Global Social Media Manager

📌 Core Information

🔹 Job Title: Global Social Media Manager

🔹 Company: Sidetrade

🔹 Location: London, England, United Kingdom

🔹 Job Type: Hybrid (Remote/On-site)

🔹 Category: Marketing & Communications

🔹 Date Posted: 2025-07-30

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (Remote/On-site)

🚀 Job Overview

Key aspects of this role include:

• Owning and growing Sidetrade's brand presence on social media platforms
• Shaping how the world sees the company through creative and strategic content
• Collaborating with various teams to elevate their social presence and safeguard the company's e-reputation
• Monitoring performance metrics and optimizing strategies based on data-driven insights

ASSUMPTION: This role requires a strong understanding of B2B SaaS marketing and a passion for storytelling to effectively communicate Sidetrade's unique value proposition.

📋 Key Responsibilities

✅ Lead Sidetrade’s global presence across LinkedIn, X, YouTube, Medium, and Glassdoor

✅ Write, design, and post engaging content across various social media platforms

✅ Translate product news, company moments, and thought leadership into engaging narratives

✅ Empower teams to become confident brand ambassadors through employee advocacy tools

✅ Engage with external stakeholders to amplify Sidetrade's voice and protect its e-reputation

✅ Monitor mentions, moderate comments, report on KPIs, and continuously optimize strategies

ASSUMPTION: This role requires a high level of creativity, strategic thinking, and attention to detail to ensure consistent and engaging content across multiple platforms.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 3+ years of experience in digital marketing, social media, communications, advertising, or public relations, ideally in a B2B SaaS environment

Required Skills:

• Outstanding writing skills in English
• Proven experience managing B2B social media calendars
• Strong visual sense and hands-on design ability (Canva, Adobe Express, or equivalent)
• Experience producing or editing social-first video and visual content
• Track record managing employee advocacy programs (Sociabble or similar)

Preferred Skills:

• Fluency in additional languages
• Experience with social media analytics tools

ASSUMPTION: Candidates with a strong portfolio showcasing their writing, design, and content creation skills will be highly competitive for this role.

💰 Compensation & Benefits

Salary Range: £45,000 - £60,000 per year (Based on industry standards for a Marketing Manager role in London with 3-5 years of experience)

Benefits:

• Health – medical coverage, life insurance
• Career growth – equal opportunities, learning programs, mentorship, and advancement support
• Commute perks – travel and cycle-to-work schemes
• Great culture – team socials, offsites, and company-wide townhalls

Working Hours: Full-time (40 hours per week) with a hybrid work model (flexible mix of in-office and remote days)

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development, specifically B2B SaaS focused on Order-to-Cash solutions

Company Size: 201-500 employees (According to LinkedIn)

Founded: 2000

Company Description:

• Sidetrade is a Gartner Magic Quadrant Leader revolutionizing the Order-to-Cash field with generative AI-powered Aimie
• Supports global enterprises in over 85 countries with a team of 400+ employees across Europe and North America
• Founded in 2000 and listed on Euronext Growth Paris in 2005, Sidetrade is committed to driving innovation and shaping the future of Order-to-Cash

Company Specialties:

• Finance
• Sales
• Artificial Intelligence
• Human Augmented
• Growth
• Customer behaviour
• Predictive Analytics
• Big Data
• Customer Performance
• Machine Learning
• Deep Learning
• Credit Management
• Customer Journey
• Cloud
• SaaS
• B2B
• Order-to-Cash
• NLP
• Generative AI
• and Innovation

Company Website: http://www.sidetrade.com

ASSUMPTION: Sidetrade's focus on AI-powered solutions and global customer base presents unique opportunities and challenges for the Global Social Media Manager.

📊 Role Analysis

Career Level: Mid-level Marketing role with potential for growth and leadership opportunities

Reporting Structure: This role reports directly to the Head of Marketing and may oversee junior team members or interns

Work Arrangement: Hybrid work model with a flexible mix of in-office and remote days

Growth Opportunities:

• Potential to advance to a senior marketing role or management position
• Opportunities to work on cross-functional projects and collaborate with various teams
• Chance to gain experience in a fast-growing, innovative tech company

ASSUMPTION: This role offers significant growth potential for the right candidate, as Sidetrade continues to expand and innovate in the B2B SaaS space.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space in central London

