Growth Marketing Director

📌 Core Information

🔹 Job Title: Growth Marketing Director

🔹 Company: Miratech

🔹 Location: London, England, United Kingdom (with remote flexibility)

🔹 Job Type: Full-time

🔹 Category: IT Services and IT Consulting

🔹 Date Posted: July 11, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Strategic planning and execution of growth marketing strategies to drive business growth
• Leading and managing a high-performing marketing team
• Collaborating cross-functionally to align marketing efforts with broader business goals
• Overseeing the development and maintenance of the company's new website and SEO strategy
• Monitoring and analyzing KPIs to optimize campaigns and make data-driven decisions

ASSUMPTION: This role requires a strategic thinker with a strong background in growth marketing, demand generation, and digital marketing. The ideal candidate will have experience in managing teams and collaborating with various stakeholders.

📋 Key Responsibilities

✅ Creating and executing comprehensive growth marketing strategies and plans that align with the company's overall business goals and marketing strategy

✅ Developing and optimizing paid acquisition and retention campaigns using strategies such as ABM to drive demand generation and increase brand awareness

✅ Leading the creation and ongoing development and maintenance of the company's new website and SEO strategy

✅ Managing and growing a team of marketing professionals to achieve ambitious growth goals, proven experience aligning sales and marketing, plus collaborating closely, or leading a BDR function

✅ Tracking and analyzing KPIs to measure performance and identify areas for improvement through regular reporting

ASSUMPTION: The role requires a strong focus on data-driven decision making, with experience in using data to optimize campaigns and drive business growth.

🎯 Required Qualifications

Education: A Bachelor's degree in Marketing, Business, or a related field

Experience: At least 10+ years of experience in marketing, with at least 5-7 years of that focused on growth

Required Skills:

• Proven experience in creating and executing successful growth marketing strategies and managing and launching websites
• Exceptional analytical skills, with experience in using data to drive decision-making
• Excellent leadership and communication skills
• Native English speaker with excellent leadership and communication skills and a track record of building, motivating, inspiring, and managing high-performing teams
• Ability to be innovative, creative, and adaptive to changing market dynamics and client preferences

Preferred Skills:

• Experience in the IT services and consulting industry
• Familiarity with marketing automation tools

ASSUMPTION: Candidates should have a proven track record in growth marketing strategies and managing teams. Experience in the IT services and consulting industry is a plus but not required.

💰 Compensation & Benefits

Salary Range: £80,000 - £120,000 per year (based on industry standards for a Growth Marketing Director role in London)

Benefits:

• Health Insurance
• Relocation Program
• Professional Development Opportunities
• Mentorship Programs
• Internal Mobility Opportunities
• Social Events

Working Hours: Full-time (40 hours per week) with flexible work arrangements

ASSUMPTION: The salary range is estimated based on industry standards for a Growth Marketing Director role in London, with experience level and location considered.

📌 Applicant Insights

🔍 Company Context

Industry: Miratech operates in the IT Services and IT Consulting industry, focusing on digital transformation for large enterprises

Company Size: Miratech has 501-1,000 employees globally, providing a mid-sized company environment with opportunities for growth and impact

Founded: Miratech was founded in 1989 and has since grown into a global leader in IT services and consulting

Company Description:

• Miratech helps visionaries change the world by bringing together global enterprise innovation and start-up innovation
• The company supports digital transformation for the largest enterprises on the planet
• Miratech's culture of Relentless Performance enables over 99% of its engagements to succeed by meeting or exceeding scope, schedule, and/or budget objectives

Company Specialties:

• Outsourcing
• Software Development
• Professional Services

Company Website: www.miratechgroup.com

ASSUMPTION: Miratech's focus on digital transformation and its culture of Relentless Performance provide a dynamic and challenging work environment for the right candidate.

📊 Role Analysis

Career Level: This role is at the senior management level, reporting directly to the VP of Marketing

Reporting Structure: The Growth Marketing Director will oversee a team of marketing professionals and collaborate closely with the sales team and other departments

Work Arrangement: The role offers remote work flexibility, with the option to work from any location

Growth Opportunities:

• Leading and growing a high-performing marketing team
• Collaborating cross-functionally to align marketing efforts with broader business goals
• Potential for career progression within the marketing department or the company

ASSUMPTION: The Growth Marketing Director role offers significant growth opportunities for the right candidate, with the potential to make a substantial impact on the company's growth and success.

