🔹 Job Title: Growth/Digital Marketing Manager
🔹 Company: YLD
🔹 Location: London, City of, United Kingdom
🔹 Job Type: On-site
🔹 Category: 🌐 Digital Marketing, 🚀 Growth Marketing
🔹 Date Posted: Tue Apr 01 2025 17:01:44 GMT+0000
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (On-site with some remote flexibility)
Key aspects of this role include:
ASSUMPTION: The role demands a strong understanding of both B2B marketing and the technical landscape in which YLD operates, leveraging digital marketing to bolster corporate growth.
✅ Create compelling content across digital platforms to engage target audiences.
✅ Optimize SEO and manage SEM campaigns to increase organic traffic and generate leads.
✅ Develop and execute social media campaigns to drive brand awareness and community engagement.
✅ Conduct market research and competitive analysis to inform marketing strategies.
✅ Track and analyze marketing performance metrics for ongoing optimization.
✅ Lead email marketing campaigns to nurture leads and support customer retention.
✅ Oversee website management for performance and user experience enhancements.
✅ Allocate and manage marketing budgets to ensure ROI.
✅ Utilize internal and external influencers to support sales and marketing efforts.
✅ Mentor and oversee a team of marketing professionals.
ASSUMPTION: The role involves end-to-end management of digital marketing initiatives, requiring skills in both strategy and execution.
Education: Not specified
Experience: Experienced in B2B marketing in the tech industry.
Required Skills:
Preferred Skills:
ASSUMPTION: A strong foundation in digital marketing principles is required, particularly within the tech sector, to execute the integrative marketing strategies necessary for YLD's growth.
Salary Range: £60,000 - £70,000
Benefits:
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The compensation package is competitive for London's tech industry, especially reflecting the importance of the role and its contribution to company growth.
Industry: IT Services and IT Consulting
Company Size: 153 employees at a scale that allows for meaningful cross-department collaboration while offering room for personal growth.
Founded: 2013
Company Description:
Company Specialties:
Company Website: https://yld.io
ASSUMPTION: YLD's reputation for early adoption of tech trends makes this role integral as it will support the company in maintaining its strategic market positioning.
Career Level: Mid to Senior level, requiring significant experience and a strategic mindset.
Reporting Structure: Likely reporting to senior marketing leaders or directly to the COO.
Work Arrangement: Hybrid work environment, promoting a balance between remote tasks and onsite collaboration.
Growth Opportunities:
ASSUMPTION: The opportunity for professional growth is significant, particularly for those adept at leveraging tech in business strategies.
Office Type: Modern, tech-forward offices in London and additional European cities.
Office Location(s): London, Lisbon, Porto
Geographic Context:
Work Schedule: Standard business hours with flexibility for travel or remote work.
ASSUMPTION: London serves as the main operational hub, facilitating dynamic collaboration and client interactions.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: B2B Marketing, Digital Marketing, SEO, SEM, Social Media, Email Marketing, Analytics
ASSUMPTION: The interview process is structured to assess both technical acumen and strategic capabilities, key for driving the company's growth marketing strategy.
ASSUMPTION: Proficiency in these tools is crucial as they form the backbone of YLD's digital marketing strategies, facilitating essential analytics and content management tasks.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Cultural fit is essential for thriving in a fast-paced, innovation-driven company like YLD where collaboration and strategic thinking are prized.
ASSUMPTION: Challenges are expected to arise due to the demanding nature of managing integrated marketing strategies in a growth-focused company.
ASSUMPTION: This role is unique in its strategic focus and potential impact on company growth, differentiating it from more operationally focused marketing roles.
ASSUMPTION: Projects are assumed to encompass both strategic planning and hands-on execution, allowing a holistic approach to digital marketing within YLD.
ASSUMPTION: These questions will help the applicant gauge not only the role's expectations but also the company's commitment to innovation and employee growth.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.