📌 Core Information
🔹 Job Title: Golf Creative
🔹 Company: PUMA Group
🔹 Location: Nordics HQ, Sweden
🔹 Job Type: Full-Time
🔹 Category: Marketing & Communications
🔹 Date Posted: 2025-07-16
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving business growth through creative asset creation and delivery
- Supporting both COBRA and PUMA GOLF brands for the European region
- Collaborating with internal teams to develop content calendars and product/event content roadmaps
- Managing budgets and ensuring timely delivery of marketing assets
ASSUMPTION: This role requires a high level of creativity, organization, and adaptability to manage multiple projects and deadlines.
📋 Key Responsibilities
✅ Responsible for trade artwork, product imagery, and online marketing asset delivery via local marketing managers
✅ Facilitates and delivers all marketing and training assets for use by internal stakeholders
✅ Responsible for all trade marketing and sales assets inclusive of catalogues and other sales materials for the region
✅ Set up and management of internal process for content production. Co-ordination of videography and Editing of internal and external content.
✅ Regional digital support and creation for online digital asset packs and DTC (PUMA.com) needs.
✅ In cooperation with our internal teams, sports marketing & eCom, develop content calendars & product/event content roadmaps
✅ Manage budget for full calendar year based on deliverables across both brands.
✅ Work with the campaign and social managers for each campaign to support the asset creation and delivery, paid media campaigns, media content calendars, KPIs and reporting
✅ Work with marketing teams to deliver relevant monthly/quarterly/campaign reporting
ASSUMPTION: This role may require working weekends around golf tournaments and key milestones.
🎯 Required Qualifications
Education: Tertiary education or equivalent
Experience: 2-5 years of experience in creative design, sports marketing, or a related field
Required Skills:
- Passion for creative design, sports (particularly golf), lifestyle, and culture
- Strong graphic design skills with a compelling portfolio
- Knowledge of Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Experience with 3D or motion design (a plus)
- Experience in video production, filming, and editing
- Strong communication skills (written and verbal)
Preferred Skills:
- Experience in dealing with and managing external partners such as agencies
- Awareness of emerging technologies in new media
- Demonstrated ability to lead and manage projects on challenging timelines
ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a mid-level creative role in the Nordics, the estimated salary range is SEK 35,000 - 50,000 per month (gross).
Benefits:
- Competitive benefits package
- Opportunities for professional growth and development
- Dynamic and international work environment
Working Hours: Full-time position with a standard workweek of 40 hours. May require working weekends around key milestones.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills and experience.
📌 Applicant Insights
🔍 Company Context
Industry: PUMA Group operates in the retail industry, focusing on designing, developing, selling, and marketing footwear, apparel, and accessories for various sports categories.
Company Size: With over 20,000 employees worldwide, PUMA Group is a large organization that offers ample opportunities for career growth and development.
Founded: PUMA was founded in 1948 and has since become one of the world's leading sports brands.
Company Description:
- PUMA is committed to pushing sport and culture forward by creating fast products for the world’s fastest athletes.
- The company offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Basketball, Golf, and Motorsports.
- PUMA collaborates with renowned designers and brands to bring sport influences into street culture and fashion.
Company Specialties:
- Sports footwear, apparel, and accessories
- Performance and lifestyle products
- Collaborations with designers and brands
Company Website: http://about.puma.com/en/careers
ASSUMPTION: As a large, international company, PUMA offers a diverse and dynamic work environment with opportunities for professional growth.
📊 Role Analysis
Career Level: This role is suited for a mid-level creative professional with 2-5 years of experience in a related field.
Reporting Structure: The Golf Creative will report directly to the Marketing & Communications team and collaborate with various internal teams, such as sports marketing and eCom.
Work Arrangement: This is an on-site position based at the Nordics HQ in Sweden, with the possibility of working weekends around key milestones.
Growth Opportunities:
- Expanding skills and knowledge within the creative and marketing fields
- Potential to take on more responsibilities and advance within the company
- Opportunities to work on high-profile projects and campaigns
ASSUMPTION: Given the company's size and international presence, there are ample opportunities for career growth and development within PUMA Group.
