📌 Core Information
- Job Title: Growth Marketing Manager
- Company: MongoDB
- Location: Singapore
- Job Type: Hybrid (On-site & Remote)
- Category: Marketing
- Date Posted: April 17, 2025
- Experience Level: 2-5 years
🚀 Job Overview
Key aspects of this role include:
- Developing and executing global integrated marketing plans and campaigns
- Collaborating with cross-functional teams to ensure consistent global messaging
- Representing APAC priorities in campaign execution
- Managing multiple projects simultaneously
- Analyzing campaign performance and driving data-driven decisions
*ASSUMPTION: This role requires a strong understanding of global integrated marketing campaigns and the ability to work effectively with cross-functional teams.*
📋 Key Responsibilities
- Support the launch of global integrated marketing plans and campaigns for key target audiences
- Assist in partnering with regional marketing colleagues in APAC and cross-functional teams across marketing to support strategy development and ensure consistent global messaging
- Represent APAC priorities when planning and executing global integrated marketing campaigns across various channels such as paid digital, email nurtures, and webinars
- Communicate and educate the APAC marketing teams on MongoDB’s global and regional integrated campaign strategy
- Collaborate with the product marketing team to align messaging and understand product launches and moments for global campaign integration
- Work with the design team to support the development of new creative and iterate on it as we test and learn
- Join all relevant meetings and present global integrated campaign strategies and KPIs to cross-functional teams
- Comfortable managing multiple projects at once
- Must be data-driven and have the ability to analyze campaign performance effectively
*ASSUMPTION: The role involves a high level of collaboration and communication with various teams, requiring strong interpersonal skills and the ability to manage multiple projects simultaneously.*
🎯 Required Qualifications
- Education: Bachelor's degree in Marketing, Business, or a related field
- Experience: 4+ years of experience in demand generation or integrated marketing
- Required Skills:
- Fluent in English
- Strong knowledge of successful global integrated campaigns in the APAC region
- Experience with or working knowledge of product-led growth processes and KPIs
- Strong written skills and the ability to storyboard campaign themes and messages
- Strong team collaboration and interpersonal and communication skills
- Ability to travel internationally
*Preferred Skills:*
- Tech B2B experience
- Experience with or working knowledge of project management methodology
*ASSUMPTION: While not explicitly stated, a background in tech B2B marketing would be beneficial for this role due to the nature of the company and its products.*
💰 Compensation & Benefits
- Salary Range: SGD 120,000 - 160,000 per annum (Estimated based on industry standards for a Marketing Manager role in Singapore with 4-5 years of experience)
- Benefits:
- Employee Affinity Groups
- Fertility Assistance
- Generous Parental Leave Policy
- Working Hours: Full-time (40 hours/week) with flexible working hours and a hybrid work arrangement (2-3 days on-site per week)
*ASSUMPTION: The salary range is estimated based on industry standards for a Marketing Manager role in Singapore with the given experience level. The actual salary may vary depending on the candidate's skills and experience.*
📌 Applicant Insights
🔍 Company Context
- Industry: Software Development
- Company Size: 5,001-10,000 employees
- Founded: 2007
- Company Description: MongoDB's mission is to empower innovators to create, transform, and disrupt industries by unleashing the power of software and data. They provide a modern database platform that allows development teams to address the growing requirements for today's wide variety of modern applications, all in a unified and consistent user experience.
