📌 Core Information
🔹 Job Title: Global Social Media Manager
🔹 Company: Checkmarx
🔹 Location: United States (Remote)
🔹 Job Type: Full time
🔹 Category: Marketing & Communications
🔹 Date Posted: July 30, 2025
🔹 Experience Level: 5-7 years
🔹 Remote Status: Remote (US only)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing global social media strategies
- Creating engaging content for technical and executive audiences
- Managing daily platform activity and audience engagement
- Collaborating with cross-functional teams to ensure brand consistency
- Analyzing performance and optimizing campaigns
ASSUMPTION: This role requires a strong understanding of the cybersecurity landscape and the ability to translate complex topics into clear, engaging content.
📋 Key Responsibilities
✅ Build and execute global social media strategies tailored to technical and executive personas
✅ Create and manage technical content that resonates with CISOs, DevSecOps, developers, and AppSec leaders
✅ Translate complex cybersecurity topics into clear, engaging posts and thought leadership
✅ Manage daily platform activity and respond to audience engagement professionally and in real-time
✅ Collaborate with design teams to produce graphics, infographics, and short-form video
✅ Track and report performance across channels with actionable insights
✅ Conduct benchmarking and competitive analysis to refine strategy
ASSUMPTION: This role requires strong project management and time-zone coordination skills to work effectively with distributed teams.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Journalism, or equivalent experience
Experience: 5-7 years of B2B social media experience, ideally in cybersecurity or enterprise tech
Required Skills:
- Deep knowledge of the cybersecurity landscape
- Strong portfolio of content crafted for technical and executive audiences
- Experience running global social campaigns and working with distributed teams
- Proficiency in platforms: LinkedIn, X, Reddit, YouTube, Threads, TikTok
- Hands-on experience with social media management tools (e.g., Meltwater, Sprout Social, Buffer)
- Knowledge of SEO, content management, and social analytics
- Experience with paid social and campaign optimization
- Comfortable using AI tools (e.g., ChatGPT) to accelerate content production
Preferred Skills:
- Global social media experience
- Strategic social media experience across all relevant platforms
- Cybersecurity, application security, DevSecOps social media experience
- Multilingual skills (especially in languages aligned with key regions)
ASSUMPTION: While a degree is preferred, relevant experience and a strong portfolio will also be considered.
💰 Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (AI-estimated, based on role, experience level, and location)
Benefits:
- Medical, dental, vision, 401(K), and additional incentives
- Culture of community and opportunity to work in a growing organization
- Room for career growth and professional development
- Training and educational opportunities
Working Hours: Full-time (40 hours/week), flexible
ASSUMPTION: The salary range is estimated based on market research and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Checkmarx is a leading provider of application security solutions, helping enterprises build secure software.
Company Size: Checkmarx has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: 2006, with over 15 years of experience in the application security space.
Company Description:
- Checkmarx helps the world’s largest enterprises get ahead of application risk without slowing down development.
- They provide tools to identify critical issues and give AppSec teams the tools they need while letting developers work the way they want.
- Checkmarx serves over 1,800 customers, including 60% of all Fortune 100 organizations.
Company Specialties:
- Application Security
- AppSec
- Software Security
- DevOps
- Application Security Testing
- Static Application Security Testing
- Interactive Application Security Testing
- Software Composition Analysis
- Developer Training
- and DevSecOps
Company Website: http://www.checkmarx.com
ASSUMPTION: Checkmarx's focus on application security and commitment to helping enterprises build secure software make it an attractive employer for those interested in cybersecurity and technology.
📊 Role Analysis
Career Level: Mid-level to senior, with opportunities for growth and professional development.
Reporting Structure: This role reports directly to the Global Communications lead and may oversee junior team members or interns.
Work Arrangement: Remote (US only), with flexible hours and the opportunity to work from home full-time.
Growth Opportunities:
- Potential to grow into a leadership role within the marketing department
- Opportunities to work on global campaigns and collaborate with cross-functional teams
- Access to training and educational opportunities to develop new skills
ASSUMPTION: This role offers a unique opportunity to work in a growing organization and make a significant impact on the company's global brand.