🌍 Location & Work Environment

Office Type: Miratech has offices in multiple locations worldwide, with the option to work remotely

Office Location(s): London, New York, Stockholm, Ziegelbrücke, London, Kyiv, Kosice, Warsaw, Madrid

Geographic Context:

• London, England, United Kingdom: A global hub for technology, finance, and business
• Remote work: Offers flexibility and the opportunity to work from any location

Work Schedule: Full-time (40 hours per week) with flexible work arrangements

ASSUMPTION: The remote work option provides flexibility and the opportunity to work from any location, while the global office network offers the chance to collaborate with teams worldwide.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the HR department
• Technical interview with the hiring manager
• Final interview with the VP of Marketing

Key Assessment Areas:

• Strategic thinking and planning
• Data analysis and interpretation
• Leadership and team management
• Communication and presentation skills

Application Tips:

• Highlight relevant experience in growth marketing, demand generation, and digital marketing
• Demonstrate a strong track record of managing teams and driving business growth
• Showcase your ability to analyze data and make data-driven decisions
• Tailor your resume and cover letter to emphasize your relevant skills and experience

ATS Keywords: Growth Marketing, Demand Generation, Digital Marketing, ABM, SEO, PPC, Email Marketing, Social Media, Marketing Automation, Data-Driven Decision Making, Team Management, Creativity, Adaptability

ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, data analysis skills, leadership abilities, and communication skills, with a strong emphasis on their experience in growth marketing and team management.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., HubSpot, Marketo)
• SEO tools (e.g., SEMrush, Ahrefs)
• Social media management tools (e.g., Hootsuite, Buffer)
• Email marketing tools (e.g., Mailchimp, Constant Contact)

ASSUMPTION: The ideal candidate will have experience with marketing automation tools, SEO tools, social media management tools, and email marketing tools.

👔 Cultural Fit Considerations

Company Values:

• Relentless Performance
• Global Impact
• Welcoming Multicultural Environment
• Social Sustainability Values

Work Style:

• Data-driven decision making
• Collaborative and cross-functional teamwork
• Adaptability and innovation

Self-Assessment Questions:

• Do you thrive in a data-driven environment and use data to inform your decision-making?
• Are you comfortable working collaboratively with cross-functional teams to achieve common goals?
• Can you adapt to changing market dynamics and client preferences, and drive innovation in your strategies?

ASSUMPTION: Miratech values candidates who are data-driven, collaborative, and adaptable, with a strong commitment to social sustainability and a global impact.

⚠️ Potential Challenges

• Managing a team remotely and ensuring their engagement and productivity
• Balancing the demands of multiple stakeholders and priorities
• Adapting to a fast-paced and dynamic work environment
• Navigating a global organization with offices in multiple time zones

ASSUMPTION: The Growth Marketing Director role presents unique challenges, including remote team management, balancing multiple priorities, and navigating a global organization.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses heavily on growth and demand generation, requiring a strong background in these areas
• Miratech's global presence and focus on digital transformation provide unique opportunities for growth and impact
• Career progression opportunities may include advancing within the marketing department or exploring other roles within the company

ASSUMPTION: The Growth Marketing Director role at Miratech offers unique opportunities for growth and impact, with a focus on digital transformation and a global presence.

📝 Sample Projects

• Developing and executing a comprehensive growth marketing strategy to drive business growth
• Managing and growing a high-performing marketing team
• Collaborating cross-functionally to align marketing efforts with broader business goals

ASSUMPTION: The Growth Marketing Director role involves strategic planning, team management, and cross-functional collaboration to drive business growth and achieve marketing objectives.

❓ Key Questions to Ask During Interview

• Can you describe the company's growth strategy and how this role fits into that plan?
• How does the marketing department collaborate with other departments, such as sales and product development?
• What is the company's approach to professional development and growth opportunities for this role?
• How does the company support work-life balance for remote employees?
• What are the key performance indicators (KPIs) for this role, and how will success be measured?

ASSUMPTION: Asking these questions will help the candidate better understand the role, the company's growth strategy, and the expectations for success in this position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience in growth marketing, demand generation, and digital marketing
• Prepare for the interview by researching Miratech's business, industry, and competitors
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.