Growth Manager (m/w/d)

📌 Core Information

🔹 Job Title: Growth Manager (m/w/d)

🔹 Company: ServiceHero GmbH & Co.KG

🔹 Location: Berlin, Germany

🔹 Job Type: Full-time

🔹 Category: Marketing & Growth

🔹 Date Posted: April 22, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing growth initiatives to increase platform visibility and reach
• Identifying and onboarding new service providers and customer segments
• Analyzing growth metrics to derive optimization measures and improve customer retention
• Collaborating with cross-functional teams to leverage synergies and drive growth
• Continuously gathering and integrating new ideas from market observation and customer dialogue

ASSUMPTION: This role requires a strong focus on data-driven decision making and a passion for experimentation to drive growth in a dynamic market.

📋 Key Responsibilities

✅ Developing and implementing growth strategies to increase platform visibility and reach (B2B & B2C)

✅ Identifying and onboarding new service providers (Schädlingsbekämpfer) and exploring new customer segments

✅ Conceptualizing and executing measures to enhance customer loyalty and repeat purchase rates

✅ Analyzing growth KPIs and deriving concrete optimization measures

✅ Planning, executing, and evaluating growth and marketing experiments

✅ Collaborating closely with product management, sales, and marketing to maximize synergies

✅ Continuously collecting and integrating new ideas from market observation and customer dialogue

ASSUMPTION: This role involves a high degree of autonomy and requires strong organizational skills to manage multiple projects and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Marketing, or a related field

Experience: Proven experience (2-5 years) in growth, marketing, business development, or similar roles

Required Skills:

• Proven track record in driving growth through data-driven strategies
• Excellent communication and organizational skills
• Strong analytical mindset and ability to work with data
• Proactive approach and ability to work independently
• Fluency in German (C1 level or above)

Preferred Skills:

• Experience in the facilities services industry
• Familiarity with marketing automation tools and CRM systems
• Basic knowledge of SQL or other database languages

ASSUMPTION: Proficiency in German is crucial for this role due to the nature of the business and the target market.

💰 Compensation & Benefits

Salary Range: €45,000 - €65,000 per year (based on experience and market standards for similar roles in Berlin)

Benefits:

• Dynamic and growing team with ample opportunities for professional development
• Creative freedom to bring ideas to the table and contribute to strategic decision-making
• Open company culture with flat hierarchies and short decision-making processes
• Generous training opportunities to support your growth in the role
• Impactful work in a rapidly growing startup backed by one of Germany's largest facility services providers

Working Hours: Full-time (40 hours/week) with flexible working hours and the possibility of remote work (hybrid model)

ASSUMPTION: The salary range is an estimate based on market research for similar roles in Berlin. The final offer may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Facilities Services, focusing on emergency home services, including pest control, plumbing, and drain cleaning

Company Size: Small (11-50 employees), allowing for close collaboration and quick decision-making

Founded: 2021, with a strong focus on growth and expansion in the German market

Company Description:

• ServiceHero is a digital service provider that connects customers with professional service providers for various home emergencies
• The company specializes in fast and transparent solutions, with a focus on customer orientation and quality
• Backed by WISAG, one of Germany's largest facility services providers, ServiceHero aims to become the leading platform for home emergency services

Company Specialties:

• Notfall-Haushaltsservices (emergency home services)
• Schädlingsbekämpfung (pest control)
• Rohrreinigung und Reparatur (drain cleaning and repair)
• Kanalreinigung und Wartung (sewer cleaning and maintenance)
• Zuverlässige Dienstleister (reliable service providers)
• Schnelle Reaktionszeiten (fast response times)
• Transparente Preise (transparent pricing)
• Qualitätssicherung (quality assurance)
• Zertifizierte Fachkräfte (certified professionals)
• Unterstützung für Hausverwaltungen (support for property management)
• Lösungen für Hotels und Gastgewerbe (solutions for hotels and hospitality industry)
• Maßgeschneiderte Serviceverträge (customized service contracts)
• Lokalisierte Services in ganz Deutschland (localized services nationwide)

Company Website: service-hero.com

ASSUMPTION: ServiceHero's focus on growth and expansion creates ample opportunities for career development and progression within the company.

📊 Role Analysis

Career Level: Mid-level, with opportunities for growth and advancement within the company

Reporting Structure: This role reports directly to the management team and works closely with cross-functional teams, including product management, sales, and marketing

Work Arrangement: On-site with flexible working hours and the possibility of remote work (hybrid model)

Growth Opportunities:

• Expanding the range of services offered on the platform
• Growing the team and taking on additional responsibilities as the company scales
• Potential career progression into management or leadership roles

ASSUMPTION: The growth of the company and the market for home emergency services present significant opportunities for career advancement in this role.

