Graphic Designer I for Marketing

**📌 Core Information** 🔹 **Job Title:** Graphic Designer I for Marketing 🔹 **Company:** Liberty University 🔹 **Location:** Remote (with occasional on-site requirements) 🔹 **Job Type:** Full-Time 🔹 **Category:** Marketing & Creative 🔹 **Date Posted:** April 23, 2025 🔹 **Experience Level:** Entry-Level (0-2 years) 🔹 **Remote Status:** Remote (with occasional on-site requirements) **🚀 Job Overview** Key aspects of this role include: - Collaborating with internal departments to create visual materials for various marketing channels. - Managing multiple projects under tight deadlines while maintaining high-quality standards. - Staying up-to-date with industry trends and incorporating them into designs. - Ensuring brand consistency across all marketing materials. **ASSUMPTION:** This role requires a strong balance between creativity and organization, as well as the ability to work independently and in a team setting. **📋 Key Responsibilities** ✅ **Design & Creation:** - Develop graphic art and visual materials for print and digital marketing channels. - Maintain brand identity guidelines and ensure consistent visual language across all materials. ✅ **Collaboration:** - Work closely with promotional writers, project coordinators, and marketing managers to integrate branding and marketing goals. - Liaise with internal print shops and promotional vendors for printing and production of materials. ✅ **Project Management:** - Prioritize projects, manage deadlines, and ensure timely completion of assignments. - Occasionally complete projects for other designers when needed. ✅ **Technical Skills:** - Proficiency in Adobe Creative Suite and other relevant design software. - Familiarity with printing specifications, paper selection, and various finishes. **ASSUMPTION:** This role requires a strong attention to detail and the ability to work well under pressure in a fast-paced environment. **🎯 Required Qualifications** **Education:** - Bachelor's degree in Graphic Design, Art, Communications, or a related field. **Experience:** - 1-2 years of experience in graphic design, preferably in a marketing or similar environment. **Required Skills:** - Proficiency in Adobe Creative Suite. - Strong typography, color theory, and design principles knowledge. - Excellent communication skills, both verbal and written. - Ability to reason, analyze information, and solve problems of routine and complex nature. - Detail-oriented with strong organizational skills and the ability to manage multiple projects. - Ability to work independently and collaboratively in a team setting. **Preferred Skills:** - Experience with printing specifications and finishes. - Familiarity with digital advertising and marketing trends. - Knowledge of Christian values and ethical behavior in a higher education context. **ASSUMPTION:** While not explicitly stated, having experience in higher education or a Christian-affiliated organization may be beneficial but is not required. **💰 Compensation & Benefits** **Salary Range:** $40,000 - $55,000 per year (based on industry standards for entry-level graphic designers in the United States) **Benefits:** - Comprehensive benefits package (details not specified) - Opportunity to work remotely with occasional on-site requirements **Working Hours:** Full-time (40 hours per week) with flexible hours and the ability to work remotely. **ASSUMPTION:** The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications. **📌 Applicant Insights** **🔍 Company Context** **Industry:** Higher Education, specifically focused on Christian education and online learning. **Company Size:** 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration. **Founded:** Liberty University was founded in 1971 and has since grown to become one of the largest Christian universities in the world. **Company Description:** - Liberty University provides a world-class education with a solid Christian foundation, equipping men and women with values, knowledge, and skills essential for success in every aspect of life. - With over 500 degrees and certificates, Liberty offers programs in various fields, all taught from a Christian worldview by professors who regard teaching as their calling. **Company Specialties:** - Online Learning - Higher Education - Christian Education - Corporate Partnerships - Biblically based Curriculum - Innovative Curriculum **Company Website:** Liberty University **ASSUMPTION:** Liberty University's commitment to Christian values and ethical behavior is integral to their hiring process and employee culture. **📊 Role Analysis** **Career Level:** Entry-level, with opportunities for growth and development within the marketing department and the university. **Reporting Structure:** This role reports directly to the Marketing Manager and works closely with promotional writers, project coordinators, and other internal departments. **Work Arrangement:** Remote work with occasional on-site requirements, providing flexibility and a balance between independent work and team collaboration. **Growth Opportunities:** - Expanding design skills and knowledge through industry trends and on-the-job training. - Advancing to a more senior role within the marketing department or other university departments. - Gaining experience in higher education and Christian-affiliated organizations. **ASSUMPTION:** This role offers opportunities for professional growth and development within the marketing department and the university as a whole. **🌍 Location & Work Environment** **Office Type:** Remote work with occasional on-site requirements at the Lynchburg, Virginia campus. **Office Location(s):** Lynchburg, Virginia **Geographic Context:** - Lynchburg, Virginia, is located in the central part of the state, offering a mix of urban and rural environments. - The area provides a lower cost of living compared to larger metropolitan areas, with a variety of cultural and recreational activities. **Work Schedule:** Full-time (40 hours per week) with flexible hours and the ability to work remotely. **ASSUMPTION:** While the role is primarily remote, occasional on-site requirements may necessitate travel to the Lynchburg, Virginia campus. **💼 Interview & Application Insights** **Typical Process:** 1. Online application submission. 