- Company Specialties: open source, databases, MongoDB, and software developer
*ASSUMPTION: MongoDB is a well-established company in the software development industry, with a strong focus on empowering developers and providing innovative database solutions.*
📊 Role Analysis
- Career Level: Mid-level Marketing role with opportunities for growth and progression
- Reporting Structure: The role reports to the Senior Marketing Manager, Global Integrated Campaigns, based in London
- Work Arrangement: Hybrid work arrangement with 2-3 days on-site per week in Singapore
- Growth Opportunities:
- Potential to work on global campaigns and collaborate with international teams
- Opportunities to develop skills in product marketing and campaign strategy
- Possibility to progress to a senior marketing role in the future
*ASSUMPTION: This role offers a good balance between local and global responsibilities, providing opportunities for growth and development within the company.*
🌍 Location & Work Environment
- Office Type: Hybrid (On-site & Remote)
- Office Location(s): 16 Hatfields, 3rd Floor, London, UK SE1 8DJ; 3 Shelbourne Building, Crampton Avenue, Ballsbridge, 3rd Floor, Dublin, Ireland 4, IE; Level 7, Chinatown Centre 405 Sussex Street, Haymarket, NSW, NSW 2000, AU; Building No. 10 C, DLF Cyber City, Phase II, 14th Floor, Gurgaon, Haryana 122002, IN; 8614 Westwood Center Drive, Suite 705, Vienna, VA 22182, US; 377 E Butterfield Road, Suite 260, Lombard, IL 60148, US; 3711 S. Mopac Expressway, Building 1, Suite 200, Austin, TX 78746, US; 5851 Legacy Circle, 6th Floor, Plano, TX 75024, US; Lincoln Square, 10400 NE 4th St, Bellevue, WA 98004, US; 1601 Market St., Philadelphia, Philadelphia 19103, US; 100 Summit Drive, Burlington, MA 01803, US; 495 Av. Javier Barros Sierra, Santa Fe, Mexico City, Distrito Federal 01376, MX; 219 Dufferin St, Suite 303B, Toronto, Ontario M6K 3J1, CA; 660 York Street, San Francisco, CA 94110, US; Spacesworks, 4th floor Barbara Strozzilaan 101, Amsterdam, Netherlands 1083 HN , NL; Via Pietro Paleocapa 7, 5th floor, Suite 501 - 504, Milan, Milan 20121, IT; 20 Rue Quentin Bauchart, Level 2, Paris, Paris 75008, FR; WeWork Goetheplatz, Neue Rothofstraße 13-19, Frankfurt am Main, Frankfurt 60313 , DE; We Work, Kurfürstendamm 11, Berlin, Berlin 10719, DE; Design Offices, München Highlight Tower, Mies-van-der-Rohe-Straße 8, Munich, Munich D-80807, DE; 144 Menachem Begin Road, Wework, 34th Floor, Tel Aviv, Tel Aviv 6492102, IL; Av. de Europa 19, Alcobendas, Madrid, Spain 28108, ES; MongoDB c/o Spaces, Lvl 2, 161 Collins Street, Melbourne, Melbourne 3000, AU; 10/F Wharf T&T Centre, Harbour City, 7 Canton Road, Tsim Sha Tsui, Kowloon 7, HK; Room730, 7/F, One ICC, No 999, Middle Huaihai Road, PR China, Shanghai 200031, CN; 15/F China World Tower 3, Office 1555 1 Jianguomenwai Avenue, Chaoyang District, Beijing 100004, CN; Futian New World Centre, 23/F, New World Centre,No. 6009, Yitian Road, Futian District, Shenzhen 518035, CN; 4 F & 5F GYB Akihabara, Building 2-25 Kanda Sudacho, Chiyodaku, Chuo, Tokyo 104-0041, JP; WeWork Koramangala, Prestige Atlanta 80 Feet Main Road, Koramangala 1A Block Koramangala, Bengaluru, Karnataka 560034, IN; Seoul Gangnam Haesung, Building (1905) 4/F, Haesung Building 504 Teheran-ro, Gangnam-gu, Seoul 06178, KR; First Steps Business Center, Building 16, Dubai Internet City, Dubai, AE
- Geographic Context: Singapore is a global commerce hub with a multicultural environment, offering a high quality of life and numerous opportunities for personal and professional growth
- Work Schedule: Flexible working hours with a hybrid work arrangement, allowing for a good work-life balance
*ASSUMPTION: The hybrid work arrangement and flexible working hours provide a good balance between on-site collaboration and remote work, enabling employees to maintain a healthy work-life balance.*
💼 Interview & Application Insights
- Typical Process: Online application submission → Phone/Video screening → Technical assessment → Final interview with hiring manager → Offer
- Key Assessment Areas: Marketing strategy, campaign planning, data analysis, communication skills, and cultural fit
- Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of successful global integrated marketing campaigns you've worked on, focusing on your contributions and the outcomes achieved
- Research MongoDB's products and target audiences to demonstrate your understanding of the company and its market
