π Core Information
- Job Title: Growth Enablement Specialist
- Company: MyEyeDr.
- Location: Raleigh, NC
- Job Type: Full Time Associate
- Date Posted: April 21, 2025
π Job Overview
Key aspects of this role include:
- Supporting Practice Development leaders in identifying new business opportunities and enhancing operational efficiency.
- Conducting market research and assisting in strategy development.
- Facilitating communication between teams and providing ongoing support.
- Leveraging analytics platforms to support territory development strategies in specific geographic regions.
- Maintaining and updating prospective and current doctor information within the database.
*ASSUMPTION:* This role requires a strong understanding of business development strategies and a proactive approach to identifying new opportunities.
π Key Responsibilities
- Conduct research to identify new markets and acquisition opportunities, providing informed recommendations on potential business ventures.
- Assist Practice Development Directors in showcasing the impact of their enablement efforts to key stakeholders, building trust and securing buy-in.
- Enhance efficiency by logging, analyzing, and reviewing all new opportunities within the database.
- Facilitate communication regarding transactions between Operations and Professional Services teams.
- Assist Practice Development Directors in scheduling meetings with prospective doctors.
- Contribute to the creation of presentations for each potential deal.
- Provide ongoing support, training, and analysis related to the CRM system, serving as the superuser for the Practice Development team.
- Leverage analytics platforms to support territory development strategies in specific geographic regions.
- Maintain and update prospective and current doctor information within the database.
- Develop email campaigns and marketing materials to assist Practice Development Directors in their efforts.
- Collaborate with FP&A (Financial Planning & Analysis) and Practice Development Directors in the budgeting process for new acquisitions.
- Offer post-deal support in the integration process, as needed.
- Perform additional duties as required to support a high growth organization.
*ASSUMPTION:* This role requires strong organizational skills and the ability to manage multiple tasks and prioritize projects effectively.
π― Required Qualifications
Education:
- Bachelorβs degree in business, marketing, or a related field or equivalent work experience.
Experience:
- 2+ years' experience in business development (acquisition, mergers, sales, strategic accounts).
Required Skills:
- Advanced proficiency in Microsoft Office Suite (e.g., Access, Word, Excel, Outlook, PowerPoint).
- Familiarity with SiteIntel and Google tools.
- Proficient in HubSpot or other CRM platforms.
Preferred Skills:
- Proactive and driven, with a strong desire to contribute and make an impact.
- Skilled at identifying areas for improvement and optimizing existing processes for greater efficiency.
- Strong problem-solving abilities with the capacity to offer practical solutions.
- Strong communicator and highly organized, with a proven ability to manage multiple tasks and prioritize projects effectively.
- Capable of handling complex administrative tasks independently with minimal supervision.
*ASSUMPTION:* Candidates should have a strong background in business development and a proven track record of driving growth and efficiency in a fast-paced environment.
π° Compensation & Benefits
Salary Range: $60,000 - $80,000 per year (based on industry standards for the role, experience level, and location)
Benefits:
- Medical Coverage
- Dental Coverage
- Tax-Free Savings Plans
- Life Insurance
- Vision Coverage
- Associate Discounts
- 401(k) with competitive company match
- PTO
- Paid Holidays
*ASSUMPTION:* The salary range is an estimate based on industry standards for similar roles, experience levels, and locations. The actual salary may vary based on the candidate's qualifications and the company's internal compensation structure.
Working Hours: Full-time (40 hours per week)
π Applicant Insights
π Company Context
Industry: Healthcare
Company Size: 5,001-10,000 employees
Founded: 2001
Company Description: MyEyeDr. empowers our patients to live their best lives by providing comprehensive eye care and an expansive selection of eye wear solutions. Our trusted community of doctors and team members make personalized vision healthcare accessible for everyone. Together, we are committed to giving the gift of great vision, helping our patients see and do more.
Company Specialties:
- Optometry
- Eyeglasses
- Frames
- Corrective Lenses
- Eye Exams
- Contact Lenses
- Sunglasses
- Video-Assisted Eye Health Exam (VEH)
Company Website:
MyEyeDr.com
*ASSUMPTION:* MyEyeDr. is a well-established healthcare company with a strong focus on providing accessible and personalized vision care to its patients.
π Role Analysis
Career Level: Mid-career
Reporting Structure: Reports directly to the Sr. Director of Practice Development
Work Arrangement: Hybrid (remote work with occasional office presence in Raleigh, NC or Vienna, VA)
Growth Opportunities:
- Career Development and Training Opportunities
- Participate in a comprehensive benefits package including medical and dental coverage, tax-free savings plans, life insurance, and more
- Participate in our Vision coverage and associate discounts on our products
- Participate in our 401(k) with competitive company match
- Accrue PTO and paid holidays from day one
*ASSUMPTION:* This role offers significant opportunities for career growth and professional development within a supportive and inclusive work environment.
π Location & Work Environment
Office Type: Hybrid (remote work with occasional office presence)
Office Location(s):
- 8614 Westwood Center Dr, 9th Floor, Vienna, Virginia 22182, US
- Raleigh, NC (address not specified)
Geographic Context:
- Raleigh, NC: A mid-sized city in North Carolina with a growing tech industry and a cost of living slightly above the national average.
- Vienna, VA: A suburban area of Washington, D.C., with a high cost of living and a diverse population.
Work Schedule: Flexible, with a focus on results and productivity
*ASSUMPTION:* The hybrid work arrangement allows for a flexible balance between remote work and office presence, catering to employees' preferences and needs.
