📌 Core Information
🔹 Job Title: Global Upstream Marketing Manager
🔹 Company: Philips
🔹 Location: Cambridge, MA; Malvern, PA; Chicago, IL
🔹 Job Type: Full-Time, Hybrid (3 days on-site)
🔹 Category: Health Technology
🔹 Date Posted: April 8, 2025
🔹 Experience Level: 5+ years
🔹 Remote Status: On-site (3 days per week)
🚀 Job Overview
Key aspects of this role include:
- Developing strategic marketing plans for Philips' Ambulatory Monitoring and Diagnostics (AM&D) segment.
- Identifying target audiences and opportunity areas based on market analysis, competitor insights, and clinical trends.
- Collaborating with cross-functional teams to define product value propositions, new solution offerings, and customer engagement strategies.
- Presenting strategic plans and recommendations to senior leadership and stakeholders.
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with diverse teams.
📋 Key Responsibilities
✅ Lead the development of strategic marketing plans for Philips' AM&D segment, aligning with the business strategic plan.
✅ Identify target audiences and opportunity areas through market analysis, competitor insights, and clinical trends.
✅ Define and evolve product value propositions (VPC), including requirements for new products, propositions, platforms, and claims.
✅ Collaborate with Product Management and Business Innovation teams to identify new solution offerings.
✅ Define positioning input to the Business marketing plan and engage teams on customer engagement strategy.
ASSUMPTION: This role involves a significant amount of stakeholder management, cross-functional collaboration, and strategic decision-making.
🎯 Required Qualifications
Education: University degree, Master's preferred
Experience: 5+ years in product management and/or new product marketing, with a focus on global medical product introduction
Required Skills:
- Proven experience in market analysis and strategic planning
- Strong analytical and problem-solving skills
- Excellent communication and presentation skills
- Ability to work effectively with cross-functional teams
- Familiarity with the medical device industry
Preferred Skills:
- Experience with Philips' products or competitors' offerings
- Fluency in additional languages
ASSUMPTION: Given the global nature of this role, candidates with international experience or language skills may be at an advantage.
💰 Compensation & Benefits
Salary Range: $136,000 to $216,000 USD (varies by location)
Benefits:
- Generous PTO
- 401k (up to 7% match)
- HSA (with company contribution)
- Stock purchase plan
- Education reimbursement
Working Hours: Full-time (40 hours/week), with flexibility for remote work (2 days/week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. Actual compensation may vary based on individual factors.
📌 Applicant Insights
🔍 Company Context
Industry: Health Technology, focusing on healthcare solutions and medical devices
Company Size: 10,000+ employees, with a global presence and a strong focus on innovation
Founded: 1891 (as a light bulb manufacturer; entered healthcare in 1934)
Company Description:
- Philips is a global leader in health technology, committed to improving people's health and well-being through meaningful innovation
- The company aims to improve 2.5 billion lives per year by 2030, including 400 million in underserved communities
- Philips sees healthcare as a connected whole, focusing on prevention, diagnosis, treatment, and home care
Company Specialties:
- Healthcare
- Medical Devices
- Health systems
- Cardiology
- Healthtech
- Oncology
- Respiratory
- Fertility and pregnancy
- Connected Care
Company Website: philips.com
ASSUMPTION: Philips' extensive experience in the healthcare industry and strong focus on innovation make it an attractive employer for professionals seeking to make a significant impact in the field.
📊 Role Analysis
Career Level: Mid-Senior level, with opportunities for growth within the marketing and product management functions
Reporting Structure: This role reports directly to the Head of Marketing for the AM&D segment and collaborates with cross-functional teams, including Product Management and Business Innovation
Work Arrangement: Hybrid, with 3 days on-site and 2 days remote (flexible)
Growth Opportunities:
- Progression to senior marketing roles or management positions within Philips' marketing organization
- Expansion into other business segments or geographic regions
- Development of leadership and strategic planning skills
ASSUMPTION: Given Philips' global presence and diverse business segments, there are ample opportunities for career growth and development within the organization.