*ASSUMPTION: The interview process will focus on assessing the candidate's marketing skills, strategic thinking, and cultural fit within the company.*
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, Pardot)
- Customer relationship management (CRM) software (e.g., Salesforce, HubSpot)
- Project management tools (e.g., Asana, Trello)
- Analytics and reporting tools (e.g., Google Analytics, Tableau)
- Design tools (e.g., Adobe Creative Suite, Sketch)
*ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's tech stack and the candidate's assigned projects.*
👔 Cultural Fit Considerations
- Company Values: Empowerment, Innovation, Collaboration, and Customer Success
- Work Style: Fast-paced, dynamic, and collaborative environment with a strong focus on data-driven decision-making and continuous learning
- Self-Assessment Questions:
- How do you align with MongoDB's company values, and how have you demonstrated these values in your previous roles?
- How comfortable are you working in a fast-paced, dynamic environment and managing multiple projects simultaneously?
- How do you approach data-driven decision-making, and can you provide an example of a time when you used data to inform your marketing strategy?
*ASSUMPTION: Candidates who thrive in fast-paced, collaborative environments and have a strong data-driven mindset will likely be a good fit for MongoDB's culture.*
⚠️ Potential Challenges
- Managing multiple projects simultaneously may require strong organizational skills and time management
- Collaborating with global teams may present challenges in coordinating time zones and communication
- The role may require occasional international travel, which could disrupt personal schedules and routines
*ASSUMPTION: These challenges can be mitigated by effective project management, clear communication, and flexible scheduling.*
📈 Similar Roles Comparison
- How this role differs from related positions: This role focuses specifically on global integrated marketing campaigns, whereas related roles may have a broader scope or focus on regional marketing efforts
- Industry-specific context: The tech industry is highly competitive and fast-paced, requiring continuous learning and adaptation to new trends and technologies
- Career path comparison: This role offers opportunities for growth and progression within the marketing function, with potential paths to senior marketing management or specialized roles in global marketing
*ASSUMPTION: This role provides a unique opportunity to gain experience in global integrated marketing campaigns and work with international teams, setting the stage for further career growth and development.*
📝 Sample Projects
- Developing and executing a global integrated marketing campaign for a new product launch, including paid digital advertising, email nurtures, and webinars
- Collaborating with regional marketing teams to create localized campaign content and assets that maintain global brand consistency
- Analyzing campaign performance data to optimize strategies and improve future campaign outcomes
*ASSUMPTION: These sample projects reflect the core responsibilities and required skills for this role, providing candidates with a clear understanding of the tasks and challenges they may face.*
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Global Integrated Campaigns team?
- How does MongoDB support the professional development and growth of its marketing team members?
- What are the key priorities for this role in the first 30-60-90 days?
- How does MongoDB approach A/B testing and optimization in its marketing campaigns?
- What are the most challenging aspects of working on global integrated marketing campaigns, and how does MongoDB address these challenges?
*ASSUMPTION: These questions will help candidates better understand the role, the team, and the company's approach to marketing, enabling them to make an informed decision about the opportunity.*
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://www.mongodb.com/careers/job/?gh_jid=6807252)
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of successful global integrated marketing campaigns you've worked on, focusing on your contributions and the outcomes achieved
- Research MongoDB's products and target audiences to demonstrate your understanding of the company and its market
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications for the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
