Growth Manager

📌 Core Information

🔹 Job Title: Growth Manager

🔹 Company: Weekday AI

🔹 Location: Bangalore, Karnātaka, India

🔹 Job Type: On-site

🔹 Category: 🚀 Growth Marketing

🔹 Date Posted: April 2, 2025

🔹 Experience Level: 3-5 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Driving business expansion and optimizing digital visibility
• Enhancing audience engagement through innovative marketing strategies
• Executing comprehensive SEO strategies for improved online presence
• Increasing organic traffic and revenue through targeted initiatives

ASSUMPTION: The role requires a proactive mindset, focusing on digital marketing and growth strategies applicable in fast-paced environments, given the start-up context and industry trends toward digital expansion.

📋 Key Responsibilities

✅ Develop and implement comprehensive SEO strategies

✅ Conduct in-depth keyword research for content optimization

✅ Execute both on-page and off-page SEO techniques

✅ Monitor and analyze website performance using analytics tools

✅ Identify business growth opportunities through strategic initiatives

✅ Develop content and social media strategies to expand brand reach

✅ Plan and oversee email marketing campaigns

✅ Collaborate with technical and product teams to enhance site performance

✅ Coordinate with stakeholders to align with business objectives

✅ Conduct competitive benchmarking to refine growth strategies

ASSUMPTION: Responsibilities imply collaboration with cross-functional teams, requiring excellent communication and project management skills.

🎯 Required Qualifications

Education: Bachelor’s degree in marketing, communications, business, or related field

Experience: Minimum 3 years in SEO, growth marketing, or digital marketing

Required Skills:

• SEO tools proficiency (Google Analytics, SEMrush, Moz)
• Strong analytical skills for data interpretation
• Excellent communication and stakeholder management abilities

Preferred Skills:

• Proficiency in WordPress
• SEO or growth marketing certifications

ASSUMPTION: The emphasis on SEO tools and communication skills suggests a requirement for both technical expertise and the ability to convey insights effectively to non-technical stakeholders.

💰 Compensation & Benefits

Salary Range: INR 7,00,000 to INR 9,00,000 annually

Benefits:

• Not specified
• Industry-standard health insurance and paid time off are likely
• Professional development opportunities

Working Hours: 40 hours per week

ASSUMPTION: Compensation is competitive for the industry and location, with potential benefits typical of start-up environments, such as flexible schedules and remote work opportunities upon proven performance.

📌 Applicant Insights

🔍 Company Context

Industry: Technology, Information, and Internet

Company Size: 11-50 employees (indicating a close-knit, dynamic work environment)

Founded: 2022

Company Description:

• YC-backed recruitment startup
• Focus on curating jobs from premium startups
• Innovative and fast-paced work culture

Company Specialties:

• Tech-driven recruitment
• Growth marketing and strategy
• Digital presence and engagement

Company Website: http://jobs.weekday.works

ASSUMPTION: With its start-up nature, the company likely offers opportunities for significant impact and professional growth, aligning with the fast-paced and innovative expectations in the tech industry.

📊 Role Analysis

Career Level: Mid-level, indicating potential leadership responsibilities

Reporting Structure: Likely reports to senior management or a department head

Work Arrangement: On-site in Bangalore with potential for hybrid arrangements

Growth Opportunities:

• Development of leadership skills through cross-departmental collaboration
• Ability to lead projects and oversee initiatives from conception to execution
• Potential for upward mobility in a rapidly growing company

ASSUMPTION: The role likely incorporates strategic leadership elements and project management opportunities in a culture that values entrepreneurial thinking.

🌍 Location & Work Environment

Office Type: Start-up environment

Office Location(s): Bengaluru, India

Geographic Context:

• Located in a major tech hub with access to industry networks
• Thriving business ecosystem conducive to innovation
• Rich cultural and professional community

Work Schedule: Standard working hours with potential for flexible scheduling

ASSUMPTION: Working in Bangalore offers exposure to cutting-edge technology and access to a vibrant professional community, aligning with the company’s growth objectives.

💼 Interview & Application Insights

Typical Process:

• Initial screening by recruitment team
• Technical and skills assessment
• Interviews with potential team members and leadership

Key Assessment Areas:

• Technical expertise in SEO and digital marketing
• Cultural fit and ability to work in a start-up environment
• Problem-solving capabilities

Application Tips:

• Highlight your experience with SEO tools and strategies
• Showcase evidence of growth achievements in past roles
• Be prepared to discuss how you can contribute to business expansion

ATS Keywords: SEO, Growth Strategy, Digital Marketing, Keyword Research, Content Optimization

ASSUMPTION: The interview process focuses on demonstrating strategic thinking, technical skills, and alignment with the company's growth aspirations.

🛠️ Tools & Technologies

• Google Analytics
• SEMrush
• WordPress

ASSUMPTION: Proficiency in these tools suggests a role focused on data-driven decision-making and digital optimization strategies.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Entrepreneurial spirit

Work Style:

• Dynamic and adaptable approach
• Focus on results-oriented strategies
• Open to learning and evolving

Self-Assessment Questions:

• Do you thrive in start-up environments?
• Are you effective in collaborating across diverse teams?
• Can you adapt quickly to changing priorities?

ASSUMPTION: The ideal candidate demonstrates a passion for growth marketing, thrives in dynamic settings, and is committed to innovative approaches.

⚠️ Potential Challenges

• Managing multiple projects with tight deadlines
• Aligning with evolving market trends
• Navigating the complexities of digital marketing
• Maintaining competitive advantage

ASSUMPTION: Challenges are typical of roles that require balancing strategic vision with day-to-day execution in a rapidly evolving industry.

📈 Similar Roles Comparison

• Focus on strategy implementation over basic marketing roles
• Greater emphasis on data-driven growth initiatives
• More leadership opportunities compared to junior-level positions

ASSUMPTION: The role is comparable to strategic positions in high-growth firms, emphasizing leadership in digital marketing.

📝 Sample Projects

• Redesign of SEO approach leading to a 30% traffic increase
• Development of a cross-channel growth campaign
• Implementation of a competitor analysis tool for strategic insights

ASSUMPTION: Sample projects reflect the role’s focus on achieving measurable growth outcomes through innovative marketing efforts.

❓ Key Questions to Ask During Interview

• What are the current digital marketing challenges faced by the company?
• How is success measured for this role?
• Can you describe the team dynamic and work culture?
• What growth opportunities are available within the company?
• How does the company support professional development?

ASSUMPTION: These questions aid understanding of company expectations and growth potential, aligning career goals with company objectives.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Prepare a resume highlighting relevant experience and skills
• Customize your cover letter to align with the job description
• Be ready for potential online assessments or interviews
• Follow up on your application status after submission

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.