Growth Marketing Leader - 100% remote

📌 Core Information

🔹 Job Title: Growth Marketing Leader - 100% Remote

🔹 Company: Brightmeds

🔹 Location: United States

🔹 Job Type: Remote

🔹 Category: 🚀 Growth Marketing

🔹 Date Posted: Wed Apr 02, 2025

🔹 Experience Level: 10+

🔹 Remote Status: Remote

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Developing and executing growth marketing strategies
• Taking full ownership of customer acquisition and retention
• Designing a world-class marketing program for a growing online pharmacy
• Forming and leading a high-performing marketing team

ASSUMPTION: The job overview requires significant expertise in direct-to-consumer (D2C) and e-commerce marketing, as well as proven leadership in fast-paced environments, which aligns with the startup's growth-focused objectives.

📋 Key Responsibilities

✅ Build and manage teams to achieve revenue and profit goals

✅ Manage email, text, Google AdWords, and Meta ads

✅ Handle a minimum ad spend of $250k per month

✅ Enact a comprehensive marketing strategy focused on ROI

✅ Conduct market research and competitive analysis

✅ Implement effective email marketing strategies

✅ Develop and manage creative assets for digital campaigns

✅ Utilize data for campaign analytics and optimization

ASSUMPTION: Candidates are expected to have extensive knowledge of digital marketing platforms and a strong analytical mindset to adapt marketing strategies based on data insights.

🎯 Required Qualifications

Education: Not specified

Experience: 10+ years in performance marketing with startup and D2C experience

Required Skills:

• Growth Marketing
• Data Analysis
• Team Management

Preferred Skills:

• Experience in the healthcare or pharmaceutical industry
• Proven track record in startups

ASSUMPTION: Required qualifications assume a deep expertise in growth marketing, whereas preferred qualifications enhance fit for industry-specific challenges.

💰 Compensation & Benefits

Salary Range: Competitive with performance-based bonuses

Benefits:

• Comprehensive health, dental, and vision insurance
• Flexible work schedule with remote options
• Unlimited PTO

Working Hours: 40 hours per week with flexible arrangements

ASSUMPTION: Compensation packages are designed to attract candidates with substantial experience and a proven track record in growth marketing.

📌 Applicant Insights

🔍 Company Context

Industry: Retail Health and Personal Care Products

Company Size: 20 employees, allowing for dynamic roles and significant influence within the company

Founded: 2024

Company Description:

• Dedicated to providing affordable healthcare solutions
• Offers a seamless digital pharmacy experience
• Focus on customer well-being and support

Company Specialties:

• Telemedicine services
• Affordable, science-backed treatments

Company Website: https://brightmeds.com/

ASSUMPTION: The company operates with a lean team setup typical in startups, offering diverse responsibilities and faster career growth.

📊 Role Analysis

Career Level: Senior Leadership with strategic impact

Reporting Structure: Direct relationship with executive team, potential for leading substantial initiatives

Work Arrangement: Fully Remote, encouraging a balanced work-life integration

Growth Opportunities:

• High visibility role with a chance to shape company strategies
• Opportunity to spearhead innovative marketing initiatives
• Potential to scale marketing efforts with the company's growth

ASSUMPTION: This position likely carries significant strategic importance, with potential direct reports and high-level decision-making responsibilities.

🌍 Location & Work Environment

Office Type: Remote work setup, supporting flexible and dynamic work styles

Office Location(s): Not Specified

Geographic Context:

• Operate from anywhere within the United States
• Engage with a distributed team
• Leverage technology to stay connected and productive

Work Schedule: Standard 40-hour workweek with high flexibility

ASSUMPTION: The key to excelling in this role is adaptability to remote work dynamics while maintaining strong performance levels.

💼 Interview & Application Insights

Typical Process:

• Initial application review
• Phone screening with HR
• Technical interview with lead marketer

Key Assessment Areas:

• Direct-to-consumer marketing strategies
• Team leadership and management capabilities
• Problem-solving and adaptability to startup environments

Application Tips:

• Highlight substantial D2C and e-commerce marketing achievements
• Showcase leadership experience in dynamic environments
• Emphasize adaptability and problem-solving skills

ATS Keywords: Growth Marketing, D2C, E-Commerce, Leadership, Analytics

ASSUMPTION: The application process involves evaluating candidates' proven results in driving growth within startups.

🛠️ Tools & Technologies

• Google AdWords
• Facebook and Instagram Ads
• Email Marketing Platforms

ASSUMPTION: Familiarity with digital advertising tools and platforms is essential for executing effective marketing strategies.

👔 Cultural Fit Considerations

Company Values:

• Undeniable extraordinary results
• Full ownership of responsibilities
• Respect and collaboration within teams

Work Style:

• Independent decision-making
• Quick adaptability to changing circumstances
• Ability to thrive in a minimal supervision environment

Self-Assessment Questions:

• Can you manage large advertising budgets effectively?
• Do you excel in startup environments with little oversight?
• Can you demonstrate a strong track record in D2C marketing?

ASSUMPTION: The company culture emphasizes high accountability, individual initiative, and achieving substantial results with minimal supervision.

⚠️ Potential Challenges

• Maintaining high performance in a remote setting
• Navigating high expectations and fast-paced decision-making
• Adapting to a lean team environment with diverse responsibilities
• Balancing independent work with required collaboration

ASSUMPTION: Challenges stem from operating in a high-growth startup focused on rapid innovation and results delivery. Candidates must be agile and adept problem solvers.

📈 Similar Roles Comparison

• Typical roles involve similar growth marketing responsibilities but may not emphasize D2C expertise as much
• Other roles may not offer such substantial remote work flexibility
• Competitors may not provide as lean and dynamic an environment

ASSUMPTION: The unique combination of extensive growth marketing experience and the opportunity to shape a growing company in a remote setting distinguishes this role.

📝 Sample Projects

• Developing a full-funnel marketing strategy
• Executing a company-wide rebranding project
• Implementing a data-driven customer retention program

ASSUMPTION: Sample projects emphasize strategic impact and the broad scope of responsibilities one might undertake in this role.

❓ Key Questions to Ask During Interview

• What is the current size of the marketing team?
• How does Brightmeds ensure alignment between marketing and other departments?
• What growth targets does the company have for the next year?
• How is success measured in this role?
• What kind of support and resources are available to the marketing team?

ASSUMPTION: These questions help candidates assess the role's fit, the company's expectations, and available support structures.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Prepare a resume highlighting relevant growth marketing achievements
• Include a cover letter discussing your experience in startup settings
• Be ready to discuss specific examples of past campaigns
• Ensure contact information is up to date

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

```