📌 Core Information
🔹 Job Title: Growth Engine Product Lead
🔹 Company: Careem
🔹 Location: Dubai, United Arab Emirates
🔹 Job Type: Full-time
🔹 Category: Software Development
🔹 Date Posted: April 21, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (4 days in office, 1 day remote, and 30 days remote work per year)
🚀 Job Overview
Key aspects of this role include:
- Leading the end-to-end productization of an AI-native Growth Engine
- Architecting and integrating real-time signals, predictive models, and reinforcement learning loops
- Collaborating with cross-functional teams to scale interventions across acquisition, engagement, and monetization loops
- Driving impact in the region while learning and growing within a purposeful organization
ASSUMPTION: This role requires a strong background in AI-powered growth systems and product leadership to drive success in a dynamic, cross-functional environment.
📋 Key Responsibilities
✅ Architect and lead the product development of the Next Best Action Engine, integrating real-time signals, predictive models, reinforcement learning loops, and LLM-based personalization layers
✅ Translate customer behavior insights into programmable customer journeys, stitched across product surfaces, CRM, and marketing automation platforms
✅ Define infrastructure and experience-level requirements to enable autonomous treatment orchestration, including fallback logic, response explainability, and agentic task flows
✅ Partner with ML/LLM teams to integrate hybrid AI stacks, combining scoring models, embedding-based retrieval, and agentic flows to drive personalized actions at scale
✅ Own the roadmap for end-to-end system integration into customer data platforms (CDPs), notification systems, experiment orchestration layers, and analytics observability pipelines
✅ Collaborate closely with marketing, engineering, data science, and ops to scale interventions across acquisition, engagement, and monetization loops
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication and leadership skills to drive success.
🎯 Required Qualifications
Education: Bachelor's degree in Computer Science, Engineering, or a related field (or equivalent experience)
Experience: 5+ years of product leadership experience, with a deep focus on AI-powered growth systems, personalization infrastructure, or lifecycle automation at scale
Required Skills:
- Proven experience leading the development of Next Best Action engines, personalization platforms, or autonomous lifecycle systems in B2C environments
- Strong working knowledge of LLMs, retrieval pipelines, memory architecture, and prompt engineering principles
- Proven experience integrating products with CDPs, mar-tech stacks (Braze, Iterable), real-time event buses, and segmentation frameworks
- Experience leading cross-functional pods comprising ML/LLM engineers, infra architects, and marketing operators
- Fluency in AI/ML workflows including propensity modeling, supervised learning, clustering, causal impact analysis, and LLM-agent design patterns
- Strong belief in productized intelligence—AI systems that can autonomously adapt and drive growth outcomes without manual tuning
Preferred Skills:
- Experience working in the Middle East or with diverse, multicultural teams
- Fluency in Arabic
ASSUMPTION: Given the role's focus on AI-powered growth systems and cross-functional collaboration, candidates with a strong background in product management, AI/ML, and marketing are likely to be successful.
💰 Compensation & Benefits
Salary Range: AED 45,000 - 70,000 per month (Estimated based on market research and company size)
Benefits:
- Healthcare benefits
- Fitness reimbursements for health activities
- Unlimited vacation days per year
- Remote work flexibility (30 days per year)
Working Hours: 40 hours per week, with flexible work arrangements (4 days in office, 1 day remote)
ASSUMPTION: The salary range is estimated based on market research and company size. Actual compensation may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Careem operates in the software development industry, focusing on transportation, technology, and logistics. The company is a regional leader in ride-hailing and delivery services, with a strong presence in the Middle East and North Africa.
Company Size: Careem has 1,001-5,000 employees, providing a large, diverse work environment with ample opportunities for growth and collaboration.
Founded: Careem was founded in 2012 and has since grown to operate in over 70 cities across 10 countries.
Company Description:
- Careem is building the Everything App for the greater Middle East, making it easier to move around, order food and groceries, manage payments, and more.
- The company is led by a powerful purpose to simplify and improve the lives of people and build an awesome organization that inspires.
- Careem has created earnings for over 2.5 million ride-hailing and delivery Captains, simplified the lives of over 50 million customers, and built a platform for the region’s best talent to thrive and for entrepreneurs to scale their businesses.
Company Specialties:
- Transportation
- Technology
- Logistics
Company Website: http://www.careem.com
ASSUMPTION: Careem's focus on technology and innovation makes it an attractive employer for candidates interested in driving impact in the region.
📊 Role Analysis
Career Level: This role is a senior-level position, requiring a high degree of expertise and experience in product management and AI/ML.
Reporting Structure: The Growth Engine Product Lead will likely report directly to the Chief Product Officer or a similar executive role, with cross-functional responsibilities across marketing, engineering, data science, and operations.
Work Arrangement: The role offers a hybrid work arrangement, with 4 days in the office and 1 day remote, along with the flexibility to work remotely from any country in the world for up to 30 days per year.
Growth Opportunities:
- Careem's large employee base and diverse range of products and services provide ample opportunities for career growth and development.
- The company's focus on innovation and technology creates an environment where employees can learn and grow continuously.
