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Greater China Marketing Manager - Electronics

Momentive
Full-time
On-site
Shanghai, Shanghai, China
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Greater China Marketing Manager - Electronics

πŸ”Ή Company: Momentive

πŸ”Ή Location: Shanghai, Shanghai, China

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 15, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing market strategies for the Electronics Materials Segment in Greater China
  • Leading a team of Application Development Engineers to create standard data packages, product roadmaps, and sales tools
  • Collaborating with cross-functional teams to ensure alignment and drive growth
  • Extensive travel to customers, distributors, and equipment manufacturers

ASSUMPTION: This role requires a high level of strategic thinking, project management, and cross-functional collaboration to succeed.

πŸ“‹ Key Responsibilities

βœ… Lead the development and management of short-term and long-term growth strategies for the Greater China portfolio in all Electronics market segments

βœ… Lead NPI portfolio management, project prioritization, and serve as the gatekeeper

βœ… Lead short & long-term growth strategies development and execution in conjunction with different functions and global segment leaders

βœ… Lead ADE team to develop standard data packages, product roadmaps, and sales tools for new product launches and relevant global products

βœ… Responsible for Segment marcom work, digital marketing tool development, and supporting commercial leaders to proactively identify and solve business problems

βœ… Extensive travel to customers, distributors, and equipment manufacturers required

ASSUMPTION: This role involves a high degree of travel and requires strong project management skills to balance multiple priorities.

🎯 Required Qualifications

Education: B.S. Degree in Chemistry, Chemical Engineering, or related field. MBA preferred.

Experience: Over 5 years of marketing experience in an Electronic or Electronic Materials organization

Required Skills:

  • Strong cross-functional management skills
  • Self-directed and opinionated manager who can make difficult decisions quickly
  • Strong project management and multi-task handling skills
  • Problem solver who can understand details without micro-managing results
  • Demonstrated results and credibility in driving growth through new markets and emerging technologies
  • Good knowledge of MS Office (PowerPoint, Word, Excel), familiar with SAP
  • Fluent in Chinese and English, verbal and written

Preferred Skills:

  • Experience in the Electronics or Electronic Materials industry
  • Knowledge of the Greater China market

ASSUMPTION: Experience in the Electronics or Electronic Materials industry and knowledge of the Greater China market would be beneficial but not strictly required.

πŸ’° Compensation & Benefits

Salary Range: Based on industry standards for a Marketing Manager role with 5-10 years of experience in the Greater China region, the estimated salary range is CNY 350,000 - 550,000 per year.

Benefits:

  • Competitive total rewards and development programs
  • Inclusive culture fostering a strong sense of belonging
  • Diverse career opportunities

Working Hours: Full-time, typically 40 hours per week. May require additional hours due to travel and project demands.

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Momentive is a premier global advanced materials company with a cutting-edge focus on silicones and specialty products. They deliver solutions designed to help propel their customer’s products forward, with a profound impact on various industries, including agriculture, automotive, aerospace, electronics, energy, healthcare, personal care, consumer products, building and construction, and more.

Company Size: Momentive has 5,001-10,000 employees globally, providing a large and diverse work environment.

Founded: The founding date is not specified in the provided data.

Company Description:

  • Momentive creates solutions that have a significant impact on all aspects of life, from living rooms to outer space
  • Their vast product portfolio includes advanced silicones and specialty solutions that play an essential role in driving performance across multiple industries
  • Momentive believes in a diverse workforce that empowers their people, strengthens their business, and contributes to a sustainable world

Company Specialties:

  • Chemicals
  • Silicones
  • Sealants
  • and Adhesives

Company Website: www.momentive.com

ASSUMPTION: Momentive's focus on innovation and sustainability makes it an attractive employer for candidates seeking to make a meaningful impact in the materials industry.

πŸ“Š Role Analysis

Career Level: This role is at the senior management level, requiring a high degree of strategic thinking and leadership.

Reporting Structure: The Greater China Marketing Manager will report directly to the Global Marketing Director of the Electronics Materials Business.

Work Arrangement: This is an on-site role with extensive travel required to customers, distributors, and equipment manufacturers.

Growth Opportunities:

  • Potential to expand the role's responsibilities based on performance and market growth
  • Opportunities to work on global projects and collaborate with international teams
  • Momentive's large employee base provides ample opportunities for internal mobility

ASSUMPTION: Successful candidates in this role may have opportunities to grow within the company, both in terms of responsibility and geographic scope.