2. Phone or video screening with the Marketing Manager. 3. In-depth design challenge or portfolio review. 4. Final interview with the Marketing Manager and other team members. **Key Assessment Areas:** - Design skills and portfolio quality. - Problem-solving abilities and attention to detail. - Communication and collaboration skills. - Understanding of brand identity guidelines and marketing principles. **Application Tips:** - Tailor your resume and portfolio to highlight relevant skills and experiences for this role. - Prepare a design challenge or portfolio that demonstrates your ability to create visually appealing and on-brand marketing materials. - Research Liberty University's mission, values, and commitment to Christian education to show your alignment with their culture. **ATS Keywords:** Graphic Design, Adobe Creative Suite, Typography, Color Theory, Design Principles, Problem Solving, Attention to Detail, Team Collaboration, Communication, Project Management, Printing Specifications, Digital Advertising, Brand Identity, Ethical Behavior, Time Management, Creativity **ASSUMPTION:** Liberty University uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume and cover letter can help your application stand out. **🛠️ Tools & Technologies** - Adobe Creative Suite (Photoshop, Illustrator, InDesign) - Microsoft Office Suite (Word, Excel, PowerPoint) - Project management tools (e.g., Asana, Trello, or similar) - Print shop and promotional vendor software (e.g., online portals, file submission platforms) **ASSUMPTION:** Proficiency in Adobe Creative Suite is essential for this role, and experience with other relevant tools and technologies is a plus. **👔 Cultural Fit Considerations** **Company Values:** - Christian values and ethical behavior - Integrity and accountability - Collaboration and teamwork - Innovation and continuous learning - Student-focused and mission-driven **Work Style:** - Creative and innovative, with a strong attention to detail - Ability to work independently and in a team setting - Strong communication and collaboration skills - Adaptability and flexibility in a fast-paced environment **Self-Assessment Questions:** - How do you incorporate Christian values into your design work and professional life? - Describe a time when you had to manage multiple projects under tight deadlines. How did you prioritize and ensure high-quality results? - How do you stay up-to-date with industry trends and incorporate them into your designs? **ASSUMPTION:** Liberty University places a strong emphasis on cultural fit and alignment with their Christian values and mission. **⚠️ Potential Challenges** - Occasional on-site requirements may necessitate travel to the Lynchburg, Virginia campus. - Balancing multiple projects under tight deadlines while maintaining high-quality standards. - Ensuring brand consistency across various marketing channels and materials. - Adapting to a fast-paced work environment with changing priorities and deadlines. **ASSUMPTION:** While this role offers many opportunities for growth and development, it also presents unique challenges that candidates should be prepared to address. **📈 Similar Roles Comparison** - **Graphic Designer I (In-house):** This role is similar to an in-house graphic designer position, with the primary difference being the focus on marketing materials and the occasional on-site requirement. - **Freelance Graphic Designer:** While both roles require strong design skills, the freelance role may offer more flexibility in work hours and project selection, but less job security and benefits. - **Junior Art Director:** This role may offer more responsibility and decision-making authority, but it also requires more experience and a broader skill set. **ASSUMPTION:** This role is well-suited for entry-level graphic designers looking to gain experience in a marketing environment with opportunities for growth and development. **📝 Sample Projects** - Designing a marketing campaign for an upcoming university event, including print and digital materials. - Creating visually appealing and on-brand social media graphics to promote university programs and initiatives. - Developing a style guide for a new university department, ensuring consistent branding across all marketing materials. - Collaborating with internal departments to create promotional materials for recruitment and retention efforts. **ASSUMPTION:** These sample projects demonstrate the variety of design tasks and responsibilities required for this role. **❓ Key Questions to Ask During Interview** - Can you describe the typical workload and project pipeline for this role? - How does this role collaborate with other marketing and university departments? - What opportunities are there for professional growth and development within the marketing department and the university as a whole? - How does Liberty University support work-life balance for remote employees? - What is the expected timeline for on-site requirements, and how are they communicated to employees? **ASSUMPTION:** Asking thoughtful and relevant questions during the interview process demonstrates your interest in the role and commitment to success. **📌 Next Steps for Applicants** To apply for this position: 1. Submit your application through this link. 2. Tailor your resume and portfolio to highlight relevant skills and experiences for this role. 3. Prepare a design challenge or portfolio that demonstrates your ability to create visually appealing and on-brand marketing materials. 4. Research Liberty University's mission, values, and commitment to Christian education to show your alignment with their culture. 5. Follow up with the hiring manager one week after submitting your application to express your interest in the role. ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.