- Creating engaging visual content across digital and print platforms
- Collaborating with the marketing team to conceptualize and execute visual campaigns
- Maintaining brand consistency and elevating Ansira's brand aesthetic
- Staying updated on design trends and tools to continually improve visual content quality
*ASSUMPTION: This role requires a strong portfolio demonstrating a solid understanding of layout, color theory, typography, and branding.*
📋 Key Responsibilities
✅ Design Compelling Visual Content: Create thoughtful, engaging, and impactful designs that align with Ansira's overall brand aesthetic and marketing goals.
✅ Develop Marketing Assets: Develop corporate marketing assets for a wide range of projects, both digital and print, including advertising campaign collateral, email designs, web page designs, social media graphics, PowerPoint presentations, sell sheets, event print materials, and more.
✅ Collaborate with Marketing Team: Work closely with the marketing team to conceptualize and execute visual campaigns aligned with brand guidelines.
✅ Update Website Visuals: Assist in updating website visuals and landing page design.
✅ Maintain Brand Consistency: Ensure brand consistency across all visuals and platforms.
✅ Meet Deadlines and Maintain High Quality: Consistently deliver high-quality work while meeting project deadlines and maintaining attention to detail.
*ASSUMPTION: This role may require occasional overtime to meet project deadlines.*
🎯 Required Qualifications
Education:
- Bachelor’s degree in Graphic Design, Visual Communication, or a related field.
Experience:
- 3-5 years of professional graphic design experience, preferably in the B2B SaaS environment.
Required Skills:
- Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator)
- Proficiency in Microsoft Office (PowerPoint, Word)
- Strong portfolio demonstrating understanding of layout, color theory, typography, and branding
- Excellent communication and time management skills
- Strong organizational and time management skills with the ability to manage multiple projects simultaneously
*ASSUMPTION: Candidates with experience in B2B SaaS marketing will have a strong understanding of the industry and its specific design needs.*
💰 Compensation & Benefits
Salary Range: The salary range for this position is COP 3,500,000 - COP 5,000,000 per year (USD 1,000 - USD 1,400 per month), depending on experience and qualifications. This estimate is based on industry standards for graphic designers with 3-5 years of experience in Colombia.
Benefits:
- Health insurance
- Retirement plan
- Paid time off
Working Hours: This role requires a full-time commitment, with standard working hours Monday through Friday, 8:00 AM to 5:00 PM COT. However, flexibility may be available for the right candidate.
*ASSUMPTION: Ansira offers competitive benefits and salary packages for the industry.*
📌 Applicant Insights
🔍 Company Context
- Industry: Ansira operates in the marketing technology and services industry, focusing on guiding companies to connect with their customers and foster brand loyalty through integrated digital and physical experiences.
- Company Size: Ansira is a mid-sized company with 1,001-5,000 employees, providing a collaborative and dynamic work environment.
- Founded: Ansira was founded in 1919 and has since grown into a leading global marketing technology and services company.
- Company Description: Ansira is a leading independent, global marketing technology and services company that guides companies operating in distributed ecosystems to connect with their customers, fostering unwavering brand loyalty by seamlessly integrating digital and physical experiences from the enterprise to the hyper-local level. Ansira's innovative blend of human expertise and cutting-edge technology solutions solves the challenges faced by global marketers today and drives demand for their businesses.
- Company Specialties: Ansira specializes in data services, trade promotion and co-op, marketing intelligence and analytics, local and retail marketing, CRM and loyalty, strategy, digital marketing services, marketing development funding, database management, marketing automation, marketing technology, local marketing, experience management, experiential, proprietary technology, services, channel partner marketing, and advertising.
📊 Role Analysis
- Career Level: This role is an intermediate-level position, requiring 3-5 years of professional graphic design experience.
- Reporting Structure: The Graphic Designer will report directly to the Marketing Manager.
- Work Arrangement: This role is remote, with a requirement to be based in Colombia. Occasional on-site meetings may be required.
- Growth Opportunities: Ansira offers opportunities for professional growth and development, including mentorship programs, training, and career advancement within the marketing department.
*ASSUMPTION: Ansira's remote work arrangement allows for a better work-life balance and the opportunity to work with a diverse, global team.*
🌍 Location & Work Environment
- Office Type: Remote work environment with occasional on-site meetings.
- Office Location(s): While this role is remote, Ansira has offices in St. Louis, MO; Dallas, TX; Chicago, IL; Irvine, CA; Atlanta, GA; Troy, MI; Seattle, WA; and London, UK.
