📌 Core Information
🔹 Job Title: Growth Marketing Managing Consultant, Commercial and Small Business Cards - Advisors
🔹 Company: Mastercard
🔹 Location: Purchase, New York, USA
🔹 Job Type: Full-Time
🔹 Category: IT Services and IT Consulting
🔹 Date Posted: 2025-04-22
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading growth marketing strategies and campaigns for Small Business and Commercial/B2B clients
- Managing diverse client engagements and ensuring high-quality project delivery
- Collaborating with internal and external stakeholders to drive program results
- Building relationships with clients as a trusted subject matter expert
- Identifying and mitigating risks and issues throughout project delivery
ASSUMPTION: This role requires a high level of strategic thinking, combined with detailed tactical execution skills, to drive overall client impact and make quick decisions in challenging, ambiguous situations.
📋 Key Responsibilities
✅ Lead development and execution of Small Business and Commercial/B2B growth marketing strategies and campaigns for traditional and/or emerging financial institutions
✅ Work with internal and external clients to grow and scale Mastercard’s and clients’ revenue through data-driven marketing strategies and solutions
✅ Implement Small Business and Commercial/B2B marketing solutions including data-driven digital campaigns, marketing automation, card lifecycle management initiatives
✅ Lead diverse client engagements, focusing on Small Business and Commercial banking
✅ Identify customer opportunities, craft strategic marketing plans, gain customer agreement, work with agencies and third parties to create and execute campaigns, and measure results with the goal of continuously optimizing and improving campaigns
✅ Manage and collaborate with other assigned resources on engagements to drive program results, including engaging internal stakeholders from business development and client account management
✅ End-to-end project management including project planning, documentation, scheduling, finances, implementation and measurement
✅ Manage agencies, internal and external stakeholders
✅ Serve as a trusted client business advisor and own senior client relationships
✅ Ensure flawless delivery of Marketing Services projects while maintaining the highest standards of quality in our customer relationships
✅ Identify, track, and mitigate risks and issues identified throughout the delivery of initiatives
✅ Ensure completion of projects in an efficient and cost-effective manner in line with deadlines and required structures
✅ Contribute to evolving our products supporting the Global and Regional product strategy
✅ Build relationships with Clients and key internal stakeholders as a subject matter expert and trusted engagement leader
ASSUMPTION: This role requires a strong understanding of the Small Business and Commercial Banking segment, as well as experience working in a matrix organization structure, managing and building relationships with internal and external stakeholders effectively.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (MBA or master’s degree with specialization in marketing preferred)
Experience: 8+ years of experience on the client or agency side executing marketing campaigns and managing complex marketing projects, or within a top-tier consulting firm focused on Small Business & Commercial/B2B, or at a leading Financial Institutions’ Small Business and Commercial portfolio
Required Skills:
- Proven expertise in Small Business & Commercial Banking segment
- Strong knowledge of digital marketing channels, training, and sales resource development
- Ability to balance strategic thinking with detailed tactical execution skills
- Market savvy, understands emerging trends and able to identify market opportunities
- Excellent communication and presentation skills
- Advanced Word, Excel, and PowerPoint skills
- Understanding of T&E/Corporate Cards, Supplier Enablement, and B2B Sales Enablement
Preferred Skills:
- Ability to identify new business development opportunities and experience drafting proposals and scoping new opportunities
- Experience designing and delivering large-scale campaigns acquiring new customers and increasing the engagement of existing customers
ASSUMPTION: Candidates with a proven track record in growth hacking and an agile, collaborative mindset will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: $140,000 - $165,000 per year (New York Salary Range)
Benefits:
- Insurance (including medical, prescription drug, dental, vision, disability, life insurance)
- Flexible Spending Account and Health Savings Account
- Paid leaves (including 16 weeks new parent leave, up to 20 paid bereavement leave)
- 10 annual paid sick days, 10 or more annual paid vacation days based on level, 5 personal days, 10 annual paid U.S. observed holidays
- 401k with a best-in-class company match
- Deferred compensation for eligible roles
- Fitness reimbursement or on-site fitness facilities
- Eligibility for tuition reimbursement
- Gender-inclusive benefits and many more
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is based on the location and experience level required for this role. The benefits listed are a general overview and may vary based on the specific role and location.
📌 Applicant Insights
🔍 Company Context
Industry: Mastercard operates in the IT Services and IT Consulting industry, focusing on global digital payments, technology, and processing
Company Size: Mastercard has 10,000+ employees globally, providing a large and diverse work environment with ample opportunities for growth and collaboration
Founded: 1966, with a rich history and established reputation in the global payments industry
Company Description:
- Mastercard powers economies and empowers people in 200+ countries and territories worldwide
- Together with our customers, we’re building a sustainable economy where everyone can prosper
- We support a wide range of digital payments choices, making transactions secure, simple, smart, and accessible
- Our technology and innovation, partnerships, and networks combine to deliver a unique set of products and services that help people, businesses, and governments realize their greatest potential
Company Specialties:
- Global digital payments/commerce
- Technology
- Innovative mobile payment solutions
- Processing
Company Website: http://www.mastercard.com
ASSUMPTION: Mastercard's extensive global presence and expertise in digital payments provide a unique opportunity for growth and innovation in this role.
