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Global Ops Analyst (Marketing) - 100% Remote

Docplanner
Full-time
Remote
Worldwide
πŸ“Š Marketing Analyst

πŸ“Œ Core Information

πŸ”Ή Job Title: Global Ops Analyst (Marketing) - 100% Remote

πŸ”Ή Company: Docplanner

πŸ”Ή Location: Lisbon, Portugal

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-07-04

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: 100% Remote

πŸš€ Job Overview

Key aspects of this role include:

  • Configuring, maintaining, and optimizing marketing systems
  • Ensuring data integrity, user enablement, and cross-platform integrations
  • Managing data imports, lead scoring, and marketing automation
  • Collaborating with internal teams and driving process enhancements
  • Staying up-to-date with data and technology changes

ASSUMPTION: This role requires a strong background in marketing operations and a solid understanding of marketing technology. The ideal candidate will have experience with HubSpot and Salesforce, and be comfortable working in a remote, global team.

πŸ“‹ Key Responsibilities

βœ… Configure, maintain, and optimize marketing systems

βœ… Create, manage, and document system processes

βœ… Maintain and refine core items like CRM records, properties, lists, workflows, user management, and GDPR compliance

βœ… Implement lead scoring practices, lead sources, chatbots, and marketing automation tactics

βœ… Manage data imports according to campaign requirements

βœ… Ensure data security and governance

βœ… Communicate with internal teams and identify pain points

βœ… Drive cross-platform integrations and partner with other system administrators

βœ… Stay up-to-date with data and technology changes

βœ… Evaluate future technology software to meet marketing team challenges

ASSUMPTION: The role requires a high level of attention to detail and the ability to manage multiple priorities simultaneously. Strong communication skills are also essential for success in this position.

🎯 Required Qualifications

Education: Degree in marketing, computer science, business, or a related field

Experience: 2-5 years of experience in marketing operations or a related field

Required Skills:

  • Proficient knowledge of digital marketing automation or other marketing technology
  • Advanced experience with HubSpot (Hubspot-Salesforce sync is a plus)
  • Expert proficiency in Excel/Google Sheets
  • Analytical mindset
  • Proven ability to manage multiple priorities simultaneously
  • Excellent written and verbal communication skills in business English

Preferred Skills:

  • Experience with Salesforce
  • Familiarity with GDPR compliance
  • Knowledge of marketing automation tools

ASSUMPTION: While not explicitly stated, experience with Salesforce and marketing automation tools would be beneficial for this role. Additionally, familiarity with GDPR compliance is likely to be an advantage.

πŸ’° Compensation & Benefits

Salary Range: €35,000 - €50,000 per year (Estimated based on market research for similar roles in Portugal)

Benefits:

  • Healthcare insurance
  • Wellness that works for you
  • Time off that counts
  • ESOP (Employee Stock Ownership Plan) after 6 months
  • Local perks (depending on location)
  • Career growth opportunities
  • Global team environment
  • Flexibility that works for you

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on market research for similar roles in Portugal. The actual salary may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Docplanner operates in the technology and healthcare sectors, providing online appointment booking services for medical professionals.

Company Size: Docplanner has 3,000+ employees, making it a large company with a flexible and hands-on work environment.

Founded: Docplanner was founded in 2007 and has since grown to operate in 25 countries worldwide.

Company Description:

  • Docplanner is on a mission to help people live longer, healthier lives by connecting them with medical professionals through its online platforms.
  • The company offers a global benefits package, including healthcare insurance, wellness support, time off, and an ESOP after 6 months of employment.
  • Docplanner values focus on results, thinking like an owner, keeping it simple and lean, being respectful and radically honest, and learning and being curious.

Company Specialties:

  • Online appointment booking
  • Healthcare technology
  • Marketing and advertising
  • Global expansion

Company Website: https://www.docplanner.com/

ASSUMPTION: Docplanner is a well-established company with a strong focus on growth and innovation. The company's global presence and benefits package make it an attractive employer for candidates seeking international opportunities.

πŸ“Š Role Analysis

Career Level: This role is suitable for candidates with 2-5 years of experience in marketing operations or a related field. It offers opportunities for career growth within the company.

Reporting Structure: The Global Ops Analyst (Marketing) reports directly to the Marketing Operations Manager.

Work Arrangement: This role is 100% remote, allowing for flexible work arrangements and a global talent pool.

Growth Opportunities:

  • Career progression within the marketing department
  • Expansion into new markets and roles
  • Skills development through training and mentorship programs

ASSUMPTION: Docplanner's global presence and focus on growth provide numerous opportunities for career advancement and skill development.