- Geographic Context: Colombia offers a vibrant culture, diverse landscapes, and a growing tech industry. Remote workers in Colombia enjoy a lower cost of living compared to many other countries in North America and Europe.
- Work Schedule: The standard work schedule is Monday through Friday, 8:00 AM to 5:00 PM COT, with flexibility available for the right candidate.
*ASSUMPTION: Remote workers in Colombia may experience time zone differences when collaborating with team members in other countries.*
💼 Interview & Application Insights
- Typical Process: The interview process for this role will likely include an initial phone or video screen, followed by a portfolio review, and a final interview with the Marketing Manager and/or other team members.
- Key Assessment Areas: Candidates should expect to be assessed on their design skills, creativity, understanding of brand guidelines, communication skills, and problem-solving abilities.
- Application Tips:
- Tailor your resume and portfolio to highlight your relevant graphic design experience and skills.
- Include examples of your work that demonstrate your understanding of layout, color theory, typography, and branding.
- Prepare questions about Ansira's brand guidelines, marketing campaigns, and company culture to ask during the interview.
*ASSUMPTION: Ansira values candidates who can demonstrate their ability to create engaging visual content that aligns with the company's brand aesthetic and marketing goals.*
*ASSUMPTION: Familiarity with these tools and technologies will be beneficial for success in this role.*
👔 Cultural Fit Considerations
- Company Values: Ansira values innovation, collaboration, and a commitment to helping clients succeed. Candidates should be able to demonstrate how their skills and experience align with these values.
- Work Style: Ansira seeks candidates who are creative, detail-oriented, and able to work independently and collaboratively. Strong communication and time management skills are essential for success in this role.
- Self-Assessment Questions:
- How do your design skills and experience align with Ansira's brand aesthetic and marketing goals?
- Are you comfortable working remotely and collaborating with a global team?
- Can you manage multiple projects simultaneously and meet deadlines?
*ASSUMPTION: Candidates who can demonstrate a strong cultural fit with Ansira's values and work style will be more likely to succeed in this role.*
⚠️ Potential Challenges
- Working remotely may present challenges in terms of communication and collaboration with team members in other time zones.
- Meeting project deadlines may require occasional overtime, depending on the workload and project timelines.
- The B2B SaaS industry may have specific design requirements that differ from other industries.
*ASSUMPTION: Candidates should be prepared to overcome these challenges and adapt to the unique requirements of this role and industry.*
📈 Similar Roles Comparison
- Role Differences: Compared to other graphic design roles, this position requires a strong understanding of marketing principles and the ability to create visual content that aligns with brand guidelines and marketing goals.
- Industry-Specific Context: The B2B SaaS industry has specific design requirements, such as creating visually appealing and informative content that resonates with a professional audience.
- Career Path Comparison: This role offers opportunities for professional growth and development within the marketing department, including potential advancement to a Senior Graphic Designer or Art Director role.
*ASSUMPTION: Candidates should research the B2B SaaS industry and Ansira's brand guidelines to better understand the specific design requirements for this role.*
📝 Sample Projects
- Designing advertising campaign collateral for a new product launch
- Creating email designs for a marketing campaign targeting small business owners
- Developing social media graphics for a company event or webinar
- Updating website visuals to reflect a rebranding effort
- Designing PowerPoint presentations for client pitches or internal meetings
*ASSUMPTION: Candidates should include examples of their work that demonstrate their ability to create engaging visual content for various marketing channels and platforms.*
❓ Key Questions to Ask During Interview
- Can you describe the brand guidelines for Ansira and how they are applied across different marketing channels?
- How does the marketing team collaborate with other departments, such as sales and product, to create visually appealing and informative content?
- What are the most significant marketing campaigns Ansira has launched in the past year, and how did the graphic design team contribute to their success?
- How does Ansira support the professional development and growth of its graphic design team members?
- What is the typical workflow for a graphic designer at Ansira, and how are projects prioritized and managed?
*ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and their understanding of the company and industry.*
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://ansira.wd1.myworkdayjobs.com/Ansira_Careers/job/Remote---Colombia/Graphic-Designer--Corporate-Marketing_R606).
- Tailor your resume and portfolio to highlight your relevant graphic design experience and skills, with a focus on your understanding of layout, color theory, typography, and branding.
- Prepare a cover letter that explains your interest in this role and your qualifications for success.
- If applicable, prepare examples of your work that demonstrate your ability to create engaging visual content for various marketing channels and platforms.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
