultural Fit Considerations

Company Values:

• Patient-centricity: Putting patients first in all aspects of our work
• One AstraZeneca: Fostering a collaborative and inclusive work environment
• Respecting others: Valuing diversity and treating everyone with kindness and respect

Work Style:

• Collaborative: Working closely with cross-functional teams and stakeholders
• Innovative: Embracing new ideas and approaches to drive business growth
• Agile: Adapting to change and responding quickly to market dynamics

Self-Assessment Questions:

• How have you demonstrated patient-centricity in your previous roles?
• Can you provide an example of a time when you successfully collaborated with a diverse team to achieve a common goal?
• How do you approach adapting to change and responding to market dynamics in a fast-paced environment?

ASSUMPTION: AstraZeneca values candidates who are patient-centric, collaborative, and adaptable. Applicants should be prepared to discuss their alignment with these values and work style preferences during the interview process.

⚠️ Potential Challenges

• Managing a global team with diverse perspectives and time zones
• Balancing short-term tactical needs with long-term strategic goals
• Navigating a matrix organization with multiple stakeholders
• Keeping up with the latest industry trends and regulatory requirements

ASSUMPTION: This role presents unique challenges related to global team management, strategic planning, and navigating a complex organizational structure. Candidates should be prepared to discuss their strategies for overcoming these challenges in the interview process.

📈 Similar Roles Comparison

• Compared to other global marketing leadership roles in biopharma, this position offers a unique focus on hospital and acute care, requiring specific industry knowledge and experience
• Unlike other marketing roles, this position involves a high degree of cross-functional collaboration and stakeholder management, requiring strong leadership and influencing skills
• Career progression in this role may involve expanding responsibilities across AstraZeneca's broader portfolio of brands, offering opportunities for growth and development

ASSUMPTION: This role is distinct from other global marketing leadership positions in biopharma due to its focus on hospital and acute care and the level of cross-functional collaboration required. Candidates should be prepared to discuss their relevant experience and how it sets them apart from other applicants.

📝 Sample Projects

• Developing a comprehensive commercial strategy for Tezspire, including promotional communication materials, global campaign, and launch preparation workshop
• Conducting market research and competitive analysis to inform brand strategy and promotional plans
• Managing a global commercial working group to ensure flawless execution of strategy across markets

ASSUMPTION: These sample projects illustrate the strategic, collaborative, and tactical aspects of the Global Head of Marketing, Tezspire role. Candidates should be prepared to discuss their relevant experience and how it translates to these project requirements.

❓ Key Questions to Ask During Interview

• Can you describe the current state of the Tezspire brand and the key priorities for the first 90 days in this role?
• How does AstraZeneca support the professional development and growth of its marketing team members?
• Can you provide an example of a successful global brand launch at AstraZeneca, and what made it successful?
• How does AstraZeneca foster a culture of innovation and collaboration across its global marketing teams?
• What are the key performance indicators (KPIs) used to measure the success of the Tezspire brand, and how are they tracked and reported?

ASSUMPTION: These interview questions are designed to provide candidates with a deeper understanding of the role, the company, and the team dynamics. Applicants should be prepared to ask thoughtful and insightful questions to demonstrate their interest and engagement with the opportunity.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your accomplishments in commercial strategy, brand management, and team leadership
• Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.