Office Location(s): 114, Rue Gallieni, Boulogne-Billancourt, Île-de-France 92100, FR (Headquarters) and 6 Kean Street, London, England WC2B 4AS, GB (London office)

Geographic Context:

• London is a major global city with a vibrant tech and startup scene
• The office is located in a central, easily accessible area with excellent public transportation links
• The city offers a wide range of cultural, social, and recreational opportunities

Work Schedule: Full-time (40 hours per week) with flexible hours and a hybrid work model

ASSUMPTION: The London office provides a dynamic and collaborative work environment, with easy access to the city's many amenities and attractions.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the HR team
• In-depth interview with the Head of Marketing and/or other team members
• Final interview with the CEO or another senior leader

Key Assessment Areas:

• Creativity and storytelling abilities
• Strategic thinking and planning skills
• Social media and content creation expertise
• Communication and collaboration skills
• Cultural fit and alignment with Sidetrade's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Include examples of your writing, design, and content creation work
• Demonstrate your understanding of Sidetrade's business and the role's responsibilities
• Prepare thoughtful questions to ask during the interview

ATS Keywords: Social Media Manager, Global Social Media, B2B SaaS, Content Creation, Marketing, Communications, Storytelling, Strategy, Performance Tracking, Employee Advocacy

ASSUMPTION: Sidetrade's interview process is designed to assess candidates' skills, cultural fit, and potential for growth within the company.

🛠️ Tools & Technologies

• Social media platforms: LinkedIn, X, YouTube, Medium, Glassdoor
• Content creation tools: Canva, Adobe Express, or equivalent
• Employee advocacy platform: Sociabble
• Social media analytics tools: Hootsuite, Sprout Social, or similar

ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's skills and preferences, as well as the company's evolving needs.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Customer-centricity
• Collaboration
• Integrity
• Excellence

Work Style:

• Creative and strategic thinking
• Strong communication and collaboration skills
• Adaptability and flexibility
• Data-driven decision making
• Passion for storytelling and content creation

Self-Assessment Questions:

• How do you align with Sidetrade's company values, particularly innovation and customer-centricity?
• How comfortable are you working in a hybrid environment and collaborating with remote teams?
• How do your personal work style and preferences fit with the role's requirements and Sidetrade's culture?

ASSUMPTION: Sidetrade values candidates who are passionate about their work, collaborative, and committed to driving innovation and excellence in the B2B SaaS space.

⚠️ Potential Challenges

• Managing multiple social media platforms and content types simultaneously
• Balancing creative and strategic thinking with data-driven decision making
• Protecting and enhancing Sidetrade's e-reputation in a fast-paced, ever-changing digital landscape
• Collaborating effectively with remote teams and stakeholders

ASSUMPTION: These challenges can be overcome with strong organizational skills, strategic planning, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses primarily on social media and content creation, with a strong emphasis on storytelling and strategy
• In the B2B SaaS industry, this role requires a deep understanding of the target audience and the ability to translate complex business stories into engaging, digestible content
• Career progression in this role may lead to senior marketing or management positions, with opportunities to specialize in specific areas or oversee larger teams

ASSUMPTION: This role offers unique opportunities and challenges compared to other marketing positions, particularly in the B2B SaaS space.

📝 Sample Projects

• Developing and executing a social media campaign to launch a new product or feature
• Creating a series of engaging, on-brand visuals to promote an upcoming event or webinar
• Designing and implementing an employee advocacy program to amplify Sidetrade's voice and reach

ASSUMPTION: These sample projects demonstrate the range of responsibilities and creative opportunities available in this role.

❓ Key Questions to Ask During Interview

• How does this role fit into Sidetrade's overall marketing strategy, and how will my work contribute to the company's growth and success?
• What are the key performance indicators (KPIs) for this role, and how will my progress be measured?
• How does Sidetrade support the professional development and growth of its employees, particularly in the marketing department?
• What are the biggest challenges facing the marketing team currently, and how can this role help address them?
• How does Sidetrade foster a collaborative and inclusive work environment, particularly in a hybrid setting?

ASSUMPTION: These questions demonstrate a candidate's interest in the role, the company, and their commitment to driving success and growth.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Workable link
• Tailor your resume and cover letter to highlight your relevant skills and experiences, including examples of your writing, design, and content creation work
• Prepare thoughtful questions to ask during the interview, demonstrating your understanding of the role and Sidetrade's business
• Follow up with the hiring manager within a week after the interview, expressing your appreciation for the opportunity and reiterating your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.