📊 Role Analysis
Career Level: This role is at the senior manager level, requiring significant experience and expertise in growth marketing and client management
Reporting Structure: The role reports directly to the Senior Manager, Advisors & Consulting Services, and collaborates with various internal stakeholders, including business development and client account management
Work Arrangement: On-site, with the possibility of occasional remote work for specific projects or client engagements
Growth Opportunities:
- Potential to lead larger client engagements and teams as the role evolves
- Opportunities to contribute to the development of Mastercard's global and regional product strategy
- Possibility to work with diverse clients and industries, gaining exposure to various aspects of the business
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand the scope of responsibilities and take on more strategic initiatives over time.
🌍 Location & Work Environment
Office Type: Mastercard's Purchase, New York office is a modern, collaborative workspace with on-site amenities and facilities
Office Location(s): 2000 Purchase St, Purchase, NY 10577, US
Geographic Context:
- The Purchase, New York area offers a mix of urban and suburban living, with easy access to New York City
- The region is known for its high quality of life, excellent schools, and diverse cultural attractions
- The area is home to a thriving tech industry, with numerous opportunities for professional growth and networking
Work Schedule: Full-time, with flexible hours and the possibility of occasional remote work for specific projects or client engagements
ASSUMPTION: The Purchase, New York office provides a dynamic and collaborative work environment, with ample opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with a member of the HR team
- Behavioral and technical interviews with the hiring manager and other team members
- Final round interviews with senior leadership
- Background check and onboarding
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Client management and relationship-building abilities
- Data-driven marketing expertise and campaign management skills
- Project management and risk mitigation capabilities
- Communication and presentation skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of the Small Business and Commercial Banking segment and Mastercard's business
- Showcase your ability to balance strategic thinking with detailed tactical execution
- Prepare for behavioral and technical interview questions that assess your skills and fit for the role
- Research Mastercard's company culture and values to ensure a strong fit
ATS Keywords: Growth Marketing, Small Business, Commercial Banking, Client Management, Campaign Management, Data-Driven Marketing, Project Management, Risk Mitigation, Strategic Thinking
ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, client management, and data-driven marketing skills, as well as their cultural fit with Mastercard's values and work environment.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Data visualization tools (e.g., Tableau, Power BI)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the client and project, but strong proficiency in Microsoft Office Suite and relevant marketing and project management tools is essential.
👔 Cultural Fit Considerations
Company Values:
- Doing the Right Thing
- Staying True to Ourselves
- Including Everyone
- Encouraging Growth
- One Mastercard
Work Style:
- Collaborative and team-oriented
- Agile and adaptable to change
- Data-driven and results-focused
- Innovative and forward-thinking
- Customer-centric and committed to delivering exceptional client experiences
Self-Assessment Questions:
- How do you balance strategic thinking with detailed tactical execution in your current or previous roles?
- Can you provide an example of a time when you identified and mitigated risks and issues throughout the delivery of a complex project?
- How do you approach building and maintaining strong relationships with clients, especially when facing high expectations for growth and ROI?
ASSUMPTION: Mastercard values candidates who align with their core values and work style, demonstrating a strong cultural fit and commitment to their mission and vision.
⚠️ Potential Challenges
- Managing multiple client engagements and projects simultaneously, requiring strong organizational skills and time management
- Working with diverse clients and stakeholders, each with unique needs and expectations, necessitating excellent communication and adaptability
- Keeping up-to-date with industry trends and emerging technologies, demanding continuous learning and professional development
- Occasional travel requirements for client meetings and on-site project management
- Navigating a large organization with a matrix reporting structure, requiring strong relationship-building and collaboration skills
ASSUMPTION: These challenges provide opportunities for growth and development, as well as the chance to make a significant impact on Mastercard's business and its clients.
📈 Similar Roles Comparison
- This role differs from related positions in its focus on the Small Business and Commercial Banking segment and the requirement for a strong understanding of growth marketing and client management
- Industry-specific context: The global payments industry is dynamic and rapidly evolving, with constant innovation in technology and consumer behavior
- Career path comparison: This role offers significant growth potential, with opportunities to lead larger client engagements and teams as the role evolves
ASSUMPTION: This role is unique in its focus on the Small Business and Commercial Banking segment and the requirement for a strong understanding of growth marketing and client management, providing a compelling opportunity for the right candidate.
📝 Sample Projects
- Developing and executing a comprehensive growth marketing strategy for a leading financial institution's Small Business portfolio, including digital campaigns, marketing automation, and card lifecycle management initiatives
- Managing a large-scale client engagement focused on increasing customer acquisition and engagement for a major commercial banking client, resulting in a 25% increase in new customers and a 15% increase in customer engagement within the first year
- Leading a cross-functional team to deliver a strategic marketing plan for a regional bank's commercial card portfolio, including market research, competitive analysis, and data-driven insights to inform campaign development and execution
ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges faced in this role, requiring strong strategic thinking, client management, and data-driven marketing skills.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics for this role, and how it collaborates with other departments and stakeholders?
- How does Mastercard support the professional growth and development of its employees in this role?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Mastercard measure the success of its Marketing Services projects, and how is this role expected to contribute to those metrics?
- What are the most significant challenges facing the Small Business and Commercial Banking segment, and how can this role address them?
ASSUMPTION: Asking these questions will help you better understand the role, the team, and the company, ensuring a strong fit and setting you up for success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, emphasizing your expertise in the Small Business and Commercial Banking segment and your ability to balance strategic thinking with detailed tactical execution
- Prepare for behavioral and technical interview questions that assess your skills and fit for the role, focusing on your client management, data-driven marketing, and project management abilities
- Research Mastercard's company culture and values to ensure a strong fit and demonstrate your enthusiasm for the role and the organization
- Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