🌍 Location & Work Environment

Office Type: Momentive's Shanghai office is a modern, collaborative workspace designed to foster innovation and teamwork.

Office Location(s): No. 227 Li Bing Road, Zhang Jiang Hi-Tech Park, Pudong, Shanghai, CN

Geographic Context:

  • Shanghai is a major commercial hub and the most populous city in China, offering a vibrant and dynamic work environment
  • The city is known for its rich history, diverse culture, and modern infrastructure
  • Shanghai is a global financial hub and a major center for trade, finance, and shipping

Work Schedule: Full-time, typically 40 hours per week. May require additional hours due to travel and project demands.

ASSUMPTION: Working in Shanghai provides candidates with the opportunity to live and work in one of the most dynamic and fastest-growing cities in the world.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • In-depth interviews with the hiring manager and relevant team members
  • Final round interviews, potentially including a case study or presentation

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Cross-functional collaboration and leadership abilities
  • Project management and time management skills
  • Language proficiency in Chinese and English

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and leadership abilities
  • Research Momentive's company culture and values to demonstrate your fit with the organization

ATS Keywords: Greater China, Marketing Manager, Electronics, Strategic Planning, Portfolio Management, Product Roadmaps, Sales Tools, Cross-Functional Collaboration, Global Markets, Fluency in Chinese, Fluency in English

ASSUMPTION: Applicants should focus on demonstrating their strategic thinking, leadership, and cross-functional collaboration skills throughout the interview process.

πŸ› οΈ Tools & Technologies

  • MS Office Suite (PowerPoint, Word, Excel)
  • SAP
  • Project management tools (e.g., Asana, Trello, JIRA)
  • Marketing automation and analytics tools (e.g., Marketo, Google Analytics)

ASSUMPTION: Familiarity with these tools is not strictly required but would be beneficial for candidates applying for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation: Momentive fosters a culture of continuous improvement and encourages employees to think creatively and challenge the status quo
  • Collaboration: Momentive values teamwork and cross-functional collaboration to drive success
  • Sustainability: Momentive is committed to creating a more sustainable future through its products and operations

Work Style:

  • Momentive encourages a fast-paced, dynamic work environment that requires strong project management and time management skills
  • The company values a results-driven, data-informed approach to decision-making
  • Momentive promotes a culture of open communication and transparency

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment that requires strong project management and time management skills?
  • Are you comfortable working in a cross-functional team and collaborating with various departments to drive growth?
  • Do you share Momentive's commitment to innovation, collaboration, and sustainability?

ASSUMPTION: Candidates who align with Momentive's values and work style will be more likely to succeed and find fulfillment in this role.

⚠️ Potential Challenges

  • Extensive travel requirements may pose challenges for candidates with personal or family commitments
  • The fast-paced work environment may be demanding and require strong time management skills
  • Candidates may face competition from local and international applicants with relevant experience
  • Language barriers or cultural differences may present challenges in working with local teams or customers

ASSUMPTION: Successful candidates will need to effectively manage their time, prioritize tasks, and adapt to the unique challenges of working in the Greater China market.

πŸ“ˆ Similar Roles Comparison

  • Greater China Marketing Manager roles in other Electronics or Chemical companies may have different market focus, product portfolios, or team structures
  • Momentive's focus on innovation, sustainability, and collaboration sets it apart from other employers in the industry
  • Career progression in this role may involve expanding responsibilities, taking on global projects, or moving into leadership positions

ASSUMPTION: Applicants should research similar roles in the industry to understand the unique aspects of this opportunity at Momentive.

πŸ“ Sample Projects

  • Developing a comprehensive market strategy for the Greater China Electronics Materials Segment, including portfolio management, product roadmaps, and sales tools
  • Collaborating with cross-functional teams to launch a new product line in the Greater China market
  • Conducting market research and analysis to identify growth opportunities and trends in the Greater China Electronics industry

ASSUMPTION: These sample projects illustrate the strategic, collaborative, and data-driven nature of the work required for this role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and reporting lines for this role?
  • How does this role collaborate with other departments and global teams to drive growth?
  • What are the key priorities for this role in the first 90 days?
  • How does Momentive support the professional development and growth of its employees?
  • What are the key challenges facing the Electronics Materials Segment in the Greater China market, and how can this role address them?

ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into the work environment and company culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and leadership abilities
  • Research Momentive's company culture and values to demonstrate your fit with the organization
  • Follow up with the hiring manager or HR department one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.