🌍 Location & Work Environment
Office Type: PUMA Group's Nordics HQ is a modern, international work environment with a dynamic and collaborative culture.
Office Location(s): Nordics HQ, Sweden
Geographic Context:
- The Nordics region is known for its strong sports culture and high standards of living.
- Sweden, in particular, is a hub for creative industries and offers a vibrant cultural scene.
- The office is located in a convenient and accessible area, with nearby amenities and public transportation options.
Work Schedule: The standard workweek is 40 hours, with the possibility of working weekends around key milestones, such as golf tournaments.
ASSUMPTION: The Nordics HQ offers a modern and collaborative work environment that fosters creativity and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the marketing team
Key Assessment Areas:
- Creativity and portfolio presentation
- Knowledge of Adobe Creative Suite and video production
- Communication skills and cultural fit
- Problem-solving and project management skills
Application Tips:
- Highlight relevant experience and skills in your resume and cover letter
- Prepare a strong portfolio showcasing your graphic design and video production skills
- Research PUMA Group and the Golf Creative role to demonstrate your enthusiasm and understanding of the company and the position
ATS Keywords: Adobe Creative Suite, graphic design, video production, marketing, sports, golf, brand management, project management, budget management
ASSUMPTION: As a large company with a structured HR process, applicants can expect a thorough and fair evaluation of their skills and qualifications.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Video production and editing software (e.g., Adobe Premiere)
- Project management tools (e.g., Asana, Trello)
- Budget management tools (e.g., Microsoft Excel)
ASSUMPTION: The required tools and technologies for this role are industry-standard and widely used in creative and marketing fields.
👔 Cultural Fit Considerations
Company Values:
- BE DRIVEN: Pursue excellence and strive for continuous improvement
- BE VIBRANT: Embrace creativity, innovation, and a passion for sports
- BE TOGETHER: Foster collaboration, teamwork, and a supportive work environment
- BE YOU: Encourage individuality, diversity, and authenticity
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Results-driven and focused on delivering high-quality work
Self-Assessment Questions:
- Do you possess a strong passion for creative design, sports (particularly golf), and lifestyle?
- Are you comfortable working in a fast-paced, dynamic environment with tight deadlines?
- Do you thrive in a collaborative, team-oriented work setting?
ASSUMPTION: PUMA Group values a diverse and inclusive work environment that fosters creativity, innovation, and collaboration.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working weekends around key milestones, such as golf tournaments
- Adapting to a fast-paced, dynamic work environment
- Meeting high standards for creative and marketing work
ASSUMPTION: While this role presents challenges, it also offers opportunities for professional growth and development within a dynamic and international work environment.
📈 Similar Roles Comparison
- Unlike other creative roles, this position focuses specifically on the golf category within the sports industry
- This role requires a strong understanding of both trade and brand marketing, as well as experience in video production
- Career progression in this role may lead to opportunities in sports marketing, brand management, or other creative fields within the company
ASSUMPTION: While this role is unique in its focus on the golf category, it shares many similarities with other creative and marketing positions within the sports industry.
📝 Sample Projects
- Creating marketing materials for a major golf tournament, including catalogues, promotional materials, and digital assets
- Developing a content calendar and product roadmap for a new golf equipment launch, including video content and social media assets
- Managing the production and delivery of marketing assets for a golf-focused brand campaign, including collaboration with external partners
ASSUMPTION: These sample projects illustrate the diverse and dynamic nature of the Golf Creative role, which requires strong project management and communication skills.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow and project management process for marketing assets within the Golf Creative team?
- How does the Golf Creative team collaborate with other internal teams, such as sports marketing and eCom?
- What opportunities are there for professional growth and development within the Golf Creative role and the broader marketing department?
- How does PUMA Group support work-life balance for employees, particularly when working on projects with tight deadlines or around key milestones?
- Can you provide examples of successful Golf Creative campaigns or projects, and what made them successful?
ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into the work environment and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the online application portal
- Prepare a strong portfolio showcasing your graphic design and video production skills, highlighting any work related to sports, golf, or lifestyle
- Tailor your resume and cover letter to emphasize your relevant experience and skills for the Golf Creative role
- If requested, be prepared to present your portfolio and discuss your creative process during the interview
- Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