🌍 Location & Work Environment

Office Type: Modern and collaborative office space in Berlin

Office Location(s): Boxhagener Straße 119, 10245 Berlin, Germany

Geographic Context:

• Berlin is a vibrant and multicultural city with a thriving startup scene
• The office is located in the trendy Friedrichshain-Kreuzberg district, close to public transportation and various amenities
• The city offers a high quality of life, with numerous cultural attractions, green spaces, and recreational opportunities

Work Schedule: Full-time (40 hours/week) with flexible working hours and the possibility of remote work (hybrid model)

ASSUMPTION: The central location of the office and the vibrant atmosphere of Berlin contribute to a dynamic and engaging work environment.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screening to discuss the role and assess cultural fit
• On-site interview with the management team, focusing on growth strategies and data-driven decision-making
• Case study or take-home assignment to evaluate problem-solving skills and strategic thinking
• Final interview with the CEO or a member of the executive team to discuss long-term career prospects

Key Assessment Areas:

• Strategic thinking and ability to develop and implement growth initiatives
• Data analysis and interpretation skills
• Communication and collaboration skills, particularly in a cross-functional team environment
• Adaptability and ability to thrive in a fast-paced, dynamic startup setting

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience in growth, marketing, or business development
• Demonstrate your understanding of the company and its mission by addressing how your skills and experience align with the role's requirements
• Prepare for the interview by researching the company's market position, competition, and growth strategies
• Be ready to discuss your approach to data-driven decision-making and provide examples of successful growth initiatives you've implemented in previous roles

ATS Keywords: Growth, Marketing, Business Development, Data-driven, Experimentation, Customer Retention, B2B, B2C, Service Provider Onboarding, Market Observation, Customer Dialogue

ASSUMPTION: The interview process at ServiceHero is designed to assess both technical skills and cultural fit, with a strong emphasis on data-driven decision-making and strategic thinking.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., HubSpot, Marketo)
• CRM systems (e.g., Salesforce, HubSpot CRM)
• Data analysis tools (e.g., Google Analytics, Tableau)
• Project management tools (e.g., Asana, Trello)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's background and the team's current tech stack.

👔 Cultural Fit Considerations

Company Values:

• Customer orientation
• Quality and reliability
• Transparency and fairness
• Continuous learning and improvement
• Collaboration and teamwork

Work Style:

• Data-driven and analytical
• Creative and innovative
• Collaborative and team-oriented
• Adaptable and resilient
• Results-focused and proactive

Self-Assessment Questions:

• How do you approach data-driven decision-making, and can you provide an example of a successful growth initiative you've implemented in a previous role?
• How do you stay up-to-date with market trends and customer needs, and how have you incorporated this knowledge into your growth strategies?
• How do you collaborate with cross-functional teams to maximize synergies and drive growth?

ASSUMPTION: ServiceHero values candidates who are passionate about data-driven growth, customer orientation, and collaboration, and who can thrive in a dynamic and fast-paced startup environment.

⚠️ Potential Challenges

• Rapidly changing market conditions and customer preferences may require frequent adjustments to growth strategies
• Balancing the need for data-driven decision-making with the need for quick execution and adaptation
• Managing multiple projects and stakeholders simultaneously, requiring strong organizational skills and time management
• Working in a fast-paced startup environment with limited resources, which may necessitate wearing multiple hats and taking on diverse responsibilities

ASSUMPTION: The dynamic nature of the role and the company's rapid growth present both opportunities and challenges for candidates, requiring adaptability, resilience, and strong organizational skills.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses heavily on data-driven growth strategies and experimentation
• Compared to business development roles, this position has a stronger emphasis on data analysis and customer retention
• Career progression in this role may involve expanding the range of services offered on the platform, growing the team, or taking on additional responsibilities as the company scales

ASSUMPTION: This role combines elements of marketing, business development, and data analysis, making it unique within the facilities services industry.

📝 Sample Projects

• Developing and executing a targeted B2B marketing campaign to onboard new service providers (Schädlingsbekämpfer)
• Analyzing customer data to identify trends and optimize customer retention strategies
• Conducting market research to identify new customer segments and develop tailored growth initiatives

ASSUMPTION: The specific projects and initiatives undertaken in this role will depend on the company's growth priorities and market conditions at the time of hiring.

❓ Key Questions to Ask During Interview

• How does ServiceHero differentiate itself from competitors in the home emergency services market?
• What are the key priorities for growth in the first 90 days in this role?
• How does the company support the professional development of its employees?
• What are the most significant challenges facing the company in the coming year, and how can this role contribute to addressing them?
• How does the company foster a culture of innovation and experimentation?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and your commitment to driving growth and success at ServiceHero.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: Growth Manager (m/w/d) - ServiceHero
• Tailor your resume and cover letter to highlight your relevant experience in growth, marketing, or business development
• Prepare for the interview by researching the company's market position, competition, and growth strategies
• Be ready to discuss your approach to data-driven decision-making and provide examples of successful growth initiatives you've implemented in previous roles
• Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.