πΌ Interview & Application Insights
Typical Process:
1. Online application submission
2. Phone or video screening
3. In-person or virtual interview with the hiring manager
4. Final interview with key stakeholders
5. Background check and offer extension
Key Assessment Areas:
- Problem-solving skills and ability to provide practical solutions
- Communication and organizational skills
- Cultural fit and alignment with MyEyeDr.'s values and mission
- Technical proficiency in relevant tools and platforms
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role.
- Prepare for behavioral interview questions that focus on your problem-solving abilities, communication skills, and cultural fit.
- Research MyEyeDr. and the healthcare industry to demonstrate your understanding and enthusiasm for the role.
ATS Keywords: Business Development, Research, Analysis, CRM Proficiency, Microsoft Office, Problem Solving, Communication, Organization, Project Management, Email Campaigns, Marketing Materials, Collaboration, Training, Data Management, Presentation Skills, Stakeholder Engagement
*ASSUMPTION:* Applicants should focus on demonstrating their relevant skills and experiences throughout the application and interview process to increase their chances of success.
π οΈ Tools & Technologies
- Microsoft Office Suite (Access, Word, Excel, Outlook, PowerPoint)
- HubSpot or other CRM platforms
- SiteIntel
- Google tools
- Analytics platforms (e.g., Tableau, Power BI)
*ASSUMPTION:* Proficiency in these tools and technologies is essential for success in this role, as they are integral to the day-to-day responsibilities and required tasks.
π Cultural Fit Considerations
Company Values:
- Patient-centered care
- Quality and excellence
- Integrity and accountability
- Collaboration and teamwork
- Continuous learning and improvement
Work Style:
- Results-driven and focused on delivering exceptional patient care
- Collaborative and supportive team environment
- Strong emphasis on personal and professional growth
- Flexible and adaptable to change and growth
Self-Assessment Questions:
1. How do you ensure that your work aligns with MyEyeDr.'s patient-centered care value?
2. Describe a time when you had to adapt to a significant change or challenge in a previous role. How did you approach it, and what was the outcome?
3. How do you prioritize your workload to ensure that you are meeting deadlines and maintaining high-quality work?
*ASSUMPTION:* Applicants should carefully consider their alignment with MyEyeDr.'s values and work style, and be prepared to provide specific examples of their fit during the interview process.
β οΈ Potential Challenges
1. Managing multiple tasks and prioritizing projects effectively in a fast-paced, dynamic work environment.
2. Balancing remote work and office presence while maintaining productivity and collaboration with team members.
3. Adapting to changes in the healthcare industry and MyEyeDr.'s growth strategies.
4. Building and maintaining strong relationships with key stakeholders, both internally and externally.
*ASSUMPTION:* Applicants should be prepared to address these potential challenges and demonstrate their ability to thrive in a dynamic and evolving work environment.
π Similar Roles Comparison
1. Growth Enablement Specialist vs. Business Development Representative:
- The Growth Enablement Specialist role focuses more on strategy development, data analysis, and supporting Practice Development Directors, while the Business Development Representative role is more focused on direct sales and client acquisition.
- The Growth Enablement Specialist role requires a stronger background in business development strategies and data analysis, while the Business Development Representative role requires more experience in sales and client relationship management.
2. Industry-specific context:
- The healthcare industry is highly regulated and competitive, with a strong focus on patient outcomes and quality care. Applicants should have a solid understanding of the healthcare industry and its trends to succeed in this role.
3. Career path comparison:
- The Growth Enablement Specialist role can serve as a stepping stone to more senior roles in business development, strategy, or operations within the healthcare industry. Alternatively, it can lead to a career in consulting or entrepreneurship, focusing on healthcare growth strategies and operational efficiency.
*ASSUMPTION:* Applicants should carefully consider the unique aspects of this role and how it aligns with their career goals and industry interests.
π Sample Projects
1. Conducting a comprehensive market analysis to identify new business opportunities and potential acquisition targets.
2. Developing a strategic growth plan for a specific geographic region, leveraging analytics platforms and local market insights.
3. Creating a detailed presentation to pitch a new business opportunity to key stakeholders, highlighting the potential benefits and risks.
*ASSUMPTION:* Applicants should be prepared to discuss their experience with similar projects and how they can apply their skills to the specific responsibilities of this role.
π‘ Key Questions to Ask During Interview
1. What are the most significant challenges facing the Practice Development team in the next 12-24 months, and how can this role help address them?
2. How does MyEyeDr. support the professional development and growth of its employees?
3. What are the key priorities for the first 90 days in this role, and how can I contribute to them effectively?
4. How does MyEyeDr. foster a culture of collaboration and teamwork, and what opportunities are there for cross-functional collaboration in this role?
5. What are the most important qualities and skills for someone to succeed in this role, and how can I demonstrate that I possess them?
*ASSUMPTION:* Applicants should ask thoughtful and insightful questions that demonstrate their understanding of the role and their commitment to contributing to MyEyeDr.'s success.
π Next Steps for Applicants
To apply for this position:
1. Submit your application through this link:
2. Tailor your resume and cover letter to highlight relevant skills and experiences for this specific role.
3. Prepare for behavioral interview questions that focus on your problem-solving abilities, communication skills, and cultural fit.
4. Research MyEyeDr. and the healthcare industry to demonstrate your understanding and enthusiasm for the role.
5. Follow up with the hiring manager after your interview to express your interest in the position and reiterate your qualifications.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.