- Careem's regional presence and expansion plans offer opportunities for employees to take on new challenges and advance their careers.
ASSUMPTION: Given Careem's size and growth potential, candidates can expect a dynamic and challenging work environment with ample opportunities for career advancement.
🌍 Location & Work Environment
Office Type: Careem's Dubai office is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): Shatha Tower, Dubai Media City, Dubai, United Arab Emirates
Geographic Context:
- Dubai is a bustling, multicultural city with a thriving business ecosystem, offering ample opportunities for networking and professional growth.
- The United Arab Emirates has a stable political environment and a strong economy, providing a secure and supportive context for businesses to operate.
- The Middle East and North Africa region is experiencing significant growth and development, creating new opportunities for innovation and impact.
Work Schedule: The role follows a standard workweek, with flexible work arrangements as mentioned earlier.
ASSUMPTION: Careem's Dubai office provides a modern, collaborative work environment that supports productivity and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with the hiring manager
- Technical assessment or case study
- On-site or virtual interview with cross-functional stakeholders
- Final decision and offer
Key Assessment Areas:
- Technical expertise in AI/ML and product management
- Cross-functional collaboration and communication skills
- Problem-solving and analytical skills
- Alignment with Careem's mission and values
Application Tips:
- Highlight your experience with AI-powered growth systems and personalization infrastructure in your resume and cover letter.
- Tailor your application to demonstrate your understanding of Careem's business and the role's requirements.
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and ability to work in a cross-functional environment.
- Research Careem's company culture and values to ensure a strong fit.
ATS Keywords: AI-powered growth systems, personalization infrastructure, lifecycle automation, Next Best Action engines, B2C environments, LLMs, retrieval pipelines, memory architecture, prompt engineering, CDPs, mar-tech stacks, real-time event buses, segmentation frameworks, cross-functional collaboration, AI/ML workflows, productized intelligence
ASSUMPTION: Careem's application process is designed to assess candidates' technical skills and cultural fit, with a focus on cross-functional collaboration and problem-solving.
🛠️ Tools & Technologies
- AI/ML platforms (e.g., TensorFlow, PyTorch)
- LLM frameworks (e.g., Hugging Face, LangChain)
- Product management tools (e.g., JIRA, Asana)
- Customer data platforms (e.g., Segment, Tealium)
- Marketing automation platforms (e.g., Braze, Iterable)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on Careem's tech stack and the candidate's expertise.
👔 Cultural Fit Considerations
Company Values:
- Simplify and improve
- Build an awesome organization
- Focus on impact
Work Style:
- Collaborative and cross-functional
- Data-driven and analytical
- Innovative and entrepreneurial
Self-Assessment Questions:
- How do you align with Careem's mission to simplify and improve the lives of people?
- Describe a time when you had to collaborate with multiple teams to drive a successful outcome. What was your role, and what was the result?
- How do you approach continuous learning and growth in your career?
ASSUMPTION: Careem values candidates who are passionate about driving impact, working collaboratively, and embracing a data-driven, innovative approach to problem-solving.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment with frequent changes and priorities
- Balancing cross-functional responsibilities and stakeholder expectations
- Managing a high volume of data and complex AI/ML systems
- Adapting to a multicultural work environment with diverse perspectives and communication styles
ASSUMPTION: These challenges are inherent to a senior-level, cross-functional role in a fast-growing technology company like Careem.
📈 Similar Roles Comparison
- This role is unique to Careem, focusing on AI-powered growth systems and personalization infrastructure in the Middle East and North Africa region.
- Similar roles in other companies may focus on specific aspects of growth systems, such as acquisition, engagement, or monetization, rather than the end-to-end productization approach required for this role.
- Career paths for this role may include progression to Chief Product Officer or other senior leadership positions within Careem or similar organizations.
ASSUMPTION: Given Careem's unique focus on the Middle East and North Africa region, this role offers a distinct opportunity for candidates interested in driving impact in a dynamic, multicultural environment.
📝 Sample Projects
- Developing and integrating an AI-native Growth Engine for a new product launch in a target market
- Optimizing customer journeys and personalization strategies to improve customer lifetime value and retention
- Collaborating with data science and engineering teams to build and deploy predictive models and reinforcement learning loops for real-time customer segmentation and intervention
ASSUMPTION: These sample projects illustrate the cross-functional and data-driven nature of the Growth Engine Product Lead role at Careem.
❓ Key Questions to Ask During Interview
- How does this role fit into Careem's overall product strategy and roadmap?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Careem support the professional development and growth of its employees?
- What are the most significant challenges facing the Growth Engine team, and how can this role help address them?
- How does Careem approach collaboration and communication across its cross-functional teams?
ASSUMPTION: These questions demonstrate your interest in understanding the role's context, priorities, and career growth opportunities, as well as Careem's approach to collaboration and communication.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your experience with AI-powered growth systems, personalization infrastructure, and cross-functional collaboration
- Prepare for technical assessments and interviews by brushing up on your AI/ML and product management skills
- Research Careem's company culture and values to ensure a strong fit
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