🌍 Location & Work Environment
Office Type: Remote (US only), with no physical office requirement.
Office Location(s): N/A (remote work only)
Geographic Context:
- The United States has a well-established tech industry and a large talent pool for cybersecurity professionals.
- Working remotely allows for a flexible work-life balance and the opportunity to work from anywhere in the US.
- The cybersecurity industry is growing, with a strong demand for skilled professionals.
Work Schedule: Full-time (40 hours/week), with flexible hours and the opportunity to work from home full-time.
ASSUMPTION: The remote work arrangement provides flexibility and the opportunity to work from anywhere in the US, while the flexible hours allow for a better work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- In-depth interview with the Global Communications lead
- Final interview with the marketing team or other stakeholders
Key Assessment Areas:
- Social media strategy and planning
- Content creation and storytelling
- Platform management and engagement
- Analytics and optimization
- Cross-functional collaboration and communication
Application Tips:
- Tailor your resume and cover letter to highlight your social media experience and cybersecurity knowledge.
- Include specific examples of your content creation and engagement strategies.
- Demonstrate your understanding of the cybersecurity landscape and Checkmarx's offerings.
ATS Keywords: Social Media Management, Content Creation, Cybersecurity Knowledge, B2B Marketing, Analytics, Project Management, SEO, Paid Social, Creative Direction, Technical Writing, Audience Engagement, Global Campaigns, Visual Communication, Community Building, AI Tools, Communication Skills
ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, content creation skills, and ability to engage a global, security-savvy audience.
🛠️ Tools & Technologies
- Social media management platforms (e.g., Meltwater, Sprout Social, Buffer)
- AI tools (e.g., ChatGPT) for content production
- Analytics tools (e.g., Google Analytics, Hootsuite Insights)
- Design tools (e.g., Canva, Adobe Creative Suite)
ASSUMPTION: The required tools and technologies for this role are widely available and easy to learn, allowing candidates to hit the ground running.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Customer-centricity
- Collaboration
- Integrity
- Accountability
Work Style:
- Flexible and adaptable
- Data-driven and analytical
- Collaborative and communicative
- Creative and strategic
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment?
- Are you comfortable working remotely and managing your own time?
- Do you have a strong understanding of the cybersecurity landscape and a passion for building trusted digital communities?
ASSUMPTION: Checkmarx values candidates who are innovative, customer-focused, and collaborative, with a strong work ethic and a passion for cybersecurity.
⚠️ Potential Challenges
- Managing multiple time zones and coordinating with global teams
- Keeping up with the fast-paced nature of the cybersecurity industry and adapting social media strategies accordingly
- Balancing the needs of technical and executive audiences
- Ensuring brand consistency across multiple platforms and regions
ASSUMPTION: These challenges can be overcome with strong project management skills, strategic thinking, and a deep understanding of the cybersecurity landscape.
📈 Similar Roles Comparison
- Unlike other social media roles, this position requires a strong understanding of the cybersecurity landscape and the ability to translate complex topics into clear, engaging content.
- Checkmarx's focus on application security sets it apart from other tech companies, providing a unique opportunity to work in a specialized field.
- This role offers a clear career path for growth and professional development within the marketing department.
ASSUMPTION: This role offers a unique opportunity to work in a growing organization and make a significant impact on the company's global brand, while also providing opportunities for growth and professional development.
📝 Sample Projects
- Developing a global social media strategy for a product launch
- Creating a series of engaging posts that explain complex cybersecurity concepts to a non-technical audience
- Managing a live Q&A session with a CISO or other industry expert
ASSUMPTION: These sample projects demonstrate the strategic thinking, content creation, and engagement skills required for this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Checkmarx?
- What are the biggest challenges facing the social media team currently, and how can this role help address them?
- How does Checkmarx support the professional development and growth of its employees?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
- How does Checkmarx ensure brand consistency across multiple platforms and regions?
ASSUMPTION: Asking these questions will help candidates better understand the role, the company, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your social media experience and cybersecurity knowledge.
- Prepare examples of your content creation and engagement strategies.
- Demonstrate your understanding of the cybersecurity landscape and Checkmarx's offerings.
- Follow up with the hiring manager one week after submitting your application to express your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
