S

Go High Level (GHL) Marketing Specialist (Remote)

Snapscale
Full-time
Remote
Worldwide
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Go High Level (GHL) Marketing Specialist (Remote)

πŸ”Ή Company: Snapscale

πŸ”Ή Location: Davao City, Davao, Philippines

πŸ”Ή Job Type: Full-time, Remote

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 20, 2025

πŸ”Ή Experience Level: Intermediate (2-5 years)

πŸ”Ή Remote Status: Fully Remote

πŸš€ Job Overview

Key aspects of this role include:

  • Managing and optimizing the Go High Level (GHL) platform for maximum efficiency
  • Building and optimizing high-converting marketing funnels and campaigns
  • Collaborating with the marketing team to create compelling content and strategies
  • Managing affiliate marketing programs and partnerships
  • Providing strategic input to improve automation and customer engagement

ASSUMPTION: This role requires a strong understanding of marketing funnels, customer journeys, and lead nurturing strategies, as well as advanced knowledge of the Go High Level platform.

πŸ“‹ Key Responsibilities

βœ… GHL System Management: Ensure our Go High-Level platform is set up correctly and optimized for maximum efficiency. Manage and maintain the backend of GHL, including integrations, workflows, and triggers.

βœ… Funnel Building and Optimization: Build and manage high-converting webinar funnels, marketing funnels, and email/text campaign funnels. Create affiliate marketing funnels, lead capture pages, landing pages, and thank-you pages. Develop surveys, quizzes, and other interactive tools for lead generation.

βœ… Campaign Development and Execution: Design and implement email campaigns, SMS campaigns, and automated workflows. Set up triggers and workflows to nurture leads and guide them through the customer journey. Track and analyze campaign performance, making recommendations for optimization.

βœ… Content Creation and Strategy Execution: Assist in managing blogs, newsletters, and social media posts to align with our marketing vision. Work closely with the marketing team to create compelling copy and design assets for campaigns.

βœ… Affiliate Marketing Program Management: Set up and manage affiliate tracking systems and campaigns. Collaborate with partners and affiliates to ensure successful campaigns.

βœ… Strategic Input: Work with leadership to translate marketing plans into actionable strategies. Identify opportunities for improving automation and customer engagement through GHL.

ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 2-5 years of experience in digital marketing, with a strong focus on email and SMS campaigns, funnel building, and lead generation

Required Skills:

  • Advanced knowledge of Go High Level (GHL)
  • Proven experience in executing email, SMS, and digital marketing campaigns
  • Deep understanding of marketing funnels, customer journeys, and lead nurturing strategies
  • Familiarity with tools like ClickFunnels, ActiveCampaign, or similar platforms
  • Basic understanding of analytics tools and marketing KPIs

Preferred Skills:

  • Experience with HIPAA-compliant marketing
  • Fluency in multiple languages

ASSUMPTION: While not explicitly stated, experience in healthcare or HIPAA-compliant marketing may be beneficial for this role due to the company's focus on healthcare virtual staffing solutions.

πŸ’° Compensation & Benefits

Salary Range: PHP 50,000 - 70,000 per month (based on industry standards for intermediate marketing roles in the Philippines)

Benefits:

  • Health insurance
  • Dental insurance
  • Life insurance
  • Retirement plan
  • Paid time off

Working Hours: Full-time (40 hours/week), flexible hours with a results-driven approach

ASSUMPTION: The salary range provided is an estimate based on industry standards for intermediate marketing roles in the Philippines. Actual compensation may vary based on experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Snapscale is a healthcare-focused virtual staffing solutions company, specializing in hiring, training, and retaining top-tier HIPAA-compliant virtual assistants (HVAs) for clinics, private practices, and healthcare organizations.

Company Size: Snapscale has 11-50 employees, providing a mid-sized company environment with opportunities for growth and impact.

Founded: Snapscale was founded in 2017, making it a relatively young company with a strong focus on innovation and growth.

Company Description:

  • Snapscale helps healthcare providers streamline operations, reduce costs, and improve patient experience by providing HIPAA-compliant virtual assistants
  • The company offers turnkey recruiting and onboarding services, ensuring a seamless process for clients
  • Snapscale is committed to empowering healthcare professionals and improving patient outcomes through scalable, reliable, and compliant virtual staffing solutions

Company Specialties:

  • Customer Support Outsourcing
  • Customer Service Outsourcing
  • Helpdesk Support Services
  • Web Development Services
  • Digital Marketing Services

Company Website: www.snapscale.com

ASSUMPTION: Snapscale's focus on healthcare and HIPAA compliance may require applicants to have experience or understanding of healthcare regulations and data privacy.

πŸ“Š Role Analysis

Career Level: This role is suitable for intermediate marketing professionals with 2-5 years of experience in digital marketing, email campaigns, and funnel building.

Reporting Structure: The Marketing Specialist will report directly to the Marketing Manager and collaborate with various teams, including Sales and Content.