🌍 Location & Work Environment

Office Type: Docplanner has hubs in various locations worldwide, but this role is 100% remote, allowing employees to work from anywhere.

Office Location(s): Docplanner has offices in Barcelona, Warsaw, Curitiba, Rio de Janeiro, Mexico City, BogotΓ‘, Munich, Rome, and Bologna.

Geographic Context:

  • Lisbon, Portugal, is a vibrant, multicultural city with a high quality of life.
  • The city offers a mix of historic and modern architecture, with a strong focus on culture, arts, and cuisine.
  • Lisbon has a Mediterranean climate, with mild winters and warm, dry summers.

Work Schedule: The work schedule is flexible, with a focus on results and outcomes rather than rigid hours.

ASSUMPTION: The remote work arrangement and flexible hours allow for a better work-life balance and the ability to attract top talent from around the world.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Introductory call with the Talent Acquisition Partner
  • Hiring Manager Interview
  • Business Case presentation
  • References and Offer

Key Assessment Areas:

  • Technical skills and experience with marketing technology
  • Analytical and problem-solving abilities
  • Communication and collaboration skills
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume to highlight relevant skills and experience for this role
  • Prepare a cover letter that demonstrates your understanding of the role and company
  • Be ready to discuss your problem-solving approach and strategic thinking during the Business Case presentation

ATS Keywords: Marketing Operations, Marketing Technology, HubSpot, Salesforce, Data Integrity, User Enablement, Cross-Platform Integrations, Lead Scoring, Marketing Automation, Data Security, GDPR Compliance

ASSUMPTION: Docplanner's hiring process is designed to be transparent and efficient, with a focus on assessing the candidate's skills, experience, and cultural fit.

πŸ› οΈ Tools & Technologies

  • HubSpot
  • Salesforce
  • Excel/Google Sheets
  • Marketing automation tools (e.g., Marketo, Pardot)
  • CRM software (e.g., Salesforce, HubSpot CRM)

ASSUMPTION: The required tools and technologies for this role are industry-standard and widely used in marketing operations. Familiarity with these tools is essential for success in this position.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Focus on results
  • Think like an owner
  • Keep it simple, keep it lean
  • Be respectful and radically honest
  • Learn and be curious

Work Style:

  • Collaborative and team-oriented
  • Results-driven and outcome-focused
  • Flexible and adaptable
  • Global and inclusive

Self-Assessment Questions:

  • Do you align with Docplanner's values and work style?
  • Are you comfortable working in a remote, global team?
  • Do you have the required skills and experience for this role?

ASSUMPTION: Docplanner's values and work style are designed to foster a collaborative, inclusive, and results-driven work environment. Candidates should assess their fit with these aspects before applying.

⚠️ Potential Challenges

  • Working remotely may require strong self-motivation and time management skills
  • Managing multiple priorities and deadlines may be challenging at times
  • Dealing with data security and compliance issues may present technical challenges
  • The global nature of the role may require working with teams across different time zones

ASSUMPTION: While Docplanner offers a flexible and remote-friendly work environment, candidates should be prepared to manage the unique challenges that come with remote work and global team collaboration.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Marketing Operations Specialist or Marketing Technology Specialist, with a focus on global operations and cross-platform integrations
  • Docplanner's global presence and benefits package set it apart from other companies in the industry
  • Career progression opportunities may vary depending on the company's size and structure

ASSUMPTION: While this role shares similarities with other marketing operations positions, Docplanner's global presence and benefits package make it a unique opportunity for candidates seeking international experience and growth.

πŸ“ Sample Projects

  • Implementing a new marketing automation tool to improve lead scoring and conversion rates
  • Streamlining data import processes to ensure data accuracy and hygiene
  • Driving cross-platform integrations to improve data flow and efficiency

ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives that the Global Ops Analyst (Marketing) may undertake in this role.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30-60-90 days?
  • How does this role fit into the broader marketing operations strategy?
  • What are the biggest challenges facing the marketing team, and how can this role help address them?
  • What opportunities are there for career growth and development within the company?
  • How does the company support work-life balance for remote employees?

ASSUMPTION: Asking these questions will help candidates better understand the role's expectations, the company's culture, and the opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link: https://jobs.smartrecruiters.com/Docplanner/744000068833670-global-ops-analyst-marketing-100-remote-
  • Tailor your resume to highlight your relevant skills and experience for this role
  • Prepare a cover letter that demonstrates your understanding of the role and company
  • Prepare for the Business Case presentation by showcasing your problem-solving approach and strategic thinking
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.