🌍 Location & Work Environment
Office Type: Modern, collaborative office spaces with state-of-the-art technology and amenities
Office Location(s): Cambridge, MA; Malvern, PA; Chicago, IL
Geographic Context:
- Cambridge, MA: A vibrant, tech-focused city with a high concentration of healthcare and biotech companies
- Malvern, PA: A suburban location with easy access to Philadelphia and other major cities in the Northeast
- Chicago, IL: A major metropolitan area with a diverse economy and a strong healthcare industry
Work Schedule: Full-time (40 hours/week), with flexibility for remote work (2 days/week)
ASSUMPTION: The office locations provide convenient access to major transportation hubs, cultural attractions, and a diverse range of housing options.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- On-site or virtual interview with the hiring team
- Final interview with the Head of Marketing or another senior leader
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Market analysis and competitive intelligence capabilities
- Cross-functional collaboration and stakeholder management
- Communication and presentation skills
Application Tips:
- Highlight relevant experience in market analysis, strategic planning, and cross-functional collaboration
- Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications
- Prepare a portfolio or examples of your strategic marketing plans and presentations
ATS Keywords: Market analysis, strategic planning, product value proposition, cross-functional collaboration, stakeholder management, medical device industry
ASSUMPTION: Philips' application process is designed to assess candidates' strategic thinking, analytical skills, and ability to work effectively with cross-functional teams.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
- Project management software (e.g., Asana, JIRA)
- Collaboration platforms (e.g., Microsoft Teams, Slack)
ASSUMPTION: Familiarity with these tools and technologies is preferred, but not required, as Philips provides training and support for new employees.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Continuous learning and improvement
- Collaboration and teamwork
- Integrity and accountability
Work Style:
- Data-driven and analytical
- Collaborative and team-oriented
- Agile and adaptable
- Results-focused and action-oriented
Self-Assessment Questions:
- How have you demonstrated customer-centricity in your previous roles?
- Can you describe a time when you had to adapt to a significant change in your work environment or priorities?
- How do you approach collaborating with cross-functional teams to achieve common goals?
ASSUMPTION: Philips values candidates who align with their customer-centric, collaborative, and data-driven culture, as well as those who demonstrate a strong work ethic and commitment to continuous learning and improvement.
⚠️ Potential Challenges
- Managing multiple stakeholders and competing priorities
- Keeping up with rapid industry changes and technological advancements
- Balancing strategic planning with day-to-day tactical tasks
- Adapting to a hybrid work environment and maintaining productivity
ASSUMPTION: These challenges can be mitigated through strong communication, time management, and collaboration skills, as well as a willingness to adapt and learn in a dynamic work environment.
📈 Similar Roles Comparison
- Compared to other marketing roles, this position places a greater emphasis on strategic planning, market analysis, and cross-functional collaboration
- Within the healthcare industry, this role is similar to other upstream marketing positions, but may require more frequent travel and a broader geographic focus
- Career progression in this role may follow a similar path to other marketing and product management positions, with opportunities for growth in leadership and management
ASSUMPTION: While this role shares similarities with other marketing and product management positions, its unique focus on strategic planning and cross-functional collaboration sets it apart within the healthcare industry.
📝 Sample Projects
- Developing a comprehensive market analysis and competitive landscape assessment for a new product launch
- Collaborating with cross-functional teams to define a product value proposition and go-to-market strategy
- Creating and presenting a strategic marketing plan to senior leadership and stakeholders, outlining key recommendations and next steps
ASSUMPTION: These sample projects illustrate the strategic, collaborative, and analytical nature of the Global Upstream Marketing Manager role at Philips.
❓ Key Questions to Ask During Interview
- How does this role contribute to Philips' overall strategy and mission to improve people's health and well-being?
- What are the key priorities for this role in the first 90 days?
- How does Philips support the professional development and growth of its marketing and product management employees?
- What is the typical career path for someone in this role, and what opportunities exist for growth and advancement within the organization?
- How does Philips foster a culture of collaboration and teamwork among its marketing and product management teams?
ASSUMPTION: These questions demonstrate a candidate's interest in the role, the company, and their long-term career growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience in market analysis, strategic planning, and cross-functional collaboration
- Prepare a portfolio or examples of your strategic marketing plans and presentations
- Follow up with the hiring manager or recruiter within one week of submission to express your interest and inquire about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