Work Arrangement: This is a fully remote position, with flexible hours and a results-driven approach to work.

Growth Opportunities:

  • As Snapscale continues to grow, there may be opportunities for career advancement within the marketing department or other areas of the company
  • This role provides the chance to gain experience in a niche industry (healthcare virtual staffing) and work with a diverse, global team

ASSUMPTION: Given the company's focus on growth and innovation, there may be opportunities for the right candidate to take on additional responsibilities and grow within the organization.

🌍 Location & Work Environment

Office Type: Snapscale has offices in Scotch Plains, NJ, and Davao City, Philippines. This role is fully remote and can be performed from anywhere.

Office Location(s): Scotch Plains, NJ, USA; Davao City, Philippines

Geographic Context:

  • Davao City is the largest city in Mindanao, Philippines, and is known for its safety and cleanliness
  • The city offers a mix of urban and natural environments, with beaches, mountains, and historical sites nearby
  • Davao City has a tropical climate, with hot and humid weather year-round

Work Schedule: Full-time (40 hours/week), with flexible hours and a results-driven approach to work

ASSUMPTION: While this role is fully remote, applicants should be prepared to work with teams in different time zones and may need to adjust their schedule accordingly.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call interview with the HR team
  • Technical assessment or case study presentation
  • Final interview with the Marketing Manager

Key Assessment Areas:

  • Marketing expertise and experience with Go High Level
  • Project management skills and ability to multitask
  • Creativity and strategic thinking
  • Communication and collaboration skills

Application Tips:

  • Highlight your experience with Go High Level and marketing campaigns in your resume and cover letter
  • Include specific examples of successful marketing campaigns you've executed and the results you achieved
  • Demonstrate your understanding of marketing funnels, customer journeys, and lead nurturing strategies in your application materials

ATS Keywords: Go High Level, GHL, marketing specialist, funnel building, campaign development, content creation, affiliate marketing, project management, strategic thinking, email marketing, SMS marketing, lead generation, analytics, workflow management, customer engagement, digital marketing

ASSUMPTION: Snapscale may use an Applicant Tracking System (ATS) to screen resumes, so including relevant keywords from the job description can help your application stand out.

πŸ› οΈ Tools & Technologies

  • Go High Level (GHL)
  • ClickFunnels
  • ActiveCampaign
  • Analytics tools (e.g., Google Analytics)
  • Project management tools (e.g., Asana, Trello)
  • Content creation tools (e.g., Canva, Adobe Creative Suite)

ASSUMPTION: While not explicitly stated, familiarity with these tools and technologies may be beneficial for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Patient-centric
  • Innovative
  • Collaborative
  • Committed to excellence

Work Style:

  • Results-driven
  • Adaptable and flexible
  • Strong attention to detail
  • Excellent communication and collaboration skills

Self-Assessment Questions:

  • Do you have a proven track record of executing successful marketing campaigns using Go High Level or similar platforms?
  • Are you comfortable working in a remote, global team and collaborating with team members in different time zones?
  • Do you thrive in a fast-paced, innovative environment and enjoy taking on new challenges?

ASSUMPTION: Snapscale values candidates who are passionate about marketing, committed to excellence, and eager to grow within the organization.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Working with a global team and adjusting to different time zones
  • Keeping up with the latest marketing trends and technologies
  • Adapting to the unique requirements of the healthcare industry and HIPAA compliance

ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a commitment to continuous learning.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Digital Marketing Specialist or Marketing Automation Specialist, but with a focus on Go High Level and healthcare industry-specific requirements
  • Compared to other marketing roles, this position offers the opportunity to work with a niche industry and gain experience in HIPAA-compliant marketing
  • Career progression may include roles such as Senior Marketing Specialist, Marketing Manager, or other leadership positions within the marketing department or the company

ASSUMPTION: While this role shares similarities with other marketing positions, its focus on Go High Level and healthcare industry-specific requirements makes it unique.

πŸ“ Sample Projects

  • Developing and executing a multi-channel marketing campaign to promote a new healthcare service
  • Creating and optimizing high-converting webinar funnels to generate leads for a healthcare product
  • Managing affiliate marketing partnerships to drive sales and revenue for a healthcare organization

ASSUMPTION: These sample projects demonstrate the types of tasks and responsibilities the Marketing Specialist may be expected to perform in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the marketing team's structure and how this role fits within it?
  • What are the most significant challenges facing the marketing department currently, and how can this role help address them?
  • How does Snapscale support the professional development and growth of its marketing team members?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Snapscale measure the success of its marketing campaigns, and what KPIs are most important for this role?

ASSUMPTION: These questions can help applicants better understand the role, the team, and the company's expectations for this position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Highlight your experience with Go High Level and marketing campaigns in your resume and cover letter
  • Include specific examples of successful marketing campaigns you've executed and the results you achieved
  • Demonstrate your understanding of marketing funnels, customer journeys, and lead nurturing strategies in your application materials
  • Follow up with the HR team one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.